A Message From Michael, Happy New Years Ambassadors! This is the year you master the
money, and wealth. Not just peace
database! This is the year you
of mind knowing you are doing what
execute your Yearly Appreciation
you are supposed to do. But you also
Plans. Starting with the January Call
get amazing relationships, incredible
you are going to be in flow, in sync,
and influential people coming into
and in communication with your
your life, and joy, happiness, and
database community all year long.
fulfillment. I’m not saying it is easy.
Your reward? Not just business,
I am saying it is worth it. Let’s go
leads, and referrals. Not just profit,
2019! I am ready for you. Who is IN?
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JANUARY 2019 FOUNDER AND CEO Michael Maher
VP Sheri Maher EDITOR IN CHIEF Mandy Thacker DIRECTOR OF DESIGN Joshua Nelson GRAPHIC DESIGNERS Ben Duff COVER PHOTO Aaron Coury CONTRIBUTING WRITERS Ashley Alt O’Beria Seats Michael J. Maher THIS ISSUE Michael Maher Sheryl Nolan ADVERTISING BookMichaelMaher.com 7L: The Seven Levels of Communication 30Mornings.com GenGenEvents.com ReferralPodcast.com GetAccelerate.com CertifiedReferralTrainers.com CallWithCoach.com ArmyOfAmbassadors.com EventMasteryClass.com
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REFERRALS MAGAZINE | REFERCO.COM | ISSUE 06 | JANUARY 2019
WHAT’S INSIDE! Referrals Roundtable Here’s what our Ambassadors are saying about The January Call…
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referral strategies
The January Call: 8 The Anatomy of the Ultimate Phone Call FREE Download 11
The January Call
the influential zone
Breaking The Ice
featuring Sheryl Nolan
12
be referable
7 Steps to A Power Note 21 feed your soul
Giving For Good
24
catalyst* connection
CATALYST*s In Action! 28
Referrals ROUNDTABLE Here’s what our Ambassadors are saying about The January Call… So..I’ve found making the January calls to my A+ peeps has lead to some very, very nice chats with them. Isn’t it nice to have a reason to call? Calling these peeps who love us, and us them, is as far from a cold call as we can get. Folks talk about a life by design and it’s nice when we realize we’re living it. Being able to live on the terms of warmth and friendship is a blessing beyond measure. Have a great weekend all and I’m looking forward to meeting some of you in Atlanta. Peace out from St Louis… -Tim Kister, St. Louis, MO
I am heading into [the new year] in conversations with our sphere, that if we close 100% [of our deals], we would grow our business 3X in 2019. I guess my point is that it feels good and my heart is full with having the opportunity to help more “ideal clients” in 2019. I’m working on enhancing my communication plan to go even deeper:). Thanks for being a source of inspiration and help! Cyndee Haydon, Clearwater, FL
Making my January calls that Michael J. Maher recommends & added on this script: “The other reason for my call is I care about you and know Valentines Day is around the corner & we’ve partnered with the BEST restaurant group in Fort Lauderdale & wanted to know if you’d like for me to make your reservation for you?”... Sounds complicated? It’s not. The feedback so far today has been more of a shock factor from them but in a great way!!... Tara Carter, Sunrise, FL
… I did one the other night and it was great! Don’t stress about getting all of the questions in. Just call to check in and then ask if they made any New Year’s resolutions. Then ask about travel. You can continue if you feel comfortable, but I’m a big fan of baby steps. Once I see I didn’t die, I can do it again! Carolyn Connell, Arlington, VA
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referral strategies
The January Call: The Anatomy of the Ultimate Phone Call By Michael J. Maher
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referral strategies
R.A.H REASON
A P P R E C I AT I O N HELP
It’s a given that one should be calling their database…. So, why do you think that most are not? Fear is a huge factor - what do we say, what if we are bothering people, what if we don’t have time? It all comes down to value. For example, if a radio show says that the next 15 people to dial in get a $100 gift card, you better believe those phones are ringing off the hook!!! That’s value! First, comes The Anatomy of the Ultimate Phone Call. In comes RAH…
Reason: What is the reason for your call? This could be as simple as, “I was just thinking of you…” or “I drove through your neighborhood last night and thought of you…” or “I watched the football game last night and know that ____ is your favorite team…” Some Good Reasons to Call: Birthday, Facebook Post, Home Anniversary, Friend Anniversary, New Pet, Death of Pet, Thank Them, New Baby, Severe Weather in the Area, Update on Previous Advice, Party Invitation, Upcoming Event, Check on a Referral Given, New
Listing in Your Neighborhood, Thanks for the Christmas Card, etc...
Appreciation: Again, it can be something simple. “I admire how much of a die-hard fan you are! It’s impressive that, win or lose, you always stick by your team!” Build on the reason for the call.
Help: Ask for help and/or advice. “I’m looking to grow my business - who is the best business person you know?” The advantages of a RAH call?
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