RSU Branding Guidelines

Page 18

Unaccepted Usage

Use the illustrated examples below as a guide for what to avoid with the RSU Hillcats logo. Overall, do not alter the logo or compromise its legibility in away that is different from the files provided by the RSU Communications & Marketing office.

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DO NOT REARRANGE THE LOGO ELEMENTS.

DO NOT CHANGE THE T YP O GRAPHY OF THE LO GO.

DO NOT CHANGE THE COLORS OF THE LO GO.

DO NOT ADD EFFECTS TO THE LO GO.

D O N O T C R E AT E A L O G O OUT OF OFFICIAL RSU LOGOS.

DO NOT STRETCH THE LOGO OUT OF PROPORTION.

D O N O T F L I P T H E H I L L C AT H E A D T O FA C E T H E L E F T.

DO NOT PLACE OVER AN IMAGE T H AT C A U S E S R E A D A B I L I T Y I S S U E S .

EXPIRED LOGOS

These logos are no longer used by the university. If you have any publications or signage using these logos, please contact the RSU Communications & Marketing office so they can help you update them.

D O NOT REVERSE LO GO, USE PROPER REVERSED LOGO FILE.

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DO NOT COVER THE EYES, EARS, M O U T H O R N O S E W I T H T E X T.

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RO GERS STATE UNIVERSIT Y |

BRANDING GUIDELINES


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