Beauty Biz Year 10 Issue 6

Page 14

INDUSTRY NEWS INDUSTR PURE FIJI LAUNCHES NEW COCONUT LIME BLOSSOM INFUSION

Returning to Beauty Expo after 5 years, attendees came in droves to stock up on their favourite natural bath and body care products and experience the Australian launch of Pure Fiji’s latest signature scent - Coconut Lime Blossom. Salon owners couldn’t get enough of the eagerly anticipated new infusion, with most of the Coconut Lime Blossom range selling out on the first day. The visiting Fijians were also a stand out for the crowd, performing incredible Signature Foot Rituals while singing some beautiful Fijian melodies throughout the weekend.

2018 INTERNATIONAL BEAUTY SHORTLIST AWARDS OPEN FOR ENTRY It’s the second year that the awards are open to submissions from international beauty, health and men’s grooming brands, with judging panels in the UK, USA and Australia. The lead judges for 2018 have now been confirmed, and include: London: Make-up artist, cruelty-free cosmetic ambassador Justine Jenkins; health coach and yoga and beauty expert Amber Macintosh; and contributing beauty editor and freelance beauty/lifestyle writer Helen Wilson-Beevers. New York: TV fashion stylist and on-air presenter Dawn Del Russo and her sister make-up artist Denise Del Russo; and new judge, Beauty + Content founder and beauty photographer, Amy Schneider. Australia: Holly Spierings, creator of award-winning make-up brand Eye of Horus Cosmetics; and eco-luxe skincare blogger Arjun Sudhir. There are 20 international beauty judges for 2018, and five for the Men’s Grooming categories, including Josh Blackburn and Liam Jennings, founders of London grooming destination Regal Gentleman

PBS HOLDS PASSION TO PROFITS 3.0 MASTERCLASS After showcasing all 10 brands over 7 different stands at Beauty Expo in August, Professional Beauty Solutions (PBS) returned for more unmissable product and technique education with Passion to Profits 3.0 , Monday Masterclass – a day designed to help salon owners grow their business and their skills. Held at the International Convention Centre, Darling Harbour in Sydney on Monday 28th August, Passion to Profits 3.0 was a jam - packed day of education, with PBS flying in industry experts from two of the most innovative skincare and mineral makeup brands in the industry! Speakers included Philip Luque, Director of Artistry Global & Domestic Senior educator for Youngblood Minerals Cosmetics and Dawn Clifford, Senior Director of Education for Image Skincare .

LASER CLINICS AUSTRALIA SET TO LEAD INDUSTRY AGAIN WITH BOLD NEW BRAND IDENTITY

Laser Clinics Australia is set to revolutionise the industry once again with a new and forward-thinking brand personality that celebrates our freedom to look the way we choose.Laser Clinics Australia will spearhead the movement that says it’s ok to celebrate your unique qualities, to play up your defining features, to celebrate what makes you “you”. The movement asks: “What’s your youness?” This was developed following six months of intensive customer research which uncovered the truth that we want to be free to make our own choices about our looks, without feeling judged. Laser Clinics Australia has set the standard for industry best practice, customer service, safety, accessibility and affordability since launching in 2008. The company opens its 89th clinic today at The Glen in Melbourne. “What’s your youness” runs nationally from 19 October 2017

MESOESTETIC LAUNCHES NEW M.PEN PRO mesoestetic has just launched its new m.pen (pro) microneedling device. Shaped like a fountain pen, the headpiece movement has been designed to significantly increase the transdermal penetration of active ingredients. It offers 5 speeds x 6 depths and works with 12 micro needles to deliver results with proven efficacy. The launch which was held on Tuesday November 14 at the beautiful La Porte Space. Joan Carles Font shared the history of mesoestetic and how it all began in the 80’s when he used to run a pharmacy in downton Barcelona. Armed with an entrepreneurial spirit, Mr Font saw an opportunity in the field of aesthetic medicine and began working with master formulas. The growth of this small business saw him turn it into a pharmaceutical cosmetics company with a range that has now expanded into 87 different countries and is still growing.

GET READY FOR SUMMER AND WAVE CELLULITE GOODBYE Cellulite is a cosmetic problem. Generally only women suffer from cellulite due to different structure in fat cells and slighter connective tissue than men. Through the consumption of food the body stores fat, which when not used causes the skin to pull in and dimples to appear. The lymph systems ability is reduced causing fluid retention in the connective tissue, reducing the amount of toxins expelled from the body, resulting in cellulite! Styx Cosmetics developed the Aroma Derm Cellulite Treatment Range which represents high quality natural cosmetic ingredients. Essential oils from herbs are part of the


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