Selling your home: On the Market with Ronelle and Simone

ON THE MARKETwith RONELLE AND SIMONE

ON THE MARKET with RONELLE AND SIMONE

Now that your property is about to go to market, sellers can often be subjected to pressures and challenges that can be stressful. As your chosen real estate agents, we aim to guide you through the process of selling your property and make it a stress-free and positive experience.

This document has been created based on our years of experience in real estate sales and includes tips and information to help you navigate the pressures and challenges that may arise.

If there is ever any questions that you have, please don't hesitate to give us a call. We look forward to working with you!

Ronelle Henning Simone van Delft

HANDLING THIRD-PARTY ADVICE

When it comes to handling advice from third parties, such as friends, relatives, and associates, it’s important to consider the source. Before taking their advice into account, consider how many homes they have sold in the same area, particularly in the last year.

While their intentions may be well-meaning, it’s important to stick to the tested strategy developed by us. Be gracious and thank them for their input, but ultimately rely on our experience.

OFFERS

Deciding whether to accept an early offer below the asking price can be a challenging decision for a property owner. It’s important to remember that the best offers are often made in the first weeks of a property hitting the market, due to the high level of competition and fear of missing out among buyers.

However, it’s crucial to consider the buyer’s qualifications and motivations before dismissing an offer. As your agents, we may have been working with the buyer for months and they may be highly motivated to purchase a home, willing to pay a premium for the right property, and have a deep understanding of the market.

Before making a decision, review the research provided by us, and remember that as skilled negotiators, we will work to achieve the maximum offer from the buyer.

Ultimately, the decision to accept or reject an offer is yours, and we will support you throughout the process.

INSPECTIONS

Home inspections can be a challenging aspect of the property selling process. We will always try to give you as much notice as possible. To make the process less stressful, we suggest keeping the property “inspection ready” at all times.

A great presentation is key, so be sure to open all windows, curtains, and blinds to make the home as light and airy as possible. Less is more, so declutter the home and make sure all minor repairs are completed. The emptier a home looks, the bigger it will appear.

Additionally, make the buyers feel comfortable by keeping the temperature of the home at a comfortable level, and keep the environment peaceful with minimal noise and distractions. Keep pets out of the way, and preferably out of the home during inspections.

We will organise formal times for Open Homes over the weekends with you.

During home inspections, it’s important to create a comfortable atmosphere for potential buyers to envision the property as their own and to see themselves living there.

Trust us to present the property and highlight its special features during the inspection. We are well trained and know the best time to bring up certain aspects of the home.

TRUST THE PROCESS

As you navigate the process of selling your home, it’s important to remember that it can be an emotionally challenging time. To ensure we are providing you with the best service possible, we will be honest and transparent with you about feedback and offers, regardless of whether they are positive or negative.

Rest assured that all offers must be legally presented to you, and negative feedback can actually be a valuable tool in finding the true market value of your property.

Keep in mind that the goal is to meet the market value, not to lose money. Stay strong and trust the process.

TIME ON THE MARKET

When it comes to the length of time a property is on the market, it’s important to remember that even the most desirable homes can go unsold if the price is not right.

As your agents, our goal is to help you achieve the best possible price for your property. The asking price is often used as a starting point for negotiations, but if there are no offers or limited interest, it may be worth discussing a potential price adjustment with us.

It’s typically recommended to review the asking price every 3-4 weeks.

Keep in mind that in most cases, the goal is to lower the asking price, not the acceptance price. It’s also important to compare your property to recently sold properties, not just those that are currently on the market, and to consider our recommendations.

Remember, we are dedicated to getting the best price for your property and we will not undersell it.

PREPARING YOUR HOME FOR SALE

One of the most effective ways to generate maximum buyer enquiry, engage buyers at an emotional level and add significant value to your property, is by spending time preparing your property for sale.

Of course, every property is different, so if you want to find out exactly what you should be doing to your specific property, talk to us, we know exactly what local buyers are looking for, what they are prepared to pay more for and how you can enhance these features in your home when you’re selling.

IN ADDITION WE CAN ASSIST YOU WITH:

• Getting minor maintenance issues fixed, like broken deck boards, paint fixes etc.

• Tidying the garden

• Washing the house and windows

• Cleaning the house inside including the oven

• Staging the home to best advantage

CHECKLIST

HERE IS A HANDY CHECKLIST THAT WALKS YOU THROUGH ROOM BY ROOM ON HOW TO LEVERAGE YOUR PROPERTY’S POTENTIAL:

LEGAL AND COMPLIANCE

Advise your lawyer of your plans or appoint a lawyer if you do not have one

Ask your lawyer to check the title and all easements and covenants

Check all legal compliance issues with Council are in order: CCC’s, building consents, pool inspections, spa pool registration

Compile a file with all relevant home information: plans, guarantees, instruction manuals

Organise a building inspection and attend to items identified

Ensure the letterbox is cleaned out everyday

Consider planting flowering plants in the front garden

Clean all the windows

Ensure there are no cobwebs, wasps’ nests or dirt on fascia and eaves

Consider painting the façade or the fence if the paint is excessively damaged or peeling

Make sure the street number is clearly visible

Ensure outside lights are working and leave them on during the sales campaign period

Professionally wash house and windows, clean gutters and treat roof for moss

Attend to broken and unsafe boards/balustrades/railings on deck

Fix gates and gate hinges and locks

Treat garage doors, check remotes, lights

Clean pool and pool surrounds

IF YOU ARE SELLING AN APARTMENT

Sweep outside the front door

Ensure windows are cleaned and blinds / shutters are open

If you have a visible balcony, ensure it is tidy and table and chairs are positioned neatly

Add some flowering plants to the balcony or hang a window box outside the kitchen window

OVERALL PROPERTY MAINTENANCE

THE WALLS

Look at the interior walls of your property and fix any marked, chipped or peeling paint

Consider painting the interior, including the ceilings, to freshen up the whole property

Consider repainting any bright or colourful

Get curtains and blinds professionally cleaned and all mould removed

Repair or replace cracked windows

Make sure all chattels and fixtures are in good working order and clean

Remove any chattels not included in the sale

THE FLOORS

Steam clean all the carpets

Refinish the floorboards if they are heavily scuffed or worn

If your carpet is very stained or damaged consider replacing it or pulling it up if there are floorboards underneath

FIX ANY POTENTIAL HAZARDS

Walk around the property and identify and fix anything that could be a safety issue for first time visitors

THE ROOF

Replace or fix any chipped or broken tiles as this will be identified by a building inspection

Fix any leaks

MAKE THE MOST OF YOUR ENTRANCE

Ensure your door mat is clean and free of animal hair or consider replacing if it’s old and dirty

Clean the door and paint it, if needed

Ensure the door handle is wiped down and consider replacing if it’s chipped

Consider adding pots with plants outside the front door

Clean away dirt and cobwebs from around the door frame / eaves

KITCHEN

This is one room buyers prioritise, they know how much they cost to update, so spending time making your kitchen look its best is a smart decision.

Clear all clutter from the benches – leave only a few nice ‘feature’ appliances

Ensure the oven and cook top is sparkling clean – inside and out

Consider replacing the splashback if you just can’t clean the cooking grime off

Wipe down every surface, cupboard and in and behind all nooks

Consider replacing the benchtop if it looks too worn - look for economical options

Clean out and organise all the kitchen drawers as buyers do look inside

Wipe out the fridge and remove anything that smells

Adding new cupboard doors can help totally transform a tired kitchen without costing a fortune

BATHROOM

In this space you want to create a feeling of cleanliness and luxury, where buyers can picture pampering themselves after a long day.

Wipe down and clean every surface as you want the bathroom to look pristine

Remove all personal clutter from the top of the vanity and from within the shower/bath area

Ensure the tiles are in good shape - do they need to be repainted or replaced?

Clean, replace the grout and ensure there is no sign of mould anywhere

Clean any glass and mirrors

Squeegee the shower screen after each use

Clean out the drawers and cupboards. Throw out anything you don’t need or want and arrange items neatly

If the vanity is peeling or buckled from water damage, consider replacing it

If you have a small bathroom, adding a large mirror is a cost-effective way to transform the room

If space is tight put towel rails behind the door

Open the windows to let light and fresh air in

See if you need to replace the toilet seat – this is easy and cheap

Add a luxury feel to the bathroom with fluffy towels, fresh bar of beautiful soap, a small vase of flowers or perhaps an oil diffuser

BEDROOMS

Bedrooms, and in particular the number of bedrooms a property has is key to buyer appeal. Spending time creating space in your bedrooms, or converting unused space into a guest room can pay off come sale time.

Remove clutter from every bedroom including the top of bedside tables

Declutter bookshelves and desks to create a feeling of space

Organise and tidy inside your cupboards as buyers look inside

Consider adding built in storage if you don’t have any – but weigh up the costs first

Remove the bulk of the kids ‘stuff’ and neatly display what is left to show how a buyer could have a beautifully organised kids room

Consider investing in fresh linen

Add some personal touches such as a candle on a bedside table, with a small vase and a book

Can you convert an extra room such as a study or an office into a guest bedroom for the sale? This can add dollars to the sale price.

AWKWARD AREAS

If you have a space below a staircase, a nook or an alcove anywhere in your home, try to find a way to show it off.

Could you create a workspace, a computer station with a bulletin board, or built in shelving?

You’d be surprised this may become a selling feature of your property.

LIVING / FAMILY ROOMS

Today’s buyers love having a feeling of flow through the property. To achieve this spending time arranging your living space to encourage flow is important.

Remove unnecessary and bulky furniture to create a sense of space and flow

Create a focal point in the room – perhaps a fireplace, a view out to the garden, a painting, television etc and position the furniture around this

Remove your personal items including the majority of photos

Fluff up the cushions and position them neatly

Keep the décor simple

Bring a bit of nature inside with some potted plants or some flowers in a vase

Add interesting artwork that gives your property a bit of stylish personality

OUTSIDE DINING / LIVING SPACE

Showcasing the outside lifestyle your property offers is a good idea. Most buyers love being outside so if you have a garden, a courtyard or a balcony make the most of it.

Make sure the garden is looking its best

If you own a pool this must be sparkling and properly fenced

If you have a small courtyard or balcony adding a table and chairs with a vase of flowers looks great

CHECKLIST FOR PHOTOGRAPHY AND OPEN HOMES

Open all curtains and raise the blinds

Open sliding / bifold and any doors leading outside

Stage outdoor entertainment area with cups/glasses/colourful cushions and open a magazine to look inviting

Vacuum and clean the house as well as outside

Switch on all the lights in the house and replace any blown bulbs

Make the house smell good but be careful not to overpower with strong fragrance. Make sure all pet smells are gone

Light the fire in winter and for photos

Cool the home in summer and make sure it is cosy in winter

Display fresh flowers or plants in the entrance hall, living rooms and outside

Consider leaving soft music on

Remove old newspapers and magazines

Make beds with fresh linen, puff up the cushion and duvets

Safely lock up all valuables, jewellery etc

Remove personal belongings in the bedroom, personal toiletries in bathrooms, sponges etc. in the shower, especially for photos

Lay out clean luxury bath items and towels

Air freshen bathroom, dry the floor, shower

Close toilet lids

Clear and clean kitchen counters

Clean the kitchen sink and clear drains, clean oven and cooktop filters

Tidy cupboards

Clean deck and outside entertainment area, put out colourful cushions

Check garden, remove all evidence of pets

Put away pet food bowls inside and outside the house

Move garbage out of sight

Clear out mailbox

Check pavement is clean

Remove dogs from premises – Open Homes only

Remove car from drive way

Have an escape box handy for loose items, dirty laundry, toys to take away

“The new benchmark in real estate service.”