1. elaborate underclothing a. The patented brassiere
The last remains of feminine modesty
2. flapper era a. ABCb. post war c.
3. sexual revolution a. what is her secret b. material girl c.
The provocative hyper-sexualization
The intimates make the outfit 4. whale tail a. fall/winter 2023 b. my contribution c. Conclusion5. works cited a.
As the relationship between fashion and the female body has changed over time, the design and function of intimate apparel has evolved along with it.
The last remains of feminine modesty
Undergarments of the 19th century
Bustles put emphasis on the posterior
Hoop skirts
wire cages served as a frame for full volume
Corsets
breathing optional hourglass silhouettes
cinched waist made possible using whale bones or steel associated with qualities of self-discipline, beauty social status
“The last remains of feminine drowned by the prevalent mania
Octave Uzanne. Fashions in Paris. 1898
Elaborate underclothing
early 20th century corsets sat lower on the breasts
extended over the hips embellishments
available in colors other than white also around this time
couturiers began designing corset-less styles slimmer dress silhouettes
a desire to eliminate layers of undergarments
The patented brassiere
In 1910, Mary Phelps Jacobs invented the first bra by sewing two handkerchiefs together with a ribbon tie By 1914, her design was patented
Throughout
the 1920s, bras were established as an
essential in women’s wardrobes
simple “boyish” silhouettes easy to produce
“a new period of democratically available fine underwear.”
Louis-Ferdinand Céline, French novelist
In the 1930s bras were made to S. H. and Company was the first to introduce let became industry standard
define the female shape
tter cup sizes and band measurements
d, still used today
When rationing and material sho a number of new styles
front-hook adhesive blow-up insert
ortages ended post WWII, s were introduced
Hyper-sexualization
In the 1950s fashion and lingerie moved away from the wartime utilitarian pin-ups gained popularity (Bettie Page)
sexy lingerie became socially acceptable and readily available
The 1960s marked a movement towards sexual liberation challenging traditional norms around sex and relationships women began to embrace their sexuality more openly
Roy Raymond opened the first retailer devoted to lingerie in 1977
The success of the brand allowed for rapid expansion
new store locations mail-order catalogue runway show
Victoria’s Secret became synonymous with beautiful women sensual designs romantic settings
The cone bra wo iconic moment reclamation challenged societal blurred lines between
orn by Madonna
of
sexuality
norms of femininity n lingerie and apparel
The intimates make the outfit
Designers began to incorporate lingerie into runway collections
Intimates became an accessory
Pioneers of the underwear as outerwear trend inlcude
Vivienne Westwood
Franco Moschino
Jean Paul Gautier
90s runways
Y2K icons
the whale tail
The it girls
Paris SS25 runway
Exposed underwear was a key tre
Ester Manas
Gucci
end on the fall/winter 23 runways
Yuhan Wang Miu Miu
My contribution to the trend
A video I posted in this outfit has accumulated over 1 million views across multiple social platforms
The pie chart displays response to the caption “if your outfit is boring just expose your underwear and put on every accessory you own”
From the comment section
42.6 % of people were strongly against this trend top comment was “bop” (internet slang for whore) “where did our generational decency go???”
31.6 % of people loved this trend want to copy defended against the haters “everyone saying no doesn’t get the aesthetic”
11.8 % of people questioned the trend something they hadn’t seen before “????”
9.6 % of people also participate in this trend “YESSS you get me” if the boys can sag their pants why can’t we?
4.4 % of people cannot participate in the trend bringing religion and politics into fashion
The evolution of lingerie mirrors mains
From the restrictive under lay to intimates taking their p
lingerie has become a symbol of intima
clusion
stream attitudes of femininity and sex.
ers of the nineteenth century place on runways today, acy, empowerment, and feminine allure.
Works cited
Cary, A (2022, October 9) Is visible underwear about to become the norm off the catwalks? British Vogue https://www vogue co uk/fashion/article/underwear-sheertrend
Cavallo, A (2024, April 10) Why do we keep returning to the ’90s whale tail trend? - whale tail exposed Thong Style L’Officiel USA https://www lofficielusa com/fashion/90s-whale-tail-trend-exposed-thong
Fashion & Textile History Gallery (2014) Exposed: A history of lingerie Exposed: A History of Lingerie | Fashion Institute of Technology https://www fitnyc edu/museum/exhibitions/exposed-history-of-lingerie php
Kalache, G (2014, July 16) History of underwear on display in Vic Gallery ABC News https://www abc net au/news/2014-07-16/history-of-underwear-on-display-atthe-bendigo-art-gallery/5602036
Lindig, S (2016) The evolution of lingerie - lingerie and underwear trends through the years Elle magazine https://www elle com/fashion/trendreports/g28532/evolution-of-lingerie/
News com au (2024, September 25) G-string trend is here to stay after racy show at Paris Fashion week New York Post https://nypost com/2024/09/25/lifestyle/trashy-g-string-thong-trend-graces-vulgar-paris-fashion-week-show/
Sessoms, J (2023, March 10) Visible underwear trend takes over 2023 fashion - visible underwear street style L’Officiel USA https://www lofficielusa com/fashion/visible-underwear-trend-thongs-boxers-street-style-runways