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EVENTS
ProVeg South Africa supports and facilitates many events throughout the year to spread awareness of the ongoing climate crisis and how individual actions can contribute to mitigating climate change and get the public to taste great plant-based food. At the same time, ProVeg South Africa creates opportunities for community building by bringing people from different walks of life together to bond over the wide range of high-quality plant-based products available in South Africa.
Dcncc Film Festival
Diet Change Not Climate Change is a global campaign by ProVeg International urging both the public and policymakers to reduce animal consumption and adopt plant-based food options as a climate change mitigation strategy.
Under this campaign, ProVeg South Africa hosted the Diet Change Not Climate Change Environmental Film Festival in Cape Town where six screenings of environmental documentaries were held. These eye-opening documentaries showcased how human food choices impact the environment. The film festival took place from 5 July to 4 August at the Labia Theatre in Gardens, Cape Town.
The headlining documentary was Eating Our Way To Extinction, narrated by Oscar-winning actress Kate Winslet. This was also the South African premier of the brand new documentary.
This event also allowed ProVeg South Africa to showcase some of the high-quality plant-based products available in South Africa from brands like On the Green Side, Pesto Princess, Güdness, Urban Vegan, Fry’s Family Food Co., and Jamy’s Dessertery.



The film festival had over 300 attendees who expressed interest in future film festivals about topics such as animal protection, plant-based nutrition, and the influence of large food companies on the environment. An important success of this film festival was the impact it had on attendees’ perception of the impact of their food choices on the environment and their intent to change their daily food choices for the betterment of the environment.
In 2023, ProVeg South Africa plans to increase the size of the festival