Scotts Valley Chamber Hires New Executive Director
The Scotts Valley Chamber of Commerce is pleased to announce the appointment of Kelly Gavin as its new Executive Director. Kelly brings over 20 years of handson experience in management, event planning, media production, customer service, sales and marketing to her new position.
Kelly will be taking over as Danny Reber, who has held the position for the past ten years, moves on to helm Valley Churches United. Known as a “people person”, Kelly is excited to bring her skills and passion to her new role.
“I’m thrilled to build on Danny Reber’s amazing work at the Chamber,” she said. “My first step will be listening and learning — there’s so much happening here! I’m passionate about shopping local, supporting our businesses, and sharing everything Scotts Valley has to offer.”
Kelly’s background includes 15 years as a television producer including programming that has appeared on the Discovery Channel,
Travel Channel, History Channel, ESPN, and National Geographic Television. Her responsibilities included everything from leading teams and working with talent, to writing and editing scripts, managing budgets and schedules, and solving problems on the fly.
She’s also produced live events including work with Google and Looker. She holds a BA in Television/Video production from San Francisco State University.
Scotts Valley Chamber Board President, Joanne Guzman, notes “We are excited to welcome Kelly’s expertise and vision at such a pivotal time for our organization. Her dedication to excellence and her ability to bring people together will ensure a lasting, positive impact on our business community.”
Kelly adds, “My goal is to connect people and businesses, help our local economy grow, and create more fun ways for the community to come together. I loved being part of this year’s Art, Wine & Beer Festival! It was such a blast seeing everyone come together, and I can’t wait to add even more events and opportunities.”
Luau & Ribbon Cutting Coming to Kalani Day Spa
Kalani Day Spa in Scotts Valley is celebrating eight years in business, kicking it off with a ribboncutting event, co-hosted by the Scotts Valley Chamber of Commerce.
Launching Kalani was a dream for Founder, Kim Pursley. Her mission: To bring self-care and wellness to the Community—what Kim calls her “Ohana.” Ohana means “family,” but it has a much broader context than just blood relatives. It extends to include friends and the community at large.
The journey has been immensely
September 18, 5:30 – 7 pm
rewarding for Kim, her team, and the larger Community as well. Programs for Seniors, first responders, veterans, and teachers are all integral to what Kim believes is her purpose.
Kim knows how important a commitment to self-care and the treatments offered at Kalani are to an individual’s well-being. The tagline, “Relax. Revive. Renew.” has no relationship to age or gender, and her Ohana reflects that.
Tuesday September 16 5:30-7:30 p.m. – State of the City Address Sponsored by the Senior Life Association
Scotts Valley Performing Arts Center
252b Mt. Hermon Rd., Scotts Valley
Thursday September 18
5:30-7 p.m. – Mixer & Red Ribbon Cutting Ceremony
Kalani Day Spa
245 Mt Hermon Rd, Ste D, Scotts Valley
Saturday September 27
Noon – 10 Year Anniversary & Red Ribbon Cutting Ceremony
Steel Bonnet Brewing Company 20 Victor Square, Scotts Valley
Friday May 8 2026
5 - 10 p.m. — Community Awards Gala Bret Harte Hall – Roaring Camp
5401 Graham Hill Rd., Felton
Rescheduled for 2026 Stringed Instrument Roadshow
Scotts Valley Community Center
“Kalani Day Spa” page 12 Calendar of
360 Kings Village Rd., Scotts Valley
Scotts Valley Chamber News
Scotts Valley Mayor’s State of the City Community Leaders to Share Updates and Engage with
Residents at Annual Gathering
The Scotts Valley Senior Life Association is proud to announce the ninth-annual Scotts Valley Mayor’s State of the City event will take place on Tuesday, September 16th. This event is a cornerstone tradition designed to foster transparency, inform the public, and encourage civic engagement.
Doors open to this free event at “The Landing” (previously known as the Scotts Valley’s Community Performing Arts Center) at 5:00 p.m. Residents are invited to connect with city officials and community leaders. Attendees will be welcomed with light refreshments and an atmosphere that encourages open dialogue. Presentations commence promptly at 5:30 pm.
“Kalani Day Spa” from page 11
Tuesday, September 16th, 5 pm
This year’s event will feature Mayor Derek Timm, who will introduce a distinguished panel of presenters including Police Chief Steve Walpole; Fire Chief Mark Correira; Water District Manager David McNair; School District Superintendent Tanya Krause; and City Manager Mali LaGoe. Each will share updates on their department’s achievements over the past year and discuss priorities and upcoming initiatives for the year ahead.
This inclusive commitment is certainly part of why Kalani Day Spa was recognized by the Chamber as the 2021 Business of the Year. Kalani has also been honored with numerous other awards over the years—something Kim is proud of because it illustrates her and her team’s dedication.
The event, to be held on September 18th starting at 5:30, will be in line with the Spa’s tropical theme (“Kalani” means heaven in Hawaiian). Guests will be greeted with leis and presented with a bevy of island-themed treats. Goodie bags and prize drawings from the Pail of Paradise, along with tours of the Spa and complimentary hand treatments await.
Kalani Day Spa is located in the Scotts Village (Safeway) Shopping Center at 245 Mt Hermon Road, Suite D, in Scotts Valley. Find them online at kalanidayspa.com or call 831-600-7116.
Among the topics to be addressed is the status of the highly anticipated Town Center project.
Following the presentations, guests will have the opportunity to participate in a Q&A session, engaging directly with the panel and gaining valuable insights into the workings of their local government. Attendees are encouraged to prepare questions in advance to make the most of this unique opportunity to interact with city leadership.
Refreshments will be available in the lobby following the Q&A, where one-onone conversations with presenters and fellow residents will further enrich the evening.
This annual event is hosted by the Senior Life Association, a 501c3 non-profit organization dedicated to promoting educational opportunities and providing grants that benefit the health and well-being of senior citizens in the Scotts Valley community. n
For more information, please contact Senior Life President Dave Hodgin at 831-438-1000, visit scottsvalleyseniorlife.org, or email info@ scottsvalleyseniorlife.org
Celebrating 44 Years of Managing & Selling Homes throughout Santa Cruz County — 1981 – 2025
$5000/mo 3+BR/2.5BA Large 2700sq ft 2-story Home with sweeping views in Scotts Valley. Located at 192 Twin Pines Dr., this home includes a patio, wrap-around decking and a 2-car garage. Family room. Living room. All electric kitchen. Multi-purpose room. Office. Laundry room. No Co-signers. Pet(s) negotiable. AVAIL NOW
$4950/mo Multi-level 4BR/2BA Home plus bonus office/work out room. Located at 596 Willow Way in Felton, this home has lots of natural light and several decks to enjoy the mountain air. LR w/FP. Modern kitchen. Dining rm. Garage w/laundry hookups. No pets. Co-signers welcome. AVAIL NOW
$4750/mo 2-story 4BR/3BA Updated Home at 975 Logan Creek in Boulder Creek. Wood burning stove in living room. Individual heater-A/C unit in each bedrm. Eat-in kitchen. Dining rm. Laundry rm incl W/D. Deck. Garage. Pet friendly. Chicken coop. Goat pen. Garden. AVAIL NOW
$4300/mo Charming 3BR/2BA Vintage 2-story Home in Brookdale with modern upgrades. Located at 11260 Hwy 9. Large bonus loft on top level. Addt’l bonus office/gym. FP in living room. W/D incl. Fenced yard. Pet negotiable. AVAIL NOW
$3300/mo 3BR/1BA Single-Level Home at 14650 Two Bar Rd #7 in Boulder Creek. Updated kitchen. Laundry hook-ups. Creekside deck. Parking for 2 vehicles max. 1 cat OK. AVAIL NOW
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Steel Bonnet Brewing Co. Celebrates 10 Years Ribbon Cutting Ceremony Noon-1 p.m., Saturday, September 27
Steel Bonnet Brewing Co., a beloved staple in the Santa Cruz County craft beer scene, will be celebrating its 10-Year Anniversary on Saturday, September 27.
Founded by husband & wife, Donald and Susan Cramb, Steel Bonnet has become known for its unique blend of English and Scottish ales alongside perfectly balanced American styles, creating a distinctive offering that sets them apart from other breweries in the region.
Steel Bonnet’s story began far from the California coast, as Donald and Susan made their journey from Scotland across the pond to settle first in Boulder Creek, then ultimately in Scotts Valley, where their
dream of building a community-centered brewery came to life.
Their vision was supported early on by family, friends, and fellow beer enthusiasts who helped Steel Bonnet grow into the warm, welcoming taproom it is today.
What makes Steel Bonnet stand out in the vibrant Santa Cruz beer landscape is their authentic take on British-style brewing.
Their ales showcase a balanced, nuanced flavor profile that’s often missing in the hop-heavy American craft scene. Their taproom is a gathering place for families, friends, and four-legged companions alike.
The 10-Year Anniversary Party promises a day full of community, great music, delicious food, and plenty of fun:
• Opening Ceremony at Noon: Jay Salter and his Piper Crew will kick things off in true Celtic style.
• Ribbon Cutting: Scotts Valley Chamber of Commerce 12 to 1 p.m.
• Celtic Tea Shop (San Jose): Traditional pasties, pies, sweets, and other savory treats throughout the day.
• Live Music Lineup:
° The Kerry Sheepdogs | 1 – 3 PM
° En La Playa | 3:30 PM – 5:30 PM
° Monkey Ska Band | 6 – 8 PM
• Food Trucks: Pana Food Truck serving in the afternoon and evening.
• Family Fun: Face painting, a LEGO pool provided by SV BrickLab, Josh’s Rolling Snack Shack, and other sweet surprises.
• Raffle: Proceeds will benefit a local charity (TBA). This year’s grand prize is a custom-built Steel Bonnet guitar
crafted by Santa Cruz based Luthier Tobin Shaeffer, featuring Steel Bonnet artwork and actual recycled materials from the brewery.
Steel Bonnet’s 10-Year Anniversary
is a heartfelt thank you to the customers, employees, and community members who have supported them over the years. It’s a day to raise a pint to the past, present, and future of this local treasure.
Music at Skypark Ends This Year’s Concert Series with a Great Line-Up!
Saturday, September 28th
Music at Skypark ”, the FREE community-wide outdoor concert series, concludes its 16th season on Saturday, Sept. 28th at Skypark in Scotts Valley.
The opening act, on stage from 1:30 to 3, is The Inciters. The Group is Santa Cruz’s premier Northern Soul act. Fronted by three female vocalists, this 10-piece band combines English rock, Jamaican Ska, Rocksteady, Reggae and New Wave.
Headlining the concert are The Houserockers, considered one of the finest Classic Rock bands on the Central Coast.
This 10-member band, with its huge horndriven sound, has played at Music at Skypark over ten times. They are honored to have been named the “Best Cover Band in the Bay Area” and have won KFOX’s “Last Band Standing”.
The all-volunteer Kiwanis Club of Scotts Valley is the presenter of Music at Skypark and dedicates all profits to the music and arts programs at local public schools. Concert profits over the years have now totaled nearly $250,000.
“Music at Skypark has become a true community event,” according to Kiwanis member Jim Melehan. “It’s a chance for local folks from throughout the area to gather in a nice park setting and enjoy the best outdoor music around, with lots of
good friends, food and drink. We’ve really hit our stride with families especially.” Folks are encouraged to come hungry,
since food, wine, beer and other concessions will be available for sale.
“I don’t want to forget to thank all our generous sponsors and vendors, and volunteers from Kiwanis, UCSC, Scotts Valley High School, and the community. Putting on these concerts is a lot of work, but I think I speak for all Kiwanians when I say it feels good to give something back to our community and our schools,” Melehan said.
Beth Hollenbeck, former music director of Scotts Valley Unified School District thanked Kiwanis of Scotts Valley: “Music at Skypark continues to be the main source of funding for our District’s music program. On behalf of our students, staff and administration please know how deeply grateful we are for your support of this growing program. It’s no wonder the NAMM Foundation repeatedly awards Scotts Valley the ‘Best Community for Music Education’!”
Volunteer opportunities are still available. Visit svkiwanis.org or contact Mike Stewart at (831) 334-8899 or Jim Melehan at jimbofx@msn. com.
The Inciters
The Houserockers