Santigrat Dergisi Sayı:20

6$17ì*5$7 DAIKIN TÜRKİYE YAYINIDIR / PUBLISHED BY DAIKIN TURKEY

NİSAN/APRIL O MAYIS/MAY O HAZİRAN/JUNE 2013 SAYI/ISSUE 20

GÖLMAHAL VİLLALARI’NDA DAIKIN TERCİHİ DAIKIN CHOSEN FOR GÖLMAHAL VILLAS

RESİMLİ OSMANLI TARİHİ: MİNYATÜRLER THE OTTOMAN HISTORY IN PICTURES: MINIATURES AIRFEL LOGOSU YENİLENDİ AIRFEL HAS A NEW LOGO

DAIKIN TÜRKİYE, VRV 4’ÜN LANSMANINI GERÇEKLEŞTİRDİ DAIKIN TURKEY LAUNCHED VRV4

ÖNSÖZ/FOREWORD

Daikin büyüyor, hedefler büyüyor! Daikin grows, targets grow!

Daikin Türkiye olarak tamamlamamız gereken bir birleşme sürecimiz, bir yeniden yapılanma çalışmamız vardı. Çok çalışıp, çok yorulduğumuz bu sürecin sonunda Japonlar ile mükemmel bir uyum yakaladık ve ortaya Türk-Japon karması mükemmel işleyen bir sistem çıkardık. Bu, sürecin ilk aşamasıydı. Bu ilk aşamayı başarıyla tamamlamış olmanın haklı gururunu hep birlikte yaşıyoruz. Şimdi sürecin ikinci aşamasına geçtik…

Daikin, kelimenin tam anlamıyla bir dünya devi… Dünyada 160’dan fazla ülkede 180’den fazla bağlı ortaklığı var. Dünya iklimlendirme sektörü 82 milyar dolar bir ekonomik hacme sahip iken, bunun 20 milyar dolarını Daikin tek başına gerçekleştiriyor. Çalışanlarının sayısı 45 bini aşmış durumda. Daikin, sektöründe pek çok buluşun ve onlarca patentin sahibi…

Yani sektörün sadece en çok pazar payına sahip olan markası değil, aynı zamanda öncüsü…

Daikin markasıyla sektördeki iddiamızı artırırken, bu süreçte markamıza yakışan bir performans gösterdik. Geçen yıl sektör yüzde 6 büyürken biz yüzde 52 büyüdük. Sektörün en geniş ürün gamına sahip markası olduk.

Bu yıla ilişkin hedef ve iddialarımızı daha da yükselterek ciro hedefimizi 640 milyon liraya çıkardık. Yani sektör yüzde 10 büyürken biz yüzde 25 büyüme kaydedeceğiz ve bu yıl da sektörünün en hızlı büyüyen şirketi olacağız. Bugüne kadar çok şey başardık, iyi işler çıkardık. Bugünden sonra daha iyisini yapacağımıza ilişkin inancım tam. Bunu da siz iş ortaklarımız ve tüm çalışanlarımızla birlikte başaracağımıza inanıyorum. Hedeflerimizi hiç çekinmeden büyütüyorsak, çıtayı hep daha yükseğe taşıyorsak bu sizlere duyduğumuz güven sayesindedir. Bize başarıya ve liderliğe giden yolda destek olduğunuz için hepinize tekrar teşekkür ediyorum.

Sözünü ettiğim bu başarılara ilişkin konuların yer aldığı dergimizi okudukça, sizin de heyecanımızı paylaşacağınızdan eminim. Bunun yanı sıra hayata dair birçok konumuzu da keyifle okuyacaksınız. Önümüzde 23 Nisan Ulusal Egemenlik ve Çocuk Bayramı var. Geleceğimiz, gözbebeğimiz çocuklarımızın bayramını kutluyorum.

5 Haziran ise Dünya Çevre Günü… Daikin çevre protokollerine ön saflarda imza atmış bir şirket olarak, üzerine düşeni yapıyor. AB’nin 20/20/20 direktiflerine uygun olarak geliştirilen ve yıllık yüzde 28’e varan oranlarda enerji tasarrufu sağlayan VRV IV ile Daikin, sektöründe yeni bir dönem başlattı. Bundan sonra da çevreye duyarlı ürünlerle var olmaya devam edeceğiz.

Daikin Turkey had a process of union to complete, and a project of structuring ahead. At the end of this hardworked and tiresome process, we achieved perfect harmony with the Japanese and came up with a perfectly functioning Tuerkish-Japanese hybrid system. This was the first phase of the project, which we are properly proud of. Now, we are in the second phase…

Daikin is literally a global giant… It has over 180 affiliate companies in over 160 countries. The world air conditioning sector has an economic volume of 82 billion dollars, out of which Daikin realizes 20 billion dollars. The number of employees have exceeded 45 thousand. Daqikin is the owner of many innovations and copyrights in its sector. In other words, it is not only the company with the highest market share, but the pioneer of its sector.

As we improved our profession with Daikin brand, we showed a performance that is becoming of it. When the sector grew by 6 per cent, we have grown by 52 per cent last year. We now own the widest product range in the industry. We raised our turnover target even higher to 649 million liras, as well as our goals and assertions. That is, we will be growing by 25 per cent as the sector grows by 10 per cent, and be the fastest growing company of our sector. Until now, we achieved many things, and performed well. From now on, I am certain that we will achieve even more. And I believe we will achieve them with our business partners and employees. If we are raising our targets and setting higher standards, this is because of our faith in you. I thank you once again for being there on our way to success and leadership.

I believe you will share our enthusiasm as you read our following pages about these achievements. In addition, you will enjoy many other articles about life. We have 23 April National Independence and Children’s Day ahead. I congratulate the fest of our dear children, who are our future.

And the 5th of June is the World Environment Day… As a pioneering actor of environmental protocols, Daikin does its best. With the EU 20/20/20 directives compatible and up to 28 per cent annual energy saving VRV IV, Daikin has broken a new ground. From now onwards, we are going to keep introducing eco-sensitive products.

Have a pleasant read

Keyifli okumalar Hasan Önder Daikin Türkiye CEO

Hasan Önder Daikin Turkey CEO

SANT‹GRAT 3

İÇİNDEKİLER/CONTENTS

KURULAN YAŞAM ALANININ, ÇEVREYE SAYGILI DURUŞU İLE FARK YARATTIĞI GÖLMAHAL VİLLALARI’NDA DA VERİMLİLİĞİ YÜKSEK, ÇEVRE DOSTU DAIKIN ALTHERMA ISI POMPASI TERCİH EDİLDİ.

46

FOR GÖLMAHAL VILLAS, WHERE RESIDENCES SHINE OUT WITH THEIR ENVIRONMENTAL RESPECT, HIGHLY EFFICIENT ECO-FRIENDLY DAIKIN ALTHERMA HEAT PUMP IS CHOSEN.

İKLİMLENDİRME SEKTÖRÜNDE DÜNYA LİDERİ OLAN DAKIN’IN ÇATISI ALTINDA BÜYÜMEYE DEVAM EDEN AIRFEL, LOGOSUNU YENİLEDİ.

MAINTAINING ITS GROWTH UNDER THE ROOF OF THE WORLD AIR CONDITIONING LEADER DAKIN, AIRFEL RENEWED ITS LOGO.

18 24 DAIKIN TÜRKİYE, BAŞARI İLE TAMAMLANAN 2012 YILININ ARDINDAN BAYİLERİNİ BEYRUT’TA AĞIRLADI. ZİRVENİN SLOGANI İSE “HEP BİRLİKTE ZİRVEYE” OLARAK BELİRLENDİ.

AFTER A SUCCESSFUL 2012, DAIKIN TURKEY ENTERTAINED ITS DEALERS IN BEIRUT. THE MOTTO OF THE SUMMIT WAS “TOGETHER TO THE TOP”.

ARJANTİN, GÜNEY AMERİKA’NIN EN POPÜLER ÜLKELERİNDEN BİRİ. DÜNYANIN BU YANINDAKİ BİZLER İÇİN HALA AZ BİLİNEN BU COĞRAFYA HAKKINDA BİRKAÇ BİLGİ…

ARGENTINA IS A POPULAR SOUTH AMERICAN DESTINATION. HERE ARE SOME NOTES ON THIS TERRITORY, STILL REMOTE TO US ON THE OTHER SIDE OF THE WORLD… 4 SANT‹GRAT

76

X VRV SİSTEMLER’İN MUCİDİ DAIKIN, 4’ÜNCÜ NESİL VRV’Yİ TÜRKİYE’DE TANITTI. AB’NİN

20/20/20 DİREKTİFLERİNE UYGUN OLARAK GELİŞTİRİLEN VRV IV, YILLIK YÜZDE 28’E VARAN ORANLARDA ENERJİ TASARRUFU SAĞLIYOR. AS THE INNOVATOR OF VRV SYSTEMS, DAIKIN INTRODUCED THE 4TH GENERATION VRV IN TURKEY. DEVELOPED IN LINE WITH EU’S 20/20/20 DIRECTIVES, THE VRV IV ENABLES UP TO 28% ANNUAL ENERGY SAVING. 14 X İBB ŞEHİR TİYATROLARI, 23 NİSAN ÇOCUK BAYRAMI’NI BU YIL DA TİYATRO ŞENLİĞİYLE

KUTLUYOR. GEÇEN YIL 30 BİNE YAKIN ÇOCUĞUN TİYATROYLA BULUŞTUĞU ŞENLİĞİN 29’UNCUSU, 22-28 NİSAN 2013’DE GERÇEKLEŞECEK. İBB MUNICIPAL THEATERS CELEBRATE THE APRIL 23RD CHILDREN’S DAY ONCE AGAIN WITH A THEATER FESTIVAL. THE 29TH YEAR OF THE FESTIVAL, WHICH INTRODUCED THEATER TO 30 THOUSAND CHILDREN LAST YEAR, TAKES PLACE BETWEEN 22-28 APRIL 2013. 28 X NAKKAŞLARIN BİNBİR EMEKLE KAĞIDA İŞLEDİĞİ SANAT ESERLERİ YANİ MİNYATÜRLER

ELİMİZDEKİ SAYILI GÖRSEL TARİHİ BELGELERDEN... TÖRENLER, SAVAŞLAR, DÜĞÜNLER… MINIATURES, THE ARTWORKSEXQUISITELY ELABORATED ON PAPER BY MURALISTS, ARE AMONG THE RARE VISUAL HISTORICAL RECORDS THAT MANAGED TO SURVIVE. CEREMONIES, BATTLES, WEDDINGS… 32

6$17ì*5$7 NİSAN/APRIL O MAYIS/MAY O HAZİRAN/JUNE 2013 SAYI/ISSUE 20

Daikin Isıtma ve Soğutma Sistemleri San. Tic. A.Ş. Adına İmtiyaz Sahibi On Behalf of Daikin Air Conditioning Ind. Trade Inc. Hasan Önder Yönetim Yeri Daikin Isıtma ve Soğutma Sistemleri San. Tic. A.Ş.

Hürriyet Mahallesi E-5 Yanyol Üzeri No: 57 Kartal/İstanbul Tel/Phone +90 216 453 27 00 www.santigrat.com.tr santigrat@daikin.com.tr Yazıişleri Müdürü (Sorumlu) Editor in Chief (Mananging) Şule Şentarlı Kreatif Direktör/Cretive Director Belma Kuyucu

X DÜNYANIN EN BÜYÜK ISITMA SOĞUTMA VE ENERJİ FUARI OLAN ISH FRANKFURT, BU

YIL DAIKIN, ROTEX VE AIRFEL MARKALARININ ISITMA SEKTÖRÜNDEKİ İDDİASINA TANIK OLDU. WORLD’S BIGGEST HEATING, COOLING AND ENERGY FAIR ISH FRANKFURT WITNESSED THE PROFESSION OF DAIKIN, ROTEX AND AIRFEL IN THE HEATING SECTOR THIS YEAR. 38 X MEKSA YATIRIM MENKUL DEĞERLER GENEL MÜDÜR YARDIMCISI FİGEN ÖZAVCI,

TÜRKİYE VE DÜNYA EKONOMİSİNİ SİZ OKUYUCULARIMIZ İÇİN DEĞERLENDİRDİ.

MEKSA INVESTMENT AND SECURITIES VICE PRESIDENT FİGEN ÖZAVCI EVALUATED THE TURKISH AND THE GLOBAL ECONOMY FOR OUR READERS. 52 X SÜRDÜRÜLEBİLİR VE DENGELİ BİR YAŞAM İÇİN ÇEVREYİ KORUMAK GEREKİYOR. BU

KONUDA BİR DUYARLILIK YARATMAK, BİLİNÇ OLUŞTURMAK İÇİN 5 HAZİRAN ‘DÜNYA ÇEVRE’ GÜNÜ OLARAK İLAN EDİLDİ.

ENVIRONMENTAL PROTECTION IS CRUCIAL FOR A SUSTAINABLE AND BALANCED LIFE. IN ORDER TO CREATE SENSITIVITY AND RAISE AWARENESS, JUNE 5TH IS CELEBRATED AS “WORLD ENVIRONMENT DAY”. 60 X SATIŞ GELİRİNİZİ ARTIRMANIN ‘FARKLI’ YOLLARI” İSİMLİ KONUMUZ BELKİ DE

ÖNÜNÜZDE YENİ UFUKLAR AÇACAK! OUR ARTICLE ON THE “ALTERNATIVE WAYS TO RAISE YOUR SALES INCOME” WILL OPEN YOU NEW HORIZONS! 68 X SON YILLARIN EN TRENDY SAĞLIK OLAYI GLUTENSİZ ÜRÜNLERLE BESLENEREK YAPILAN

DİYET… ŞİMDİ ÜNLÜ ÜNSÜZ HERKES ‘GLUTENSİZ MUCİZE’DEN YARARLANMAK İSTİYOR. THE RESENT HEALTH TREND IS THE GLUTEN-FREE DIET… NOW EVERYONE FROM CELEBRITIES TO ORDINARY PEOPLE ARE AFTER THE BENEFITS OF ‘GLUTEN-FREE MIRACLE’. 72

Editör (Kurumsal) Editor (Corporate) Hülya Dinçer Editör (İçerik) Editor (Content) Salih Akkaya Fotoğraf/Photography Deniz Açıksöz Katkıda Bulunanlar/Contributors Ümmü Taylan, Bora Erdin, Cihan Demirşevk, Ebru Damran D. Baskı/Printing Aktif Matbaa ve Reklam Hizmetleri San. Tic. Ltd. Şti. Sefaköy Halkalı Cad. No: 245 Küçükçekmece İstanbul Tel: +90 212 698 93 54 Bu yayının her hakkı saklıdır. Bu dergide legal olarak yayımlanan yazı, makale, fotoğraf, çizgiroman ve illustrasyonların sorumlulukları sahiplerine ait olup, copyright hakları Daikin Isıtma ve Soğutma Sistemleri San. Tic. A.Ş.’den yazılı izin almaksızın herhangi bir ortamda çoğaltılması, basılması, referans gösterilmesi ve yayımlanması yasaktır.

All rights reserved. The legal responsibility for all the articles, images and illustrations published in this magazine belong to their owners, whereas their copyrights to Daikin Air Conditioning Systems Ind. Trade Inc. Reproduction in whole or part without the written permission of Daikin Air Conditioning Systems Ind. Trade Inc. is strictly prohibited.

Geri dönüşümlü kağıda basılmıştır. / Printed on recycled paper.

SANT‹GRAT 5

EKNOLOJฤฐ TECHNOLOGY TEKNOLOJฤฐ TECHNOLOGY TEKNOLOJฤฐ TEKNOLOJฤฐ TEKNOLOJฤฐ TECHNOLOGY TEKNOLOJฤฐ TECHNOLOGY

HNOLOGY

EKNOLOJฤฐ T EK N O L O J ฤฐ T E C H N O L O G Y TEKNOLOJฤฐ TECHNOLOGYTE $ร NYANร Nร ENร Bร Yร Kร ARAร Tร RMASร 7ORLDiSร BIGGESTร RESEARCHร xLW?LeL CL @xWxI ?P?รณRePK?Qe MJ?L P?DCL TC รตLQ?L CWLG GPGรณGKJCPGย @GJGK TC RCILMJMHGLGL ICQGรณGK LMIR?QeLB? BxLW?We Q?PQ?A?I `?JeรณK?J?PB? @SJSLK?I G`GL ร ร WeJJeI NPMHC I?NQ?KeLB? ร ย CP KGJW?P SPM oBCLCI ?J?A?Iย S EGPGรณGKJCPGL FCP @GPG CL ?X ร ร xWC BCTJCRGLBCL ?P?รณRePK?AeJ?Pe TC W?IJ?รณeI ร ร ร ?P?รณRePK? ISPSKSLS @GP ?P?W? ECRGPGWMPย S @xWxI NPMHCBC xPIGWCย BCL Q?BCAC ?@?LAe 9LGTCPQGRCQG WCP ?JeWMPย Graphene and Human Brain Initiatives, a.k.a. the worldโ s biggest study, are getting an allowance of 1 billion Euros each in order to conduct scientific and technologic researches that will shake the world to its core during a 10 year long project.

Each initiative brings together scientists from a minimum of 15 EU countries and 200 research institutes. From Turkey, only Sabanci University takes part in the project.

"Uร ยบDร Lร ILKร KEZร BIRร 4ร RKiEร VERILDI 4HRร FIRSTร 4URKISH WINNERร OFร GREATร AWARD GHGR?J BxLW?We BCรถGรณRGPCACI xPIย @xWxI oBxJC J?WeI EoPxJBxย CLG HCLCP?QWML ACN RCJCDMLJ?PeLB? TC RCJCTGXWML W?WeLJ?PeLB? WxIQCI I?JGRCJG EoPxLRx GJCRGKGLC MJ?L?I TCPCACI WCLG @GP QGQRCK ECJGรณRGPCL GJICLR 9LGTCPQGRCQG JCIRPGIยฉ JCIRPMLGI oJxKx 1รถPCRGK 9WCQG PMDย Pย PB?J PeI?Lย eL @SJSรณSย JSQJ?P?P?Qe JCIRPGI TC JCIRPMLGI xFCLBGQJCPG GPJGรถGย LGL ยฌ ยญ CL @xWxI oBxJxWJC MLSPJ?LBePeJBe The Turkish scientist to change the digital world is awarded the first prize. The developer of a new system that will enhance high quality visual transmission in new generation mobile phones and televisions, Bilkent University Department of Electrical-Electronics Professor Dr. Erdal rekan is awarded the greatest prize of IEEE (International Electrical and Electronics Engineers) for his invention.

4WITTERร /RTADOร UiDAร REKLAMร HIZMETINEร BAร LADร ร 4WITTERร STARTSร ADVERTISINGร INร THEร -IDDLEร %AST P?N ?F?Peย LB? PR?BMรถS xJICJCPGLBC oPExRJCLKCWG Q?รถJ?W?L UGRRCP @oJECBCIG NMR?LQGWCJG EoPBx TC PR?BMรถS TC SXCW DPGI?ย B? PCIJ?K FGXKCRGLC @?รณJ?Beย xLxKxXBC BGHGR?J PCIJ?KAeJeIย RMNJ?K PCIJ?K F?PA?K?J?PeLeL W?IJ?รณeI WxXBC ร ย xLC BCLI ECJGPICL @S F?PA?K? ECL` LxDSQSL WMรถSL MJBSรถS xJICJCPBCL WxXBC ร ย JCPC I?B?P SJ?รณeWMPย รดGPICR รดS@?R ?WeLB?L GRG@?PCL xPIGWCย BC BC PCIJ?K FGXKCRJCPGLC @?รณJ?KeรณReย ?LG ?PReI ร ร @GL BMJ?P TCPCLJCP UGRRCPย B? RPCLB RMNGA ยฌNMNxJCP IMLSยญ MJ?@GJGWMPย The organizational assistant of the Arab Spring in the Middle East, Twitter noticed the potential in the region and started advertising services around the Middle East and North Africa. Today, digital advertising has about 4 per cent of the total advertisingg expenses, which reached to 8 per cent of the population in countries with a dense young population. The company had started advertising in Turkey in February. In other words, those that would pay 10 thousand dollars are able to become Twitter trend topic. ร SANTโ นGRAT

ฤฐ TEKNOLOJฤฐ TECHNOLOGY TEKNOLOJฤฐ TECHNOLOGY TEKNOLOJฤฐ TEKNOLOJ

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"Aร ร Aร Rร Sร Nร ร ยฌยบZDร ร ยบDร LEร DOYMUYOR 0RIZE WINNINGร CUREร FORร HEADACHEร รตQR?L@SJ WBeL 9LGTCPQGRCQG xFCLBGQJGI GK?PJeI ?IxJRCQG JCIRPGI JCIRPMLGI xFCLBGQJGรถG oรถPCLAGQG ?HH?B ?EFMS@Gย F?XePJ?Beรถe NPMHC GJC oBxJ ?JBeย รตLQ?L @CBCLGLC GLT?QGD MJK?W?L WoLRCKJCPJC SWESJ?L?Lย QGLGP QGQRCKGLG SW?P?P?Iย GLQ?L @CWLGLBC @SJSL?L IeJA?J B?K?PJ?PB?IG I?L ?IeรณeLeL BxXCLJG MJK?QeLe Q?รถJ?W?L TC @S WMJJ? MPE?LJ?PeL GรณJCTJCPGLG B?F? GWG WCPGLC ECRGPKCQGLG ?K?`J?W?L @?รณJeIย GLQ?LJ?PB?IG @?รณ ?รถPeQeLe MPR?B?L I?JBePeWMPย The Electrical-Electronics Engineering student Sajjad Yaghoubi from รตstanbul Ayden University Faculty of Engineering and Architecture is awarded for his project. Applied to human body through non-invasive methods, the head gear regulates the blood flow in capillary vessels in the brain by stimulating the nervous system, thus enables a better functioning of the organs and eliminates headache.

The worldโ s smallest Full HD camera EGO transfers the images shot with its WiFi technology momentarily into computers or tablets. The price of EGO is 179 dollars. Produced by the Indian LIC company, the device is also self-charging. The battery that comes with the device has 10 years guarantee, however it is still questioned as the company is not known for any device other than EGO.

$EVASAร TABLETร ร ร 4HEร GIANTร TABLET CLMTM BxLW?LeL CL @xWxI R?@JCR @GJEGQ?W?PJ?PeLe R?LeRReย ย ?@JCR K?Q? @GJEGQ?W?Peย MJ?P?I ?BJ?LBePeJ?L AGF?XeL @MWSRJ?Pe GQC MJBSI`? `CIGAGย ?@JCRG ?LBeP?L @S @GJEGQ?W?P ร ร ย ร Q?LRGKCRPCJGI CIP?L ECLGรณJGรถGWJC @GP IGรณG G`GL MJBSI`? @xWxI EoPxLxWMPย CT @GJEGQ?W?PeLย ย BC @GL ร ร ร BMJ?PB?L Q?Reรณ? QSLSJK?Qe @CIJCLGWMPย GF?X GLBMUQ ร PM GรณJCRGK QGQRCKGWJC `?JeรณeWMPย 9PCRGAG รณGPICR W?NReรถe ?`eIJ?K?B?L @S AGF?X Q?WCQGLBC ?GJC DCPRJCPGLG @GP ?P?W? RMNJ?W?A?IJ?PeLe GBBG? CRRGย Lenovo introduced the worldโ s biggest tablet computer. Named as โ The Tablet Laptopโ , the device is tremendous in size. With its 68,5 cm width, the computer is pretty large. The giant tablet is expected to hit the market at 1699 USD. The device, which is claimed by the producer to bring the famรณly together, is working on Windows 8 Pro operating system.

SANTโ นGRAT ร

TECHNO

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TEKNOLOJฤฐ T E K N O L O J ฤฐ T E C H N O L O G Y TEKNOLOJฤฐ TECHNOLOGYTE %Nร Kร ยฌร Kร KONUMร BELIRLEMEร CIHAZร ร ร 4HEร SMALLESTร NAVIGATOR X?IBMรถSJS รณGPICRJCP BC IMNW? AGF?X W?NK?I WCPGLC WCLG xPxLJCP R?Q?PJ?W?@GJBGIJCPGLG EoQRCPGWMPJ?Pย #GLJG GTM BxLW?LeL CL Ix`xI IMLSK @CJGPJCKC AGF?XeLe R?LeRReย ร Q?LRGKCRPC C@?BeL? @MWSRSL? P?รถKCL AGF?X GJC `?รถPe B? EoLBCPGJGWMPย ??R รณCIJGLBCIG xPxLย `MASIJ?PeLeL BSPSKSLB?L CLBGรณC CBCL ?GJCJCP G`GL R?Q?PJ?LKeรณย KCPGI?ย B? FCP WeJ ร @GL `MASรถSL I?W@MJSWMP MJSรณSLSL KxFCLBGQJCPG @oWJC @GP AGF?Xe W?NK?W? KMRGTC CRRGรถG BxรณxLxJxWMPย Far Eastern companies prove they can design too, and not just copy cat. Chinese Vivo introduced worldโ s smallest navigator. Despite a size of 3 centimeters, the device can also send messages. With the look of a watch, it is designed for families that worry about the wellbeing of their children. The fact that about 5 thousand children go missing each year in the USA supposedly motivated the engineers for such a design.

ร BINร 4,iLIKร CIHAZร ร ร BINร 4,ร YATร Rร MLAร YAPTร LAR #OSTSร ร 429 ร PRODUCEDร FORร

ร 429 DWML MA?RCNC 9LGTCPQGRCQG ยฌ 9ยญ ?I?BCKGQWCLJCPG TC oรถPCLAGJCPGย ?RMKSL W?NeQeLe B?F? GWG GLACJCWC@GJKCI ?K?AeWJ? @GPGLGL DGW?Re ร ร ร @GL BMJ?PB?L ยฌร ร ร @GL ยญ D?XJ? MJ?L ย CJCIRPML CLCPHG ?L?JGXoPxย AGF?XeLeL GIGQGLGย ร ร @GL JGP? K?JGWCRJC CJBC CRRGย 9 CL GJGKJCPG LQRGRxQx xBxPx TC CL BC@GW?R ?IxJRCQG GXGI oJxK ?รณI?Le PMDย Pย CTJxR Mรถ?Lย ย JCIRPML CLCPHG ?L?JGXoPx AGF?XeLeL DGW?Re ร ร ร @GL BMJ?PB?L D?XJ?WBeย ร ร @GL JGP? K?JGWCRJC GIGQGLG CJBC CBGN BxLW?B?IG KCTASR AGF?XJ?PB?L ร I?R B?F? GWG `oXxLxPJxรถC Q?FGN MJBSIย BCBGย

%Nร INCEร TELEFONร ร 4HEร THINNESTร TELEPHONE JA?RCJ BxLW?LeL CL GLAC RCJCDMLSLS NGW?Q?W? QxPxWMPย LC MSAF BMJ JRP? GQKG TCPGJCL KMBCJย Q?BCAC ร ย ร ร KKย JGI R?Q?PeKeWJ? BxLW?LeL CL GLAC ?IeJJe RCJCDMLS MJ?P?I EoQRCPGJGWMPย SLSL W?Le QeP? LC MSAF

BMJ JRP?ย ร ร ร EP?KJeI ?รถePJeรถeWJ? ICLBG I?RCEMPGQGLBCIG CL F?DGD ?IeJJe RCJCDML MJ?P?I LGRCJCLBGPGJGWMPย CJCDML @S I?B?P GLAC MJSLA? KGAPM I?PR QJMRSย LB?L TC ร ย ร KKย JGI ISJ?IJeI EGPGรณGLBCL DCP?E?R CBGJKGรณย IeJJe RCJCDMLJ? GQRCBGรถGLGX ISJ?IJeรถe ISJJ?L?@GJKCI G`GL KGAPM ย BCL ร ย ร KKย WC BoLxรณRxPxAx ?B?NRoP CBGLKCI XMPSLB?QeLeXย Alcatel launches the worldโ s thinnest phone to the market. One Touch Idol Ultra is accepted as the worldโ s thinnest smart phone with its 6.45 mm design. Furthermore, One Touch Idol Ultra is also the lightest smart phone in its category with a weight of 110 grams. For such thinness, microSD card slot and 3.5 mm heaphone inlet had to be renounced. To be able to use a headphone, a microUSB to 3.5 mm converter is needed.

ร SANTโ นGRAT

For a better study of atomic structure, Afyon Kocatepe University (AKร ) academicians and alumni constructed two โ electron energy analysersโ , each of which cost over 100 thousand dollars, at an expense of 15 thousand liras. Prof. Dr. Mevlxt Doรถan from AKร Scientiย c Institute Manager and the Head of Department of Physics at the Faculty of Science and Humanities said: โ The electron energy analyser costed over 100 thousand dollars. We obtained both for 15 thousand liras and three times higher resolution than its counterparts.โ

Jฤฐ TEKNOLOJฤฐ TECHNOLOGY TEKNOLOJฤฐ TECHNOLOGY TEKNOLOJฤฐ TEKNOLO

TECHNOLOGYTEKNOLOJฤฐ TECHNOLOGY

EKNOLOJฤฐTEKNOLOJฤฐTECHNOLOGYTECHNOLOGYTEKNOLOJฤฐ 53"iNINร Hร Zร ร ร KATร NAร ยฌร Kร YORร ร 53"ร DOUBLESร SPEED @GJEG RP?LQDCPG SNCP NCCB ?Be TCPGJCL WCLG @GP QGQRCKJC FeXeLe GIGWC I?RJ?W?A?Iย ร ย ร xXCPGLBC W?NeJ?A?I BCรถGรณGIJGIJC Q?LGWCBC ร ร EGE?@GRย JGI @GJEG RP?LQDCPGLGL W?NeJK?Qe ?K?`JeWMPย SNCP NCCB Q?WCQGLBC F?PGAG ร RCP?@?WRย JeI @GP F?PGAG @CJJCรถG @GJEGQ?W?PeLeX? @?รถJ?BeรถeLeXB? oL R?P?K? W?NeJK?B?L AGF?XeL G`CPGรถGLC SJ?รณ?@GJCACIQGLGXย ?F? ?X CLCPHGWC GFRGW?` BSW?L WCLG QR?LB?PBeLeL @S WeJeL QMLSL? BMรถPS RxICRGAGJCPGL ISJJ?LeKeL? QSLSJK?Qe NJ?LJ?LeWMPย USB data transfer will double its speed thanks to a new system named SuperSpeed USB. With a modification on USB 3.0, 10 gigabytes of data is aimed to be transfered in a second. With SuperSpeed USB, the device contents will be accessed without scan preview when 1 terrabyte external memory is connected. The new USB standard requires less energy and is estimated to be launched by the end of this year.

ร (4#iNINร Bร Yร Kร KOZU ร - (4#iSร BIGGESTร TRUMP ร - G FMLC TC ?KQSLE PCI?@CRGLBC FeXJ? @xWxWCL ย WCLG KMBCJG ร ย WG KCPGI?ย B? BxXCLJCLCL RCILMJMHG DS?PeLB? R?LeRReย ร GL` @MWSRSLB? TC ร ร ร ร N `oXxLxPJxรถxLBC CIP?LJ? `eIK?Qe oLEoPxJCL RCJCDMLSL BoPR `CIGPBCIJG TC ร ย ร X DPCI?LQeLB? GรณJCK W?N?L @GP GรณJCKAG xXCPGLC ISPSJ?A?รถe BxรณxLxJxWMPย GQ?L ?WeLB? xPIGWCย BC BC Q?Reรณ? QSLSJ?A?รถe BSWSPSJ?L ย LGL @GL ร ร ร AGT?PeLB? @GP Q?Reรณ DGW?Re MJ?A?รถe R?FKGL CBGJGWMPย xWxI CIP?Le GJC BGII?R `CICL RCJCDMLSL รณ?PHe ร GJC @?รถJ?LeJBeรถeLB? @GJC ร ExL EGBCACIย Rapidly growing in the competition with iPhone and Samsung, HTC introduced the new M7 in the USA technology fair. The phone is expected to be launched with 7 inches of size and 1080p resolution, and to have a quadcore processor operating on 1.7GHz. M7 will be launched in Turkey in April at circa 800 TRY sales price. Attacting with its wide screen, the telephone has a battery which lasts 3 days even when using 4G.

9APAYร DERIร VEร KEMIKร GELIร TIRDILERร !RTIFICIALร SKINร ANDร BONESร DEVELOPED

M` 9LGTCPQGRCQGย 9 รต BCQRCรถGWJC W?N?W BCPG TC W?N?W ICKGI ECJGรณRGPBGย

M` 9LGTCPQGRCQG ?IGLC xFCLBGQJGรถG oJxKxย LBCL PMDย Pย รตQK?GJ ?XMรถJSย ย ?P?LeL x` @MWSRJS RMNMรถP?DW?QeLe `eI?PeN IePeJKeรณ ICKGรถGL BC @GP RxP RMKMEP?DG EoPxLRxJCPGLG ?JeN x` @MWSRJS BMIS GQICJCRGLC @GPC @GP ECMKCRPGQGLC @?รถJe MJ?P?I xPCRC@GJGPGXย BGWC IMLSรณRSย S `?JeรณK? GJC @CJIG BC W?IeL @GP ECJCACIRC BCPG F?Q?PJ?Pe TC ICKGI IePeIJ?Pe NPM@JCK MJK?IR?L `eI?A?Iย Koรง University developed artificial skin and bones with the support of Tร BรตTAK. Prof. Dr.รตsmail Lazoรถlu from Koรง University Department of Mechanical Engineering said: โ We can take a 3D topography of the lesion and reproduce an exact 3D texture skeleton.โ Thanks to the study, skin lesions and bone fractures can be no longer a problem in the near future.

SANTโ นGRAT ร

TECHNO

õ ô STEVE JOBS’UN ÖLÜMÜNDEN SONRA APPLE’IN ZOR ÜNLER AôA A A÷I ONUôULU ORDU ôõR ET JOBS’UN Ê ENõ õ AZINI TANITTI AN A BE LEDõ÷õ ET õ E ÖREMEDõ ôõR ET ENõ PATENTLER ALDI ERõ DÖNÜôÜMDEN TELE ON APA A÷INI VE A A

ABI ÜRETE E÷õNõ BõLE DU URDU

IT AS RUMOURED T AT ARD DA S ERE TO OME UPON APPLE A TER STEVE JOBS’ DEAT T E OMPAN õNTRODU ED T REE NE AD ETS B STEVE JONS ET AõLED TO ET T E E PE TED REA TõON SO NE PATENTS ERE A UõRED PROJE TS O RE LED P ONES AND EVEN S OES ERE ANNOUN ED 10

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GP BCTGL QML `ePNeLeĂłJ?Pe Ke—œ BGWC BxĂłxLCQG ECJGWMP GLQ?LeL” RCTC M@QšR?L QMLP? I?NR?L IMJRSĂśSL? MRSP?L NNJCšeL @SExLIx šQS GK MMIšSL BoLCKGLBC `eI?L G FMLC ĂŒÂ‘ AGBBG CJCĂłRGPGJCP ?JBeÂ? RCTC M@QšSL ›ICQGLJGIJC xPCRGJCKCXÂœ BCBGĂśG NNJC GQC WGLC MMI BoLCKGLBC NGW?Q?W? QxPxJBx TC RxICRGAGJCP xPxLJC tabiri caizse “dalga geçtilerâ€?. Ă´GPICR ĂłGKBGJCPBC SASX AGF?XJ?P xPCRKC NCĂłGLC BxĂłRxÂ?

GQQC BCĂśCPG BxĂłCL ĂłGPICR‘ QML ĂŒ ?WB? @GP`MI WCLG AGF?X xPCRCACĂśGLC B?GP KCBW?B? @GJEGJCP N?WJ?ĂłReÂ? Ă´GKBG QGX karar verin, Apple ne yapmak istiyor? Daha bildik bir deWGĂłJC › NNJC LCPCWC IMĂłSWMP—œ Ăľ G 9

GP QxPCBGP MPR?JeIR? BMJ?L?L SASX G FMLC QoWJCLRGJCPGLGL ?PBeLB?L ĂłGPICR R?K?KCL NJ?QRGI MJ?A?I @GP RCJCDMLSL N?RCLRGLG ?JBeÂ? S N?RCLRGL BCR?WJ?PeL? GLGJBGĂśGLBC GQC N?RCLRJCLCL RCILMJMHGWC Q?FGN KM@GJ AGF?XeL xXCPGLBC FMKC RSĂłS @SJSLK?BeĂśe @CJGPRGJGWMPÂ? ?K?KCL NJ?QRGI EoTBCWC Q?FGN MJ?L AGF?XeL oL TC ?PI? R?P?DeLB? GIG ?BCR I?KCP? @SJSLSWMPÂ? oTBCLGL eĂłeI GXMJ?QWMLSL? Q?FGN MJBSĂśS N?RCLRRC @SJSL?L BCR?WJ?P ?P?QeLB?Â?

“I

s this the rearguard action of a giant?�, one cannot help but ask‌ The iPhone 5 which was launched by Apple’s present CEO Tim Cook, who took ove the reign of Steve Jobs, was met with serious criticism.

Whereas Apple TV, which was said to be “absolutely unproductable� by Steve Jobs himself, was also launched by Cook, and was literally “teased� by customers.

Nowadays, the company is after economic gadget production. Having lost their stock value, the company advertised news of new gadget production in the last five months. It is up to you to decide, what is Apple’s

intention? In other words, “Where is Apple headed?�

G

Not long after the recent rumours on cheap iPhone, the company patented an entirely plastic telephone. When it comes to details, the patented mobile phone does not constitute a home buton.

Made entirely of plastic, the gadget incorporates a couple of cameras, on the

front and the rear.

It is also claimed that the body is adorned with light isolation. ĂˆĂ‰Ă? G

Formerly announced by Apple, the 18 GB iPad hit the market in late January. For the first time ever, Apple dounled the highest storage unit of 64 GB, which has been used in iPhone’s and iPad’s until recently.

Put up for sale at Apple Store, the cost of thenewest 128 GB iPad with retina screen vary according to WiFi or 3G support.

The WiFi model is sold for 799 USD, while the models using 3G/LTE

technology has a sales price of 929 USD. By paying an extra 100 USD over the 64 GB iPad, you can get a 128 GB version.

G

Having reduced the size of iPad, Apple is now planning to bring a new form to iPhone.

The company is planning to introduce a cheaper and smaller iPhone in a couple of years. Not happy with the Mini iPad sales, the company is expected to create some kind of difference. In addition, customers are expecting another brand new gadget by Apple in 2013: iPhone 5S. Â&#x; 11

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NNJCย eL B?F? oLAC ?`eIJ?Beรถe ร ร ร ย JeI G ?B MA?I ?We QMLSLB? Q?Reรณ? QSLSJBSย NNJCย eL @SExLC BCI CL WxIQCI F?DeX? MJ?P?I G FMLC TC G ?Bย JCPBC RCPAGF CRRGรถG ร ร ย JeI BCNMJ?K? @GPGKG GJI ICX GIG I?ReL? `eIReย NNJC RMPCย B? Q?Reรณ? QSLSJ?L ร ร ร ย JeI PCRGL? CIP?LJe CL WCLG G ?Bย JCPGL DGW?Re G G TC ร BCQRCรถGLC EoPC BCรถGรณGWMPย G Gย Je KMBCJG ร ร ร BMJ?PB?L Q?Reรณ? QSLSJSPICLย ร ยฃ RCILMJMHGQGLG ISJJ?L?L KMBCJJCP GQC ร ร ร BMJ?PJeI DGW?R CRGICRGLC Q?FGNย ร ร ย JeI G ?B WCPGLC ร ร ร BMJ?P B?F? D?XJ? oBCLCPCI ร ร ร ย JeI KMBCJ RCPAGF CBGJC@GJGWMPย G รต รต รต G ?Bย GL @MWSRJ?PeLe Ix`xJRCL NNJC รณGKBG BC G FMLC WCLG @GP DMPK I?X?LBePK?We NJ?LJeWMPย รดGPICR B?F? SASX TC SD?I @GP G FMLC GJC @GPI?` WeJ G`GLBC KCP?IJeJ?PeL I?PรณeQeL? `eI?A?Iย GLG G ?B Q?ReรณJ?PeLB?L KCKLSL I?JK?W?L รณGPICRGL @S IMLSB? L?QeJ @GP D?PI ECRGPCACรถG GQC KCP?I IMLSQSย WPeA? ร ร ร ร ย RC ISJJ?LeAeJ?PeL NNJCย B?L @CIJCBGรถG @GP cihaz daha var: iPhone 5S.

ย

9

รดGPICRย KM@GJ AGF?XJ?PeL `MI SX?รถeLB? I?J?L @GP xPxL G`GL N?RCLR @?รณTSPSQSLB? @SJSLBSย JCIRPMLGI BCTGย QCLQoP

ย ย The company applied for the patent of a product which stands very far off mobile phones.

The electronic giant made the first move to produce smart sneakers with installed sensors. These shoes, which Apple applied for a license, will have undisturbing kinetic sensors which will be unseen by outsiders.

Thanks to their comfortable smart shoes, users will know how much they move and will be able to calculate the lifetime of their sneakers.

12 ย

ย In December, iTunes opened up to the Turkish market. For those who had already bought Apple TV, the gadget only served the function

of transferring the iPad image to television; but starting with January 2013, it now enables watching a selection of movies from the shop (iTunes). You now have the chance to watch a number

of films, videos and live sports games in HD (1080 p) resolution with Apple TV, to which you can connect via iTunes Store, which got live with local and international contents in Turkey.

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รดรต รต รต P?JeI ?WeLB? G SLCQย xPIGWC N?X?PeL? ?`eJBeย NNJC ย WG B?F? oLAC ?JKeรณ MJ?LJ?P G`GL AGF?X Q?BCAC G ?Bย GLGXBCIG EoPxLRxWx ย WC ?IR?PK?W? W?P?PICL A?I ร ร ร ร GRG@?PGWJC K?รถ?X?B?L ยฌG SLCQยญ QC`RGรถGLGX DGJKJCPG BC GXJCKCWC MJ?L?I Q?รถJeWMPย CPJG ยฉ W?@?LAe G`CPGIJCPJC xPIGWCย BC BC W?WeL? @?รณJ?W?L G SLCQ RMPC xXCPGLBCL @?รถJ?L?A?รถeLeX NNJC GJC ยฌร ร ร ร Nยญ `oXxLxPJxรถxLBC NCI `MI DGJKGย TGBCM IJG@G TC A?LJe QNMP KxQ?@?I?J?PeLe GXJCKC รณ?LQeLeX MJBSย

BGรถCP xPCRGAGJCPG XMP? QMI?A?Iย 1PLCI TCPKCI ECPCIGPQC N?RCLRRC รณS F?QQ?Q BCR?W WCP ?JeWMPย L? CIP?Lย ?PI? WxXCWGL `CTPCQGย CIP?L `CP`CTCQGLGL รณCIJGย ICL?P NPMDGJG TCW? ICL?PB?L ICL?P? CIP?LeL MJK?Qe BSPSKSLB? AGF?X NNJCย GL N?RCLR QeLePJ?PeL? EGPCACIย NNJCย eL ?JBeรถe @S N?RCLRGL I?NQ?Ke MJBSI`? ECLGรณ RSRSJ?@GJGPย SLB?L @oWJC ICL?P SXSLJSIJ?Pe LC MJSPQ? MJQSL WST?PJ?I IoรณCJCPC Q?FGN MJ?L BGIBoPRECL รณCIGJJG R?@JCR R?Q?PeKJ?PeLeL NNJCย eL CLECJGLC R?IeJK?Qe GFRGK?JG @SJSLSWMPย ?RCLRGL QeLePJ?Pe M I?B?P ECLGรณ RSRSJKSรณ IG @SExL NGW?Q?B?IG R?@JCRJCPGL WxXBC ร ร ย e NNJCย B?L ?รณePK? R?Q?PeK MJ?P?I ACX?J?LBePeJ?@GJGPย S N?RCLRGL WMJ ?`?@GJCACรถG MJ?WJ?P R?@JCR QCIRoPxLx XMP? QMI?A?รถe EG@G Ix`xI xPCRGAGJCPC @xWxI QeIeLReJ?P W?รณ?R?A?รถe R?FKGL CBGJGWMPย

1รด รต รต รต รต

NNJC WeJJ?PBeP NCรณGLBC IMรณRSรถS N?RCLRG ?JBeย รดGPICRย G ?Bย GL ย WST?PJ?I IoรณCJG BGIBoPRECL รณCIJGLGLย N?RCLRGLG LGF?WCR ?JBeย NNJCย eL SXSL QxPCBGP Q?T?รณ TCPBGรถG ย รณCIGJย ?RCLR TC ?PI? DGQG R?P?DeLB?L ย R?รณeL?@GJGP AGF?X G`GL BCIMP?RGD R?Q?PeKย MJ?P?I R?LeKJ?LBeย ?RCLRย

รต Apple now has the patent after long years of struggle: โ the rectangular iPad with round cornersโ .

The form which has been fought for by Apple since long is defined as โ a decorative design for a portable gadgetโ by the US Patent and Trademark Office. The patent will give a hard time to other producers, with such minute details, for instance: any time when a gadget has this form on the main screen, the circumference of the rearside, the form of the screen frame,

the side profile or a full screen, it will be considered an intrusion into the Apple patent.

This patent of Apple has a vast coverage

beyond imagination. From onwards, regardless of their sizes, all rectangular gadgers with round corners can be impeded by the Apple obstacle.

The confines of the patent is so vast that about 90 per cent of present tablets can be charged as Apple plagiarism. The potential cases because of this patent will give a hard time to the industry and pause serious problems to small producers.

ย 13

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TÜM ALANLARDA TE BõR DIô ÜNõTEDEN ISITMA SO÷UTMA VE AVALANDIRMA õZMETõ VEREBõLEN VRV SõSTEMLER’õN MU õDõ DAI IN Ë’ÜN Ü NESõL VRV’ õ TÜR õ E’DE TANITTI AB’NõN ÉÇ£ÉÇ£ÉÇ DõRE Tõ LERõNE U UN OLARA ELõôTõRõLEN VE ILLI ÜZDE ÉÏ’E VARAN ORANLARDA ENERJõ TASARRU U SA÷LA AN VRV IV õLE DAI IN SA õP OLDU÷U ÜSTÜN ÖZELLõ LERõ õLE SE TÖRÜNDE ENõ BõR DÖNEM BAôLATMIô OLDU

DAI IN’S OURT ENERATION VRV I AN PROVIDE EATIN OOLIN AND AIR ONDITIONIN SERVI ES IN ALL SPA ES T ROU A SIN LE OUTDOOR UNIT IS INTRODU ED IN TUR E IT T E ADVAN ED VRV IV I AS DEVELOPED IN LINE IT EU’S ÉÇ£ÉÇ£ÉÇ DIRE TIVES TO PROVIDE UP TO ÉÏ PER ENT ENER SAVIN DAI IN BREA S NE ROUND IN T E SE TOR 14

รต

IJGKJCLBGPKC QCIRoPxLxL oLAx TC WCLGJGI`G รณGPICRG ?GIGLย TPSN? GPJGรถG ยฌ ยญ IPGRCPJCPGLC SWESL MJ?P?I ECJGรณRGPBGรถG WCLG xPxL TC `oXxKJCPGLG xPIGWCย BC QSLmaya devam ediyor. Daikin, son olarak ABโ nin 20/20/20 BGPCIRGDJCPG BMรถPSJRSQSLB? ECJGรณRGPBGรถG QCPGQGLGL WCLG KMBCJG Beรณ xLGRCQGLGL R?LeReKeLe W?NReย ?GIGL xPIGWCย MSP C?QMLQ RCJย BC BxXCLJCBGรถG J?LQman ile sektรถrรผn รถnde gelen mimar ve mรผhendislerine R?LeRReรถe GJC ย R?LB?PRJ?Pe WGLC @GX @CJGPJGWMPSXย BGWCPCI GIJGKJCLBGPKC QCIRoPxLBC BCTPGK LGRCJGรถG R?รณeW?L NCI `MI WCLGJGรถC GKX? ?RReย ?GIGL ย QS ?Q?L 1LBCPย GL ?`eJeรณ IMLSรณK?QeLe W?NReรถe J?LQK?L RMNJ?LReQeLB?ย CLCJ xBxP ?PBeKAeQe CIG 1XCLย ?GIGL ?Reรณ ?LeรณK?LJeรถe CN?PRK?L xBxPx SPE?W ?W TC ?GIGL xFCLBGQJGI GQRCKJCPG ?Reรณ xBxPx ?FPCRRGL xPIMรถJSย ย LGL GIJGKJCLBGPKC QCIRoPxLC I?X?LBePBeรถe xQRxL oXCJJGIJCPG F?IIeLB? @GJEG verdi. รต รต รต รต รต รต

MLSรณK?QeLB? QCIRoPxL ร ร ย Je WeJJ?PB?L @S W?L? I?RCRRGรถG ECJGรณKCJCPC BCรถGLCL ?GIGL ย QS ?Q?L 1LBCPย VRV Sistemlerโ in mucidi olan Daikinโ in bu sรผrece olan I?RIeQeL? B? BGII?R `CIRGย ย xL ?GIGLย GL oLAx TC

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he leading innovative air conditioning giant Daikin continues to introduce new products and solutions developed in line with the European Union (EU) criteria in Turkey. Recently, the VRV IV outdoor unit, which was developed as an advancement of the VRV series in line with the EUโ s 20/20/20 directives, has been launched.

With the launch of VRV IV to the leading architects and engineers of the sector at the Four Seasons Hotel, Daikin Turkey proved once again

to โ define the standardsโ in the air conditioning sector through many groundbreaking innovations. Daikin Turkey CEO Hasan ร nder

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gave the opening speech at the meeting, which was followed by the Vice General Manager Zeki ร zen, Daikin Sales Consultancy Department

Manager Turgay Yay and Daikin Engineering Systems Sales Manager ?FPCRRGL xPIMรถJSย Q briefings on the advance features of VRV IV.

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Pointing out the sectoral advances ever since the �ǚQ‘ ?GIGL ?Q?L Önder drew attention to the contributions of Daikin as the inventor of the VRV Systems.

Emphasizing the importance of VRV IV as an indicator of Daikin’s leading and innovative characters, Hasan Ă–nder said: “The Daikin Industries’ licenced VRV system is improved every day.

Developed by Daikin in ĂˆĂ?Ă?ʑ RFC QWQRCK MDDCPQ application flexibility in

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all buildings from multistorey residences to a single villa, thanks to its modular, compact and flexible structure.

Offering installment, use, energy saving and cost benefits, the VRV is the world’s most rapidly growing segment.

Having been introduced to the VRV systems in ĂˆĂ?Ă?ĂŒ @W ?GIGL‘ SPICW experiences similar progress with the VRV systems selected for many projects.

Enjoying a market QF?PC MD Ă‰ĂŒĂ˜ GL ACLRP?J QWQRCKQ ?LB Ă‹Ă‡Ă˜ GL systems, Daikin Turkey raises the standards

9

þ 9ô9 þô þ þ Daikin’in 4’ßncß nesil VRV ile de sektÜrßnde bir dizi WCLGJGÜC GKX? ?RReÜeLe @CJGPRCL ?GIGL ?Reó ?LeóK?LJeÜe CN?PRK?L xBxPx SPE?W ?W‘ šxL oLC `eI?L @?Xe oXCJJGIJCPGLG ™BCÜGóICL QMÜSRSAS E?X QeA?IJeÜe‘ eQeRK? ?IxKxJ?RoPx‘ BGHGR?J EoQRCPEC‘ LRCJJGECLR MSAF ?L?ECPšJ? KCPICXG MRMK?QWML TC CQLCI @MPS R?Q?PeKeš MJ?P?I QeP?J?Be�

VRV IV’ßn her projeye Üzel olarak enerji ve konfor BCLECQGLG MNRGKGXC CBC@GJBGÜGLC Gó?PCR CBCL ?GIGL xFCLBGQJGI GQRCKJCPG ?Reó xBxPx ?FPCRRGL xPIMÜJS B?‘ › IeJJe IMLRPMJ N?LCJG ve sezonsal verimlilik Üzellikleri ile

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‘ IMJ?W ISPSJSK TC FeXJe KMLR?He GJC X?K?L R?Q?PPSDS TC IMJ?WJeI QSLSyor� dedi.

of efficiency even higher. We are proud to introduce VRV IV, a device which exhibits Daikin’s engineering and R&D accomplishments to the Turkish consumers.â€? ÉĂ?Ă˜

Daikin Vice General Manager Zeki Ă–zen stated that Daikin offers its clients not just an air conditioner but an air refining system by VRV IV, which was developed in line with the EU’s 20/20/20 seasonal efficiency criteria to offer up to ÉĂ?Ă˜ KMPC ?LLS?J CLCPEW

efficiency. Pointing out that the VRV systems bring high efficiency-low maintenance costs and prevent visual pollution outside the buildings, Ă–zen said, “Answering every need of the final consumer by VRV IV, Daikin offers the perfect cooperation to designer and consultant firms by its ease of installment .â€?

‘

Stating that Daikin has taken a groundbreaking step in the sector with the 4th generation VRV, Daikin Sales Consultancy Department Manager

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Turgay Yay named the specific qualities MD ?Q ™T?PG?@JC cooling gas heat, heating accumulator, digital display, central automation by the Intelligent Touch Manager, and flexible pipe design’. Pointing out to the VRV IV’s ability of energy and comfort balance optimization according to the needs of any project, Daikin Engineering Systems Sales Manager Fahrettin xPIMÜJS Q?GB’ › F?LIQ to the intelligent comfort panel and seasonal efficiency features, the VRV IV brings

high efficiency and low maintenance cost nebefits to the final consumer. It enables the design and consultancy offices benefits such as meeting the consumer needs in line with the international standards, and offering environmental –friendly solutions. And it offers time saving and comfort with its easy and rapid installment.�

Daikin owns the name rights of the VRV systems, which is the shortcut for Variable

Beó xLGRCJCPG‘ B?F? ?X CLCPHG GJC B?F? WxIQCI TCPGK MJ?L?Üe Q?ÜJeWMP� MÜSRSAS ?IeóI?L QeA?IJeÜeLe Beó F?T? IMóSJJ?Pena paralel olarak sßrekli ayarlayabilen VRV IV, bÜlge ve GIJGK IMóSJJ?Pe BCÜGóQC @GJC FCP NPMHCWC oXCJ MJ?P?I CLCPHG ve konfor dengesini optimize edebiliyor. BÜylece VRV

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Refrigerant Volume . Daikin’s new 4th generation VRV draws interest with its advance features. Developed in line with the EU’s 20/20/20 directives, which aims to reduce the carbon emission MD ?JJ BCTGACQ @W Ă‰Ă‡Ă˜Â‘ to increase the use of the renewable energy resources (air, earth, UGLB‘ U?RCP­ @W Ă‰Ă‡Ă˜Â‘ and to decrease of electricity consumption @W Ă‰Ă‡Ă˜ @W RFC WC?P 2020, the VRV IV outdoor units provide higher efficiency with less energy.

By constantly adapting

the cooling liquid heat to the weather conditions, the VRV IV is able to optimize energy and comfort balance specifically to each project regardless of the regional and climate conditions. In this way, the VRV IV can adapt the cooling liquid heat to higher levels than the standard 6 °C during the times like season changes, when the cooling is used in lower capacity.

Thanks to its automatic setting properties, it increases seasonal efficiency by spending less energy.

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CLAF?LRGLEย FC QGQRCP RM RFC D?KMSQ MPBGA GEFRQ GL RFC QMSRFCPL FCKGQNFCPCย GCPP? BCJ SCEMย JGRCP?JJW RFC GPC ?LBQย GQ N?PRGASJ?PJW ?RRP?ARGTC ?Q RFC AMLRGLCLRย Q AJMQCQR NMGLR RM LR?PARGA?ย ย K?XGLEย UMSJB @C RFC UMPB RM BCQAPG@C RFCQC J?LBQ QCNCP?RCB DPMK RFC AMLRGLCLR @W RFC ?ECJJ?L RP?GRย FCQC J?LBQ MD ?L SLNJC?Q?LR FGQRMPW DSJJ MD QFGN ?AAGBCLRQย D?GJCB KGQQGML?PW ?RRCKNRQ ?LB CVRGLAR GLBG?L JGTCQ EGTC U?W RM ?L SLA?LLW QCLQC GLQGBCย R GQ KMPC RF?L L?RSP?J RM BCQGPC ? TGQGR FCPC HSQR DMP RFC Q?IC MD QR?LBGLE R?JJ

BMUL ?R RFC CLB MD ?

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1

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aikin Altherma low RCKNCP?RSPC ?GP RM U?RCP FC?R NSKNQ SQC RFC PCLCU?@JC CLCPEW GL RFC ?GP RM ECLCP?RC FGEFJW CDDGAGCLR FC?RGLE AMMJGLE ?LB FMR U?RCP GL FMSQCFMJBQ FC LCU JGLC F?Q @CCL BCQGELCB GL MPBCP RM NPMTGBC ?

FGEFCP CLCPEW CDDGAGCLAW

RFPMSEFMSR RFC WC?P ?LB U?Q @SGJR ML RFC CVGQRGLE RCAFLMJMEW Q ? PCQSJR RFC MNCP?RGLE AMQRQ DMP RFC FMKCMULCPQ F?TC @CCL PCBSACB FC FC?RGLE ?LB AMMJGLE LCCBQ MD RFC TGJJ?Q GL RFC NPMHCAR ?PC ?LQUCPCB @W JRFCPK? FC GLBMMP SLGR FC?RQ RFC

FWBPMJMEGA AWAJC RF?R PSLQ ?JMLE RFC DJMMP FC?RGLE QWQRCKQ FCLAC APC?RCQ ?L ?RKMQNFCPC UFCPC RFC QN?ACQ ?PC FC?RCB DPMK RFC DJMMP FC AMMJGLE NPMACQQ GQ ?E?GL AMLBSARCB RFPMSEF RFC AMJB U?RCP AWAJC DPMK RFC DJMMP FC GLBMMP SLGR CVGR U?RCP RCKNCP?RSPC A?L

@C ?BHSQRCB GL JGLC UGRF RFC MSRBMMP RCKNCP?RSPC RF?LIQ RM RFC T?PG?@JC CVGR U?RCP RCKNCP?RSPC QCRRGLE Q JCQQ FC?RGLE UMSJB @C PCOSGPCB UFCL RFC MSRBMMP RCKNCR?RSPC PGQCQ RFC GLBMMP SLGR CVGR U?RCP RCKNCP?RSPC UGJJ PCBSAC GRQ FC?R ?LB GLAPC?QC RFC FC?R NSKN

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5,6 5,6

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ร ร ย

FC?R NSKN GQ EMGLE RM SQC RFC QSL AMJJCARMP ?Q UCJJ DMP FMR U?RCP NPMBSARGMLย FGQ U?Wย RFC CLCPEW RF?R UGJJ @C QNCLR RM NPMBSAC FMR U?RCP GQ EMGLE RM @C KGLGK?Jย

L oJK?F?J NPMHCARย RUM FC?R NSKNQ NCP TGJJ? UCPC SQCBย K?IGLE SN ?

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FC?RGLE A?N?AGRW MD RFC FC?R NSKNQ GQ ร ร ย ร ร I ?LB RFC LMKGL?J AMMJGLE A?N?AGRW GQ ร ร ย ร I ย MLQGBCPGLE RF?R RUM FC?R NSKNQ ?PC SQCB NCP TGJJ?ย RFGQ KC?LQ RF?R C?AF TGJJ? GQ ?BMPLCB UGRF ร ร ย ร I FC?RGLE ?LB ร ร ย ร I AMMJGLE A?N?AGRWย FC T?JSC MD RFC JRFCPK? NPMBSAR GQ ร ย ร ร ?LB RFC T?JSC GQ ร ย ร ร ย F?R GQย DMP C?AF SLGR MD CJCARPGA CLCPEW QNCLR DMP FC?RGLEย ร ย ร SLGRQ MD FC?R CLCPEW GQ NPMBSACBย L RFC AMMJGLE KMBCย ร ย ร SLGRQ MD AMMJGLE GQ M@R?GLCB ?R RFC CVNCLQC MD ? SLGR MD CJCARPGA CLCPEWย

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GR JMMIQ JGIC GR BMCQ RM ?

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L RFC LCU JGLCย ? SQCPยฉ DPGCLBJW AMLRPMJ GLRCPD?AC GQ ?T?GJ?@JCย FGQ QK?PR AMLRPMJ SLGR UGRF KSJRGNJC J?LES?EC MNRGMLQ ?LB EP?NFGA GLRCPD?AC

CL?@JCQ ?L C?QC MD B?GJW MNCP?RGMLQย PCQSJRGLE GL K?VGKSK CDDGAGCLAW ?LB DCCB@?AI ML CLCPEW AMLQSKNRGMLย FC ?@MTC EP?NFGA AMKN?PCQ RFC MNCP?RGLE AMQRQ MD ?JRCPL?RGTC FC?RGLE QWQRCKQ UGRF JRFCPK?

NMKN?QeLeL GรณJCRKC K?JGWCRG IeW?QJ?LBeย S `?JeรณK?ย oJK?F?J PMHCQGย LBCIG TGJJ?J?P? oXCJ MJ?P?I W?NeJKeรณRePย P?DGIRCL BC EoPxJCACรถG EG@G oJK?F?J PMHCQGย LBC RCPAGF CBGJCL JRFCPK? Qe MKN?Qeย ICLBGQGLC W?NeJ?L W?RePeKe IeQ? QxPCBC ECPG oBCWCACI @GP xPxLย

FC?R NSKNย FGQ QRSBW GQ AMLBSARCB QNCAG?JJW DMP oJK?F?J GJJ?Qย Q A?L @C QCCL GL RFC EP?NFGAย JRFCPK? C?R SKNย UFGAF GQ QCJCARCB DMP oJK?F?J GJJ?Qย GQ ? NPMBSAR RF?R UGJJ N?W MDD GRQ GLTCQRKCLR TCPW QFMPRJWย

รด O

รต รต ยฌ ยญ ยฃ O CO ยฌ ยญ

7,0 6,6

5,6 5,6

4,2

4,0

2,8 2,0

1,4

0,0 O JRFCPK?ยฃ JRFCPK? O MK@GยฃCMK@G MGJCP O eTe ?IeR ?X?Leยฃ SCJ OGJ MGJCP O JCIRPGIJG QeReAeยฃ JCARPGA C?RCP

ยฒ รตIG ?BCR JRFCPK? xLGRCQG G`GL FCQ?NJ?L?L GรณJCRKC K?JGWCRGBGPย ยฃ ?L?ECKCLR AMQRQ DMP RUM JRFCPK? SLGRQย

ย ร ร

ย # รต รตBB รดE รตR Tรต ATROLARIย 2ร NรตSAN #O U BA RAMIโ NI BU IL DA Tรต ATRO รดENLรตรทรต LE UTLU ORย E#EN IL ร ร BรตNE A IN #O UรทUN Tรต ATRO LA BULUรดTUรทU รดENLรตรทรตN 2ร โ UN USUย 22ยฉ2ร NรตSAN 2ร ร ร DE ER#E LEรดE E ย

SPRING, CHILD AND THEATER รตBB ยฌISTANBUL METROPOLITAN MUNI IPALIT ยญ MUNI IPAL T EATER ELEBRATES T E 2ร PB APRIL ILDRENโ S ESTIVAL ON E A AIN T ROU A T EATER ESTย T E ESTIVAL BROU T ร ร T OUSAND ILDREN TO ET ER IT T EATER IN T E PREVIOUS EARย T IS EARโ S EST ILL TA E PLA E ON 22ยฉ2ร APRIL 2ร ร ร OR T E 2ร RF TIMEย

N

GQ?Lย AMรณISJS @GP X?K?Le Gรณ?PCR CBCP FCP X?K?Lย Mรถ? WCLGBCL รณCLJCLGPย ISรณ QCQJCPGLC `MASI QCQJCPG I?PeรณePย R?@G?RJ? @GPJGIRC GLQ?LMรถJS B? @?รณI? @GP ICWGDJC @?I?P F?W?R?ย ?F?PeL AMรณISQSL? @GP BC @?WP?K CรณJGI CBCPย S @?WP?Ke B?F? oXCJ IeJ?L GQC CJ@GPJGรถGWJC `MASIJ?Pe KSRJS CRKCI G`GL `?JeรณeJK?QeBePย #xLIx ร ร GQ?L JSQ?J ECKCLJGI TC #MASI ?WP?Keย LB? รณCLJGIJCPย I?PL?T?JJ?Pย W?PeรณK?J?Pย CรถJCLACJCPย FCNQG `MASIJ?P G`GLBGPย 28 SANTโ นGRAT

A

NPGJ F?Q ?JU?WQ @CCL ? HMJJW RGKCย FC L?RSPC GQ PCTGTCBย RFC AFGPNGLE MD RFC @GPBQ KGVCQ UGRF RF?R MD AFGJBPCLย ?LB JGIC RFC L?RSPC GRQCJDย RFC K?LIGLB QCCQ RFC UMPJB RFPMSEF ? KMPC NJC?Q?LR NCPQNCARGTCย FC HMW MD

QNPGLE GQ ?AAMKN?LGCB @W RFC HMW MD DCQRย F?R K?ICQ RFGQ DCQR CTCL KMPC QNCAG?J GQ RFC CDDMPRQ N?GB RM K?IC RFC AFGJBPCL F?NNGCPย Q RFC DCQRGTGRGCQย A?PLGT?JQย AMLRCQRQย ?LB ?JJ IGLBQ MD CLRCPR?GLKCLRQ ?PC FCJB DMP RFC AFGJBPCL ML ร ร NPGJ

รต O รด

รต รดCFGP GW?RPMJ?Pe #MASI GW?RPMQSย QCXML G`GLBC `MASI MWSLS QCPEGJCKCIJC WCRGLKGWMPย ร ร GQ?L F?DR?QeLB? `MASIJ?Pe RGW?RPM TC Q?L?RJ? @SJSรณRSPK?We ECJCLCI F?JGLC ECRGPCL ISPSKย @S WeJ `MASIJ?Pe CRIGLJGรถGL ร ร ย SLASQSWJ? @SJSรณRSP?A?Iย CJCLCIQCJ F?JC ECJCL รณCLJGรถGL CL oLCKJG LCBCLGย RGW?RPMWS `MASI W?รณJ?PB? QCTBGPKCIย #MASIJ?Pe Ix`xI W?รณR? RGW?RPMWJ? R?LeรณRePK?Iย RGW?RPM QCWPCRKC ?JeรณI?LJeรถe I?X?LBePK?Iย รดCLJGรถGL ?LJ?KJe @?รณI? @GP ?K?Ae GQC oXCJJGIJC QMQWMCIMLMKGI BSPSKS GWG MJK?W?L @oJECJCPC WoLCJCPCIย `MASIJ?P? RGW?RPM IxJRxPxLx ?รณeJ?K?Iย รต รด FCP F?DR? ASK?PRCQGยฉN?X?P ร Q?FLCBC QCPEGJCBGรถG MWSLJ?PJ? @SJSรณSWMP `MASI GXJCWGAGQGWJCย S QCXML `MASI MWSLJ?Pe PCNCPRS?Pe ร ร MWSLB?L MJSรณ?L ISPSKย ?รถeRF?LC x`xI CK?Jย CPGF ECKCLย 9QIxB?P CPCK eJK?XCP Q?FLCJCPGLBC GQC ?L?MISJS MWSLJ?PeWJ? NCPรณCK@Cย ASK? ExLJCPG NCPBC ?`eWMPย S W?รณ EPS@S G`GL MWSLJ?P oXCJ MJ?P?I R?Q?PJ?L?L Q?FLC BxXCLGWJC QCPEGJCLGWMPย 1PLCรถGLย `MASIJ?PeL MWSL? I?ReJK?J?PeLe Q?รถJ?K?I G`GL Q?FLC MPR?W? ISPSJSWMPย

9C รต รต รดCFGP GW?RPMJ?Peย LeL ECJCLCIQCJ RGW?RPM รณCLJGรถGLBCย @xRxL CRIGLJGIJCP xAPCRQGXย WSL EoQRCPGKJCPGย ?RoJWCJCPย QoWJCรณGJCP TC EoQRCPGJCPJC รตQR?L@SJย SL D?PIJe @oJECJCPGLBC WCP ?J?L ร Q?FLCBC ?รถePJ?L?A?I `MASIJ?Pย รดCFGP RGW?RPMJ?PeLeL @S QCXML ICLBG @xLWCQGLBC MWL?Beรถe `MASI MWSLJ?PeLeL W?Le QeP?ย IMLSI RGW?RPM RMNJSJSIJ?PeLeL MWSLJ?Pe B? xAPCRQGX MJ?P?I GXJCLCACIย ร ร ยฉร ร GQ?L ร ร ร ร F?DR?QeLB? ECP`CIJCรณCACI CRIGLJGIJCP ?P?QeLB?ย

SANTโ นGRAT 29

WMPย SLSL W?LeLB? RGW?RPM EGรณCJCPGLBCL BC B?TCRGWCJCPC SJ?รณK?I KxKIxLย CPCBCWQC ร ยฉร ?W QxPCL FSKK?Je @GP `?JeรณK?LeL CQCPG `MASI RGW?RPM รณCLJGรถGLG F?W?R? EC`GPKCI G`GL NPMDCQWMLCJ @GP CIGN ECACJG ExLBxXJx `?JeรณeWMPย PR?I FCBCDย `MASIJ?Pe KSRJS CRKCIย Q?L?R TC RGW?RPMWJ? @SJSรณK?J?PeLe Q?รถJ?K?Iย 1 , รต RoJWCJCPย รณCLJGรถGL MJK?XQ? MJK?XJ?Pe ?P?QeLB? WCP ?JeWMPย S CRIGLJGIJCP ?รถeRF?LCย 9KP?LGWC TC ?XGMQK?LN?รณ?

CPGF ECKCL `MASI Q?FLCJCPGLBC ECP`CIJCรณCACIย ?ReJ-

`MASIJ?PeL I?ReJeKeL? ?`eI ?RoJWCJCPGL W?Le QeP? C@CTCWLJCPC TC CรถGRGKAGJCPC WoLCJGI QoWJCรณGJCP BC T?Pย WSLJ?Pย

?รถeRF?LC ?B??@?B xJRxP CPICXGย ?รถeRF?LC x`xI

CK?J #MASI GW?RPMQS ?FLCQGย ?XGMQK?LN?รณ? CPGF ECKCL #MASI GW?RPMQS ?FLCQGย ?BeIoW ?JBSL ?LCP ?FLCQGย 9QIxB?P CPCK eJK?XCP ?FLCQG TC 9KP?LGWC ?FLCQG MJK?I xXCPC ร Q?FLCBC GXJCLC@GJCACIย GP F?DR?B? R?K ร ร ICX NCPBC ?`eJ?A?I `MASIJ?P G`GLย C`CL WeJ ร ร @GLC W?IeL `MASรถSL ?รถePJ?LBeรถe รณCLJGI G`GL GJ KGJJG CรถGRGK KxBxPJxรถxWJC Gรณ@GPJGรถG W?NeJeWMPย CX?T?LR?HJe @oJECJCPBC MISW?L oรถPCLAGJCPย oLACJGIJG MJ?P?I B?TCR CBGJG-

?RGML?J LBCNCLBCLAC ?LB FGJBPCLย Q ?Wย

O รต SLGAGN?J FGJBPCLย Q FC?RCP ยฌรต รด ยญ BMCQ LMR MLJW NCPDMPK AFGJBPCLย Q NJ?WQ BSPGLE RFC QC?QMLย ?IGLE ? RP?BGRGML MD @PGLEGLE AFGJBPCL RMECRFCP UGRF RFC?RCP ?LB ?PR ML RFC UCCI MD ร ร NPGJย RFCW ?PC LMU PC?BW RM GLRPMBSAC RFC ร ร RF WC?P MD RFC CTCLRย FC KGQQGML MD RFGQ RP?BGRGML?J DCQRGT?J GQ RM NMNSJ?PGXC RFC?RCP GL WMSLE ?ECQย GLRPMBSAC RFC?RPC ?LB K?IC ? F?@GR MD EMGLE RM RFC RFC?RCP ?R RFC C?PJW ?ECQย LMRFCP KGQQGML MD QGELGDGA?LAC

30 SANTโ นGRAT

GQ RM GLQRGJJ RFC RFC?RCP

ASJRSPC GL RFC AFGJBPCL MD SLBCPBCTCJMNCB QMAGMยฉ CAMLMKGA?J QR?LB?PBQย รต รด KCCRQ RFC WMSLE ?SBGCLAC RFPMSEF ร NJ?WQ NCPDMPKCB C?AF UCCICLBย FGQ QC?QMLย Q PCNCPRMGPC GLAJSBCQ ร ร AFGJBPCLย Q NJ?WQ ?LB IGLBCPE?PRCL NJ?WQ NCPDMPKCB ML

FSPQB?WQ ?LB PGB?WQ ?R

?รถeRF?LC x`xI CK?Jย CPGF ECKCLย 9QIxB?P CPCK eJK?XCP QR?ECQย MP RFGQ ?EC EPMSNย NPMBSARGMLQ GLAMPNMP?RC QNCAG?J QR?ECยฉQCRRGLEQย JGIC NJ?AGLE RFC QR?EC GL RFC KGBBJC RM CLAMSP?EC AFGJBPCLย Q N?PRGAGN?RGMLย O C JJ NJ?WQ MD RFC รต SLGAGN?J FC?RCPย Q RP?BGRGML?J RFC?RCP DCQRGT?J ?PC DPCCย FGJBPCL ?PC GLTGRCB RM RFC NJ?WQย UMPIQFMNQย GLRCPTGCUQ ?LB QFMUQ UFGAF UGJJ R?IC NJ?AC ML QCTCL QR?ECQ ?PMSLB QR?L@SJย L ?BBGRGML RM RFC QC?QML?J

AFGJBPCLย Q NJ?WQ MD RFC SLGAGN?J FC?RCPย RFC NCPDMPK?LACQ @W TGQGRGLE RFC?RCP EPMSNQ A?L ?JQM @C QCCL DPCC MD AF?PECย FC ?ARGTGRGCQ UFGAF ?PC EMGLE RM R?IC NJ?AC @CRUCCL ร ร ยฉร ร NPGJ ร ร ร ร GLAJSBC AFGJBPCLย Q UMPIQFMNQ ?LB GLRCPTGCUQ ?GKCB DMP N?PCLRQ ?LB CBSA?RMPQย FC NJ?WQ ?PC EMGLE RM @C NCPDMPKCB ?R ?รถeRF?LC ?B??@?B SJRSPC CLRCPย ?รถeRF?LC

x`xI CK?J FGJBPCLย Q FC?RCPย ?XGMQK?LN?รณ?

CPGF ECKCL FGJBPCLย Q FC?RCPย ?BeIoW ?JBSL ?LCP FC?RCPย 9QIxB?P

CPCK eJK?XCP FC?RCP ?LB 9KP?LGWC FC?RCPย

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FC ASPR?GLQ ?PC EMGLE RM @C MNCLCB ร ร RGKCQ BSPGLE RFC UCCIย FC DCQRGT?Jย UFGAF CLRCPR?GLCB ร ร RFMSQ?LB AFGJBPCL J?QR WC?Pย GQ EMGLE RM @C PC?JGXCB GL AMMNCP?RGML UGRF RFC PMTGLAG?J GPCARMP?RC DMP ?RGML?J BSA?RGMLย FC QRSBCLRQ GL SLBCPBCTCJMNCB LCGEF@MSPFMMBQ ?PC NPGLAGN?JJW GLTGRCBย FC GLTGR?RGMLQ A?L @C M@R?GLCB ?R RFC @MV MDDGACQย NPMDCQQGML?J RC?K F?Q @CCL UMPIGLE F?PB RM PC?JGXC RFGQ AFGJBPCLย Q RFC?RCP DCQRGT?J QGLAC KMLRFQย FC KGQQGML GQ RM K?IC AFGJBPCL F?NNW @W @PGLEGLE RFCK RMECRFCP

UGRF ?PR ?LB RFC?RCPย O O

O MPIQFMNQ FMJB ?L GKNMPR?LR NJ?AC GL RFC DCQRGT?Jย FC CTCLRQ ?PC EMGLE RM R?IC NJ?AC ?R

?รถeRF?LCย 9KP?LGWC ?LB ?XGMQK?LN?รณ?

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RUM QCQQGMLQย MLC GL RFC KMPLGLE ?LB RFC MRFCP GL RFC ?DRCPLMMLย RM CL?@JC EPC?RCP N?PRGAGN?RGMLย PC?RGTC BP?K?ย A?PRMML BP?UGLEย NSNNCR RFC?RCPย K?P@JGLE ?PRย WME? ?PC QMKC MD RFC RFCKCQ MD RFCQC UMPIQFMNQย FCPC UGJJ ?JQM @C ? B?WยฉJMLE APC?RGTC BP?K? UMPIQFMN DMP GLQRPSARMPQย FC

APC?RGTC BP?K? UMPIQFMNQ UGJJ @C QSNCPTGQCB @W Mรถ? MJJCEC RC?AFCPQ JCB @W xJCLR CXEGLย

?KGJ ?TSX UGJJ KCCR RFC AFGJBPCL DMP RFC A?PRMML BP?UGLE UMPIQFMNย R RFC NSNNCR UMPIQFMNย I?L ?P?A? UGJJ @C ML RFC QACLCย UFCPC?Q GJEC K?J? UGJJ @C JC?BGLE RFC WME? UMPIQFMNย

SANTโ นGRAT ร ร

?XePJ?W?L ยฃ W ร MMร TA LAN

รต รต รต รตย BรตR ZAMANLARIN OTOรทRA LARI MรตN ATร RLERย ย ย NA

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K

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C

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ย MINIATURESย T E P OTO RAP S O ON E UPON A TIMEย T E ART OR S B T E S ILLED ANDS O MURALISTS ARE AMON T E RARE VISUAL ISTORI AL DO UMENTS T AT E AVEย A AZE ON T E DAIL LI Eย ROM T E SULTANSโ PORTRAITS TO ORONATION EREMONIESย BATTLES TO EASTSย IR UMSITION EREMONIES TO UNERALSย A IND O TIME TRAVELย A TUALL ย A TER ALLย O ELSE OULD E ET AN IDEA O T E ENTURIES PASTย ร ร ย

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ย ร ร

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SQCB RM @CEGL UGRF RFC TCย FC LMML NP?WCP U?Q NCPDMPKCB ?R RFC QCAMLB?PW AMSPRW?PB MD MNI?Ne ?J?ACย ?JQM ILMUL ?Q RFC CEGKCLR?J OS?PCย ?LB EPCCRGLEQ UCPC K?BC DMJJMUGLE RFC ?DRCPLMML NP?WCPย FC ?QQCK@J?EC QACLCQ UCPC K?GLJW ?@MSR DCQRGTGRGCQ GL RFC NPCQCLAC MD RFC SJR?L ?R RFC RRMK?L ?J?ACย FCPC ?PC K?LW QSAF KGLG?RSPCQ GL SJCWK?LL?KCย L ?BBGRGMLย K?BP?Q?FQ ยฌPCJGEGMSQ QAFMMJQยญ ?LB CBSA?RGML?J JGDC UGRF RFCGP QAFMJ?PQ ?LB QRSBCLRQ UCPC ?KMLE RFC RFCKCQย FC PCQNMLQG@GJGRW MD AMLTCWGLE RFC

TGARMPGCQ RM RFC DSRSPC AMLRGLSCB GL RFC ร ร RF ACLRSPWย BSPGLE RFC SP?R

PCGELย ?TGLE Kanuni Sultan Sรผleyman Mohaรง Savaล ฤฑ Suleiman the Magnificent Mohacs War

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ย ร ร

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DÜN ANIN EN BÜ Ü ISITMA SO÷UTMA VE ENERJõ UARI OLAN IS RAN URT BU IL DAI IN ROTE VE AIR EL MAR ALARININ ISITMA SE TÖRÜNDE õ õDDõASINA TANI OLDU AVRUPA ISITMA PAZARININ õL Ê O UN USUNDAN BõRõ OLMA I EDE LE EN DAI IN Ê MAR ASI LA BõRLõ TE

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AS T E ORLD’S BI EST EATIN OOLIN AND ENER AIR IS RAN URT ITNESSED T E PRO ESSION O DAI IN ROTE AND AIR EL IN T E EATIN INDUSTR AIMIN OR T E TOP Ê IN EUROPEAN EATIN MAR ET DAI IN AINED U E INTEREST IN T E AIR I AS ATTENDED B ITS T REE BRANDS 38

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QeRK?ย QMรถSRK? TC F?T?J?LBePK? ?J?LeLB?IG CL QML xPxLย RCILMJMHG TC `oXxKJCPGL N?WJ?รณeJBeรถe P?LDSPR ร ร ร ร S?Peย L? @S WeJ eQeRK? ?J?LeLB? I?ReJ?L ?GIGLย xPxL TC K?PI?J?Pe GJC @GPJGIRC @S ?J?LB?IG GBBG?QeLe MPR?W? IMWBSย ร ร ร ร WeJeLB?L @S W?L? GIG WeJB? @GP BxXCLJCLCL P?LIDSPR S?Peย L? @S WeJ GJI ICX eQeRK? Q?JMLSLB? I?ReJ?L ?GIGLย ร ร ร KCRPCI?PCJGI QR?LBe TC QCPEGJCBGรถG xPxLJCPG GJC I?ReJeKAeJ?PeL @xWxI GJEGQGLG รงekti.

CIRoP NPMDCQWMLCJJCPGLGL @xWxI @GP GJEGWJC R?IGN CRRGรถG TC WCLG Gรณ@GPJGIJCPG G`GL XCKGL MJSรณRSP?L S?Peย LB? ?GIGLย D?PIJe GFRGW?`J?P? QSLBSรถS D?PIJe TC WCLGJGI`G `oXxKJCPG GJC BGII?RJCPG xXCPGLC `CIKCWG @?รณ?PBeย S WeJ ร ร xJICBCL ร @GL ร ร ร ย xL xXCPGLBC I?ReJeKAeLeL MJBSรถS TC W?IJ?รณeI ร ร ร @GL IGรณG XGW?PCR CRRGรถG P?LDSPR ร ร ร ร ย RC ?GIGLย ร K?PI?QeLeL SXK?LJeรถeLe TC ExAxLx ร ร ร KCRPCI?PCJGI QR?LBeLB? @GP ?P?W? ECRGPBGย 1LAx TC yenilikรงi รผrรผnleri ile dikkat รงeken Daikin bu fuarda, liBCP MJBSรถS eQe NMKN?J?Pe ?J?LeLB?IG WCLG QCPG JRFCPK? LT, Tรผrkiyeโ de รผretilerek Avrupaโ ya ihraรง edilen Rotex K?PI? WMรถSรณK?Je IMK@G TC ร ร ร ร WeJeLB? xPIGWCย BC Q?Reรณ? QSLSJ?A?I MJ?L JRFCPK? W@PGB KMBCJJCPGLG R?LeRReย L? RCK?QeLe ย LCPHG CPGKJGJGรถGย MJ?P?I QC`CL Daikin, โ 1 minute pleaseโ ฆ Here is something new!โ

D

aikin proved its profession through its products and brands by taking part in the heating section of the ISH Frankfurt 2013 Fair, which is the gathering venue of the latest products, technologies and solutions in the heating, cooling and air conditioning industry.

Organized biennially since 1960, ISF Frankfurt welcomed Daikin for the first time in the heating hall, where it attracted great interest of visitors with its products and a booth of 500 squaremeters.

At ISH Fair, which is

closely followed by the sector professionals and provides basis for new collaborations, Daikin drew interest by many particular and innovative solutions designed for different needs. At ISH Frankfurt 2013, which was participated this year by over 2500 participants from 55 countries and visited by almost 250 thousand people, Daikin promoted the proficiency and power of its three brands at its 500 squaremeter booth.

Attracting attention with its advance and innovative products, Daikin introduced the new

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series of Altherma LT to the heat pump sector which it leads; Rotex condensing combi boiler that is exported into Europe; and the Altherma Hybrid models, which will hit the market in Turkey GL ร ร ร ร ย รตRF ย LCPEW Efficiencyโ chosen as the core theme, Daikin gained interest with its slogan โ 1 minute pleaseโ ฆ Here is something new!โ and established new partnerships.

ร In his evaluation of the ISH Frankfurt Fair,

which is the focus point of sectoral advances, Daikin Turkey Chief of Heating Products Can QR?Je CKNF?QGXCB RFC importance of this fair in proving the profession of Daikin in the heating industry. Reminding Daikinโ s position as a major protagonist of the global heating market with the help of recent ?AOSGQGRGMLQย QR?Je Q?GBย โ Daikin aims to be in the Europeโ s top 3 heating companies by 2015. In this respect, we took part in the 8th Hall, where heating giants show up, instead of the cooling companies for the

ย 39

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first time this year. ISH Frankfurt has been very promising for us in every sense. At the fair, we made an appearance with the combined profession and power of our Daikin, Rotex and Airfel brands, and were happy with the attention received.

We promoted Daikin heat pumps; Rotex heat pumps, solar energy and floor heating systems; Airfel combi boilers, 40 ย

panel radiators at the fair, and had the chance to prove that we are also prepared for sectoral changes. In this fair, we observed that the 20 per cent less carbon dioxide emission, 20 per cent more renewable energy use and 20 per cent more energy efficiency philosophy in line with EUโ s 2020 targets has been determinant in the sector, and showed that

B? X?RCL TPSN?ย LeL JGBCPG MJ?L ?GIGLย P?LIDSPR S?Peย LB? QCPEGJCBGรถG WCLG QCPG JRFCPK? ยฌBxรณxI QeA?IJeI QCPGQGยญ TC xPIGWCย BCIG CLBCI ?@PGI?Qeย LB? xPCRGJGN TPSN?ย W? GFP?` CBGJCL MRCV K?PI? WMรถSรณK?Je IMK@G GJC CLCPHG TCPGKJGJGรถGLG CL xQR LMIR?W? R?รณeBeรถeLe EoQRCPBGย P?LIDSPRย R? R?LeReJ?L TC ร ร ร ร WeJeLB? xPIGWCย BC Q?Reรณ? QSLSJ?A?I MJ?L JRFCPK? W@PGB KMBCJG GQCย eQe NMKN?Qe RCILMJMHGQGLG E?X W?I?L AGF?XJ? @GPJCรณRGPCL MNRGKSK TCPGKJGJGรถG GJC eQeRK? QCIRoPxLBC `eรถeP ?`?A?I @GP xPxL MJ?P?I BCรถCPJCLBGPGJBGย

Daikin is ready for this mission with its energy efficient and eco-friendly products and solutions.โ As the leader in the European heat pump and air/water heat pump sectors, Daikin proved to have taken the energy efficiency to the highest level by the new Altherma LT (low heat QCPGCQยญ ?LB RFC MRCV condensed combi boilers, which are produced

in Hendek factory in Turkey and exported to Europe. Introduced at ISH Frankfurt and expected to hit the Turkish market by 2014, the Altherma Hybrid model was regarded as a groundbreaker in the heating industry, thanks to the optimum efficiency resulting from the combination of heat pump technology with the gas burning appliance.

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KENDÄ° KENDÄ°NE BAÄžLANAN EMNÄ°YET KEMERÄ° Otomatik baÄ&#x;lanan emniyet kemeri ne yazÄąk ki yeni bir teknoloji deÄ&#x;il. Hatta saÄ&#x;lÄąksÄąz olduÄ&#x;u gerekçesi ile tedavĂźlden kaldÄąrÄąldÄą. Ancak bugĂźn birçok otomobil markasÄą bu konu Ăźzerinde çalÄąĹ&#x;Äąyor. Ä°lk emniyet kemeri 1903 yÄąlÄąnda Gustave Liebau tarafÄąndan icat edildi. 1953 yÄąlÄąnda Amerika’nÄąn Colardo eyaletinde TÄąp BirliÄ&#x;i iki noktalÄą emniyet kemerlerinin bĂźtĂźn otomobillere yerleĹ&#x;tirilmesi için bir bildiri yayÄąnladÄą.

Hala emniyet kemeri baÄ&#x;lamak yolculara zor geliyor. Otomatik fikri çok iyiydi ancak 1991 yÄąlÄąnda Amerika’da dĂźzenlenen Ä°ntermodal YĂźzey UlaĹ&#x;tÄąrma VerimliliÄ&#x;i Kanunu’nda yapÄąlan bir deÄ&#x;iĹ&#x;iklikle kullanÄąlmasÄą yasaklandÄą. Bu kanunla birlikte 1 EylĂźl 1998’de tĂźm yeni araçlarÄąn Ăśn koltukta hava yastÄąÄ&#x;Äą bulundurmasÄą zorunluluÄ&#x;u getirildi.

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AUTO BUCKLED SEAT BELT Seat belts that are automatically buckled up are not new technological advances. In fact, they are taken out of circulation for safety reasons. But many automobile brands are still working on it. The very first seat belt was invented by Gustave Liebau in 1903. In 1953, the Science Union in Colorado-USA declared a statement for the two-point seat belts to be included in all cars. Still though, wearing a seat belt is unpleasant for many passengers. The idea of automatic seat belt was genial, but was prohibited with the 1991 Intermodal Surface Transportation Efficiency Pact in the USA. With the pact, all vehicles are imposed the obligation to incorporate air bags in their front seats.

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@?AIEPMSLB ?LB RFC RGRJC GPDCJย FC GLRCPGMP BCAMP?RGML MD ?JJ GPDCJ BC?JCPQ ?PC PCBCQGELCB GL JGLC UGRF RFGQ PCLMT?RGMLย CJAMKGLE ASQRMKCPQ UGRF RFC LCU JMEM ?LB RFC ย ?DC MK@G MGJCPย KMRRMย GPDCJ BC?JCPQ ?PC LMU PCNPCQCLRGLE RFC LMRGMLQ MD NPMBSAR Q?DCRW ?LB AMKDMPR GL RFCGP LCU AMKKMBGMSQJW UFGRC GLRCPGMP BCAMP?RGMLQย

Q RFC LCU JMEM UFGAF U?Q GLRPMBSACB GL RFC BC?JCPQ KCCRGLE RF?R PCACLRJW RMMI NJ?AC

GL WNPSQ E?GLCB ?NNPCAG?RGMLย ?GIGL SPICW ?Q?L 1LBCP Q?GB RF?R RFC PCLMT?RGML UMPIQ GL GPDCJ BC?JCPQ UMSJB F?TC DGLGQFCB @W RFC CLB MD RFC WC?Pย 1LBCP Q?GBย ย SP GPDCJ @P?LBย UFGAF F?Q @CCL ?NNPCAG?RCB @W RFC SPIGQF AMLQSKCP QGLAC JMLE WC?PQย ICCNQ EPMUGLE ?LB BCTCJMNGLE SLBCP RFC PMMD MD ?GIGLย ?TMPCB DMP GRQ Q?DCRWย FGEF CDDGAGCLAWย AMQR Q?TGLE ?LB CAMJMEGA QMJSRGMLQย GPDCJ E?GLCB FSEC ?RRCLRGML RFGQ WC?P UGRF RFC NPMBSARQ RF?R MDDCP AMKDMPR ?LB Q?DCRW RFPMSEF ร ร Q?DCRW

9รด รต รต รต รต รต รตJI MJ?P?I EC`RGรถGKGX ?WJ?PB? e@PeQย R? BxXCLJCLCL @?WG RMNJ?LReQeLB? R?LeReJ?L WCLG JMEM @xWxI @CรถCLG RMNJ?PICLย ?GIGL xPIGWC ย QS ?Q?L 1LBCPย GPDCJ @?WGJCPGLBCIG WCLGJCKC `?JeรณK?J?PeLeL WeJ QMLSL? I?B?P R?K?KJ?L?A?รถeLe ?`eIJ?Beย 1LBCPย @S IMLSB? รณS @GJEGJCPG TCPBGย ย xPIGWCย BC RxICRGAGLGL SXSL WeJJ?PBeP @xWxI RCTCAAxF EoQRCPBGรถG GPDCJ K?PI?KeXย ?GIGL `?ReQe ?JReLB? @xWxKCWC TC ECJGรณKCWC BCT?K CBGWMPย xTCLJGIย WxIQCI TCPGKJGJGIย R?Q?PPSD TC `CTPC BMQRS `oXxKJCPGWJC RxICRGAGLGL CL `MI RCPAGF CRRGรถG IMK@G K?PI?J?PeLeL @?รณeLB? ECJCL GPDCJย @S WeJ ร ร CKLGWCR QCLQoPxWJC IMLDMP TC ExTCLJGรถG @GP ?P?B? QSL?L xPxLJCPG GJC BC @xWxI GJEG EoPBxย GX BC KxรณRCPG MB?IJe FGXKCR ?LJ?WeรณeKeX BMรถPSJRSQSLB?ย xPxLJCPGKGXBCIG ExTCLJG TC IMLDMPJS eQeRK? oXCJJGรถGLG ISPSK IGKJGรถGKGX GJC oXBCรณJCรณRGPCPCI JMEMKSXS WCLGJCPICLย @?WGJCPGKGXBC I?NQ?KJe @GP WCLGJCKC `?JeรณK?Qe @?รณJ?RReIย GPDCJย oLxKxXBCIG BoLCKBC RxICRGAGQGLGL eQeLK? TC QeA?I QS GFRGW?AeLe IMLDMP TC ExTCLJGรถG @GP ?P?W? ECRGPBGรถG xPxLJCPG GJC CL xQR QCTGWCBC I?PรณeJ?PICLย Ex`Jx Pยฉ C BCN?PRK?Le TC GLMT?RGD W?IJ?รณeKe GJC QCIRoPxLxL oLAxJCPG ?P?QeLB? WCP ?JK?W? BCT?K CBCACIRGPย ย

QCLQMPQย L JGLC UGRF MSP ASQRMKCP MPGCLRCB ?NNPM?AFย UC PCLCUCB MSP JMEM @W GBCLRGDWGLE RFC Q?DC ?LB AMKDMPR?@JC FC?RGLE DC?RSPCQ UGRF MSP AMPNMP?RC GBCLRGRWย ?LB QR?PRCB ? RFMPMSEF PCLMT?RGML NPMHCAR ?R MSP BC?JCPQย GPDCJ UGJJ @C

?LQUCPGLE RFC FC?RGLE ?LB FMR U?RCP LCCBQ MD GRQ ASQRMKCPQ @W GRQ Q?DC ?LB AMKDMPR?@JC NPMBSARQ ?R RFC K?VGKSK JCTCJย ?LB UGJJ K?GLR?GL GRQ NJ?AC ?KMLE RFC QCARMP JC?BCPQย RF?LIQ RM GRQ ย BCN?PRKCLR ?LB GLLMT?RGTC ?NNPM?AFย ย

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48 ย

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DAI IN IS DEDI ATED TO ITS OBJE TIVES O O ERIN T E MOST E I IENT AND T E SA EST EATIN AND OOLIN SOLUTIONS OR OMES OMPANIES AND T E INDUSTR BOT TODA AND IN T E UTURE A TIN IT OMPLETE ENVIRONMENTAL RESPONSIBILIT IT BUILDS AND IMPLEMENTS ALL ITS POLI IES PRA TI ES AND PRO ESSES AROUND T E ORE ON EPT O ENVIRONMENTAL SUSTAINABILIT I IS T E PRIN IPAL AIM OR DAI IN PMRCARGLE RFC CLTGPMLKCLR GQ ? RMN NPGMPGRW DMP ?GIGL L RFGQ BGPCARGML, ?GIGL SPMNC GQ BCBGA?RCB RM RFC GKNJCKCLR?RGML MD ACPR?GL NPGLAGNJCQ FCQC ?PC 1 FC NPMBSARQ ?LB NPMACQQCQ ?PC EMGLE RM @C BCQGELCB RM KGLGKGXC RFC SQC MD CLCPEW ?LB PCQMSPACQ R?IGLE RFC RMR?J NPMBSAR JGDCQN?L GL AMLQGBCP?RGML FGQ GLAJSBCQ RFC KGLGKGX?RGML MD U?QRCQ PCAWAJCB U?QRCQ PCKL?LRQ UFCPCTCP NMQQG@JC ?LB RFC JGKGR?RGML MD N?AI?EGLE U?QRCQ 2 PCA?SRGMLQ ?PC EMGLE RM @C R?ICL DMP ?L CDDGAGCLR K?L?ECKCLR MD AMMJGLE JGOSGB ?LB RFC NPMKMRGML MD BCQGELGLE ?LB NPMBSAGLE AMMJGLE JGOSGB @?QCB NPMBSARQ MD PCBSACB CLTGPMLKCLR?J GKN?AR Ê KNJMWCCQ ?PC EMGLE RM @C RP?GLCB ?LB CBSA?RCB DMP AMLRGLSMSQ PC?JGX?RGML MD RFCQC EM?JQ 4 JJ MPE?LGX?RGML?J JCTCJQ ?PC EMGLE RM @C RFMPMSEFJW GLDMPKCB ML RFC CLTGPMLKCLR?J K?L?ECKCLR GLGRG?RGTCQ M@HCARGTCQ ?LB NP?ARGACQ FCQC KGQQGMLQ ?PC EMGLE RM @C PCTGQCB UFCLCTCP LCACQQ?PW 5 FCQC CLTGPMLKCLR?J GLGRG?RGTCQ ?PC EMGLE RM @C NCPGMBGA?JJW CT?JS?RCB TG? AMLRPMJQ ?LB GLQNCARGMLQ GL MPBCP RM AMLQR?LRJW GKNPMTC MSP CAM©NCPDMPK?LAC 6 JJ ?GIGL NPMBSARQ NPMACQQCQ ?LB QCPTGACQ ?PC EMGLE RM KCCR RFC EMTCPLGLE JCEGQJ?RGMLQ ?R KGLGKSK

49

# ?GIGL SPMNC ย ย `CTPC NMJGRGI?J?PeLe F?W?R? EC`GPGPICL `CTPCQCJ FCBCDJCPGLG BC MPR?W? IMWSWMPย ร ย LCPHGWG QxPBxPxJC@GJGP รณCIGJBC ISJJ?LK? ?GIGL SPMNC ย ย ย xPCRGK RCQGQJCPGLGL CLCPHG RxICRGKGLG ?X?JRK?I TC QxPBxPxJC@GJGP CLCPHG I?WL?IJ?PeLB?L D?WB?J?LK?I G`GL QxPCIJG MJ?P?I WMJJ?P ?P?Pย ร ย MรถSRSAS ?IeรณI?LJ?PeL `CTPCQCJ CRIGQGLG ?X?JRK? TC xPxLJCPGKGXGL CLCPHG TCPGKJGJGรถGLG GWGJCรณRGPKC ?GIGL SPMNC ย ย ICLBGLGย QMรถSRSAS ?IeรณI?LJ?PeL CRIGQGLG ?X?JR?P?I TC CLCPHG TCPGKJGJGรถGLG GWGJCรณRGPCPCI xPxLJCPGLGL QCP? E?Xe CKGQWMLJ?PeLe ?X?JRK?W? ?B?KeรณRePย ร ย 9PxL ECPG BoLxรณxKxLx TC ?ReI ?X?JReKeLe ?PRePK? ?GIGLย xPxL ECJGรณRGPKC Q?DF?QeLB?ย ECPG BoLxรณRxPxJC@GJGP K?JXCKCJCPGLG ?LQGLI KCPBGTCLGยฒ GJICJCPGLBCL D?WB?J?L?P?I R?Q?PJ?Pย CPG BoLxรณxK TC ?ReI ?X?JReKeWJ? GJEGJG @S I?WEeย ISJJ?LeK oKPxLxL QMLSLB? xPxLJC QMPSKJS @GP รณCIGJBC GJEGJCLKCI BC B?FGJย xPxLxL RxK Q?DF?J?PeLB? ยฌxPCRGKย L?IJGWC TC JMHGQRGIย KMLR?Hย @?IeKยญ BCT?K CBCPย ร ย GKW?Q?J K?BBC TC NPCN?P?RJ?Pe WoLCRKC ?GIGL SPMNC ย ย ย IGKW?Q?JJ?PeL R?รณeLK?Qe TC BCNMJ?LK?QeWJ? GJEGJG MJ?P?I MNRGKSK ExTCLJGรถG Q?รถJ?K?W? E?WPCR CBCPย SL?ย KCTASR RCILMJMHGJCPGL WCPGLG ?J?A?I B?F? WCLG TC B?F? ExTCLJG xPxLJCPG ?P?K?I B? B?FGJBGPย ร ย X?JReJKeรณ `CTPCQCJ CRIGWC Q?FGN xPxLJCP ECJGรณRGPKC ?GIGL RxK `CTPC KCTXS?RJ?PeL? SWK?W? ICLBGLG ?B?KeรณRePย WPeA?ย ?GIGL WCรณGJ RCB?PGI ISP?JJ?Pe B?ย ?GIGL xPxLJCPGLGLย ?X?JReJKeรณ `CTPCQCJ CRIGWJC GJEGJG MJ?P?I CL QML RCILMJMHGWC Q?FGN MJK?QeLe Q?รถJ?Pย ร ย TPSN? QCTGWCQGLBC `?@?J?Pe QxPBxPKC ?GIGL SPMNC ย ย `CTPC NMJGRGI?QeLe QxPCIJG MJ?P?I BCรถGรณCL IxPCQCJย TPSN? TC WCPCJ KCTXS?R `CP`CTCJCPGLC SW?PJ?Pย xK GJEGJG KCTXS?ReL F?PDG F?PDGLC SWESJ?LK?QeLe RCรณTGI CBCPย BCQRCIJCP TC IMJ?WJ?รณRePK?I G`GL oLCPGJCP MJSรณRSPSPย ร ย #CTPCQCJ QMPSKJSJSI KMBCJG MJK? ?GIGLย D??JGWCRJCPGLGL `CTPCQCJ CRIGQG F?IIeLB? CรถGRGK TC @GJEG Q?รถJ?W?P?Iย KMBCJ @GP รณGPICR MJK?We ?K?`J?Pย eรณ MPE?LGX?QWMLJ?Peย IMKรณSJ?PeLe TC RxK RMNJSKS BCQRCIJCP TC MLJ?PJ? BGW?JME ISP?P TC GJEGJG CLBxQRPGJCPBC `?JeรณK? EPSNJ?PeLB? RCKQGJ CBGJGPย 50 ย

MJJ?LB? GJJCRTCIGJG B ?LQGLI R?P?DeLB?L MJSรณRSPSJ?L TC @?Q?K?IJ?P G`CPCL @GP KCPBGTCLJC EoQRCPGJCL ?ReI WoLCRGKG GJICJCPG TCW? WoLRCKJCPGBGPย ?Q?K?IJ?P, `CTPCQCJ MJ?P?I QMPSKJS @GP รณCIGJBC ?ReIJ? GJEGJCLKCLGL B?F? GWGWC BMรถPS ?PR?L WMJJ?PeLB?L MJSรณ?L @GP FGWCP?PรณGWG EoQRCPGPย

O O ?GIGL SPMNC NPCQCLRQ GRQ CLTGPMLKCLR?J EM?JQ UFGJC GKNJCKCLRGLE GRQ CLTGPMLKCLR?J NMJGAGCQ 1. FC QSQR?GL?@JC SQC MD CLCPEW ?GIGL SPMNC AMLQR?LRJW QC?PAFCQ DMP KCRFMBQ RM PCBSAC RFC CLCPEW AMLQSKNRGML MD NPMBSARGML D?AGJGRGCQ ?LB RM K?IC SQC MD QSQR?GL?@JC CLCPEW PCQMSPACQ 2. CBSAGLE RFC CLTGPMLK?LR?J GKN?AR MD AMMJGLE JGOSGBQ ?LB GKNPMTGLE RFC CLCPEW CDDGAGCLAW MD MSP NPMBSARQ ?GIGL SPMNC GQ BCBGA?RCB RM RFC PCBSARGML MD A?P@ML E?Q CKGQQGMLQ MD GRQ NPMBSARQ @W PCBSAGLE RFC GKN?AR MD AMMJGLE JGOSGBQ ?LB GKNPMTGLE CLCPEW CDDGAGCLAW

?LQGLI ?BBCP FC U?QRC K?L?ECKCLR NPGLAGNJCQ ?LB KCRFMBQ QWK@MJGXCB @W ?

J?BBCP UFGAF GQ MDDCPCB @W RFC SRAF ?PJG?KCLR?PG?L B ?LQGLI, FC QRCNQ MD RFC J?BBCP GLBGA?RC ? FGCP?PAFW RF?R GQ AMLQGQRGLE MD RFC CTCP GKNPMTGLE U?WQ MD K?L?EGLE RFC U?QRC GL ?L CLTGPMLKCLR?JJW PCQNMLQG@JC ?NNPM?AF

Ê KNPMTGLE NPMBSAR PCAWAJGLE ?LB U?QRC PCBSARGML ?GIGL BCQGELQ ?JJ PCAWA?@JC K?RCPG?JQ UGRF ?LQGLI J?BBCP NPGLAGNJCQ BSPGLE NPMBSAR BCTCJMNKCLR QR?EC FCQC AMLACPLQ ?@MSR PCAWAJGLE ?LB U?QRC PCBSARGML NPCT?GJQ RFPMSEF ?JJ NPMBSARGML QR?ECQ ¬NPMBSARGML QFGNNGLE JMEGQRGAQ GLQR?JJKCLR K?GLRCL?LAC­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

?XePJ?W?L ยฃ W รต EN ร ZAV Iยฃ CIQ? ?RePeK CLISJ CรถCPJCP CLCJ xBxP ?PBeKAeQe

CIQ? LTCQRKCLR CASPGRGCQ GAC CLCP?J GPCARMP

9 รต ย

?F?P ?WJ?PeL? EGPCPICL PxXE?P IGKJCP G`GL LC WoLBC CQCACIย xPIGWC TC BxLW? G`GL CIMLMKGI EGBGรณ?R LC WoLBCย ร ร ?QeK ร ร ร ร R?PGFGLBC PCBG CPCACJCLBGPKC SPSJSรณS GRAFย xPIGWCย LGL IPCBG LMRSLS ร ย B?L ยฉย WC WxIQCJRRGย oWJCAC xPIGWCย LGL LMRS W?RePeK W?NeJ?@GJGP xJIC QCTGWCQGLC WxIQCJBGย IMLMKGWG EoX SASWJ? R?IGN CBCLJCP G`GL @S IMLSWS @GP?X BCR?WJ?LBePK?IR? D?WB? T?Pย GJBGรถGLGX xXCPC xPIGWCย CLCPHG GFP?A?Re LCBCLGWJC W?NeQ?J MJ?P?I A?PG ?`eI TCPCL @GP xJICย CPCACJCLBGPKC ISPSJSรณJ?PeLB?L TCPGJCL KCQ?HJ?P? @?I-

ReรถeKeXB? `MI @?QGR @GP R?@GPJC QoWJCLCL รณS ?QJeLB?ย ย ร ร ร IK FeXJ? SJ?รณK?I GQRCBGรถGLGX FCBCDC Q?รถ Q?JGK T?PQ?LeX B?FG @GX @S W?NReรถeLeX QxP?RG RCFJGICJG @SJSWMPSXย #xLIx oLxLxXC F?DGD @GP R?รณ N?P`?Qe `eIK?Qe BSPSKSLB? BGPCIQGWML F?IGKGWCRGLG I?W@CBC@GJGPQGLGXย CPAGFGKGX QGXGL ร ร ยฉร ร IK @GP FeXJ? ExTCLJG @GP รณCIGJBC SJ?รณK?I GQRCBGรถGLGX FCBCDC T?PK?LeXBePย ย ?LG I?N?QGRCLGX xXCPGLBC @GP @xWxKC TC WxIQCI A?PG ?`eI TCPGPICL Beรณ?PeB?L ECJCL @GP รณMI GJC DML ?IeรณeLeL ?LGBCL ICQGJKCQG BSPSKSLB? QGX A?PG ?`eรถeLeXe ยฌIeQ? T?BCJG I?WL?Iยญ DMLJ?W?K?X TC IPGXC

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PMK UFCPC UGJJ RFC UGLB @JMU DMP ?LWMLC ?Q UC KMTC RMU?PBQ RFC QNPGLEย MU GQ RFC CAMLMKGA QR?RC MD ?DD?GPQ DMP SPICW ?LB RFC PCQR MD RFC UMPJBย L MTCK@CP ร RF ร ร ร ร ย RFC APCBGR P?RGLE ?ECLAW GRAF

ร ร ย

P?GQCB SPICWย Q APCBGR P?LIGLE DPMK ร RM ยฉ ย GLRPMBSAGLE SPICW GLRM RFC JC?ESC MD GLTCQR?@JC AMSLRPGCQย JGRRJC @GR MD BCR?GJ GQ LCACQQ?PW DMP ?LWMLC UGRF ? QJGEFR GLRCPCQR GL RFGQ K?RRCPย Q GQ ILMULย SPICW GQ

QRPSARSP?JJW ? AMSLRPW UGRF ASPPCLR BCDGAGR ?Q ?

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IJGKJCLBGPKC QCIRoPxLxL oLAx TC WCLGJGI`G รณGPICRG ?ikin, streamer teknolojili hava temizleyici MC70L ile Q?รถJeIJe MPR?KJ?P MJSรณRSPSJK?QeLe Q?รถJeWMPย ?GIGLย GL ileri teknoloji hava temizleyici MC70L, kรถtรผ koku yaraR?L N?PRGIxJJCPG EGBCPKCIJC I?JKeWMPย X?P?PJe @?IRCPGJCPGย hayvan tรผylerini, kรผfleri, polenleri, kรผรงรผk bรถcekleri ve BGรถCP ?JCPHCLJCPG BC WMI CBGWMPย ร ร F?T? RCKGXCWGAGย QMJSK?W? SWESL RCKGX F?T? xPCRGKG GJC ?QReK TC ?JCPHGQG MJ?LJ?PeL W?รณ?K ?J?LJ?PeL? oLCKJG I?RIeB? @SJSLSWMPย ??JGWCR EoQRCPBGรถG ร ร ร xJICBC FCK `CTPCWC I?Pรณe Q?WEeJe FCK BC CL QML RCILMJMHGWG @?PeLBeP?L xPxLJCPG GJC R?LeL?L ?GIGLย GL ECJGรณRGPBGรถG ร ร F?T? RCKGXJCWGAGย ISJJ?LeK IMJ?WJeรถe GJC BGII?R `CIGWMPย xIQCI CLCPHG TCPGKJGJGรถGย R?รณeL?@GJGPJGรถGย SJRP? QCQQGX `?JeรณK? QGQRCKGย `MASI IGJGBGย CIP?L ?W?Peย SX?IR?L ISK?LB?Qeย NMJCL KMBSย SWIS KMBS TC X?K?LJ?WeAe EG@G @GP `MI oXCJJGรถC Q?FGN MJ?L ร ร F?T? RCKGXJCWGAGย รณeI R?Q?PeKe TC R?รณeL?@GJGPJGรถG GJC FCP RxPJx MPR?K? SWSK Q?รถJeWMPย CJGรณRGPGJCL ร DGJRPCJG QGQRCKJC CIMLMKGI `?Jeรณ?L ร ร F?T? RCKGXJCWGAGJCPBCย ร ร WeJ @MWSLA? DGJRPC BCรถGรณRGPKCLGXC ECPCI I?JKeWMPย XSL ?P?รณRePK?J?P QMLSASLB? ECJGรณRGPGJCL QRPC?KCP RCILMJMHGQG GJC ?JCPHCLJCPG TC X?P?PJe @?IRCPGJCPG ?WPeรณReP?P?I W?รณ?LeJ?L MPR?KeL F?T? I?JGRCQGLG WxIQCJRCL ร ร ย

T

he leading innovative air conditioning company Daikin enables healthy environments by the streamer technology air cleaner MC70L. Daikinโ s advance technology air cleaner MC70L not only discards particles that spread offensive odour, but also eliminates harmful bacteria, animal hair, mold, polen, tiny insects and other allergens.

MC70L air cleaner makes significant contribution in the surroundings of asthma and allergy patients by producing breathable clean air.

Famous for its

environmentally conscious advance technology products around the 162 nations where it is actively present, Daikinโ s MC70L air cleaner is exceptionally userfriendly. With the help of its many features including high energy efficiency, portability, ultra silent operation system, child safetylock, screen setup, remote controller, pollen mode, sleep mode and timer, the MC70L air cleaner is suitable for any environment with its elegant design and portability. The 5 filter system of MC70L air

F?T? RCKGXJCWGAGJCP QCEKCLRGLBC WCLG @GP QR?LB?PR MJSรณturuyor.

รต รต รต ย xIQCI FeXJe CJCIRPMLJ?PeL MIQGHCL TC LGRPMHCL KMJCIxJJCPGWJC `?PNeรณeN ?IRGD F?JC ECJBGรถG QRPC?KCP RCILMJMHGQGย @?IRCPGJCPGL MIQGB?RGD ?WPeรณRePeJK?QeLe TC WMI CBGJKCQGLG Q?รถJ?Pย S WoLRCKJC TGPxQJCPBCL ?PeLKeรณย ExTCLJG TC RCmiz hava elde edilir.

cleaner eliminates the necessity of filter change for an entire decade.

The streamer technology, which has been developed following

long years of research, decomposes allergens and harmful bacteria, the MC70L raises the air quality of the environment and sets the pace in air cleaners segment.

STREAMER ย In the streamer technology, electrons are activated by crashing high speed crash oxygen and nitrogen molecules, and enables the oxidative decomposition and destruction of bacteria.

With this method, viruses are eliminated for safe and clean air.

ย 59

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ย 63

GJ?L CBGJKGรณRGย xPIGWC ย C ICLBGLG GJEGJCLBGPCL NPMRMIMJJCPBC I?ReJK?We RCPAGF CRRGย SExL F?JCL xPIGWCย WG RCKQGJCL ?GPM@G xWxICJ`G ?GKG CKQGJAGJCP

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64 ย

P?BGA?J PCESJ?RGMLQย FC CLTGPMLKCLR?J CDDMPRQ @CAMKC TG?@JC UGRF RFC SPMNC?L LGML DSJJ KCK@CPQFGN LCEMRG?RGMLQ ?LB F?PKMLGXGLE NCPQNCARGTC UFGAF RMMI QR?PR ML ร ARM@CP ร ร ร ร ย

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ertain qualities are required to be a good salesman.

Besides principal qualities such as a good knowledge of his and his competitorsโ products, an enthusiasm for sales, a positive attitude and behaviour on the customer, honesty and self-

68 ย

confidence; sensitivity, empathy, an clear perception, ingenuity and patience are essential characteristics.

Every business has its own dynamics.

Experience naturally is very important.

But in addition to the experiences which lift

the companies higher, secure customer loyalty and establish corporate culture, the management models of today put particular emphasis on sales techniques as well.

Among this fierce competition, companies have to renew themselves and reconsider their

methods. Those that fail to keep up with change are wiped away.

Now we are going to explain certain techniques to increase your sales income.

Maybe you already know them, or perhaps you have never considered them beforeโ ฆ

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ย Have you ever considered doing a mailing to stimulate the inactive customers of your competitor and RM E?GL RFCKย MS A?L attract them through good offers if you can find the list of customers who purchased competitorsโ products. In fact, this list will bring you benefits to sell supplementary products as well.

ย People come together for money ?LB DSLย MS A?L @PGLE your customers together for a fortunetelling CTCLGLEย ร ร ย Q LGEFRย

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newspaper, announcing that you can only accept customers recommended by present members because of heavy demand.

ย MS UGJJ increase your credibility tremendously in the eyes of the customer by barbeque, yacht trip or ? K?RAF LGEFRย MS A?L MPE?LGXC QNCAG?J UCCICLB sales for executives or potential target groups.

MS A?L CTCL ?PP?LEC a meeting on the future of your sector. To add a touch of fun, end the meeting with entertaining

activities or lotteries.

ย How would a policy of recommendations effect WMSP NMRCLRG?J @SWCPQย MS A?L E?GL LCU customers and make them feel privileged by advertising on a

ย 69

allying with a university, research institute, professional community or a big company. Try to make a deal with a big

store or a distributor for a test use of your product, which will bring serious feedback to you and to the store. ĂˆĂ‡ Â? The best place to open a new restaurant is the opposite of a very successful restaurant.

And the best place to build a gas station is the opposite of a very successful gas station.

An existing business creates a market in the neighbourhood.

Success is guaranteed GD WMS QCPTC ĂˆĂ‡ NCP ACLR @CRRCP‘ ĂˆĂ‡ NCP ACLR AFC?NCP‘ ĂˆĂ‡ NCP ACLR D?QRCP MP ?R JC?QR ĂˆĂ‡ NCP

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cent nicer. ÂŁ

Â? Pay attention to the successful products when you travel ?U?W DMP UMPIÂ? MS A?L use that idea and sell that product or service in your region.

Â? Examine the cyber world. Most companies are selling online. Learn to use this medium to offer practical and safe shopping experience or an interactive use.

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Â? Nobody has a sales success rate

MD ĂˆĂ‡Ă‡ NCP ACLRÂ? ?JCQ are a game of numbers.

MS F?TC RFC NMRCLRG?J of success as much as WMS D?GJÂ?

CCN RPWGLE ?JI to the most successful salespeople in your sector. How do they ?AFGCTC QSAACQQ— KGR?RC the best creatively!

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Most companies are reactive when it comes to sales. Calls are usually directed to the sales executive.

The company takes orders. Be proactive by selling yourself, determine the operational targets, improve your sales skills, lead a team

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of winners, try to find alternative ways to GLAPC?QC Q?JCQย CTCJMN your own way.

ย Use WMSP APC?RGTGRW RM DGLB ร ร different ways to boost your sales income. Make sure you pay the effort.

All the books point out that there is no gain without the pain. If you look for it, you find itโ ฆ Lead a team of winners, focus on the sales increasing methods you find worthy, and work on them. The key is to follow the agenda and current developments closely and to develop new methods. ย ร ร

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luten is a sticky form of protein present in wheat, barley, rye and oat. It is also used as thickener in the making of numerous food products. There are quite a number of people who suffer from allergies or a sickness called as โ celiacโ . Celiac is a food allergy which effects the small-bowel. And celiac patients have to keep away from gluten for a lifetime, which means they cannot enjoy bread, cakes, pies, cookies, pizza or pasta. Such a list of prohibited food including bread, pie or pasta should be ideal for fitness, isnโ t it? It is certainly not that simple.

For celiac patients,

eating a slice of bread is like drinking a glass of bleach. In other words, gluten has a poisoning effect. They have to deny themselves a bite of cake, as it would result in swelling, diarrhea and hours of bowel pain.

Whereas long term gluten consumption causes

inflammation on the internal layer of smallbowel. And the so-called villi, which are present in the intestine cell surfaces and responsible for absorbtion, fail to absorb the food to mix with blood, as a result of this inflammation. What is waiting for the celiac

patients who cannot get vitamins or minerals through food is usually colon cancer. So, celiac patients have no choice but abide by the โ gluten dietโ .

It is not always that easy for celiac patients to follow this diet, which they have to accept as their lifestyle. In a land like ours, where bread and pastries are very popular, they face a great level of difficulty eating their fill. Yes, rice and potatoes are allowed, but it is crucial that they do not contain any vermicelli, or any sort of wheat. If they are to eat french

ย 73

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fries in a restaurant, it is important that no flour containing products, such as pastries, were fried in the same pan before.

The smallest amount of flour may cause a celiac patient to suffer.

Actually, celiac patients need to become buddies with restaurant chefs, so that they can ask them in person if the soup contains any flour.

One of the principle rules of gluten-free diet is keeping away from fabricated products. In other words, only natural, unrefined food is allowed.

As even the nuts sold in markets are roasted with

74 ย

flour, celiac patients have to go for nuts with shells when they crave.

TCLRS?JJWย GR GQ LMR likely for celiac patients to be overweight. The diet industry must also have grasped the fact that โ gluten-free dietโ is recommended

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now for many people who are trying to lose weight. According to nutritionists, gluten cause bulkiness and lack of energy. The first rule of feeling energetic and light is to write off bread from your life. Having vermicelli-free rice and a piece of meat instead of

ravioli or pitta-kebab for lunch stands for a more energetic afternoon.

With gluten-free diet becoming a new trend, the food industry has hit the ground running in this direction. Although it is not much known in

Turkey, the gluten-free food market is growing P?NGBJW GL RFC ย FC gluten-free food sales of the markets amount up to 1,5 billion dollars.

The most popular ones are gluten-free pasta, biscuits and beer. In Turkey, there is only one biscuit brand that produces gluten-free flour and cake. Gluten-

free bread is also ?T?GJ?@JC GL RFC S@JGA Bread kiosks of the SLGAGN?JGRWย FC ACJG?A patients craving for biscuits or pasta have to search the import sections of bigger supermarkets. And these imported products cost at least twice as their standard equals. In Turkey, low-income celiac patients can have these import pastas prescribed with their medical reports indicating their disease.

That is to say, following a gluten-free diet for a celiac patient is not as easy as it is for the Hollywood stars.

ย 75

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SANTโ นGRAT 79

DAIKIN HABERLER / DAIKIN NEWS

Daikin çalışanları bu yıl da sınırları aşmaya hazır!

Daikin staff ready to cross limits!

Daikin Türkiye’nin tüm çalışanları, 4-6 Ocak ve 11-13 Ocak tarihlerinde Güral Sapanca Spa Hotel’de yapılan toplantılarda yeni döneme hem dinlenerek hem de eğlenerek girdi. 2013 hedeflerinin paylaşıldığı toplantılar sonrasında çalışanlar, bu yıl da sınırları aşmaya hazır. Türkiye pazarına emin adımlarla giriş yapan ve 2012 yılını 520 milyon TL ciro, yüzde 52 büyümeyle tamamlayan Daikin; üretim tesisleri, merkez ofis ve bölge müdürlüklerinden katılan yaklaşık 600 çalışanıyla başarısını kutladı. Organizasyon süresince gerçekleştirilen çeşitli aktivitelerle eğlenceli vakit geçiren çalışanlar aynı zamanda doğayla iç içe bir ortamda dinlenerek yeni hedefler için enerji topladı. 2013 yılı ciro hedefini 640 milyon TL olarak açıklayan Daikin Türkiye CEO’su Hasan Önder, “Yönetim anlayışımızın odağında insan var. Tüketicilerimize daha iyi iklim çözümleri sunarken çalışanlarımızı yüksek kaliteli üretim çalışmalarıyla, satış ve pazarlamada yaratıcı yaklaşımlarıyla, şirketimizi daha ileriye götürmek için gösterdikleri çaba ve ürettikleri fikirlerle itici kuvvet olarak görüyoruz. Daikin Türkiye’nin takım ruhu ve dinamik ekibiyle 2013’te de hedeflerini aşacağına gönülden inanıyorum” dedi.

Daikin Turkey staff started the new season relaxing l and d enjoying themselves h l in the h meetings at Güral Sapanca Spa Hotel on 4-6 January and 11-13 January. Following the meetings where 2013 targets were discussed, the employees are now ready to exceed limits again this year. Having made a sound entrance into the Turkish market and closed the year 2012 with 520 million TRY turnover and 52 per cent growth, Daikin celebrated its success with the participation of 600 employees from production facilities, central office and regional directorates. The staff enjoyed their time through activities and relaxed in the heart of the nature, and gained energy for the new goals. Having announced the 2013 turnover target as 640 million TRY, Daikin Turkey CEO Hasan Önder said: “Our managerial approach has human in its core. We offer better air conditioning solutions to our customers and regard our employees as the driving force with their quality production, creative sales and marketing approaches, their efforts to move our company forward, and their ideas. With our team spirit and dynamic team, I believe Daikin Turkey will overcome the 2013 targets as well.”

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Sezonsal verimlilik konusuna Daikin öncülük ediyor Seasonal efficiency lead by Daikin Daikin’in öncülük ettiği ve 2013 yılından itibaren Avrupa Birliği’nin yasalaştırdığı Sezonsal Verimlilik konusunda Türkiye’de de iletişim çalışmalarına başladık. Bu konunun öncelikle şirket çalışanlarımız tarafından en iyi şekilde anlaşılması bizim için büyük önem taşıdığından Kartal Merkez çalışanlarımız için 24 Ocak Perşembe 16.30 ve 17.30 saatlerinde Akademi Salonu’nda 2 oturum halinde Pazarlama Proje Müdürümüz Uğur Sertan tarafından “Klima/Inverter Klima ve Sezonsal Verimlilik” eğitimleri verildi.

In Turkey, we started communicating the theme of Seasonal Efficiency, pioneered by Daikin and enacted by the European Union by 2013. As this is an issue of utter importance to be fully acknowledged by our own staff, we held “Air Conditioning/Inverter Cooling and Seasonal Efficiency” trainings which were given by our Marketing Manager Uğur Sertan for our Kartal Center employees on 24 January. The sessions took place on 16.30 and 17.30.

Türk Kalp Vakfı’na destek olduk We support the Turkish Heart Foundation!

Daikin Türkiye olarak sosyal sorumluluk projelerine destek vermeye devam ediyoruz. Ocak ayı içinde Daikin Türkiye CEO’su Hasan Önder’in öncülüğünde şirketimiz adına Türk Kalp Vakfı’na 20 bin TL bağış yaptık. İlerleyen zamanlarda da farklı projelerde yer alıp desteklerimizi sürdürmek hedeflerimiz arasında.

Daikin Turkey keeps giving support to social responsibility projects. In January, we made a donation of 20 thousand TRY to the Turkish Heart Foundation under the leadership of Daikin Turkey CEO Hasan Önder. We are dedicated to our mission of taking part in various projects and keep giving support.

Odalarla eğitimlerimiz devam ediyor…

Chamber trainings are continued…

Satış Danışmanlık Departmanı Şefi Ufuk Bor, 23 ve 24 Ocak tarihlerinde Makine Mühendisleri Odası’nın Taksim ve Kadıköy’deki şubelerinde “Değişken Soğutucu Akışkan Debili Sistemlerde Yenilikler” konulu bir eğitim verdi.

Daikin Türkiye’nin sektöre katkı sağlayan bu tür eğitimleri önümüzdeki günlerde de devam edecek.

Sales Consultancy Department Chief Ufuk Bor gave a training on “Innovations in Variable Refrigerant Systems” on 23 and 24 January in Taksim and Kadıköy branches of the Chamber of Mechanical Engineers.

Daikin Turkey’s contributive trainings will be continued in the following days.

Broşürlerimiz artık daha efektif…/ Our booklets are now more effective Yeni Airfel logosuyla birlikte broşürlerimizde de değişiklik yaptık. Eskiden ayrı ayrı dağıttığımız kombi ve radyatör broşürlerimizi bir araya getirdik. Şu anda tüm kombi modellerimiz tek bir “kombi” broşüründe; radyatör, vana ve havlupan ürünlerimiz “radyatör” broşüründe ve tüm klima modellerimiz ise toplu olarak “klima” broşüründe toplandı. Türkçe basımlarının yanı sıra İngilizce, Fransızca, Farsça ve Rusça dillerinde de çalıştığımız broşürlerimizin basımı tamamlandı. İlk olarak İstanbul VRV IV lansmanında dağıttığımız tüm VRV modellerini içeren güncel VRV ve merkezi sistemler kataloglarımızın basımı tamamlanarak tüm bölgelerimize gönderildi.

We changed our booklets with the new Airfel logo, and united the formerly seperate combi boiler and radiator booklets. Now all our combi boilers are available in a single “combi boiler” brochure; our radiators, valves and towel warmers in the “radiator” brochure; and all our air conditioners in the “air conditioner” brochure. The brochures are available in English, French, Persian and Russian as well as Turkish. Our up-to-date VRV and central systems catalogues, which include all VRV models and were first distributed in the Istanbul VRV IV launch, are published and sent to all our regions.

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DAIKIN HABERLER / DAIKIN NEWS

Bilardo şampiyonumuz belli oldu! / Here is our billiards champion!

Daikin Akademi Bilardo Turnuvası Şampiyonu 28 Ocak Pazartesi günü yapılan final karşılaşmasıyla belirlendi. Kartal Merkez çalışanlarımızdan 25 kişinin yarıştığı turnuvada finale kalan Bireysel Sistemler Departmanımızdan Arif Ercan Dursun ve Mühendislik Sistemleri Departmanımızdan Suat Murat Başaran’ın karşılaştığı maçta Arif Ercan Dursun galip gelerek iPad ödülünü aldı. Ayrıca sponsor olduğumuz Daikin Bilardo Turnuvası’nda Dünya Şampiyonu ile karşılaşma şansını elde etti. Kendisini tebrik ediyoruz.

The champion of the Daikin Academy Billiard Tournament is decided with the final game on 28 January. In the tournament, 25 employees from our Kartal Center competed and the final game took place between Ali Ercan Dursun from the Personal Systems Department and Suat Murat Başalar from Engineering Systems Department. Arif Ercan Dursun won the game and won the iPad prize. In addition, he gained the chance to play against the World Champion at Daikin Billiards Tournament sponsored

by Daikin. Congratulations!

Bayilerimizle Daikin’in Osaka’daki merkezine gittik We visited Daikin Osaka headquareter with our dealers Daikin Türkiye’nin Japonya gezisi ile ödüllendirdiği 10 bayi, 27 Ocak-02 Şubat 2013 tarihleri arasında gerçekleşen geziyle bir yandan stres atarken diğer yandan teknik bilgilerini geliştirme fırsatı buldu. Daikin’in Osaka’daki Merkez Ofisi’ni ve Shiga Fabrikası’nı ziyaret ederek Daikin kurum ve kültürü ile üretimdeki gücünün kaynağını yerinde görme imkanı bulan bayiler, Daikin çalışanları ile görüş alışverişinde bulundular. Japonya gezisine katılan bayiler, Tokyo Solutions Center’a yaptıkları ziyaretle de Daikin’i dünyada 1 numara yapan teknolojik üstünlüğünü bizzat deneyimleme şansı yakaladılar. Bir hafta boyunca Japonya’nın tarihi ve kültürel pek çok bölgesini gezerek Japon kültürünü ve misafirperverliğini de yakından tanıma imkanı bulan bayilerimiz Asakusa Tapınağı, Kinkakuji Tapınağı, Myoshinji Tapınağı, Kiyomizu Tapınağı gibi Japon kültürünün en önemli simgelerini görme şansı buldu. Bu gezide bayilere eşlik eden Daikin Türkiye Başkan Yardımcısı Takayuki Kamekawa, “Gösterdikleri performans ile bizi memnun eden bayilerimizi umuyorum ki, biz de bu gezi ile memnun edebildik” dedi. Daikin Bireysel Sistemler Satış Müdürü Taner Özdoğan ise gezinin ardından şu değerlendirmeyi yaptı: “Bizim için oldukça keyifli ve verimli geçen bu gezi, aynı zamanda bayilerimiz ile olan dostluğumuzu perçinlememizi sağladı. Daikin genel merkezine, üretim hattına ve Solutions Center’a yaptığımız ziyaretlerle de Daikin’i Daikin yapan teknoloji ve değerlerini yerinde görme imkanı bulduk. Önümüzdeki dönemde de düzenleyeceğimiz bu tür motivasyon gezileriyle bayilerimiz ile birlikte olmaya devam edeceğiz.”

Ten dealers that were awarded by Daikin Turkey with a trip to Japan had the chance to improve their technical skills while letting off steam during the visit on 27 January-2 February 2013. The dealers seized the opportunity to witness Daikin’s corporate culture and production power by visiting Daikin’s Osaka headquarter and the Shiga Factory, and exhanged views with the Daikin staff. On the Japanese expedition, the dealers visited Tokyo Solutions Center and enjoyed the chance to experience the technological supremacy, which makes Daikin the world leader. Our dealers visited a number of historical and cultural treasures of Japan, including the Asakusa Temple, Kinkakuji Temple, Myoshinji Temple and Kiyomizu Temple, and witnessed the Japanese culture and hospitality from closer. Daikin Turkey Vice President Takayuki Kamekawa, who accompanied the dealers on this trip said: “We are contented with the performances of our dealers, and I hope they became contented with this expedition.” Daikin Personal Systems Sales Manager Taner Özdoğan evaluated the trip as follows: “The expedition had been very pleasant and efficient for us, and enhanced our friendship with our dealers. We also had the chance to witness Daikin’s trademark technologies and values through our visits to the Daikin headquarter, facilities and the Solutions Center. We will keep on being together with our dealers on such occasions in the future.”

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Dörtlü Final müthiş geçti! / Awesome Final Four!

Bu yıl Galatasaray Daikin Bayan Voleybol Takımı’nın ev sahipliğini üstlendiği 9-10 Mart tarihlerinde gerçekleştirilen CEV Kadın Voleybol Şampiyonlar Ligi Dörtlü Finali, voleybol severlere heyecanlı bir hafta sonu yaşattı. Dörtlü Final’in biletleri 20 Şubat tarihinde satışa sunulurken, daha ilk haftadan 3 bin bilet satıldı. CEV Voleybol Şampiyonlar Ligi Bayanlar Dörtlü Final’ine, play off maçlarını oynamadan katılmaya hak kazanan Galatasaray Daikin Bayan Voleybol Takımı ise, Dörtlü Final hazırlık sürecini farklı ülkelerde düzenlenen uluslararası özel turnuvalar, antrenman maçları ve yoğun kamp dönemleri ile geçirdi. Avrupa’nın en iyi takımlarından dördünün kıyasıya mücadele ettiği Final Four, Türkiye’de NTV Spor’dan canlı yayınladı. Bu yıl CEV Şampiyonlar Ligi Dörtlü Final organizasyonu adına bir ilk yaşandı ve Japonya’nın önde gelen yayın kuruluşu FUJI TV tüm maçları Japonya’da canlı olarak yayınladı. Daikin Türkiye’nin desteği ile İstanbul’da yapılan Dörtlü Final’de Türkiye’yi temsil eden Galatasaray Daikin ve Vakıfbank’ın rakipleri ise İtalya’dan Unendo Yamamay Busto Arsizio, Azerbaycan’dan Rabita Bakü oldu. Turnuva’nın birincisi Türk temsilci Vakıfbank olurken ikinciliği Azeri takım Rabita Bakü, üçüncülüğü ise İtalyan Yamamay Busto Arsizio elde etti.

Hosted this year by Galatasaray Daikin Women Volleyball Team, the CEV Women Volleyball Champions League Final Four took place on the weekend of 9-10 March. The final four tickets went on sale on 20 February and 3000 tickets were sold in the first week. Daikin Women Volleyball Team, which was qualified for direct participation in the CEV Volleyball Champions League Women’s Final Four, had a busy time to prepare for Final Four in international tournaments, trainings and a heavy camp period.

The four best teams of Europe got stuck in the Final Four that was broadcasted live on NTV Spor. This year has been a first for CEV Champions League Final Four organization and the prominent Japanese network FUJI TV brought the games on line in Japan.

In the Final Four which was realized in Istanbul with Daikin’s support, Turkish teams Galatasaray Daikin and Vakıfbank played against the Italian Unendo Yamamay Busto Arsizio and the Azerbaijani Rabita Bacu. The winner of the tournament was the Turkish Vakıfbank team, the first and second forerunners were the Azerbaijani and the Italian Unendo Yamamay Busto Arsizio.

SANT‹GRAT 83

DAIKIN HABERLER / DAIKIN NEWS

Bünyamin Sürmeli, Daikin’le havayı kokluyor / Bünyamin Sürmeli smells the air with Daikin 19 Şubat tarihinden itibaren Türkiye’nin en prestijli haber kanalın CNNTurk’te her saat başı yayınlanmaya başlanan 15 saniyelik spotlarımız büyük ilgi görüyor. Bu spotların hemen ardından 3 saniye boyunca Daikin logolu hava durumu ekranı beliriyor. Yıl boyunca devam edecek bu kullanım sayesinde ekranlardan hiç eksik olmayacağız. Bir yıl boyunca 4 film + Galatasaray filmlerini CNN stüdyolarında, prodüksiyon için ek bir bütçe harcamadan çekebileceğiz. İlk filmlerimiz ise 9-10 Mart’ta yapılan CEV etkinliği için Galatasaray Daikin Voleybol takımı ile birlikte çekilen filmler oldu. Filmlerimizi izlemek için Youtube kanalımızı ziyaret ediniz; http://www.youtube.com/daikinturkiye Our 15 second spot announcements which began to be broadcasted every hour since 19 February on Turkey’s prestigious CNN Turk network attract great attention. Following the spots, a 3 second long weather forecast with Daikin logo appears. We are going to be online throughout the year, and in the meantime we will shoot four films and Galatasaray films in CNN studios without any production costs. Our first films were shot with the Galatasaray Daikin Volleyball team for the CEV event on 9-10 March. You can watch our films on our Youtube channel: http://www.youtube.com/daikinturkiye

Kültüre bir katkı da Daikin’den Cultural contribution by Daikin Kültür ve Turizm Bakanlığı, Türkiye’nin 14 ilinden gelen kontrol ve satınalma mühendisleri için Daikin’in dünyadaki ve Türkiye’deki yeri, Daikin ürünlerinin genel bilgilendirmesi, bunun yanında mühendislerin müze ve tarihi binalarda sistem çözümlerini nasıl geliştireceği hakkında genel bilgilendirmelerin yapıldığı bir seminer organize etti. Seminerin başlıca amacı kurum ilişkilerini güçlendirmek, şirketimizi ve ürünlerimizi tanıtmaktı. Daikin Türkiye dışında birkaç şirketin talip olduğu bu seminere sadece Daikin’in dahil edilmesi şirketimizin sektör liderliğini ve referans olma özelliğini onaylar nitelikteydi.

The Ministry of Culture and Tourism organized a seminar on Daikin’s global and domestic position, general information about Daikin products, system solutions development in museums and historic places for control and purchasing engineers from 14 Turkish cities. The primary aim of the seminar was to reinforce corporate relations and to promote our company and products. Among a number of applicants, the seminar included only Daikin, which proved our sectoral leadership and our status as the point of reference.

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Eğitim ve gezi bir arada / Trained and entertained Dikey Isı adıyla yıllarca Demirdöküm bayisi olarak Marmara Bölgesi’nde hizmet veren Kombi Klima Shop, ısıtma sektöründe çok iyi bilinen bir şirket. Demirdöküm bayiliğini bırakarak Kombi Klima Shop ile farklı bir konsepte bürünen şirket, halen Auer dahil birçok markanın bayiliğini ve satışını yapıyor. Şirket ayrıca kendilerine bağlı bir satış kanalı ile özellikle kombi ve radyatör ısıtma ürünlerinin satışını da gerçekleştiriyor. 2012 yılı Mayıs ayı itibariyle ise Daikin Türkiye ürün gamında bulunan Auer marka kombi ve radyatörlerin genel distribütörü oldu. Oluşturdukları bayi ve satış ağının Auer marka ürün satma eğilimini arttırmak için Daikin fabrika gezisi organize edildi ve bu geziye Kombi Klima Shop ile çalışan tam 60 bayi katıldı. Daikin hakkında genel bilgilendirmenin ardından kısa bir split klima eğitim ve hemen arkasından da detaylı bir kombi-radyatör (ısıtma) eğitimi de verilen gezi son derece verimli geçti.

Served for years as Demirdöküm dealer in the Marmara Region under the name Vertical Heat, Kombi Klima Shop is a well-known company in the heating sector. Quitted Demirdöküm dealership and gained a different concept with Kombi Klima Shop, the company currently has the distributorship and does the sales of a number of brands including Auer. They also sell combi boilers and radiator heating products through a private sales channel. Since May 2012, they became the main distributor of Auer combi boilers and radiators, which are among Daikin Turkey’s product range. In order to promote their network’s sales of Auer brand, a Daikin factory expedition was organized and was participated by 60 dealers working with Kombi Klima Shop. Following a brief information about Daikin, a split air conditioner training and a combi boiler-radiator (heating) training rendered the trip as efficient as pleasant.

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MĂœZÄ°K sinema agenda kitap sinema

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S WeJ Ă‹ĂˆÂšGLAG W?ĂłeLe ISRJ?W?L I@?LI #MASI GW?RPMQS‘ ĂˆĂ?ĂŽĂ?šB?L @CPG D?PIJe ?RoJWC `?JeĂłK?J?Pe W?N?L MLBP? MJI? GW?RPMQS GJC GĂł@GPJGĂśG W?NReÂ? MLBP? MJI? GW?RPMQSšLSL `MASIJ?PJ? W?NReĂśe ?RoJWC `?JeĂłK?J?PeLB?‘ `MASIJ?P R?P?DeLB?L W?XeJ?L KCRGLJCPBCL CĂśJCLACJG TC QxPNPGXJCPJC BMJS @GP MWSL `eIRe MPR?W?Â? ›þ`CPGQG eĂł?PeQeÂœ GQGKJG @S MWSL xPIGWCšBC GJI ICX QCPEGJCLGWMPÂ? GQ?L ?We @MWSLA? ASK?PRCQGJCPG Q??R ĂˆĂˆÂ?ÇǚBC BoPR ?WPe EoQRCPGWJC Ix`xI GXJCWGAGJCPJC I@?LI ?L?RšR? @SJSĂł?A?IÂ?

On its 41st anniversary, Akbank Children’s Theater collaborates with London Polka Theater, which has been realizing alternative workshops since 1979. The result of the London Polka Theater workshops is an act full of entertainment and suprises, written by children. The play “Inside Outside� is staged in Turkey for the first time. Young audience is invited to Akbank Sanat to watch the play every Saturday at 11 am during April.

.EWÖ9ORKÖ&ILARMONI Ö %CZAC�BAÑ�ÖAN�S�NA֏ALACAKÖÖ .EWÖ9ORKÖ0HILARMONYÖPLAYSÖINÖMEMORYÖOFÖ %CZAC�BAÑ�Ö AX?Ae@?óe MNJSJSÜS TC þQR?L@SJ xJRxP ?L?R ?IDešLeL þ ­ ISPSASQS P� CH?R AX?Ae@?óe‘ TCD?ReLeL ÉǚLAG WeJeLB? CU MPI GJ?PKMLG PICQRP?QešLeL GIG IMLQCPGWJC ?LeJ?A?I� þ

R?P?DeLB?L AX?Ae@?Ăłe MJBGLE QNMLQMPJSĂśSLB? ʊË ?WeQšR? ECP`CIJCĂłRGPGJCACIÂ? › PÂ? CH?R AX?Ae@?Ăłe LK? MLQCPJCPGÂœLBC BxLW?LeL CL CQIG TC CL oLCKJG MPICQRP?J?PeLB?L @GPG MJ?P?I ?LeJ?L CU MPI GJ?PKMLG PICQRP?QešLe Ă´CD J?L GJ@CPR WoLCRCACIÂ? ?JG` MLEPC CPICXGšLBC ÉÇÂ?ÊǚB? @?ĂłJ?W?A?I IMLQCPJCPGL QMJGQRJCPG ICK?LAe MQFS? CJJ TC NGW?LGQR K?LSCJ V MJ?A?IÂ?

Dr. Nejat EczacebaĂłe, the founder of EczacebaĂłe Group and Istanbul Foundation of Culture and Arts (ĂľKSV), is going to be commemorated on his 20th death anniversary by two New York Philarmony Orchester concerts. The concerts will be sponsored by EczacebaĂłe Holding and take place on 3-4 May by ĂľKSV. Regarded among the oldest and most prominent orchesters of the world, the New York Philarmony Orchester is going to be conducted by Chef Alan Gilbert on the “Dr. Nejat EczacebaĂłe Commemoration Concertsâ€?. Solist oshua Bell and pianist Emanuel Ax will also play at the concerts which will start at 8.30 pm at Haliç Congress Center.

"IRĂ–1UEENĂ–VEĂ–"ENĂ–%LTONĂ–Ă–-Ă€ZIKALI Ă–!Ă–1UEENĂ–ANDĂ–"ENĂ–%LTONĂ–Ă–-USICAL MLBP?šLeL CL xLJx KxXGI?JG BxLW? RSPLCQGLGL ĂˆĂ‡ÂšSLAS WeJeLB? ĂľQR?L@SJš? ECJGWMPÂ? ĂˆĂŽ xJICBC ĂˆĂ‰ KGJWMLB?L D?XJ? IGĂłG R?P?DeLB?L GXJCLCL TC SCCLšGL CL GWG ÉË Ăł?PIeQeLB?L MJSĂł?L oBxJ PCIMPRKCLG KSFRCĂłCK KxXGI?J‘ TPSN? SPLCQG I?NQ?KeLB?

MPE?LGX?QWMLS GJC GJI ICX xPIGWCšBC MJ?A?IÂ? › C GJJ MAI MSÂœ KxXGI?JG Ă‡ĂŠÂŠĂˆĂ‰ ?WeQ Ă‰Ă‡ĂˆĂŠÂšBC ĂˆĂ? EoQRCPG G`GL ECJCACI xPIGWCšWCÂ? oQRCPGJCP 9JICP NMPRQ PCL?šB? GXJCLC@GJGPÂ?

London’s top musical comes to Istanbul in the 10th year of its world tour. Seen by more than 12 millions in 17 countries, the award-winning glorious musical consists of best 24 ueen songs and will hit the stage in Turkey for the first time by BKM Organization as part of the European Tour. The “We Will Rock Youâ€? musical will be performing 16 shows in Turkey between 03-12 May 2013 at Ăœlker Sports Arena. Ă?Ă? SANT‚GRAT

Mร ZฤฐK sinema F U A Rfair Mร ZฤฐK sinema agenda fair cinema boo K sinema fair agenda kitap sinema ajanda nda kit ap cinema b o o k kitap MUSICag ki t a p

F U A R MUSIC MUSIC cinema bo ok MUSIC kitap sinema ajanda F U A R sinema ร KINCIร 2IHANNAร ยฌร KARMASร ร ร ร 2IHANNAร COMESร AGAINร MXGRGD GTC TC GTC ?RGML JM@?JJ MSPGLE R?P?DeLB?L BxXCLJCLCL GF?LL? IMLQCPG ร ร ?WeQ CPรณCK@C ?Iรณ?Ke รตLoLx R?BWSKSย LB? ECP`CIJCรณCACIย รตQN?LW?ย LeL GJ@M? รณCFPGLBC @?รณJ?W?L TPSN? RSPLCQGLGL x`xLAx BSP?รถe รตQR?L@SJ MJ?A?Iย MLQCP รตQR?L@SJ ?JJGLE CQRGT?J `?ReQe ?JReLB? WCP ?JeWMPย GF?LL? ร P?KKW TC ร GJJ@M?PB xXGI oBxJxLxL Q?FG@Gย WPeA? Q?FLC รณMTJ?Pe B? `MI xLJxย P?JeI ร ร ร ร ย B? SPIACJJ SPS`CรณKC PCL?ย B? IMLQCP TCPBGรถGLBC Q?FLC EoQRCPGQG `MI IMLSรณSJKSรณRSย Organized by Pozitif Live and Live Nation Globall Touring, the Rihanna concert takes place on 30 May Thursday evening at B K รตnonx Stadium. Istanbul will be the third stop on the European tour which starts in Bilboa Spain. The concert is going to take place within the scope of Istanbul Calling Festival.

With 6 Grammy and 7 Billboard Music Awards, Rihanna is famous for her stage shows. Her last concert in December 2010 at Turkcell Kuruรงeรณme Arena was also a hit.

"AHARDAร FOTOร RAFร Gร ZELDIR ร 0HOTO FRENZYร INร SPRING ?J?R? MRMรถP?DF?LCQGย LGL DMRMรถP?D? WCLG @?รณJ?W?A?IJ?P G`GL BxXCLJCBGรถG ย CKCJ MRMรถP?D GJEGQG RoJWCQGย ย LGQ?L ?WeLB? @?รณJeWMPย GHGR?J TC L?JME K?IGLC DMRMรถP?D @GJEGQGLG I?NQ?W?L RCMPGI BCPQJCP `CIGK ECXGQGWJC R?K?KJ?L?A?Iย ?DR? G`G ExLBxX EPS@S ร GQ?Lย F?DR? G`G ?Iรณ?K EPS@S ร GQ?Lย F?DR? QMLS EPS@SWQ? ร GQ?Lย B? @?รณJ?W?A?Iย GJEGJCPGLG NCIGรณRGPKCI GQRCWCLJCP ร GQ?Lย B? ย CXGWMPSK RoJWCQGย LC I?ReJ?@GJGPย CJECQCJ DMRMรถP?D KCP?IJeJ?Pe G`GL BC xACJ SLA?ย ร F?DR? QxPCACI ?RoJWC `?JeรณK?QeL? @?รณJ?W?A?I ร GQ?Lย B?ย WPeLReJe @GJEG G`GL ร ร ร ร ร ร ร ร ร ร ร LMJS RCJCDMLS ?P?W?@GJGPย E?J?R?DMRMEP?DF?LCQGย AMK TCW? DMRMEP?D?I?BCKGQGย MPE UC@ ?BPCQGLG XGW?PCR CBC@GJGPQGLGXย The โ Principles of Photography Workshopโ by Galata Photohouse starts in April for beginners.

Theoretical lessons include the essentials of digital and analogue cameras and will end with a shooting trip. The weekday morning class is starting on the 9th, weekday evening class on the 2nd, and the weekend class on the 6th of April. For those who want to deepen their knowledge can also take part in the โ I Travel Workshopโ on the 7th April. And for the fans of documentary shooting, Yxcel Tunca starts an 8 week-long workshop class on the 8th April. For more information you can call 0212 243 71 87 or visit galatafotografhanesi.com and fotografakademisi.org.

SANTโ นGRAT ร ร

Mร ZฤฐK sinema fair agenda Mร ZฤฐK agenda kitap sinema ajanda kitap kitap sinema aja ajanda ki t a p inema bo o k F U A R MUSIC cinema b o o k F U A R mรผzik cinema b ook F

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9Eร ILร EKONOMIYEร DIKKATร ร 0AYร ATTENTIONร TOร GREENร ECONOMY ?รณ?L?@GJGP `CTPC TC QxPBxPxJC@GJGP CIMLMKG IMLSQSLB? I?D? WMP?LJ?P รตQR?L@SJย B? @GP ?P?W? ECJGWMPย CK BxรณxLACJCPGLG FCK BC xPxLJCPGLG N?WJ?รณ?A?IJ?Pย xXWeJeKeXeL CL `MI IMLSรณSJ?L TC `oXxK xPCRKCI G`GL I?KS TC oXCJ QCIRoPxL WMรถSL `?@? Q?PD CRRGรถG `CTPC TC WCLGJCLC@GJGP CLCPHG I?WL?IJ?Pe IMLSQS CJC ?JeL?A?I @GP ICX B?F?ย S LCBCLJC ร ร ยฉร ร ?XGP?L ร ร ร ร R?PGFGLBC JJ PCCL VNM รตQR?L@SJ CรณGJ IMLMKG GPTCQG TC S?Pe BxXCLJCLGWMPย S?Pย รตQR?L@SJ CรณGJIoWย BCIG VNMย B? ECP`CIJCรณCACIย The experts of habitable environment and sustainable economy come together in Istanbul to exchange ideas and products. The theme will be ecology and renewable energy resources, which are among the most frequently argued issues of the century, which the public and private sectors are working hard to solve. On 13-16 une 2013, All Green Expo Istanbul Green Economy Summit and Fair will be taking place at Istanbul Yeรณilkoy CNR Expo.

3ยบZLEร MEร YAPMANร Nร INCELIKLERI 4HEร SPECIร CSร OFร CONTRACTING xLxKxX RGA?PG F?W?ReLB? FCP ExL @GP QoXJCรณKCWJC I?Pรณe I?PรณeW? I?JK?I KxKIxLย S IMLSB? QMPSLJ? I?PรณeJ?รณK?I GQRCKCWCLJCP TC FSISI? GJEG BSW?LJ?P G`GL รตQR?L@SJ LQRGRxRC R?P?DeLB?L ย oXJCรณKCJCP SISIS CKGLCPย NPMEP?Ke F?XePJ?LBeย CPRGDGI? B? TCPGJCACI QCKGLCP NPMEP?KeLeL I?ReJeKAe Q?WeQe ร ร GJC QeLePJ?LKeรณย CรณGIR?รณย B? ร ร GQ?L ร ร ร ร ExLx W?NeJ?A?I QCKGLCP ร Q??R QxPCACIย In todayโ s business world, a contract can come up at any time. For those who are anxious about potential problems or those interested in law, Istanbul Institute offers a program of โ Contracting Law Seminarโ . The number of participants to the certificate program is limited with 30. The seminar will take place on 13 April 2013 at Beรณiktaรณ and will last 6 hours.

"ยบLGENINร TEKร IHTISASร FUARร ร ร 4HEร ONLYร SPECIALIZATIONร FAIRร INร THEร REGION

QN?PR? TC @oJECLGL LCPCBCWQC RCI GFRGQ?Q DS?Pe MJK? oXCJJGรถG IMPSW?L ร ร ร ร ย ร ยฉร ?WeQ ร ร ร ร XGW?PCR`G TC I?ReJeKAeJ?Pe ?รถePJ?W?A?Iย QN?PR? TC EoJJCP @oJECQGLGL CL @xWxI DS?P ?J?Le MJ?L xJCWK?L CKGPCJ MLEPC TC CPEG ?P?Weย LB? ร @GL KCRPCI?PC I?N?Jeย ร @GL ร ร ร KCRPCI?PC ?`eI ?J?LB? ISPSJ?A?Iย ร ร ย LAG ?Ne CIMP?QWML TC Mรถ?JE?X S?Peย LB? I?Neย NCLACPC QGQRCKJCPGย A?K @?JIMLย N?LHSP QGQRCKJCPGย eQeย QSย QCQ GXMJ?QWML xPxLJCPGย ExLCรณ CLCPHG QGQRCKJCPGย QMรถSRK? TC F?T?J?LBePK? QGQRCKJCPGย IJGK? QGRCKJCPG T@ ?J?LB? `?Jeรณ?L ร ร ย C W?IeL DGPK? XGW?PCR`GWJC @SJSรณ?A?Iย SANTEK 2013, the only specialization fair of Isparta and environs, will welcome visitors and participants on 2-5 May 2013. The fair will take place on an area which equals to 3 thousand squaremeters indoors and 4 thousand 500 squaremeters outdoors space at Sxleyman Demirel Congress and Convention Center, which is the largest fair area of Isparta and the Lakes Region.

The 17th SANTEK Construction Decoration and Natural Gas Fair will be the meeting point for nearly 80 companies involved in doors, window systems, glass panels, shutter systems, heating, water, sound isolation, solar energy systems, heating, cooling and air conditioning systems.

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MĂœZÄ°K sinema F U A Rfair MĂœZÄ°K sinema agenda fair cinema boo K sinema fair agenda kitap sinema ajanda nda kit ap cinema b o o k kitap MUSICag ki t a p

F U A R MUSIC MUSIC cinema bo ok MUSIC kitap sinema ajanda F U A R sinema /TOMOTIVCILERĂ–ĂŽSTANBULiDA !UTOMOTIVEĂ–SECTORĂ–MEETSĂ–INĂ– )STANBUL RMKMRGT Ă‰Ă‡ĂˆĂŠÂ‘ ĂˆĂ?šSLAS JSQJ?P?P?Qe RMKMRGT ?L ?L?WG‘ CBCI ?P`?‘ IQCQS?P TC CPTGQ IGNK?LJ?Pe S?Pe ĂˆĂˆÂŠĂˆĂ‹ GQ?L Ă‰Ă‡ĂˆĂŠÂšBC ĂľQR?L@SJ CĂłGJIoWšBCIG VNM DS?P ?J?LeLB? I?NeJ?PeLe ?`?A?IÂ? ?ReJeKAe Q?WeQeLeL ÊÇÇ AGT?PeLB? MJK?Qe @CIJCLCL DS?Pe ÉÇ @GL IGĂłGLGL XGW?PCR CBCACĂśG R?FKGL CBGJGWMPÂ? RMKMRGT Ă‰Ă‡ĂˆĂŠÂšxL RGA?PG GĂł@GPJGIJCPG ECJGĂłRGPGJKCQG TC GĂł F?AKGLGL ?PRK?QeL? I?RIe Q?ĂśJ?K?Qe FCBCDJCLGWMPÂ?

Automotive 2013, the 19th International Automotive Side Industry, Spare Parts, Accessories and Service Equipments Fair welcomes visitors on 11-14 April 2013 at Istanbul YeĂłilkoy CNR Expo.

The number of participants at the fair is estimated to be around 300 and the number of visitors around 20 thousand. The Automotive 2013 is expected to contribute to commercial cooperations and the increase of business volume.

/RTADOĂ?UĂ– iINCIĂ–ĂŽNĂ‘AATĂ–&UARĂ?Ă– Ă–-IDDLEĂ–%ASTĂ– THĂ–#ONSTRUCTIONĂ–&AIR ?NeJK?W? @?ĂłJ?BeĂśe ExLBCL @CPG‘ FCK @oJECQCJ FCK BC WCPCJ ?LJ?KB?‘ MJBSI`? GJEG EoPCL TC QCIRoPJCP ?P?Qe @SJSĂłK?We ECP`CIJCĂłRGPCL PR?BMĂśS ĂŒÂšGLAG ĂľLĂł??R S?Pe KCP?IJ? @CIJCLGWMPÂ? ?Ne K?JXCKCJCPG‘ W?Ne RCILMJMHGJCPG‘ BMĂś?JE?X‘ eQeRK?‘ QMĂśSRK?‘ F?T?J?LBePK?‘ GĂł TC GLĂł??R K?IGLCJCPGLG @SJSĂłRSP?L DS?P‘ @S WeJ B? GW?P@?IeP 9 šR? ?`eJeWMPÂ?

S?P‘ ĂˆĂˆÂŠĂˆĂ‹ GQ?L Ă‰Ă‡ĂˆĂŠ R?PGFJCPG ?P?QeLB? ECXGJC@GJGPÂ?

Attracting great regional and local interest by uniting the sectors ever since the first year, the Middle East 5th Construction Fair is counting down. Bringing construction material, construction technologies, natural gas, heating, cooling, air conditioning, and construction machines together, the fair takes place again at Diyarbaker TUYAP on 11-14 April 2013.

-ALATYAiDAĂ–YAPĂ?Ă–FUARĂ? Ă–-ALATYAĂ–CONSTRUCTIONĂ–FAIR S WeJ x`xLAx ICX I?NeJ?PeLe ?`?K?W? F?XePJ?L?L ʚxLAx ?Ne TC CIMP?QWML DS?Pe‘ ĂˆĂ?ÂŠĂˆĂ? ?WeQ Ă‰Ă‡ĂˆĂŠ BC NPMDCQWMLCJ XGW?PCR`GJCPGLGL W?Le QeP? LGF?G RxICRGAGJCPG BC ?ĂśePJ?K?W? F?XePJ?LeWMPÂ? ?J?RW?‘ þô þô ?PI S?P J?LešLB? ECP`CIJCĂłRGPGJCACI W?Ne TC BCIMP?QWML DS?Pe‘ GLĂł??R QCXMLS @?ĂłJ?PICL‘ W?RePeKAe I?KS ISPSJSĂłJ?PeLe TC W?Ne NPMDCQWMLCJJCPGLG @GP ?P?W? ECRGPCACIÂ? ?Ne QCIRoPxLxL L?@XeLe RSR?A?IÂ?

Organized for the third time on 16-19 May 2013, MAYDEF 3rd Construction and Decoration Fair is targeting both professional visitors and final consumers. The construction and decoration fair will take place at Malatya MþôMþô Park Fairground to bring together the public investors and construction professionals at the beginning of construction season.

SANT‚GRAT ��

MĂœZÄ°K sinema fair agenda MĂœZÄ°K agenda kitap sinema ajanda kitap kitap sinema ajanda ajanda ki t a p inema bo o k F U A R MUSIC cinema b o o k F U A R mĂźzik cinema b o o k

MĂœZÄ°K sinema agenda kitap sinema

fair

$IYARBAK�Ri�NÖKITAPÖBULUÑMAS�Ö Ö$IYARBAK�RÖBOOKÖUNION GW?P@?IePJe MISP IGR?NJ? ˚xLAx ICX 9 DS?P ?J?LeLB? @SJSó?A?I�

GR?N DS?Pe ĂˆĂ‹ÂŠĂˆĂ? ?WeQ Ă‰Ă‡ĂˆĂŠ R?PGFJCPG ?P?QeLB?‘ I?NeJ?PeLe ?`?A?IÂ?

C`CL WeJ IGR?N @SJSĂłK?QeL? ĂˆĂŠĂŒ W?WeLCTG I?ReJKeĂłReÂ? WLe R?PGFJCPBC CĂł X?K?LJe MJ?P?I ˚xLAx GW?P@?IeP ĂśGRGK S?Pe Ă‰Ă‡ĂˆĂŠ BC WCPJG TC W?@?LAe CĂśGRGK ISPSKJ?PeLeL I?ReJeKeWJ? ?`eJ?A?IÂ?

Readers and books come together once again for the 4th time at Diyarbaker TUYAP. The Book Fair will take place on 14-19 May 2013. Last year’s fair was participated by 135 publishing houses. Simultaneously, the 4th Diyarbaker Education Fair will open its doors with the participation of national and international educational corporations.

+ONYAiDAĂ–FUARĂ–BEREKETI &AIRĂ–BLOOMĂ–INĂ–+ONYA

MLW? 9 S?P CPICXG K?WeQ MPR?QeLB? x` DS?P? @GPBCL CT Q?FGNJGĂśG W?NeWMPÂ? CIRoPxL oLCKJG DS?PJ?PeLB?L

MLW? Ă‰Ă‡ĂˆĂŠ MLW? ĂˆĂ‡ÂšSLAS QeRK?‘ MĂśSRK?‘ ?T?J?LBePK?‘ MĂś?JE?X‘ MKN?‘ ?L?‘ CQGQ?R ?JeReK ?JXCKCJCPG TC MPS S?Pe‘ ĂˆĂ?ÂŠĂˆĂ? ?WeQ Ă‰Ă‡ĂˆĂŠÂ‘ R?PGFJCPGLBC W?NeJ?A?IÂ? xLCĂł CLCPHGQG‘ DS?PeL oXCJ @oJxKx MJ?P?I @CJGPJCLKGĂłÂ?

MLW? Ă‰Ă‡ĂˆĂŠ GJC ?WLe R?PGFRC

MLW? ?Ne TC CIMP?QWML S?Pe Ă‰Ă‡ĂˆĂŠ TC MLW? CLR Ă‰Ă‡ĂˆĂŠ DS?Pe B? I?NeJ?PeLe ?`?A?IÂ?

Konya TUYAP fair center will be hosting three fairs in mid-May. The sector’s major IHS Konya 2013 10th Heating, Cooling, Air Conditioning, Natural Gas, Pumps, Valves, Installment Isolation Materials and Pipes Fair will be realized on 1619 May 2013. Solar energy will be the special theme of the fair. Konya Construction and Decoration Fair 2013 and Konya Urban 2013 will also take place simultaneously with IHS Konya 2013.

4EMIZĂ–ENERJIĂ–SISTEMLERIĂ– Ă–#LEANĂ–ENERGYĂ–SYSTEMS Ă?šLAe S ?PeRK?‘ #CTPC TC ReI oLCRGKG‘ CKGX LCPHG GQRCK‘ 9PxL TC CILMJMHGJCPG S?Pe‘ ĂˆĂ?ÂŠĂˆĂ? ?WeQ Ă‰Ă‡ĂˆĂŠ R?PGFJCPG ?P?QeLB?

ÊšxLAx MPS‘ MKN?‘ ?L?‘ GJRPC LBxQRPGQG S?Pe­ GJC @GPJGIRC þQR?L@SJ 9 S?P TC MLEPC KCPICXGLBC BxXCLJCLCACI�

DS?PeLB?“ QS ?PeRK? RCILMJMHGJCPG TC CIGNK?LJ?Pe‘ ?JRCPL?RGD TC WCLGJCLC@GJGP‘ RCKGX CLCPHG QGQRCKJCPG‘ `CTPC TC ?ReI WoLCRGKG‘ ECPG I?X?LeKŠBoLxóxK RCILMJMHGJCPG‘ `CTPC WoLCRGKG FGXKCRJCPG QCPEGJCLCACI�

WATECO 6th Water Refining, Environment and Waste Management, Clean Energy Systems, Products and Technologies Fair will take place on 16-19 May 2013 simultaneously with the 3rd PIPE PO EURASIA (Pipes, Pumps, Valves, Filtering Industries Fair) at Istanbul TUYAP Fair and Congress Center. Water refining technologies and equipments, alternative and renewable clean energy systems, environment and waste management and recycling technologies, and environment amanegement services are going to be displayed at the WATECO Fair. �Ç SANT‚GRAT