RHB Magazine Readership Profile

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(416) 236-7473 rentalhousingbusiness.ca

RHB Magazine is the most widely read publication for Canada’s apartment owners, property managers and association executives. It has an established relationship with the Canadian Federation of Apartment Associations (CFAA), the only national organization that represents the interests of Canada’s rental housing industry. And now it has joined forces with several prominent Ontario-based apartment associations to create a more unified voice for the rental housing industry. RHB Magazine is published 6 times a year with a combined readership, print, online and e-blast of over 42,000 throughout Canada.

The official publication of:

One Voice, One Message, One Magazine!


RHB Magazine’s Readership & Statistics Total Rental Households in Canada:

Percentage of Canadians that rent:

4,280,000

30.6%

Universe of Buildings in the primary markets by NUMBER OF UNITS

Vol. 10 No. 6 January 2018

Canada’s #1 most widely read publication for Apartment Owners, Managers and Association Executives

The official publication of:

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7000

Number of RHB Magazines distributed by Canada Post

Yes, I can.

35,000+ Yes, I can.

No, you can’t…

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Digital publication and online readership:

RHB Readers Senior Executives: 53% Management: 42% Other: 5%

How RHB is read Some issues: 53% Most issues: 42% Every issue: 5%

Top 10 Primary markets by number of suites 1. Montréal 2. Toronto 3. Vancouver 4. Québec City 5. Edmonton 6. Ottawa 7. Winnipeg 8. Halifax 9. London 10. Hamilton

Amount of owners/managers that have responded to an advertisement in RHB Magazine

Yes: 68% | No: 32%

Average number of times an RHB issue is circulated per office...

Time spent reading RHB Magazine Less than 30 minutes: 14% 30 minutes to 60 minutes: 57% Over 60 minutes: 29%

2.85 times


Regional Association Voice (RAV)

The members of the RHB Magazine family include the Hamilton and District Apartment Association (HDAA), Waterloo Regional Apartment Management Association (WRAMA), Eastern Ontario Landlord Organization (EOLO) and London Property Management Association (LPMA). These associations will be able to tell their members, as well as the magazine’s readers, about

what is going on in their respective areas and address the issues that matter most to all of us in a section of RHB Magazine called the Regional Association Voice (RAV). Banding together to create a stronger, more unified voice will give them greater influence over policy issues, and help them to spread their message to a wider audience.

45% of RHB Magazine’s readership is within Ontario. Over one-fourth of Ottawa’s housing structures are apartments.

There are 54,125 private rental apartments in K-C-W. London apartment industry is almost 9 times larger than the condo industry.

A quarter of Hamilton’s housing structures are apartments.


The Top Players of the Rental Housing Industry

OWNERS

MANAGERS

REITs

Homestead

Realstar Management

CAPREIT

Starlight Investments

The DMS Group

Boardwalk REIT

The Minto Group

Metcap Living Management Inc.

Northview Apartment REIT

RHB Magazine is the official media sponsor for the following industry events: CFAA Rental Housing Conference

FRPO Mac Awards

HDAA Trade Show

FRPO Charity Golf Classic

WRAMA Trade Fair

Landlord Webcon

Greenwin Cares Annual Golf Classic

LPMA Tradeshow EOLO Networking Event

(416) 236-7473

rentalhousingbusiness.ca


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