38 New Artists Coming to the 2025 Scotts Valley Art, Wine, & Beer Festival
Saturday August 16 • Sunday August 17
By Cheyanne Donald, Artists Chairperson
We are so excited about the vendors for this year’s Scotts Valley Art, Wine and Beer Festival!
Every year the artist jury committee diligently searches through hundreds of applications looking for just the right mix for the festival. Bringing together local favorites and returning artists that we know you can’t wait to see.
As we welcome back that special group that brings you into the festival, we also want to make a point of highlighting this year’s artists that are new to the festival.
It is an honor to jury so many talented individuals, and to add them to our vendor alumni. We strive to keep this festival fresh and new, and still give you a balance of the festival you know and love.
So, this year, out of 130 artists
picked for this festival, we are proud to welcome 38 new artists into our mix!
Please welcome:
• My True Bella
• Mystic Woods Creations
• Timms Made
• Cristina Sayers Artwork
• In My Hands
• Skavenge Art
• Sofieczech
• Love Mom
• Mom’s Garden Jewelry
• Elizabeth Ngo Design
• Brick Lab
• Jennifer Peart Art
• Claus Enevoldsen Art
• Holly Waldie Artistry
• Gwennie Girl Design
• Mountain Medusa Designs
• Bay and Laurel
• The Desert Marigold
• Really Boss Apparel
• Wavehaven Glass
• Anzhelika Art Glass
• Brilliant Stones
• Mae Feral
• Boutique Laboratory Guitars
• Hand Crafted by Jerry & Darleen
• Solstice Foods
• Megen Gabrielle Jewelry
• Miwahands
• Nara Pilgrim Wood
• Millbillies LLC
• Loma Pottery
• Road Trippin’ Creative Infusions
• Original Sin Jewelry Design
• Demby
• Tanline Designs Jewelry
• Altar Ceramics
• Little Creek Pottery
• Dana Schettler Pottery
••• Learn more about all 2025 participating artist by going to: svartfestival.com/artists
Follow us on social media to see highlights, vendor spotlights, and even a preview of our new layout!
@svartwinebeerfestival | facebook. com/ScottsValleyArtWineBeerFestival
Bay & Laurel
Claus Enevoldson Art
Boutique Laboratory Guitars
Skavenge Art
Jennifer Peart Art
Holly Waldie Art
Scotts Valley Chamber News
County Participates in Annual Special Olympics NorCal Law Enforcement Torch Run
Santa Cruz County Law Enforcement raised funds and awareness for Special Olympics Northern California (SONC) by participating in the 2025 Law Enforcement Torch Run on Thursday, June 26.
Their leg ran from Natural Bridges State Park to the Dream Inn.
The Torch Run features more than 3,500 law enforcement personnel from hundreds of local agencies carrying the Special Olympics torch, the Flame of Hope, throughout Northern California. The Torch Run will culminate at the annual Summer Games, which was held this year June 27-29 at Santa Clara University.
Summer Games is the largest local Special Olympics NorCal event, bringing together more than 1,000 athletes and coaches from 20+ counties to compete in multiple sports.
The Northern California Torch Run began in 1996 and has raised more than $20 million for Special Olympics through the run itself, plus multiple other fundraisers throughout the year. Learn more at www.sonc.org. n
Special Olympics Northern California is dedicated to enriching the lives of children and adults with intellectual disabilities through inclusive sports, education, leadership, and health programs. The 501(c)3 nonprofit organization offers free year-round training and competition programs for more than 31,000 participants. On school campuses, Special Olympics NorCal impacts more than 182,000 school-aged students by promoting inclusion through the Unified Champion Schools Program.
SONC is also committed to improving the overall health and well-being of individuals with intellectual disabilities through health programs and leadership training.
More information may be found by visiting www.sonc. org and on Facebook/X/TikTok@SONorCal and Instagram@SpecialOlympicsNCA. Or contact Retired Lieutenant John Hohmann 831-252-4187.
Photos from 2024 Special Olympics NorCal Law Enforcement Torch Run in Scotts Valley. Courtesy of the Scotts Valley Chamber.
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New Members Spotlight
The MoveMenT Lab Packs of Paws
The Movement Lab, started and owned by three exercise professionals — Dan Melton, Dr. Matt Davis, and Jon Schroeder — is focused on keeping people active and healthy.
Dan Melton and Dr. Matt Davis have been working together for five years.
Previously, they would send clients back and forth when Dan was the fitness director and trainer at Enterprise Sports Club and Matt was clinic director at Precision Physical Therapy in Scotts Valley. Jon recently started working with Dan and Matt in the past few years and is a welcome addition.
Back in early 2024, Dr. Matt Davis left his role at Precision, and started Santa Cruz Mobile PT, which recently won the Reader’s Choice Award from the Santa Cruz Sentinel for being the best Physical Therapist in Santa Cruz County for 2024.
Earlier this year, the team decided to pull the trigger on a brick and mortar location at 16 Victor Square, Suite F, Scotts Valley, California. Jon has a passion for sports training, and both Dr. Matt Davis and Dan Melton have an interest in helping endurance athletes at all levels. Dan is finishing up his Master’s Degree in Exercise Physiology at San Jose State University and is involved in their VO2 max testing program.
This partnership of business acumen and personal experience at The Movement Lab positions them in a unique space, where insights into movement patterns, training programs, testing results, can inform the individual of best steps to move forward for exercise and healthy daily living.
To learn more about The Movement Lab and their offerings visit their website at www. themovementlabsv.com.
The Scott’s Valley Chamber of Commerce is proud to welcome Packs of Paws as a new member! Packs of Paws, owned and operated by Morgan Taylor Achondo, specializes in pack hikes and canine adventures!
Nestled in the Santa Cruz Mountain Range are hundreds of trails and within those same mountains are hundreds of pups longing for adventure! It is with that idea in mind that Packs of Paws was born! Services include dogs being picked up from their home beginning in the early afternoon, they are then transported to a different array of dog friendly trails.
From Henry Cowell to Bonny Doon and beyond, dogs find themselves immersed in adventure and friendship! These pups are discovering a sense of comradery as they navigate meadows, rivers, fallen logs, peaked summits and more, all while being accompanied by a multitude of other dogs at their side!
The Santa Cruz Mountains house miles of unique and diverse trail systems, from open meadows, towering redwoods, to rocky peaks these dogs are exploring it all! The socialization and physical activity leave these dogs feeling fulfilled psychologically, emotionally, and physically, making for a happy home pup!
Packs of Paws is proud to be
serving the Scotts Valley, Santa Cruz, Felton, Ben Lomond areas and remains dedicated and driven on their mission of getting all tails on trails!
Scotts Valley Chamber News
Local Business The Perfumers Apprentice Wins International Award
Linda Andrews, the founder of the The Perfumers Apprentice, headquartered right here in Scotts Valley, has been honored as the recipient of the prestigious “Art and Olfaction Contribution to Scent Award”.
On May 29 the Art and Olfaction Awards celebrated the finalists and announced the winners at a festive celebration in Los Angeles. A program of The Institute for Art and Olfaction — a 501(c)3 nonprofit based in Los Angeles, CA — the awards present a highly competitive and highly selective arbiter of excellence in perfumery. Raising interest and awareness for active independent, artisan and experimental perfumers from all countries, our hope is that by shining a spotlight on perfumery’s most outstanding creators, we will help generate support for independent perfumery, as a whole.
The 11th awards took place in the context of Scent Week. A nine-day celebration of perfumery in Los Angeles, Scent Week featured an eclectic array of programming, including the 6th Experimental Scent Summit at Institute for Contemporary Art LA (ICALA), and the return of Scent Fair LA at Craft Contemporary.
The 11th Art and Olfaction Awards took place at Cicada Club, an art deco jewel in downtown Los Angeles. The ceremony was enlivened with music by Mariachi Tierra Mia, and welcomed 200 guests in a friendly, bohemian, community-oriented event that was steeped in laughter and joy.
The Perfumer’s Apprentice began in 2004, as a little shop in a Santa Cruz loft. It was a place where people could learn about perfumery and chemistry through workshops and classes, and experiment with a myriad of fragrance ingredients. From that cozy beginning they’ve grown organically into an informative and dependable online source for premium aromatic ingredients such as John Steele Company’s famous selection of natural essential oils, absolutes, and attars.
About The Perfumer’s Apprentice
They are currently offering perfumery Classes, where their students create their own custom scents with the help of their
Perfumers. For those who can’t make it all the way to their California location, they also offer a great selection of Educational Kits that are a fantastic way to begin or supplement your own fragrance blending.
In 2009, they founded The Flavor Apprentice, whose aim is to supply premium food flavoring to culinary professionals and enthusiasts alike. Today they have more than 250 flavors, allowing their consumers to experiment and improve their recipes and make them more savory, sweet, and complex.
They created The Flavor Apprentice in order to create a clear separation between their food safe flavoring and their perfuming products. All of their goods are organized by the same staff members, and you may order any combination of flavors and perfume items.
Their goal is to enable perfumers and flavorist’s of all levels to learn about and experience truly professional components. Let them help you on your journey into the world of personal scent and flavor creation. Explore their Perfumer’s Corner for great informational articles and education!
Congratulations to West Coast Community Bank (formerly
Santa Cruz County Bank) on the
Photo Credit: Alondra Castilla, for the Art and Olfaction Awards
Linda Andrews, founder of The Perfumers Apprentice, accepts the Contribution to Scent Culture Award, as Alex Wiltschko (Founder Osmo) and Saskia Wilson-Brown (founder, Art and Olfaction Awards) look on.