A Message From Michael 2019 has flown by so far… I can’t
the world - and on August 3rd, 2018 it
readers. This project never would have
believe it’s already August! School
happened! It has been a pleasure and an
made it without all of you! I hope you
is back in session, the temperature
honor to bring you new content, stories,
enjoy our First Ultimate Anniversary
will start to drop soon, and we will
and tools each month. Thank you to
Edition and I can’t wait to see what the
be gearing up for our fall events. As
everyone who has made this project
next twelve months has in store for
of last year, August will always have
possible - from the staff working behind
Referrals Magazine!
another special meaning - it’s the month
the scenes and meeting deadlines,
Referrals Magazine was born. Our team
the advertisers who took the leap on
was so excited that their hard work and
a new publication, the rock stars who
efforts from the previous nine months
have taken their time to share their
was finally going to be released into
successes, and most importantly - our
Blessings,
Michael Maher
FOUNDER AND CEO
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AUGUST 2019 FOUNDER AND CEO Michael Maher
VP Sheri Maher EDITOR IN CHIEF Mandy Thacker DIRECTOR OF DESIGN Joshua Nelson GRAPHIC DESIGNERS Ben Duff CONTRIBUTING WRITERS Michael J. Maher O’Beria Seats Sandy Krestan THIS ISSUE Michael Maher Sandy Krestan ADVERTISING BookMichaelMaher.com 7L: The Seven Levels of Communication 30Mornings.com GenGenEvents.com ReferralPodcast.com GetAccelerate.com CertifiedReferralTrainers.com CallWithCoach.com ArmyOfAmbassadors.com EventMasteryClass.com
©2019 Referrals Magazine. All rights reserved. Reproduction in whole or in part, without written permission is prohibited. To purchase a subscription to the magazine, visit www.REFERCO.com To advertise or contribute to the magazine, contact Publishing@ REFERCO.com
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REFERRALS MAGAZINE | REFERCO.COM | ISSUE 13 | AUGUST 2019
WHAT’S INSIDE! Referrals Roundtable 4
A Note From Our Editor referral strategies
Step 4: Train and Arm Your Army The Answer to Everything FREE Download
Printable Generosity Cycle Graphic
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Generosity Goes A Long Way: From Napkin to Global Action
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Who Knew?!?
20
feed your soul
What (7L) Has Done For My Business (And My Life) !
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catalyst* connection
What (7L) Has Done For My 28 Business (And My Life) ! Continued
Referrals
ROUNDTABLE A NOTE FROM OUR EDITOR It has been such a pleasure watching
strategy, implemented it, and succeeded! We also can’t forget that none of this would
Referrals Magazine grow
exist if it weren’t for the brilliance behind (7L)
over the last twelve
and REFERCO. Who knew that an idea etched
months! I am so thankful
on a hospital napkin would change countless
to our writers and
people’s businesses and lives. Through the
designers who are not only the most creative
pages of our very first Ultimate Anniversary
people I know, but always do phenomenal
Edition, you will get to read just a handful of
work and never miss a deadline. I appreciate
those stories - tributes to Michael J. Maher,
everyone who has contributed to the magazine
(7L), REFERCO, and its teaching and coaching
by filling our pages with their strategies and
programs. Thank you to everyone who made
successes - you know you have truly made it
this edition extra special. I am so excited to
when you are willing to share your wisdom
see what the next twelve months brings to
with others! To our advertisers - thank you for
Referrals Magazine!
your contribution and for taking a step out in faith on a new publication. I’m so glad it has paid off for you! And to our readers, I thank you the most! We do all of this for you and it is so rewarding when we hear how you have taken a
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Editor In Chief,
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STEP 4 - TRAIN AND ARM YOUR ARMY:
The Answer to Everything By O’Beria Seats with Michael Maher “What do you need”? Referrals. “How can I help?” Refer me. “What can I do for you?” I’ll take referrals. The answer to everything every time is referrals. And that answer never changes. But notice here that you’re not the one asking for the referral. There is a strategic way to train and arm your Army to give back to you in the form
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of referrals without pestering or pressuring them. The majority of referral coaches tell salespeople or business professionals to ask for referrals outright. However, here’s the problem with this teaching: Not only would you feel awkward for directly asking for a referral but your client would also feel awkward to be
asked, and both of you will end up feeling like a klutzy couple trying to dance the Tango with two left feet. “I have received over 500 documented referrals a year for 10 straight years without verbally asking for a referral. In fact, part of our entire culture within the Generosity Generation is that we are not in
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the business of making people feel awkward. We are in the business of making people feel awesome,” said Michael J. Maher, referral mastermind and creator of the Generosity Generation. You can rest assured that if you apply Maher’s referral-generating principles, you, too, will get referrals out the wazoo without having to directly ask for them. In this article, you’ll learn which sales cycles to use to train and arm your Army.
THE CHASE CYCLE This first cycle is similar to a rat race, as most salespeople have been erroneously trained to doggedly chase
NOT ONLY WOULD YOU FEEL AWKWARD FOR DIRECTLY ASKING FOR A REFERRAL BUT YOUR CLIENT WOULD ALSO FEEL AWKWARD TO BE ASKED...
after prospects. And in an attempt to “close” the deal, all their efforts often result in vain, pointless pursuits. Maher said this about the chase sales cycle, which is also known as the traditional cycle of discontent: “The problem is there’s no trust. If a stranger were to chase you, what are your two choices? Fight or flight. They [prospects] do it mentally, psychologically, and sometimes physically.” Roughly, 2 percent of prospects will fight and the remaining 98 will flee. We may have all encountered someone who genuinely likes a good tussle. They seem to love to ruffle your feathers and challenge everything you do. So, you fight with them a few rounds in the ring before they reluctantly transact with you. But you soon discover your client is not likely to refer you. Why? They’re exhausted after all the clashing during the entire sales process. Plus, you don’t want them to refer you anyway because fighters hang out with other fighters who are looking for a good scuffle. “You don’t want to work with people who are looking for a fight. You want to work with people who are looking for a solution,” Maher said. Don’t expect to get referrals from the prospects who flee, either. It’s easy to bite off more than you can chew with this group because after you finally close (or catch) them, you overpromise. When you fail to make the impossible possible, you then under-deliver. “You’ve worked on your scripts, dialogs, overcoming objections and closing. And because you’ve cornered them. . . they submit and go right into passiveaggressiveness. They’re saying ‘okay’ but they’re really looking for
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scenario or even the “nuclear-case” scenario, according to Maher. Be sure to inform them of any problems or issues that have happened to clients in the past. Then just do your job. Set expectations correctly by underpromising so you’ll end up overdelivering and knock their socks off. Wowed and happy clients are more than willing to refer you and most of the time they’re going to ask you what it is they can do to help you. “When you say the word ‘referrals,’ it anchors in their brain so you’re branding yourself to the word referrals,” Maher said. “It’s not about asking for referrals, it’s about having referral conversations. We need to be great at giving massive value first,” continued Maher.
THE GENEROSITY CYCLE
a way out. The way out is the overpromise,” Maher said. The client is left feeling frustrated because you let them down when you couldn’t deliver. “They’re not going to refer us so we have to get back on the chase cycle. This is the cycle that everybody is teaching when it comes to sales. I believe the system that has been around for 100 years is no longer successful. People do not respond to overcoming objections and hardcore closing anymore.”
THE REFERRAL CYCLE Whether it’s a little white lie or flat-out fib, overpromising is a form
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of dishonesty. Well, no one can accuse you of stretching the truth if you apply the referral cycle. Since people are referred to you, they already trust you. So you simply tell them the truth. You don’t have to sell them; only serve them. “It’s shorter, faster and more productive, but most of all it’s more fun. It’s just a better way to do life and business.” In addition to telling them the truth, tell them the worst-case
Maher says to envision a bicycle when you think of the referral and generosity cycles. The front tire on the bike, which connects to the handlebars, helps steer and balance you much like the referral cycle. “The referral cycle will give you more balance in your business and life. The referral cycle needs to be your guide. Every decision you make within your company is not expenses or revenue but it’s how or will this generate referrals.” The back tire, which is propelled as you pedal, is where you put your energy-- in the generosity cycle. “We need to do activities that lead to referrals. It’s called the generosity cycle. You’re going to give massive value first to everyone around you, not just your clients. Everywhere you go, you’re going to go in the spirit of generosity and the spirit of helpfulness.” When you give massive value to someone, they’re going to want to reciprocate somehow. “We need to funnel all their energies into how they want to reciprocate-- in the form of introductions, connections and referrals. The most valuable of those are referrals.”
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believe, if we live life as He did, it’s going to be a pretty good life.” Love, generosity and appreciation serve as a solid business foundation for Maher and it works. “It’s not singing Kumbaya around the campfire. It is strategic, tactical and practical. It is our battle plan. We’re going to go the extra mile. We’re going to love our enemy. And we’re going to love our friend.” Your assignment after reading Step 4 of the Army of Ambassadors’ series is to simply be great. We challenge you to be great by giving massive value first. “If you can master generosity and appreciation, you’ll find that the love takes care of itself.”
O’BERIA SEATS is a freelance writer, copywriter, and content creator who develops written content for entrepreneurs and businesses. For more info: www.OberiaSeats.com.
FREE Printable Generosity Cycle Graphic Download CLICK HERE or visit ReferralsMagazine.com
Referrals bring profitability to your business and profitability leads to prosperity, which is more important than money (rich in relationships, freedom, time, energy, etc.). The more prosperous you are the more you’re able to give. “It leads to higher and more powerful generosity and you’re able to give more impact and value. The reciprocity and referrals are also higher
and more powerful, and referrals are going to give you more profit so your profitability is higher and more powerful, which makes your prosperity higher and more powerful. This isn’t just a cycle, it’s a helix-- a spiral staircase to heaven.” Maher said his Christian faith is the motivation for his generosity. “Jesus’ example is the model that I follow. Depending on what you do or don’t
Michael J. Maher is a top-rated speaker, author, and coach who has worked with hundreds of businesses and helped trained thousands of sales executives. His book (7L) The Seven Levels of Communication Go from Relationships to Referrals has been a number one best seller for 8 straight years on Amazon and was named one of the 20 Top-Rated Business Books of All Time by Hubspot. His teachings have been endorsed by such well-known authors and business experts as Gary Keller, cofounder of Keller Williams Realty and author of The One Thing, Dr. Ivan Misner, founder of BNI, Dave Ramsey, author of EntreLeadership and The Total Money Makeover, and dozens more. Michael travels throughout the nation discussing the new type of sales environment called The Generosity Generation. His widely popular GenGen Events are attended by tens of thousands of sales people each year. Each event benefits Maher’s #GiveBack Foundation. For additional information visit http://www.REFERCO.com.
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www.JoinGenGen.com
the influential zone
GENEROSITY
GOES A LONG WAY: FROM NAPKIN TO GLOBAL ACTION By O’Beria Seats
SOMETIMES ALL IT TAKES IS 37 SECONDS… The Anaheim Ducks scored three goals in 37 seconds, taking the lead over the Blackhawks in Game 4 of the Western Conference Finals. Just before the sinking of the historical Titanic, the monstrous iceberg was sighted about 1,500 feet ahead, then the collision followed 37 seconds later. A bullet shot 4000 feet in the air from a 9 mm takes only 37 seconds to come back down. And in the winter of 2007, the highly sought-after referral expert Michael J. Maher flatlined for 37 seconds. Somewhere between a series of chest compressions, rescue breaths and a defibrillator, Maher was resuscitated by the head
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nurse at Olathe Medical Center in Kansas. And his return to life only confirmed what he already knew: His time wasn’t up. Maher was not ready to die with so much purpose left to fulfill. This near-death experience not only gave Maher a greater appreciation for life, but it also motivated him to accomplish his next big project. He would go on to share with the world a reliable system that redefined how a business owner can win more clients; how a realtor can sell more houses; and how a salesman can close more deals.
The Early Days And he started the outline to his international bestseller, the seven
levels of communication: go from relationships to referrals, on a white, flimsy and half-used napkin, while in ICU. Unbeknownst to Maher, he would soon become a renowned motivational speaker, coach and trainer of his (7L) system, helping countless professionals by teaching them what he already knew. He didn’t even realize he was working on something that would impact thousands. Maher remembers his early days in the real estate business, especially how scary it was to take the leap into a 100 percent commission-based profession. No steady paycheck, no sick leave or vacation pay. If you don’t sell a house, you don’t get paid—a
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surefire way to keep the wife happy. After two months of being a realtor, he finally landed his first client. He felt a sense of purpose after finding a nice home for a friend who played softball with him. It gave Maher a good feeling when he saw the value he could add to his friend’s life. He also liked the monetary reward he earned after selling the home. Maher was instantly sold after this. He decided to become “all in,” with a mindset to commit 110 percent to this real estate gig. Success happened fairly fast for Maher as a real estate agent. He gained more than 500 referrals by his third year in the industry.
A ‘Star Power’ Star Is Born He was solicited by the honorable and beloved real estate leader Howard Brinton for an interview on the Star Power Club. Britton created Star Power to initially cater
to mortgage professionals by giving them knowledge, practical wisdom and tips from real estate agents who have already succeeded in the field. The interview was sent out to 100,000 realtors, and Maher received requests out the wazoo from hungry agents desiring to succeed in the field. Shortly after, Maher took on the designated assignment to teach others how to apply his winning referral system. Ironically, Maher comes from a family line of teachers and coaches. But he is the first in his family to utilize these gifts in a different context. Instead of having the comfortable feeling that comes with working for a school system, he chose a profession that has the potential to be unpredictable and uncomfortable.
A Shift In The Market He even questioned his sanity when the
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housing market took a hit in the fall of 2008. But when you have determination plus the formula to succeed, uncertainties mean nothing. Said Maher, “What I Discovered was when the market is the worse, people look to someone they trust to help them. They want an expert who cares and who will get the job done.” Maher had a record year in 2009. He ended that year with an astonishing 600 referrals.
A New Trend In Consumer Behavior Maher’s referral system is based off a philosophy of generosity, which is explained in his book. Maher creatively writes the 7(L) of communication in a fictional format. Main character Rick Masters’ real estate business desperately needed a makeover. Masters is initially suspicious about applying the generosity philosophy, but he eventually adopts the new business principles. This turned his real estate woes into wins not only for his business but also for his life. Maher actually started the Generosity Generation roughly 15 years ago when he noticed a trend in consumer behavior. Customers no longer wanted to be hunted down like a target. But they wanted to be treated like family. According to Maher, “Consumers were starting to be put off from ‘I’m better Bymessages O’Beria like, Seats than the next guy, or I’m number one.’ Consumers hated this ego-based marketing.” Soft-sell marketing had become more attractive than hard-sell marketing. “There was an evolution from the ego era to the generosity generation,” said Maher. This perception led Maher to launch a global referral network of individuals who were charged with the commission to practice the principle of giving back—hence the Generosity Generation. And this generosity principle can take many forms,
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“CONSUMERS WERE STARTING TO BE PUT OFF FROM MESSAGES LIKE, ‘I’M BETTER THAN THE NEXT GUY, OR I’M NUMBER ONE.’ CONSUMERS HATED THIS EGO-BASED MARKETING.”
whether it’s the giving of one’s advice, time or talent.
The Communication Pyramid In 7(L), Maher breaks down the seven levels of communication, using a pyramid diagram. These levels are categorized as either influential or informational. The influential zone is located at the top of the pyramid, while the informational zone is located at the bottom. Advertising, direct mail and electronic communication are all in the informational zone. The main purpose of the informational zone is to update and inform the consumer. Advertising and direct mail can be very expensive, and the letters, postcards and other promotional material consumers receive in the mail can be
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seminar, where you would have the opportunity to meet people and build relationships.
What’s Happening Today
easily thrown away. With electronic communication, a message, newsletter or email blast is sent to the receiver, but this doesn’t guarantee a reply. And even though you can track opened emails with email marketing software, that still doesn’t stop the receiver from deleting your email or marking it as spam. Hand-written notes are located in the middle of the pyramid. Out of the seven levels of communication, it is the only one that is not categorized in either the influential or informational zones. Maher labels these messages as the most powerful asynchronous form of communication. “It takes a lot of thought to write someone a note,” he said. “You send this note, but you don’t know when the person actually receives it.”
As you travel up closer to the top of the pyramid, you enter the influential zone. Phone calls, events, seminars, and one-on-one meetings are all located in the influential zone. Maher believes that salesmen should be allocating 80 percent of their time in the influential zone. One-on-one meetings are the most influential out of all the communication levels. Because these meetings involve intimate and personal communication with the client, it gives the seller more time to convince the buyer to buy. Maher added that the top three levels of communication—in theinfluential zone—should be used when it makes sense to use them. In order to get a desired one-on-one meeting, you may first have to decide to attend a networking event or
Maher is the CEO of REFERCO, a business designed after the generosity philosophy. The company offers services like coaching programs and classes. Organizations and groups can also request Maher to speak at their events. REFERCO also certifies professionals and business-minded folks to coach or teach the referral system model to others. Additionally, Maher owns real estate investments and a real estate company in his home state. In GenGen Events across the nation, Maher teaches his complete system of building a business on love and generosity. Participants discover that they can run a thriving and profitable business off referrals alone. Eventgoers can expect an atmosphere filled with positivity and contagious energy. Said Maher, “We have held over 60 GenGen Events in the last nine years.” The Kansas City native currently resides in Atlanta, Georgia, with his wife Sheri and 10-year-old son, Max. He is a successful businessman who believes in putting family first. And on a typical Saturday morning, generally around 11 a.m., you can find Maher cheering in the stands at his son’s baseball game. Maher shares this nugget of wisdom to those wanting to get their feet wet in real estate: “Stay in true authenticity. Take what others tell you and commit to doing it your way. Commit to being successful no matter what.”
O’BERIA SEATS is a freelance writer, copywriter, and content creator who develops written content for entrepreneurs and businesses. For more info: www.OberiaSeats.com.
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Who Knew?!? I just wanted to shoot a quick thank you. Who knew that on June 11, 2011 that a video by Bill Hart with Building Champions would change my world! He recommended (7L) - at that point it had a black cover ...so I sat down and read the book, then I started implementing it and sharing with my Real Estate Agent Friends. Fastforward and I’ve built a group coaching program to coach and mentor agents that I work with to help them get their business built by referral - to go and grow and become better. I’ve been given the unbelievable gift of becoming a Certified Referral Trainer for Michael, a one on one coach, and his Accelerate coach. So, today, if you haven't read Seven Levels, run, walk, crawl - I don’t care what you have to do - find it and read it. Connect with our community here and know that your business is just going to get so much better. Go from Relationships to Referrals! Sandy Krestan, Certified Mortgage Planner - The Krestan Team
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Meeting Michael Maher & getting my certification with 7L has been a game changer for me. I have been able to leverage many of the concepts from 7L and went on to furthe Meeting Michael Maher & getting my certification with 7L has been a game changer for me. I have been able to leverage many of the concepts from 7L and went on to further get certified in the DiSC program Since getting certified I’ve had many opportunities to do public speaking on 7L & DiSC training within my organization and other Organizations in my market. Michael brings real world examples & optimistic attitude to his program & has provided me with many tools and resources to achieve speaking & training opportunities I never thought were possible! I am so thrilled to be on the 7L certified trainer team and look forward to more success in the future with Michael. Stefani Havel Branch Manager - Wells Fargo Home Mortgage - Blaine, MN get certified in the DiSC program
CRT gave me the tools and self confidence to expand my reach through my speaking events. I’ve spoken at the Better Homes & Gardens National Convention (and used several of the tricks/tips to make it a very well received talk), 3 local events, and another event coming up in September in Omaha. 24 REFERRALS
I’ve been able to incorporate Communication Plans and Personal Notes training to agents with great impact. I’m so very grateful to have been a part of the CRT Founders Club! Wendy Griffis Better Homes & Gardens Real Estate Lifestyle Realty
Jacksonville, Florida I have known Michael for several years now and first heard of him through an insurance agent friend of mine. I was initially introduced to his book 7L and while that had an impact on my business I must say that his
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teachings from Miracle Morning for RE Agents had the most profound impact in my life, which in turn catapulted my business. Prior to MMREA I used to sleep in and wake up to chaos and my entire day would be chaotic. Ever since making the small changes of having structure in my morning routine have led to massive changes in many areas of my life. Tony Scarpero Northpoint Mortgage/Atlanta When I attended my first GenGen, I had never even heard of Michael or the 7L book, and I walked away a fullfledged member of the Generosity Generation! I had unknowingly spent my entire career advancing through building relationships. Now that I was in an entrepreneurial role, it made so much more sense to use that to build my own business and not marketing to the masses! Initially there was one big success that I speak of often when my team and I nearly tripled our business in 18 months. This was the seal of my fate! However, I believe the smaller things have added up to have the most impact on me. I have grown as a person, as a broker and mentor and coach. I feel I have developed a deeper appreciation of the people around me and it has opened up a whole new world of giving and reciprocity! Thank you, Michael for being the human being you are! Darla Evanoff Branch Broker/REALTOR Metro Brokers of Oklahoma Oklahoma City, Ok
I was a new insurance agent who had found success in multiple different businesses. From being a top 1% network marketing recruiter to building an Amazon business to half a million in a year, achievement was never my issue. My biggest fear as a new agent was that I would once again find quick success only to fail to sustain it and ultimately move-on to the next shiny object. Instead, I found the 7 Levels of Communication. While the concepts in the book are amazing, 7L is so much more to me than a bunch of strategies to build relationships quicker and generate referrals. What I found in 7L was alignment. When I asked myself, “Who do I want to BE in the marketplace” the answer was found
in 3 simple words inside 7L: Love, Generosity, and Appreciation. Now instead of door knocking in the Florida summer heat, I’m connecting people, raising money for charity, and generating referrals for me and my network on a consistent basis! Plus, I’ve been able to take all the energy I’ve saved and put it into a gym routine which has improved my relationship. The alignment 7L created within me has completely changed my entire life and that is why I share the book far and wide. Thank you Michael for sharing this gift with the world! Thommy Sandvick Xperience Benefits and Xperience Momentum Orlando, FL
What (7L) has done for my business (and my life)? Continues on pg. 26
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Referable Reads “(7L) is the clearest, most concise book I’ve read on what it takes to be a great salesperson. It is obvious why Michael J. Maher is one of the greatest sales people in the world. (7L) will become a classic and I plan to use it in our training.” ~ Larry Kendall, Author of Ninja Selling “Master the generosity game and you can build a powerful, referral-based business. The good news is that anyone can do it! Put the wisdom of this book into practice and you can succeed at a higher level.” ~ Gary Keller, NY Times Bestselling Author of The Millionaire Real Estate Agent, The Millionaire Real Estate Investor and SHIFT: How Top Real Estate Agents Tackle Tough Times. “The ability to build relationships is the backbone of a successful business. The phone call, the handshake, the lunch meeting—that’s where business is done, and Michael Maher knows how to do it. If you want to win in business, you’ve got to learn how to win with people, and this book will show you how to do just that.” ~ Dave Ramsey, Host of The Dave Ramsey Show and NY Times Bestselling Author of The Total Money Makeover
“The Miracle Morning for Real Estate Agents is the best gift you can give to every agent and lender on your list…. Just be ready for the ‘thank you’ calls to start rolling in!” - Dave Savage, CEO of Mortgage Coach and Co-Founder at Real Estate Radio Network “If you want to sell more homes and make more money, as fast as humanly possible, The Miracle Morning for Real Estate Agents is the one book that can take you there. The authors have already helped thousands of real estate agents achieve extraordinary success, and now it’s your turn.” - Pat Hiban, Former #1 RE/MAX Agent, #1 Keller Williams Realty Agent, and NY Times Best-Selling Author “The Miracle Morning for Real Estate Agents will give you the gift of waking up each day to your full potential. It’s time to stop putting off creating the life and business you’ve always wanted. This book will show you how.” -Dr. Ivan Misner, CEO and Founder of BNI
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What (7L) has done for my business... contd.
Since I’ve become a CRT, I have become the AGLCC 2018 BusinessMan of the Year. For the first time in my career I have made the PalmerHouse Properties national sales Leader Bulletins (top 50) for February, March & April, and am currently number one agent on my team for units sold. I’m blessed for this…. I credit all of this to Michael and 7L. Attending GenGen influenced a change in my business when I learned to come from contribution. Becoming a CRT has led to
I am grateful to Michael because he afforded me the opportunity to write for his monthly publication, Referrals Magazine. I was one of the writers chosen to write a prerequisite article before Referral’s launch in August 2018. This article would be used to determine whether or not I would be selected to write for the magazine. I had to interview 28 REFERRALS
me becoming the Productivity Coach for my team…. I’m looking forward to the next CRT session so I can get another jump start. Thanks! Bruce Logue REALTOR® + Associate Broker Common Ground Real Estate - Atlanta
Michael and write a feature profile article about his professional background. I remember how nervous I felt at the thought of interviewing him for the first time. But when I spoke with him, he made it very comfortable for me, as he patiently and politely answered all of my 25 grilling questions. Afterward, I poured blood, sweat and tears
into writing this “test” article then, lo and behold, Michael liked the article and chose me to be one of Referrals Magazine’s contributing freelance writers. After many phone interviews later, it’s still like a breath of fresh air every time I talk to Michael. He always says something profound that blows my mind; something I can either use for my personal
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growth or freelance business. I consider myself one of the lucky ones because I’m privileged to receive these nuggets of wisdom in every conversation. I sincerely, thank you, Michael, for making me a little better with each phone call and for trusting me to inform your readers about your vision and business model of love, generosity and appreciation in order to inspire them to give massive value to their clients and to the people around them. O’Beria Seats
I had the pleasure of meeting Michael and the 7 Levels program through Sandy Krestan. Sandy and I started inviting Realtors to class and Sandy would teach the generosity generation and how to build your business through referrals based on Michael’s book. The program took off and we are still offering the class 6 years later. The Realtors embraced the book and the workshops, they keep coming back for more and are excited to see Michael every time he comes to AZ. Realtors tell us their businesses have grown over the years thanks to reading the book and implementing the generosity generation. They appreciate the value we introduced to them and they recommend our services to their clients Win! Win! Tara Carter Old Republic Home Protection - Arizona
When I began in real estate earlier this year, I had no idea what an amazing journey I was embarking on! A wise man told me to listen to Michael Maher speak and I cannot express how glad I am that I took his advice!!! You first taught me how to host a brilliant Housewarming Party, I then attended GenGen and learned how to build my Army of Ambassadors! I became a CATALYST* and absolutely love the coaching. During Event Mastery, I hung on to every word and have now literally catapulted my business into one of Love, Generosity and
Appreciation! I literally go about my life giving, inviting, including and loving on people in every way possible - and it all comes back two-fold because of YOUR love, generosity and appreciation! I have found how to turn my passion into a thriving business because of you and your teachings! Thank you, Michael! I simply cannot wait for CRT and Referral Mastery Summit….And to Referrals Magazine: ...I’m coming for your cover in 2020!!! Best always, Nicole Aldaz
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Subscribe Today, Cover Tomorrow
What’s to come... • Staying in the Influential Zone • Step 5: ARMY OF ONE: Fly Your Flag
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