Rounds Tackett Group Seller Guide 2017

ROUNDS TACKETT GROUP

Your Home Selling Team Think Real Estate Think The Rounds Tackett Group with RE/MAX Fine Properties

DEAR VALUED CLIENT, Real estate is always in a state of change which makes buying and selling homes a challenge at times and a breeze other times.

You may ask yourself “what’s the difference between homes that sell and homes that don’t?” The answer - “It’s in the details.”

When you decide to hire The Rounds Tackett Group at RE/MAX Fine Properties, you’ll benefit from our: experience with all market conditions, proven sales approach, effective marketing campaigns and utilization of our existing network of home buyers. When you choose The Rounds Tackett Group, no detail is overlooked! With a proven track record and years of sales experience, our team has all the tools needed to sell your home for the most amount of money in the shortest amount of time. If you’re serious about selling your home, we’re serious about getting the job done.

A QUICK, TOP-DOLLAR SALE: Think real estate. Think RE/MAX When you work with the dedicated professionals of The Rounds Tackett Group, you are supported by the most recognized name in real estate - RE/MAX.

• Brand recognition in over 105 countries • Highest market share in Canada • All listings syndicated to web portals

Why RE/MAX? The RE/MAX brand is seen by millions of consumers every day. Combine RE/MAX efforts with the marketing program for The Rounds Tackett Group and your home receives

• National Radio and TV Advertising RE/MAX agents have the experience needed to make your real estate transaction a success!

the exposure it deserves.

18 16 14 In Millions

12 10 8 6 4 2 0

TRANSACTION SIDES PER AGENT • LARGE BROKERAGES ONLY 1

TEAM STATS Rounds Tackett Group at RE/MAX Fine Properties Team of the Year (Arizona School of Real Estate an Business) | 2017

Team Sales at RE/MAX Fine Properties # 2 Team in Sales | 2016, 2017 # 1 Team in Sales | 2015

RE/MAX Regional & State Awards #2 Team in Arizona | 2017 Top 10 Teams in Arizona | 2007-2016 Top 5 RE/MAX Team Southwest Region | 2008-2016

RE/MAX Nationwide Awards #50 RE/MAX Team | 2017 Top 25 RE/MAX Teams | 2012, 2014, 2015 Top 15 RE/MAX Teams | 2011 Top 35 RE/MAX Teams | 2016, 2010

Real Trend Magazine Top Team in Arizona | 2015

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MAXIMUM EXPOSURE MARKETING These days, marketing requires more than an MLS listing and lawn sign. You need a strategic action plan to promote your listing so that all the right buyers find out about it, get excited about it, and - most importantly – inquire about it!

How is technology used in our marketing: • Massive exposure

• RE/MAX listing syndication

• Professional home staging consultation

• Broker to Broker marketing

• Professional color photography

• Just listed email campaign

• Yard sign

• Monthly e-newsletter to 10,000+ contacts

• Featured listing on websites

• Drone/aerial photography, if applicable

• Optional open houses

• Listing marketing in multiple MLS systems

• Social Media strategy

• Reverse MLS prospecting

• Strategic online presence 3

A MODERN MOBILE MOUSETRAP

LISTINGS ON THE GO

It is a proven fact that consumers distrust ugly websites. Your property

Email is a highly effective strategy when reaching new buyers. By

deserves to be showcased in all its glory! Our website earns the attention

diversifying our marketing plan across various mediums, including email,

of today’s modern, mobile buyer. Our website is user friendly, beautiful

we are able to cultivate significantly more leads than other Realtors. This

and captures 100’s of leads each month.

is just one of the ways we sell homes faster than the market average.

AN INSTANT LEAD RESPONSE

STAGING

We respond to every lead the second they register using a sophisticated

Real estate buyers start house hunting with a logical list of criteria, but the

auto SMS and email messaging system. You’ll never have to worry about

home they actually buy is chosen largely for emotional reasons. Most

a missed opportunity because it’s impossible for any lead to fall through

buyers have a difficult time understanding how well a home will fit with

the cracks.

their unique style. By staging a home, we remove the most common emotional barriers.

SOCIAL MEDIA Seventy-five percent of American adults are actively using social media

PROFESSIONAL PHOTOGRAPHY

on a daily basis. Home buyers are increasingly turning to sites like

One of the most effective ways to help buyers experience your

Facebook and YouTube to locate and review property listings in their local

home before stepping across the doorstep is by using professional

area and beyond. Using social media, our team can advertise your home

photographs. Our photographers draw upon a highly trained eye to

to the exact target market that is most likely to purchase your home. The

create vivid photographs with inviting composition. Our beautiful photos

design, placement and management of each ad is led by our in-house

are an essential ingredient for a successful sale.

experts.

VIDEO PRODUCTION MASSIVE FACEBOOK CAMPAIGN

Our custom videos breathe life into each listing, providing much-needed

Facebook has become a marketing powerhouse. We will create a

edge to stand out in this competitive market. Our film production creates

custom Facebook marketing campaign for your property that reaches

a unique digital story with your home as the star!

thousands of potential buyers, plus choose only the best demographics for your area. Bottom line? We know how to turn LIKES into LEADS!

Feel free to ask The Rounds Tackett Group how they will strategically customize a marketing plan for your home and all of its unique details!

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+ WEBSITE/FACEBOOK RETARGETING

THE STATS

Monthly web traffic: WEBSITE

TWITTER

SeePhoenixAreaHomes.com

@RoundsTackett

1,000 Website Views Weekly

454 Tweets

12,000 Page Views Monthly

353 Following 263 Followers

GOOGLE ADWORDS SeePhoenixAreaHomes.com

INSTAGRAM

8,800 Impressions Monthly

@RoundsTackettGroup

350 Clicks Monthly

210 Followers 421 Following

FACEBOOK

35 Average Post Likes

@RoundsTackettGroup 3,500 Page Likes

EMAIL

125,000 People Reached Monthly

10,000+ Active Email Database

2,115 Monthly Post Engagement 8,000 Average Boosted Post Impressions 5

THE SELLING PROCESS AT-A-GLANCE

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WITH SO MANY STEPS, YOU NEED A WE

WE meet

WE

WE

prepare your house (staging, photography, etc.)

finalize price

WE

list your home

WE

get an offer

WE

WE

begin showings & open houses

launch personalized marketing campaign

WE

are under contract & stop showing house

WE

WE

schedule the house inspection

We facilitate supplemental inspections

WE

negotiate inspection issues

WE

transfer/turn off utilities

WE

oversee appraisal

Time to Move out WE

have final walkthrough

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WE close 7

APPROXIMATE SELLING COSTS • Staging and preparing the home (Approx $1000$1500 in staging and total painting fees) • 6% commission to the real estate brokerages (3%

revealed, OR much lower if the house is completely renovated.)

standard Buyer Agent fee + 3% to RE/MAX Fine

• Any final utility pay-offs

Properties)

• Wire fees at closing

• Approximately $2500 - $5000 on average to cover

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structural, environmental or mechanical issues are

• Your Mortgage pay-off

most home inspection issues, as either repairs

• Moving Costs

or credits at closing. (This can be higher if major

(All information is approximate and to be used as a guide only.)

EXAMPLE PROPERTY $619,000 Sale Price • $1,200 Prep, Painting & Updates • $37,140 Total Broker Commissions • $1,600 Home Inspections Concession to Close

TOTAL: $39,940 NET: $579,060 to Seller Please note that this closing cost list is an approximation and your final closing costs are determined by your lender - they vary buyer to buyer, based on your loan fees, tax amounts, etc. This is purely a guide and are not exact amounts.

A FEW ROUNDS TACKETT GROUP SUCCESS STORIES

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20173 N 83rd Place Scottsdale $1,250,000 list price $1,250,000 sale price

11210 E Del Timbre Drive Scottsdale $1,200,000 list price $1,125,000 sale price

23205 N 39th Way Phoenix $950,000 list price $916,000 sale price

4808 E Patrick Lane Phoenix $565,000 list price $565,000 sale price

1 days

13 days

7 days

26 days

5041 E Cortex Drive Scottsdale $569,000 list price $569,000 sale price

22511 N 77th Place Scottsdale $545,000 list price $510,000 sale price

22922 N 40th Place Phoenix $500,000 list price $495,000 sale price

22211 N 51st Street Phoenix $524,900 list price $500,000 sale price

15 days

10 days

25 days

21 days

4410 E Adobe Drive Phoenix $425,000 list price $415,000 sale price

2234 W Stonewall Drive Anthem $393,000 list price $393,000 sale price

4038 E Expedition Way Phoenix $375,000 list price $375,000 sale price

9820 S 156th Place Gilbert $400,000 list price $375,000 sale price

18 days

28 days

3 days

25 days

WHAT OUR CLIENTS ARE SAYING ABOUT US

“Del was terrific to work with. He

quickly sold our ‘starter’ home, and you

what we wanted. Your professionalism

was extremely responsive and his

were there for the ‘relocation.’ Without

and great personality had been advised

experience came through in the

a doubt, you are a credit to your

to us from others and we couldn’t say

negotiation processes. He not only

company and the entire estate industry.”

any less. “

listed and sold our house in a very

- Jeffrey Wilcox, Buyer & Seller

- Jeff McElroy, Buyer

to find and purchase our new house.

“We really appreciate how fast you got

“What can I say? Your team ROCKS.

He was extremely patient with us as

us into our new house! Thanks for all

Thank you for your dedication to my

we looked at a lot of houses in order

of your outstanding efforts. We will

investments.”

to figure out and find the one that

certainly recommend you to everyone

- Bradley & Velinda Ward, Buyer &

fit our needs. Once we found the

we know. “

Seller

one we wanted, he helped guide us

- Barb Kravetz, Buyer

timely manner, but also helped us

“Thank you so much for your wonderful

successfully through the offer and counter-offer process.”

“Thank you for the wonderful service

assistance, patience and knowledge

- Branch McNeal, Seller

you provided in the purchase of our

regarding the sale of our house and the

new home. We really were happy that

purchase of our new home. Your staff

“You did it again - three times in a row!

the process only took one week. You

was attentive and accommodating.”

You helped us find our ‘dream’ home,

listened to our needs and found exactly

- Alexis & Jeff Strizich, Buyer & Seller

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THE TEAM DEL ROUNDS Team Leader

del@delrounds.com 602.809.7653 Del is dedicated to delivering results for his clients, and his impressive track-record proves his capabilities.

DARREN TACKETT Licensed REALTOR® dtackett@fineprop.com 602.622.1226

ANNIE COLE

Licensed REALTOR® acole@fineprop.com 480.207.3300

Darren has been involved in real estate in the Northeast Valley for more than 20 years. He has extensive experience in luxury homes, golf communities, land & lot sales, land development, investment properties, and distressed properties.

Whether it’s buying and selling luxury properties, vacation homes, or working with first time home buyers , Annie is focused on providing a home buying or home selling experience unlike any other. She is focused on the client first, providing exceptional customer service, honesty and integrity.

CHRIS USHER

Licensed REALTOR® cusher@fineprop.com 480.861.6624

Chris brings a unique skill set to the real estate market.

As a homebuilder’s daughter, she learned early on the importance of service, dedication and excellence that clients expect and deserve. Having resided in Scottsdale for the past 34 years, she is well versed on the different communities in this great city.

DAVID TUCKER Licensed REALTOR® david@aboveagent.com 602.762.7653

Since 1998 David has been an award winning real estate expert providing the absolute best in buyer and seller representation.

TERRI STEWART Licensed REALTOR®

terristewartaz@gmail.com 602.499.8606 Dedicated to representing her clients best interest with the utmost integrity. She has extensive experience in luxury homes, investment properties, land and distressed properties.

ROBYN BERNZOTT Licensed REALTOR® rbernzott@fineprop.com 480.330.3274

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Extensive experience in luxury homes, investment properties, historic districts, land and distressed properties.

LAINA ACKERMAN Licensed REALTOR®

lackerman@fineprop.com 480.602.4771 Laina is dedicated to delivering results for her clients, and her impressive track-record proves her capabilities.

LAURIE CAIRNS Licensed REALTOR® lcairns@fineprop.com 480.748.6267

MARY ANN PETRATIS

Along with her energetic personality she brings an unwavering work ethic to each and every client. Originally from the Chicagoland area she attended DePaul University. Laurie now calls Grayhawk in N. Scottsdale home.

Licensed REALTOR® mpetratis@fineprop.com 480.392.8363

Mary Ann has been involved in real estate in the Maricopa County for more than 7 years. She has extensive experience in the Sales Industry for over 40 years, and truly loves helping people find their dream home or sale their home. Mary Ann specializes within golf communities, luxury homes, land development, investment properties, distressed properties, and working with Military Veterans!

EMILY BROWN SAM VACANTI

Licensed REALTOR® svacanti34@gmail.com 602.410.7653

A friend in the business…

His main focus in Real Estate is to provide the best service possible and create a seamless transaction in any situation. He will always have your best interest at heart.

Title-Listing - Marketing Manager ebrown@fineprop.com 480.355.5671

Emily moved to AZ from MO and obtained her AZ Real Estate License in 2012. She currently oversees all steps and elements of a property listing by providing consistent, quality controlled systems to ensure smooth and efficient management of all relevant steps necessary to close a real estate transaction.

TOM STEVENS

Licensed REALTOR®

scottsdaletommy57@gmail.com 480.729.1966 Tom credits his business and real estate success to the philosophy of providing exceptional personal customer service and constantly implementing the most up-todate systems for efficiency and comprehensive service.

CORINNE FRANCO

Licensed REALTOR® / Transaction Coordinator cfranco@fineprop.com 480.355.5670

Corrine was born and raised on the east coast and spent several years living in Southern California before settling in AZ with my family (hubby and 2 kids and a Goldendoodle).

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SeePhoenixAreaHomes.com 21000 N. Pima Road Scottsdale, AZ 85255 Each office independently owned and operated.