April Issue - Shades The Magazine

Page 93

with me? Well, I'll tell you a secret: Most photo restoration artists, or the ones who passionately love their work and history, want you to have your restoration done right as much as you do! Don't be afraid to ask if they can work a deal, maybe in exchange for something you can do for them – bartering is a wonderful thing and can often be an advantage to both parties! I've bartered restoration for yard services before! It helped the customer and saved me the time I'd have spent mowing my lawn! Offer to pass out /lyers for them or do some online promotion for them through blogging, Twitter or Facebook! Tell your friends! Become their personal P.R. Army! I've done work for this and for the use of their photos in tutorials! These can be written off at tax time as business expenses, so the artist is getting a good deal, too! Ask about discounts for repeat business or quantity. In most cases, we're so thrilled that you're that happy with our work and for repeat business, we're more than happy to cut you a deal! Especially when it comes with some great word of mouth advertising! The best kind there is!

NOTHING LESS THAN THE BEST Whether you're going to learn to restore your own photos or decide to let a professional do the work, take the time to learn the what you need to know to make it the best, most rewarding experience for you. Even though digital photo restoration is just that, 'digital', and therefore not written in stone or, heaven forbid, permanent on your original, it's still a time consuming process to learn, and, if done right, not cheap to have done! Don't rush into it, taking your photo to the /irst name in the phone book or picking a name at random! Don't open your photo editing program and expect to be a master within /ive minutes! Rushing headlong into either situation will only set you up for disappointment, eventually.

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