I
sıtma ve soğutma sektörünün önde gelen üreticilerinden Daikin, Türkiye’de hızlı büyümesini kesintisiniz devam ettiriyor. Temmuz 2011’de Airfel’i satın alarak Türkiye’de yatırımcı olan Daikin’in 2 yılda 2 kat büyüme kaydettiğini belirten Daikin Türkiye CEO’su Hasan Önder, 2015 yılındaki 1 milyar liralık ciro hedefine emin adımlarla ilerlediklerini vurguladı. 2013 YILINDA YÜZDE 30 BÜYÜYECEK, CİRO 670 MİLYON LİRAYA ULAŞACAK Soğutma sezonunu kapatıp ısıtma sezonuna geçiş yaparken düzenlediği basın toplantısı ile yılın ilk yarısını değerlendiren Daikin Türkiye, büyüme planlarını da açıkladı. Daikin Türkiye CEO’su Hasan Önder, “Yıl sonu için belirlediğimiz 640 milyon liralık ciro hedefimizi bu
Daikin Turkey doubles turnover in two years
‘THE GROWTH CHAMPION’ AMONG 162 NATIONS DAIKIN, THE JAPANESE GIANT OF AIR CONDITIONING SECTOR, ACHIEVED THE FASTEST GROWTH AMONG THE 162 OPERATIONAL REGIONS IN TURKEY. ANNOUNCING A DOUBLED GROWTH RATE IN A PERIOD OF TWO YEARS, DAIKIN TURKEY CEO HASAN ÖNDER SAID: “WE ARE GOING TO GROW BY 30 PER CENT AND CLOSE THE YEAR AT 670 MILLION LIRAS. IN ADDITION TO RADIATORS AND COMBI BOILERS, WE ARE STARTING AIR CONDITIONER EXPORTS TO EUROPE. OUR AIM IS TO MULTIPLY OUR GROWTH BY FIVE TIMES BY THE END OF THE FIFTH YEAR AND REACH A TURNOVER OF ONE BILLION LIRAS, HEREBY MAKING TURKEY THE STRATEGICAL BASE IN THE REGION.”
D
aikin, the leading producer of heating and cooling sector, maintains its rapid growth incessantly in Turkey. Daikin doubled its growth in two years after entering the Turkish market as an invester by acquiring Airfel in July 2011, reminds Daikin Turkey CEO Hasan Önder, and emphasizes the steady
pace towards the 2015 turnover target of one billion liras. 30 PER CENT GROWTH AND 670 MILLION TRY TURNOVER IN 2013 Evaluating the first half of the year in the press conference as the cooling season ends and heating season begins, Daikin Turkey announced their
growth plans as well. Daikin Turkey CEO Hasan Önder said: “Exceeding our yearend turnover target of 640 million liras again, we are planning to close 2013 at 670 million liras, which means Daikin Turkey will leave behind the 2012 turnover of 518 million liras by 30 per cent with a growth rate of two digits as in
previous couple of years. At the beginning of the year, we were estimating that the average sectoral growth would be 10 per cent, whereas Daikin Turkey would have grown by 25 per cent. At present, we still think that the sector will reach 10 per cent growth by the end of the year, but we pulled our target 5 SANT‹GRAT 11