PRC Magazine 2025_Media Kit

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MEDIA KIT 2025

EXCLUSIVE

PARTNER TO HONG KONG’S AEC INDUSTRY

Themes for PRC Magazine 2025 (#117- 120)

#117 > Development in Greater Bay Area + Sustainability and Regenerative Design: Highlighting buildings that not only minimize environmental impact but actively contribute to their surroundings, the move of ESG, green design around the world.

#118 > Housing / Hotels / Interior Design + Human-Centric Design: Focusing on spaces that prioritize human wellbeing, accessibility, and mental health.

#119 > Retails / Sport / Mix-used Building + Smart and Adaptive Buildings: Exploring the integration of advanced technologies such as IoT, AI, building automation, and digital twins.

#120 > Infrastructure / Community Design + Innovative Materials and Construction Techniques: Showcasing the use of recycled materials, 3D printing, and modular construction. Addressing how architecture can respond to urban challenges and create resilient, adaptable spaces.

These themes can provide a comprehensive look at the future of architecture and inspire readers with innovative and forward-thinking designs.

EMF Approved Trade Publication

SME EXPORT

MARKETING FUND

Approved Trade Publication

Amount of grant 50% of total advertising expenditure

50%

Jointly organised by Build4Asia and PRC Magazine, Build4Asia Awards 2026 celebrate the most exemplary developments, innovations and standards of excellence achieved within the building industry.

The awards honour developers, architects, interior designers, contractors, engineers, local authorities, etc., who have demonstrated professional excellence in delivering projects and services that have contributed to a quality and sustainable built environment.

Building Industry

Architecture & Design

Engineering & Construction

Sustainability & Green Building

Heritage and Regeneration

Real Estate and Hospitality

HONG KONG’S MOST DYNAMIC MAGAZINE

DEDICATED TO THE BUILDING AND CONSTRUCTION SECTORS

PRC (Pacific Rim Construction) Magazine is the most extensive multi-disciplinary building sector publication in the APAC region.

Concise professionally written company features and business profiles, management interviews, major awards programmes, key regional exhibitions and stunning highly sought-after case studies confers PRC as the architecture and building industry’s publication of choice.

PRC is dedicated to producing exceptional quality business coverage, engaging content and high-quality printed and online materials on behalf of a broad range of clients and readers alike.

Unparalleled direct-to-desk distribution to targeted company directors and upper management marks PRC as Hong Kong’s preeminent trade publication.

BIG IMPRESSIONS

Tabloid style, PRC Magazine is the region’s largest building sector publication at 360 mm tall and 480 mm wide when open. We believe that only such a large canvas can deliver the appropriate impact when featuring construction’s major projects and architectures’ stunning designs.

PRC Magazine is bi-monthly and bi-lingual (English & simplified Chinese, plus optional third languages) and is distributed free of charge to leading company CEOs, directors, senior management and professionals in relative industries, such as: property developers, realtors, owners, architects, designers, engineers, consultants, contractors, material suppliers, government departments, banks, legal practices, hotel & resorts and more.

Average print run per issue in 2024 : 8,000

TAILOR-MADE FOR IDEAL PROMOTION

Concise, relevant and timely editorial features target a variety of inter-dependent industry sectors. PRC is ideal for and frequently used on corporate mailing lists and is tailor-made for clients to use in bulk as their in-house marketing collateral.

Annually more than 10% of copies printed are used by clients in this way.

WIDE AND DIRECT

Distributed in hard copy to almost 6,000 Hong Kong companies and digitally to a growing number of industry professionals across the region via attendance at major trade events, specifically in China, Singapore, Malaysia and Thailand, together with an online version (available at www.issuu/rofmedia), PRC Magazine generates 30,000 industry specific readers throughout the Asia Pacific.

Advertiser feedback confirms excellent response to company branding and advertorials. PRC Magazine is partner to most key industry associations and institutions, awards organisers and major regional tradeshows allowing us direct face-to-face contact with industry’s most active professionals and decision makers granting access the latest industry news and innovations.

To stay in touch and gain greater exposure PRC Magazine participates in large and reputable industry exhibitions including MIPIM Asia, Build4Asia, HOFEX, BEX Asia, ECO Expo Asia, World Architecture Festival, INSIDE, Archidex, various Messe Frankfurt events, Guangzhou Design Week and Hong Kong International Lighting Fair and Outdoor Lighting Fair.

PRC Magazine is exclusive media partner for two important industry awards, namely Quality Building Award and Green Building Award. Additionally PRC partners with overseas events and conferences.

EVENTS & PARTNERSHIP

DIGITAL COMMUNICATION

To communicate with a wide and growing readership throughout Asia Pacific and into Mainland China and beyond, utilisation of various digital communication platforms is essential. PRC’s website, www.prc-magazine.com has been re-launched as an up-to-the-minute news archive to better serve industry, both clients and readers, generating over 220,000 page views per month on average.

PRC Magazine is available free of charge online at www.issuu.com/rofmedia

Social Media:

Distribution Breakdown:

Architects & Interior Designers

Engineers, Contractors & Surveyors

Property Developers & Real Estate

Corporate Office & HK Government

Hotel/Resorts/F&B

Banks, Insurance, Legal, IT/Telecoms, Transport

Material Suppliers & Manufacturers

Readership

ADVERTISE

PRC targets industry’s executives in their place of work and is circulated throughout some of the largest corporate offices in the region.

Access is key. The magazine’s penetration in corporate office is possibly unrivalled.

At 360mm x 480mm, a double-page spread in PRC offers unrivalled branding opportunities.

Size equals presence.

Although PRC is a much sought after print magazine, our continuing development of digital communication channels and a slick on-line presence is allowing greater access to PRC for readers across the region.

CLIENTS OF PRC MAGAZINE

CLIENTS OF PRC MAGAZINE

CLIENTS OF PRC MAGAZINE

MECHANICAL DETAILS

Double page spread

Trim: 480(w) x 360(h) mm

Bleed: 490(w) x 370(h) mm

Single Page

Trim: 240(w) x 360(h) mm

Bleed: 250(w) x 370(h) mm

Half Page (H)

Trim: 240(w) x 180(h) mm

Bleed: 250(w) x 190(h) mm

Half Page (V)

Trim: 120(w) x 360(h) mm

Bleed: 130(w) x 370(h) mm

Digital Details: Digital artwork can be submitted in the following formats for Macintosh: In-design, Illustrator and high resolution PDF/JPEG/EPS. Allowance of 5mm bleed on all sides and crop marks clearly shown.

Photographic Requirements: All digital images must be scanned at 300dpi and at actual size in EPS, TIF, JPG and PSD formants.

Fonts: All fonts must be provided with artwork.

ROF Media (publishers of PRC Magazine) is a dynamic young media group publishing quality, bilingual corporate media. We are a highly motivated team driven by results and the desire to create imaginative, high-end media for a broad range of leading businesses. Corporate clients demand the very best online media and printed materials and the professionals who read our publications have also come to expect that ROF Media will deliver books that are beautifully presented, stimulating, original and intelligent.

Our staff, consultants and contributors are specialists in their fields. We combine the skills of a variety of talented people to produce the best quality solutions for our clients’ tailor-made marketing, advertising packages, media and printed materials.

Contact our Sales & Marketing team:

Mike Staley +852 3150 8989 mike@rofmedia.com

Bryan Chan +852 3150 8912 bryan@rofmedia.com

Alfred Ng +852 3150 8911 alfred@rofmedia.com

Howard Tsang +852 3579 5572 howard@rofmedia.com

Website: www.prc-magazine.com / www.rofmedia.com

Tel: +852 3150 8988 Fax: +852 3150 8977

Address: 5/F Kong Ling Building, 100 Jervois Street, Sheung Wan, Hong Kong

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