Women In Pest Management (WIPM) December 2023 E-Magazine

E-MAGAZINE - DECEMBER 2023

E-MAGAZINE COMMITTEE REPORT CHRISTMAS 2023 EDITION As we approach the end of the year, I wanted to take a moment to reflect on our accomplishments and share some exciting news with you all. Firstly, I am thrilled to announce that I have recently joined the committee as the Vice President of Women in Pest Management (WIPM). This decision was driven by my passion for supporting and empowering women in our industry.

In my new role, I will be overseeing all sponsorship activities and the launch of our highly anticipated mentorship program. I am honoured to be working closely with Nicky Turner and the rest of the committee members to achieve our association's goals. Together, we have seen our membership grow to over 340, and we are determined to continue this upward trajectory.

Looking ahead, we are currently working on some exciting plans. We are already working on our 2024 WIPM recognition awards to celebrate the outstanding contributions of our members. Additionally, we are actively seeking sponsorships and developing our mentorship programs to provide invaluable support and guidance to women in our industry.

of their lives. We believe that by coming together as a community, we can make a real difference.

Amanda Robin

I would like to take this opportunity to express my gratitude to each member of our committee who generously volunteer their time to WIPM. Your dedication and commitment are truly inspiring.

To all our members, I encourage you to join our Facebook group and stay connected with us. If you are interested in our mentorship program, whether as a mentor or someone seeking mentorship, please email us at info@wipm.au. We would love to hear from you.

Lastly, as we approach the festive season, I want to wish you all a very Merry Christmas. This is my favourite time of the year, and I hope you all have the opportunity to spend quality time with your loved ones. I would also like to extend a heartfelt thank you to all our sponsors, members, and volunteers for their continued support.

Community outreach is another area close to our hearts. We are passionate about promoting mental health and empowering women to thrive in all aspects

O F W O M EN I N PEST MAN AG E ME N T TH I S C H RI S TMAS

Amanda Robin Vice-President

E-MAGAZINE - DECEMBER 2023

CELEBRATING WOMEN IN PEST MANAGEMENT IN AUSTRALIA GETTING TO KNOW YOU - ALEXANDRA BAGENAL WHAT IS YOUR NAME? Alexandra Bagenal.

WHERE DO YOU WORK? Action Termite Solutions Sunshine Coast.

WHAT IS YOUR ROLE? Business Owner & Technician.

HOW DID YOU GET INTO PEST CONTROL? An opportunity was presented to my husband and I about 5 years ago which seemed appealing as an option to grow a business that could promote an early retirement. After jumping on board and getting it up and running (about a month) he decided that he just wasn’t the right fit for him. I couldn’t pass up the opportunity because I had already learnt so much about termites. Excited by the biology and habits of termites combined with my passion for the environment and consumer education I launched into running the business and building my database one client at a time. It started as a side hustle meaning long hours after work at my full-time job and eventuated into my full-time role in February 2022.

DESCRIBE YOURSELF IN THREE WORDS. Hard Working, Passionate, Honest.

WHAT DO YOU LOVE ABOUT PEST CONTROL? I love the people I get to meet - especially when they have beautiful vegetable gardens, chickens, and land. I also really love seeing termites at the peak of their feeding cycle then treating them in my own aggregated termite monitoring station.

WHAT IS YOUR BIGGEST PEST PEEVE? People that assume my husband is the business owner and pest control technician.

WHO INSPIRES YOU? AND WHY? My mum and dad really inspired me. They’ve been my biggest supporters aside from my husband. They are hard-working business owners themselves and have really instilled in me the quality of hard work.

2

WHAT SCRAMBLES YOUR BRAIN EVERY TIME YOU THINK ABOUT IT? Everything scrambles my brain, being a mum of two kids, trying to run a household and a business is enough to keep your brain scrambled for years.

WHAT ARE YOU MOST DETERMINED TO ACCOMPLISH? I am really determined to create a really honest business that covers all parts of Queensland, offering the best education for homeowners around termites and things that they can do themselves to prevent them. I also want to offer the complete service - meaning when I find conducive conditions at a property, we can take care of everything, i.e., a plumber that knows about termites, a builder that is all over termites, a gardener that is all over termites.

WHAT'S YOUR FAVOURITE WAY TO SPEND A DAY OFF? I love spending a day at home. When life’s busy running a business, it is nice to just spend some time in the garden and catching up around the house with the kids.

HAVE YOU EVER READ A BOOK THAT CHANGED YOUR LIFE? When I started my business, my mentor, Brad gave me a book called Ruff Justice. It was a real eye-

FACEBOOK-SQUARE INSTAGRAM-SQUARE LINKEDIN opener, and every time I start doubting myself in any aspect of my business, I always reflect on the book to remind myself why I got into this. To make real and positive change.

IF YOU ENDED UP IN JAIL, WHAT WOULD YOU FRIENDS AND FAMILY THINK YOU DID? Killing Termites

😂

IF YOUR LIFE WERE A MOVIE, WHAT WOULD THE MOVIE BE CALLED? The life of a serial bug killer.

WHAT EMBARRASSING MOMENT HAS STUCK WITH YOU OVER THE YEARS? Not sure, as a blonde, I can assure you, there are plenty of moments.

WHAT ARE SOME OF YOUR BIGGEST FEARS? One of my biggest fears would definitely be failing.

I am so passionate about everything that I do that, I often doubt myself. I am also extremely scared about the day that I find a giant python looking at me when I go to get in the roof cavity.

WHERE DO YOU SEE YOURSELF IN FIVE YEARS? In five years’, time, I see myself with a larger team working across all of Queensland, hopefully living my best life on a remote property with some cattle, chickens, and lots of veggie gardens as well.

WHAT ARE YOU MOST PROUD OF AND WHY? I am most proud of the decision that I made in February 2022 to leave my full-time job and jump into my business full-time (12 months earlier than anticipated) I have owned and operated my business for the last five years, but it only started out as a side hustle. When I made the decision to leave my fulltime job and jump into the business full-time, it was the scariest decision of my life, but I am so proud of the way that I handled it, and I could never look back.

My business has been one of the hardest challenges of my life but so rewarding in many ways.

IF YOU COULD CHANGE ONE THING ABOUT YOURSELF, WHAT WOULD IT BE? I wouldn’t, I am uniquely me.

WHAT'S ONE OF THE MOST FUN CHILDHOOD MEMORIES YOU HAVE? One of my most fun childhood memories is definitely all the experiences of travelling. We have done a lot of travelling around Australia and the world as Kids and it is something that I can’t wait to do with my young family as well.

WHO IS YOUR CELEBRITY CRUSH? I don’t have one

WHAT'S THE WILDEST THING YOU HAVE EVER DONE? Flying to New Zealand and back in 24 hours to surprise my best friend for a concert.

WHAT'S YOUR WORST BAD HABIT? Biting my nails when I’m stressed and never sitting down to relax.

HOW WOULD YOUR BEST FRIEND DESCRIBE YOU? I asked my best friend how she would describe me, and this is what she said. Wise beyond her years. Oh, so intelligent. Incredibly strong and resilient. Cares for others even before herself. Loves abundantly without limits. Will give the world to see those who she loves and cares for smile and be happy. An absolutely magnificent mother and wife, although she does not let those roles define her as a person.

My beautiful best friend has many talents that not all are aware of. I love my best friend beyond words.

Distance means so little, when someone means so much.

HOW WOULD YOU DESCRIBE EACH OTHER? Hard-working, bad ass mumprenurs.

WHAT IS A PRODUCT YOU CANNOT LIVE WITHOUT? Pest Control product? Fipforce Dust & Duster Life in general - my diary.

WHAT WOULD YOU DO IF YOU WERE INVISIBLE FOR A DAY? Relax at home whilst my husband took care of the kids.

WHAT ADVICE WOULD YOU GIVE TO A NEW FEMALE TECHNICIAN COMING INTO THE PEST INDUSTRY? Take everything with a grain of salt. Know your worth and don’t be afraid to show your true colours.

Knowledge is the key.

WHAT'S THE HARDEST THING YOU FIND BEING A FEMALE PEST TECHNICIAN? Being underestimated.

DO YOU HAVE ANY FUNNY OR SECRET TALENTS YOU'D BE WILLING TO SHARE? I used to make wedding cakes!

WHAT ADVICE WOULD YOU GIVE YOUR TEENAGE SELF? You don’t have to go to university to have a successful and enjoyable career. The world needs trades more than ever and females are just as capable at being tradies.

3

E-MAGAZINE - DECEMBER 2023

EMPOWERING WOMEN THROUGH A WIPM MENTORING PROGRAM In the traditionally male-dominated field of pest management, women have been making significant strides, breaking barriers, and proving their mettle.

Recognising the need to further empower these women, Women in Pest Management (WIPM) will be launching a unique mentoring program in 2024, that we have been working on for the past 12 months. This initiative aims to provide women with the necessary tools, resources, and support to excel in this industry.

The WIPM mentoring program is designed to foster an environment of growth and learning for women in pest management. It is a platform where experienced professionals share their knowledge and insights with those who are new to the industry or looking to advance their careers. This program is not just about imparting technical skills, but also about instilling confidence, encouraging leadership, and promoting professional development.

The mentoring program is structured to match mentors and mentees based on their specific needs and areas of interest. This personalised approach ensures that each participant gets the most out of the program. Mentors are carefully selected based on their experience, expertise, and commitment to supporting women in the industry. They are not just teachers, but role models who inspire their mentees to reach their full potential.

One of the key aspects of the WIPM mentoring program is its focus on empowerment. It encourages women to take on leadership roles, make their voices heard, and contribute to decision-making processes.

It also addresses the challenges that women face in the industry, such as gender bias and lack of 4

representation, and provides strategies to overcome these obstacles.

As we move forward into 2024, it is crucial to continue supporting initiatives like this that empower women and pave the way for a more balanced and inclusive pest management industry. After all, when women succeed, we all succeed.

We can't wait to share full details about this program with you in 2024!

FACEBOOK-SQUARE INSTAGRAM-SQUARE LINKEDIN

PRIORITISING MENTAL HEALTH FOR WOMEN IN PEST MANAGEMENT In the challenging field of pest management, women have been making significant strides, and breaking barriers. However, the journey is not always easy.

The pressures of the job, coupled with societal expectations and personal responsibilities, can take a toll on mental health. Recognising this, Women in Pest Management (WIPM) has made mental health a priority, offering support and resources to those who need it.

Mental health is a critical aspect of overall wellbeing, yet it is often overlooked or stigmatised. This is particularly true in industries like pest management, where the focus is typically on physical health and safety. However, mental health issues such as anxiety and depression are common and can significantly impact a person's ability to perform their job and enjoy their life.

continue to stay updated on the latest developments in the field. These individuals are equipped to provide immediate assistance in a mental health crisis and can guide you towards professional help if needed.

Moreover, we understand the importance of confidentiality and respect the privacy of those who reach out to us. You can rest assured that any conversations you have with our committee members will be kept strictly confidential.

In addition to providing immediate support, we also aim to promote a culture of mental health awareness and acceptance within the pest management industry. We believe that mental health should be discussed openly, without fear of judgment or stigma.

We encourage everyone in the industry to educate themselves about mental health, to be supportive of those who are struggling, and to seek help when they In addition to the general stressors of the job, women in need it. pest management may also face unique challenges Remember, it's okay not to be okay. If you're feeling such as gender bias, workplace bullying, and even anxious, depressed, or overwhelmed, don't hesitate domestic violence. These issues can exacerbate to reach out. Our committee members are here to mental health problems and create a hostile work listen, support, and guide you towards the help you environment. need.

To address these concerns, WIPM has established Mental health is a crucial aspect of well-being that a robust mental health support system. Our deserves as much attention as physical health. At communication lines are always open for anyone WIPM, we are committed to supporting the mental who needs to talk or is seeking guidance. We are health of women in pest management and creating committed to staying connected with those who have a culture of acceptance and understanding. We are reached out to us, providing ongoing support and here for you, and we encourage you to reach out if resources. you need help.

We have a team of committee members who have completed the Mental Health First Aid course and 5

E-MAGAZINE - DECEMBER 2023

THE POWERHOUSE BEHIND WIPM: AN AWARD-WINNING COMMITTEE

The success of any association is often attributed to the strength and dedication of its leadership. In the case of Women in Pest Management (WIPM), the credit goes to an exceptional, award-winning committee. This dynamic team of ten leaders, each with their unique industry and business accolades, has been the driving force behind the organisation's remarkable achievements.

The collective experience and expertise of these ten committee members have been instrumental in shaping WIPM's vision and strategies. Their individual accomplishments, ranging from industry awards to business recognitions, have contributed to an outstanding leadership team that is second to none.

Under their guidance, WIPM has made significant strides in promoting diversity and inclusion in the pest management industry. Their most recent accomplishment was the successful organisation of the 2023 WIPM Recognition Awards. With over 100 nominations, 17 finalists, and 5 winners, the event was a testament to the committee's dedication and hard work.

Let's take a closer look at some of the achievements of our award-winning committee:

6

NICKY TURNER Winner of: • 2023 Large Trades & Services Award Sunshine Coast Business Awards • 2018 Large Service & Retail Award Sunshine Coast Business Awards • 2017 Australian Pest Manager of the Year • 2017 Best Pest Management Firm Award Employing less than 10 Employees • 2017 Leadership Award Sunshine Coast Business Awards • 2016 Best Pest Management Firm Award Employing less than 5 Employees • 2016 Queensland Pest Manager of the Year • Finalist 2022 Large Trade & Services Award Sunshine Coast Business Awards • Finalist 2019 Australian Sml Business Champion Awards • Finalist 2019 Large Service & Retail Award Sunshine Coast Business Awards

FACEBOOK-SQUARE INSTAGRAM-SQUARE LINKEDIN • Finalist 2017 Professional Business Sunshine Coast Business Awards • Finalist 2017 Customer Service Sunshine Coast Business Awards • Finalist 2017 Innovation Award Sunshine Coast Business Awards

• 2013 Commendation Awards AEPMA • Finalist 2023 Pest Manager of the Year Awards • Finalist 2020 Pest Manager of the year Awards • Finalist 2019 Businesswoman of the year Fiji 2nd Runner up

• Finalist Businesswoman of the Year Sunshine Coast Business Awards

• Finalist 2019 PWAPM Excellence Award

AMANDA ROBIN

• Finalist 2017 Pest Manager of the Year South Pacific Award

Winner of: • 2023 Office Employee of the year Award WIPM Recognition Awards • 2016 Sales team of the Year Rentokil Awards • 2019 Sales team of the Year Rentokil Awards • Finalist Leadership Award WIPM Recognition Awards • Finalist 2019 PWAPM Excellence Award • Finalist 2020 PWAPM Excellence Award • Finalist 2021 PWAPM Excellence Award

RACHEL SKEDD Finalist of: • 2020 PWAPM Excellence Award

ASITA DEVI DEO Winner of:

• Finalist 2019 Pest Manager of the Year South pacific Award

JODIE TURNER Winner of: • 2023 Business of the Year Mareeba Chamber of Commerce

KUSHNUMMA BEGUM Winner of: • 2023 South pacific Excellence Award WIPM Recognition Awards • 2023 Fiji Business Excellence Prize Award • Multi Award Winning Company since 2013

SHERI MACRAE Winner of: • 2021 Female Trainee of the Year Award PWAPM Awards

• 2022 PWAPM Excellence Award • 2022 Pest Manger of the Year South Pacific Award • 2018 Pest Manager of the Year South Pacific Award • 2018 Best Business Operations in Prime Minister Awards • 2016 Pest Manager of the Year South Pacific Award • 2015 Pest Manager of the Year South Pacific Award • 2013 Entrepreneur of the Year Woman in Business Awards

ELIZA UREY Winner of: • 2019 TAFE NSW Trainee of the year • 2017 Scholarship for Events & Hospitality Advanced Diploma Kenvale College Sydney • 2022 Administrator of the Year Award PWAPM Excellence Awards

"IT'S EVIDENT THAT THERE'S A SIGNIFICANT CONNECTION BETWEEN WOMEN WHO WIN AWARDS AND THOSE WHO CONTRIBUTE SIGNIFICANTLY TO THE INDUSTRY".

7

E-MAGAZINE - DECEMBER 2023

CELEBRATING WOMEN IN PEST MANAGEMENT IN NEW ZEALAND GETTING TO KNOW YOU - AIMEE ROSE KELLY WHAT IS YOUR NAME? Aimee Rose Kelly aka Rattus Rattus.

WHERE DO YOU WORK? Economic Pest Control, Auckland NZ.

WHAT IS YOUR ROLE? Trainee Technician / whatever I’m told.

HOW DID YOU GET INTO PEST CONTROL? After working with the general public for so long day in day out I was ready to give rats and cockroaches a go as a more pleasant option.

DESCRIBE YOURSELF IN THREE WORDS Passionate, Hardworking, Empath.

WHAT DO YOU LOVE ABOUT PEST CONTROL? I love that every day is so different. I also love the learning as it's all completely new to me. I love the exercise and being in the outdoors. I don't like killing things much but being a control freak I can handle keeping things under control. This part works for me.

HOW DID YOU TWO GIRLS GET TO KNOW ONE ANOTHER? Definitely over some loud music played live by Nikki’s fiancé who’s my very old friend and now boss Mike and many cheeky cold savs. We soon worked out that we have many similarities and a lot in common.

WHAT IS YOUR BIGGEST PEST PEEVE? Snails in the Rodent Stations or Rat Cafes as I call them.

WHO INSPIRES YOU? AND WHY? I'm always inspired by people who are physically enabled and who don't let that stop them doing anything they want to do.

WHAT SCRAMBLES YOUR BRAIN EVERY TIME YOU THINK ABOUT IT? How were those bloody pyramids built!!!!!!

WHAT ARE YOU MOST DETERMINED TO ACCOMPLISH? To get my qualification in Pest Control.

WHAT'S YOUR FAVOURITE WAY TO SPEND A DAY OFF? To relax somewhere in the warmth, whether that be the pub or the beach or somewhere in nature. Fishing 8

ideally. Oh God killing more stuff!

HAVE YOU EVER READ A BOOK THAT CHANGED YOUR LIFE? I think all books change your life to some degree.

Take a wee bit out of everything. Learn something or remember something. A new way of thinking perhaps.

IF YOU ENDED UP IN JAIL, WHAT WOULD YOU FRIENDS AND FAMILY THINK YOU DID? Probably doing something like commandeering a ship. Something Pirate. Either that or standing up for the Under Dog and getting into trouble for it.

IF YOUR LIFE WERE A MOVIE, WHAT WOULD THE MOVIE BE CALLED? Not Over Yet. WHAT EMBARRASSING MOMENT HAS STUCK WITH YOU OVER THE YEARS? Nothing I want to talk about.

WHAT ARE SOME OF YOUR BIGGEST FEARS? Death yep that’s a big one. Fear of the unknown.

WHERE DO YOU SEE YOURSELF IN FIVE YEARS? Not sure but as long as I'm happy I'm not bothered.

WHAT ARE YOU MOST PROUD OF AND WHY? I'm proud of never giving up and working through every situation no matter how hard because life can

FACEBOOK-SQUARE INSTAGRAM-SQUARE LINKEDIN

THE

REPORT

certainly throw you some curve balls and has done.

IF YOU COULD CHANGE ONE THING ABOUT YOURSELF, WHAT WOULD IT BE? To be a little less trusting of people perhaps.

WHAT'S ONE OF THE MOST FUN CHILDHOOD MEMORIES YOU HAVE? Spending time on my Uncles Farm and doing all fun farm stuff. Milking the cows.

WHO IS YOUR CELEBRITY CRUSH? Bruce Willis in the Die Hard Films.

WHAT'S THE WILDEST THING YOU HAVE EVER DONE? Been to Egypt Twice, that was pretty wild. Both times.

WHAT'S YOUR WORST BAD HABIT? Drink too much.

HOW WOULD YOUR BEST FRIEND DESCRIBE YOU? Loyal.

HOW WOULD YOU DESCRIBE EACH OTHER? Old School / Soul Sisters.

WHAT IS A PRODUCT YOU CANNOT LIVE WITHOUT? I'm not really particularly tied to any one product that I couldn't live without.

WHAT WOULD YOU DO IF YOU WERE INVISIBLE FOR A DAY? Gosh what wouldn't you do!!! Go and freak the shit out of people most likely.

WHAT ADVICE WOULD YOU GIVE TO A NEW FEMALE TECHNICIAN COMING INTO THE PEST INDUSTRY? Be ready for just about anything.

DO YOU HAVE ANY FUNNY OR SECRET TALENTS YOU'D BE WILLING TO SHARE? I can attract weirdos, if there's one in the vicinity, they are heading my way.

WHAT ADVICE WOULD YOU GIVE YOUR TEENAGE SELF? I'd let her know that things don't always work out the way you envision but that's ok just make the best of everything and be grateful.

I am honoured to announce that I have been appointed as one of the New Zealand representatives for Women in Pest Management, alongside Aimee McBean. This decision is fuelled by my unwavering passion for supporting and empowering women in our industry.

In my new role, I will be overseeing all sponsorship activities in NZ, which includes the prestigious 2024 WIPM NZ Excellence Award. I am thrilled to share our vision for the upcoming Women in Pest Management Networking Breakfast to be held here in NZ at the WAIPUNA Hotel & Conference Centre on Friday 30th August 2024, coinciding with the PMANZ Conference. This event is not merely a celebration of the remarkable achievements of women in our industry, but a crucial step towards fostering an inclusive environment where everyone, regardless of gender, can flourish. Our goal is not only to gather together to celebrate the achievements of women in pest management but also to actively contribute to shaping an industry where talent knows no gender boundaries.

Wishing you a season filled with joy, peace, and the warmth of shared camaraderie. As we reflect on the achievements of the Women In Pest Management Association this year, may the spirit of Christmas inspire us to continue working together to overcome challenges and create a brighter future for all.

Merry Christmas, Nikki De Renzy New Zealand Representative, Women in Pest Management (WIPM)

9

E-MAGAZINE - DECEMBER 2023

CELEBRATING WOMEN IN PEST MANAGEMENT IN NEW ZEALAND WIPM NETWORKING BREAKFAST FRIDAY 30TH AUGUST 2024

10

FACEBOOK-SQUARE INSTAGRAM-SQUARE LINKEDIN

THANK YOU We're excited to introduce this e-Magazine, brought to you with the support of Mike Butler and Nikky De Renzy from Economic Pest Control. Thanks to their generosity, we're able to deliver valuable information and resources to our members. Without their backing, sending out this e-Magazine to our members wouldn't have been possible. A huge shout-out to Economic Pest Control for sponsoring our WIPM website and ensuring our content stays current.

SPONSORS PLATINUM SPONSOR

Big shoutout to our fantastic sponsors of 2023! Your enthusiastic involvement in all our events and awards has been instrumental in the success of Women In Pest Management. Your contributions have truly fuelled our achievements. Excitingly, we anticipate continuing this collaboration in 2024. A special thank you to those who've already reached out to sponsor next year. Sponsorship for 2024 is now open, and we're grateful for the ongoing support.

11

E-MAGAZINE - DECEMBER 2023

YOUR BUSINESS’ FIRST IMPRESSION: 10 WAYS TO BUILD AND KEEP A POSITIVE PUBLIC IMAGE As a business, making a stellar first impression is more than just a courteous gesture; it’s a vital component of building trust, credibility, and a loyal customer base. When people have a pest problem or other need with their property, they usually need help fast. So, the first thing they see about your business is very important. It can influence them into deciding whether to hire you or not. Unsure how to build a positive business public image? Read on…

In this article, we delve into 10 elements that help to create a strong initial impression in the competitive pest control, building inspection and general property services industries, ensuring that your business stands out as a professional and trustworthy choice for potential customers.

Here are a few things to keep in mind when designing your logo for positive public business image: •

Use simple shapes and colours.

•

Avoid too much text.

• Close up of man hand with hedge trimmer cutting bushes of white cedar to ideal fence. He may be • concerned about business public image

#1 PROFESSIONAL LOGO DESIGN AND BRANDING

A good logo is important for any business, but it’s especially important for services businesses where customers tend to decide on their supplier quickly.

Your logo is the first thing people will see, so it needs to make a good impression. It should be memorable, easy to recognise, and relevant to what you do and your business values.

12

•

Make sure it’s easy to read and understand.

Use a symbol that represents you and your values – for example if you’re committed to effective and eco-conscious pest management then showcase through the imagery.

Make sure your logo is used consistently across all your materials and in the same way – i.e. your standard colours unless black and white is needed for a particular placement, no distortion or at strange angles, all elements remain in proportion regardless of logo sizing, etc.

FACEBOOK-SQUARE INSTAGRAM-SQUARE LINKEDIN

#2 COMMUNICATE YOUR BUSINESS’S PUBLIC IMAGE VIA A RESPONSIVE, EASY WEBSITE

Your website is often the first thing people see when they’re looking for a property services company. It’s important to make sure yours is easy to use and succinctly informative.

A responsive website means that it’ll look good and be easy to use on any device, whether it’s a computer, tablet, or smartphone. This is important because more and more people are using their mobile devices to browse the internet.

Your website should include essential information about your services as well as your contact information.

You can also include informative blog posts or articles about pest control or building inspection to show your expertise.

#3 CLEAR AND EFFECTIVE COMMUNICATION

When people contact your business, it’s important to communicate clearly and effectively. This means being prompt, professional, and empathetic: •

Here are some tips for creating a responsive and • easy-to-use website: •

Write in clear and concise language.

•

Use large fonts and high-contrast colours.

•

Provide a simple navigation menu.

•

Make sure your website is mobile-friendly.

If you don’t have an online presence to help project a positive public image for your business, be sure to read our article: Online Business: How to Take Your Business Digital. Also check out our 5 tips to improve your website ranking and grow your business and 5 simple ways to promote your business.

Respond to inquiries as quickly as possible.

Use clear and concise language, and avoid using jargon.

•

Ask plenty of questions.

•

Communicate that you understand the customer’s concerns and address them in a way that’s helpful and reassuring.

You can also train your staff on techniques for communicating effectively with your business’s stakeholders, including how to listen actively and provide informative responses to customers. If you don’t have time there are plenty of online resources such as YouTube videos and podcasts that can assist.

Even business.gov.au provides a useful guide on this.

By communicating well, you can build trust with your customers and show them that you care about their needs. This article on How to Help Customers Prepare for a Pest Control Visit – Before and After Care is a good resource on communicating effectively about your services.

#4 PROMPT RESPONSE TO INQUIRIES HELPS YOUR BUSINESS’S PUBLIC IMAGE

The first point above really does deserve being emphasised. When people contact your business, it’s important to respond to their inquiries quickly. This shows that you’re interested in helping them and that you value their time. It also shows you operate efficiently, which gives the impression you’re well equipped to address their needs effectively.

You can use a system to track and manage inquiries to make sure that you respond to all of them in good time. Even if you can’t solve the problem right away, you should acknowledge the inquiry and let the customer know when you’ll be able to follow up.

13

E-MAGAZINE - DECEMBER 2023

#7 CUSTOMER REVIEWS AND TESTIMONIALS

In today’s world, people often read online reviews before making a decision about a business. If you have positive reviews, be sure to highlight them on your website and social media pages. You can also ask satisfied customers to leave reviews on Google or other review sites.

If you have negative reviews, don’t ignore them!

Respond to them promptly and professionally.

Show that you’re willing to listen to the customer’s concerns and address them.

By responding to both positive and negative reviews, you can show potential customers that you’re committed to customer satisfaction. This will help you build trust and attract new business.

#5 PROFESSIONAL UNIFORMS AND VEHICLE SIGNAGE

Check out these customer service strategies for pest controllers for more info on keeping your clients happy. They can be applied to all sorts of businesses.

When you, your pest control or building inspection technicians, cleaning, maintenance or garden services team, or anyone else representing your business arrive at a customer’s property, their appearance should be professional. This means wearing uniforms with your company’s logo, at the least.

The vehicles that they use should also be branded with your company’s logo. Be sure to read our article titled How To Set Up Your Pest Control Truck to find out how to create a well-organised, efficient vehicle that will serve you well.

This visual consistency gives the impression that you’re a legitimate and trustworthy company. It also makes it easy for customers to identify your technicians when they arrive.

#6 HONESTY AND TRANSPARENCY

#8 TRAINING FOR A POSITIVE BUSINESS PUBLIC IMAGE

To be successful, a service business needs to have well-trained and qualified technicians. This means that the technicians should have the knowledge and skills to do their jobs, according to the standards of today rather than five years ago. They should also be qualified by a recognised training organisation.

It’s important to be honest and transparent with your customers. This means being clear about your pricing and the services you offer. You should avoid hidden fees or language that could confuse or mislead customers. Checklists that denote what a particular service entails will also be helpful.

You can highlight the qualifications and experience When customers know exactly what to expect, they’re of your team on your website and in your marketing more likely to trust you and do business with you. materials. This will show potential customers that Transparency builds credibility and shows that you’re you’re a reputable company that uses qualified team a fair and honest company. Be upfront about any members, from your office staff through to your most limitations on your services. For example, if you don’t senior manager. offer service in certain areas, or something they want It’s important to invest in ongoing training for is outside your area of expertise, let customers know your technicians. This will help them stay up-towithout hesitation. date on the latest job completion techniques and environmentally friendly practices. It also shows your

14

FACEBOOK-SQUARE INSTAGRAM-SQUARE LINKEDIN

dedication to delivering effective and responsible #10 HAVE PROPER BUSINESS service outcomes.

For more on training, check out: •

Interview with Rapid Training Pest Control Graduates, Sheri and Steve

•

Traineeships for Pest Controllers and How to Access Them

•

Government Initiatives for Training: An Interview

INSURANCE

One of the most professional moves you can make as a business owner is to have insurance that safeguards your hard work. If a customer makes a claim for damages caused by your services, insurance can help you pay for the legal fees and any damages that you are found liable for.

Rapid Solutions has more than 25 years of industry experience and offers affordable, quality professional #9 QUALITY ASSURANCE AND indemnity insurance and general liability insurance.

If you need to talk to an insurance industry expert FOLLOW-UP about where you’re at and what you need to move Your business relationship with your customers your business forward safely, give Rapid Solutions a doesn’t end when you walk out the door. It’s important call on 1300 309 169. for your business’ public image to make sure that your customers are satisfied with the property services you provide. This means following up with them after the job is complete to make sure that they’re happy with BELINDA SMITH the results and to ask for feedback.

CEO, Rapid Solutions You can do this by sending them a survey or by calling leader and them to ask for comments. If there are any problems, Experienced executive with a diverse industry you should address them promptly. By following up background.

Skilled with your customers, you show them you’re committed sector in business growth, strategic to providing excellent service and support. This will help you build trust and loyalty, and it will encourage planning and implementation and culture building. Focussed them to do business with you again in the future. on providing customers with peace of mind and Your industry can be very competitive. To stand tailoring service offerings to meet market needs. out from the competition, you need to focus on Passionate about ending family violence because representing your business well and providing everyone deserves to live safely in their own home, excellent customer service. This means making a workplace and community. good first impression, being responsive to customer inquiries, and providing quality assurance and followup. By following these tips, you can build a successful business that will keep your customers coming back for more.

Specialist Professional Indemnity & Public Liability Insurance Tailored insurance for pest managers and technicians to protect you and your business.

Find out more at www.rapidsolutions.com.au This product is underwritten by Pacific International Insurance Pty Ltd ABN: 83 169 311 196

A TRUSTED INSURER FOR OVER 25 YEARS 15

E-MAGAZINE - DECEMBER 2023

CELEBRATING WOMEN IN PEST MANAGEMENT IN PAPUA NEW GUINEA GETTING TO KNOW YOU - ADE DARUSILLA WHAT IS YOUR NAME? Ade Darusilla.

WHERE DO YOU WORK? ProPest Control Limited.

WHAT IS YOUR ROLE? Supervisor.

HOW DID YOU GET INTO PEST CONTROL? Apply through vacant positions.

DESCRIBE YOURSELF IN THREE WORDS. Kind, funny and very emotional.

WHAT DO YOU LOVE ABOUT PEST CONTROL? Hard to eliminate all.

HOW DID YOU MEET THE COMMITTEE OF WIPM? Termite Professional conference 2023.

WHAT IS YOUR BIGGEST PEST PEEVE? Bedbugs that bite at night.

WHO INSPIRES YOU? AND WHY? IT DOESN'T HAVE TO BE SOMEONE IN THE PEST INDUSTRY. My colleagues, they made me to be who I am now.

WHAT EMBARRASSING MOMENT HAS STUCK WITH YOU OVER THE YEARS? While walking to a party dance floor, my heels got broken.

WHAT ARE SOME OF YOUR BIGGEST FEARS? Fear of my home been on fire while asleep.

WHAT SCRAMBLES YOUR BRAIN EVERY TIME YOU THINK ABOUT IT? Family obligations.

WHERE DO YOU SEE YOURSELF IN FIVE YEARS? Senior supervisor.

WHAT'S YOUR FAVOURITE WAY TO SPEND A DAY OFF? With family out for picnic at the beach.

IF YOU COULD CHANGE ONE THING ABOUT YOURSELF, WHAT WOULD IT BE? Control my temper.

WHAT ARE YOU MOST DETERMINED TO ACCOMPLISH? To be a professional Pest Technician.

HAVE YOU EVER READ A BOOK THAT CHANGED YOUR LIFE? Yes.

IF YOU ENDED UP IN JAIL, WHAT WOULD YOU FRIENDS AND FAMILY THINK YOU DID? Expired license.

IF YOUR LIFE WERE A MOVIE, WHAT WOULD THE MOVIE BE CALLED? Heaven is my home.

16

WHAT ARE YOU MOST PROUD OF AND WHY? Proud of my job, it's a blessing and I have learnt from colleagues and doing my own research.

WHAT'S ONE OF THE MOST FUN CHILDHOOD MEMORIES YOU HAVE? Playing hide and seek and eating a lot of chocolates and ice creams.

WHO IS YOUR CELEBRITY CRUSH? Elvis Presley

WHAT'S THE WILDEST THING YOU HAVE EVER DONE? Broke my own birthday gift (phone).

FACEBOOK-SQUARE INSTAGRAM-SQUARE LINKEDIN WHAT'S YOUR WORST BAD HABIT? Eating a lot.

HOW WOULD YOUR BEST FRIEND DESCRIBE YOU? Funniest.

THE

HOW WOULD YOU DESCRIBE EACH OTHER? Crazy when we meet.

WHAT IS A PRODUCT YOU CANNOT LIVE WITHOUT? Water.

WHAT WOULD YOU DO IF YOU WERE INVISIBLE FOR A DAY? Travel the whole world.

WHAT ADVICE WOULD YOU GIVE TO A NEW FEMALE TECHNICIAN COMING INTO THE PEST INDUSTRY? Never let the male look down on you.

REPORT

WHAT'S THE HARDEST THING YOU FIND BEING A FEMALE PEST TECHNICIAN? Using a power drill for termite jobs.

Representing Women in Pest Management in Fiji and the South Pacific alongside Kushnumma Begum fills me with pride and purpose.

WHAT ADVICE WOULD YOU GIVE YOUR TEENAGE SELF? Make the right choice in life.

When I joined the committee 18 months ago, my mission was crystal clear—to make a positive impact and spotlight the incredible talents of women in pest control in Fiji. Our journey has been fulfilling, in the announcement of Kushnumma as the winner of the 2023 South Pacific Excellence Award—a true reflection of our members' dedication.

DO YOU HAVE ANY FUNNY OR SECRET TALENTS YOU'D BE WILLING TO SHARE? Come to work wearing my undies inside out.

As we approach 2024, I'm thrilled to contribute to organising the Recognition Awards for South Pacific and the Big Networking Breakfast in Auckland, New Zealand, promoting international collaboration.

Wishing everyone a Merry Christmas Asita Devi Deo

17

E-MAGAZINE - DECEMBER 2023

CELEBRATING WOMEN IN PEST MANAGEMENT IN CANADA GETTING TO KNOW YOU - RACHEL MENDES WHAT IS YOUR NAME? Rachel Mendes.

WHERE DO YOU WORK? Last Call Pest Control.

WHAT IS YOUR ROLE? Owner/Operator.

HOW DID YOU GET INTO PEST CONTROL? I was beginning my entry exams for mortuary school when I had a terrible injury at work. I decided I needed to reframe my career and took a job at a hygiene/ pest company. I was pleased with the company but bored with hygiene, so I took my exams for pest control in 2012 and the rest is history!

DESCRIBE YOURSELF IN THREE WORDS. Empathetic, bold, innovative.

WHAT DO YOU LOVE ABOUT PEST CONTROL? Nothing is ever the same situation twice. There’s always something new and interesting to tackle. I love being able to help people and provide dignity in tough situations.

WHAT IS YOUR BIGGEST PEST PEEVE? Armchair experts.

WHO INSPIRES YOU? AND WHY? I can’t think of anyone specific, but women in general.

Women in this field, women in other traditionally, male dominated fields. Women in general. Since truly embracing the power of female friendships, I have felt supported, inspired, and respected and I am so grateful for the women that have come into my life over the years.

WHAT SCRAMBLES YOUR BRAIN EVERY TIME YOU THINK ABOUT IT? How mirrors work. I just don’t get it LOL.

WHAT ARE YOU MOST DETERMINED TO ACCOMPLISH? I have accomplished so much already it’s still hard to believe I came so far in the matter of four years. I would love to continue the success of Last Call and

18

have my unborn son take over the family business one day.

WHAT'S YOUR FAVOURITE WAY TO SPEND A DAY OFF? Sleeping in, sipping delicious, iced coffee, relaxing on the couch with my hubby and our dog. On more adventurous days we like to kayak and take day trips to the beach.

HAVE YOU EVER READ A BOOK THAT CHANGED YOUR LIFE? The Subtle Art of Not Giving a F*ck. I read it at a pivotal moment of change in my life and it gave me the courage and perspective to shift my thinking.

IF YOU ENDED UP IN JAIL, WHAT WOULD YOU FRIENDS AND FAMILY THINK YOU DID? Probably something related to a political counter protest.

IF YOUR LIFE WERE A MOVIE, WHAT WOULD THE MOVIE BE CALLED? Pest Mortem.

WHAT EMBARRASSING MOMENT HAS STUCK WITH YOU OVER THE YEARS? When I squeezed a bottle of chemical so hard it exploded in front of my boss at the time.

FACEBOOK-SQUARE INSTAGRAM-SQUARE LINKEDIN WHAT ARE SOME OF YOUR BIGGEST FEARS? Bloodwork and heights.

WHERE DO YOU SEE YOURSELF IN FIVE YEARS? Spending my time between work and family, our little guy will be around kindergarten by then.

WHAT ARE YOU MOST PROUD OF AND WHY? I’m proud I had the courage to leave a situation that wasn’t right for me and starting the beautiful life I have now. It wasn’t easy but every hard moment led me here and I have never been happier at work and at home.

IF YOU COULD CHANGE ONE THING ABOUT YOURSELF, WHAT WOULD IT BE? I wish I liked a bigger variety of food. I don’t find eating very enjoyable, but I would like a naturally bigger palate.

WHAT'S ONE OF THE MOST FUN CHILDHOOD MEMORIES YOU HAVE? Camping with my parents and my sister during the summer months as kids. Some of my fondest memories were spent on our boat.

WHO IS YOUR CELEBRITY CRUSH? Florence Pugh.

WHAT'S THE WILDEST THING YOU HAVE EVER DONE? Oh boy I grew up in the 00s without the internet so some of that will stay in the wild LOL. WHAT'S YOUR WORST BAD HABIT? I leave little piles of mess everywhere I go.

HOW WOULD YOUR BEST FRIEND DESCRIBE YOU? Unique but low key predictable.

WHAT IS A PRODUCT YOU CANNOT LIVE WITHOUT? These days it’s Tums hahah.

WHAT WOULD YOU DO IF YOU WERE INVISIBLE FOR A DAY? I don’t know!

WHAT ADVICE WOULD YOU GIVE TO A NEW FEMALE TECHNICIAN COMING INTO THE PEST INDUSTRY? Stick with it! Don’t let anyone tell you that you can’t do something without a man. Be tough and confident and there is such a huge network of powerful women to look up to.

WHAT'S THE HARDEST THING YOU FIND BEING A FEMALE PEST TECHNICIAN? I don’t have to deal with major issues working for myself the way I did working for a company, but historically feeling like I was a “trophy tech” or “diversity hire” was very discouraging.

DO YOU HAVE ANY FUNNY OR SECRET TALENTS YOU'D BE WILLING TO SHARE? I know the Lord’s Prayer in Latin (learned in grade nine and never forgot it). I can fit my hand all the way to the bottom of a pringles can. I have never eaten steak ever.

WHAT ADVICE WOULD YOU GIVE YOUR TEENAGE SELF? Just get through it, it gets sooo much better!

GETTING TO KNOW YOU - SUZY RAYNER WHAT IS YOUR NAME? Suzy Rayner.

WHERE DO YOU WORK? Valkyrie Pest Solutions in Manitoba Canada WHAT IS YOUR ROLE? President - but still a full-time technician.

HOW DID YOU GET INTO PEST CONTROL? I used to be a building manager for a large property management company. My building and my apartment suite went through a bout of bed bugs and German roaches. Through that situation I got to know our dedicated pest control technician who just happened to be a woman. We kept in touch after I left that job. Years later I saw the place where she worked was hiring and well, here I am!

DESCRIBE YOURSELF IN THREE WORDS. I had to ask my youngest for help on this… they said: Cool. Bug. Lady. if I had to decide on 3 words myself, I’d probably say: Stubborn. Weird. Compassionate.

😂

WHAT DO YOU LOVE ABOUT PEST CONTROL? I love love love that I will never be done learning! I’m

coming up on 10 years in the industry and I’m still learning new things. This is the longest I’ve ever done something and not gotten bored with it!

WHAT IS YOUR BIGGEST PEST PEEVE? I’d have to say people giving false information. It’s something I find a lot of people do in this industry.

I just hate it when someone says a pesticide will kill spiders but is somehow not going to kill bees.

19

E-MAGAZINE - DECEMBER 2023

CELEBRATING WOMEN IN PEST MANAGEMENT IN CANADA WHO INSPIRES YOU? AND WHY? IT DOESN'T HAVE TO BE SOMEONE IN THE PEST INDUSTRY. My children. They are the kindest and most beautiful people. They inspire me to never quit improving myself. My son is 16 and is a living example that men can be so much more than the role that society boxes then into. He’s caring, responsible and just lives his life according to his own values. I wish I would have been as sure of who I was at 16 like he is. My youngest is 10 and they inspire me for much of the same reasons. This year they came out to us as non-binary - I feel incredibly honoured that they felt safe enough to tell myself and their dad. There’s a lot of anti-trans rhetoric being spread right now and to see a 10-year-old standing true to themselves despite it. It’s the epitome of bravery.

WHAT SCRAMBLES YOUR BRAIN EVERY TIME YOU THINK ABOUT IT? Why people don’t want to leave a better world for the future generations. I just don’t get not working towards future generations needing to work less and being able to enjoy the beauty of life more than working.

WHAT ARE YOU MOST DETERMINED TO ACCOMPLISH? I have two main goals in pest control. The first is to attract more women into the industry. The last statistic I saw was that we still only make up 6% of this industry. My company is currently only going to be hiring women, trans people, and non-binary folks to work in the field. I jump at every opportunity to speak at schools about this career! I want to be part of blowing up that 6% into 50+%!!! My second goal is to change the way licensing is done in my Province.

Currently we are only required to take an exam and then retake that exam every 5 years. The problem is that that exam hasn’t changed in many years.

There are people who have been in this industry for decades who are still doing pest control like when they first started! It’s not conducive to our industry being taken seriously when there’s no requirement for continuous education.

WHAT'S YOUR FAVOURITE WAY TO SPEND A DAY OFF? My favourite way to spend a day off is being outside 20

with my kids, husband, and dogs… and then eat good food!

HAVE YOU EVER READ A BOOK THAT CHANGED YOUR LIFE? Oh, how can I pick just one!?!? Everything by Gabor Mate is life changing and his work is a big reason why I approach every human being with compassion.

When I see someone struggling with addiction or even just someone being absolutely awful - I can’t help but think of what must have been done to them to cause the pain that they’re masking.

IF YOU ENDED UP IN JAIL, WHAT WOULD YOU FRIENDS AND FAMILY THINK YOU DID? They would think I did something that I felt was justified - righting a wrong/protecting someone. My husband literally said to me when I asked him this that it would likely be murder because someone would have had to have done something awful like hurt my children or hurt someone else’s children for me to get myself sent to jail. I’m too much of a rule follower - I only go against the rules when the rules are unjust.

IF YOUR LIFE WERE A MOVIE, WHAT WOULD THE MOVIE BE CALLED? Takin care of business.

WHAT EMBARRASSING MOMENT HAS STUCK WITH YOU OVER THE YEARS? Probably the stupid Facebook posts that come back to haunt me in the “memories” section. Before I went to university, I was a fairly hardcore anti-feminist and a bit of a “pick-me”. It is a good reminder of how much I have grown as a person though. Before university I had a lot of awful views on women, gender roles, racism, and addiction.

WHAT ARE SOME OF YOUR BIGGEST FEARS? The biggest fear I have is for my children’s future. The cost-of-living crisis in Canada is getting worse and worse and the “solutions” put out disproportionately affect low to middle class people. Housing prices are astronomical here. We are a country full of oligopolies and the people running these oligopolies seem to have the government in their pockets. Our grocery

FACEBOOK-SQUARE INSTAGRAM-SQUARE LINKEDIN stores, cell phones, internet providers, airlines are oligopolies in Canada. We pay some of the highest rates in the world for these things. The second biggest fear is climate change. I’ve seen it getting more and more obvious over the last 5 years. It’s disheartening that there are so many people in government who don’t see urgency in acting on it. This summer was awful for wildfires in Canada - I know Australia had similar issues in the last few years too.

WHERE DO YOU SEE YOURSELF IN FIVE YEARS? Buying my huge plot of land and starting my family’s little farm/commune. My goal is to purchase 100 acres and build a tiny home for each of my kids and for my husband and I too.

WHAT ARE YOU MOST PROUD OF AND WHY? I’m proud of my kids first… but I know that I should be proud of myself too. I’ve had a bit of a rough life and somehow here I am! I’ve been homeless a few times in my life - once with a toddler. Escaped an abusive relationship- with said toddler! I’ve struggled with addiction. I guess I’m most proud that through it all I’ve always remembered where I came from. I don’t want to be one of those people who become successful and then look down on people who are just trying to survive. I worked hard when I was poor I’m not working any harder now.

IF YOU COULD CHANGE ONE THING ABOUT YOURSELF, WHAT WOULD IT BE? I’d like to quit people pleasing. I want to help everyone and sometimes I forget that I need to sleep lol.

WHAT'S ONE OF THE MOST FUN CHILDHOOD MEMORIES YOU HAVE? Fishing with my dad. He would set us kids up on shore to cast for fish then he’d put on his snorkel and flippers, and he’d go spear fishing. It was great because if we got one of our lines stuck then Dad would just swim down and get it out.

WHO IS YOUR CELEBRITY CRUSH? I love Tom Hardy, but I equally love Seth Rogen. I’d be a happy happy woman if I could have both lol.

HOW WOULD YOUR BEST FRIEND DESCRIBE YOU? Probably that I’m straightforward and honest.

HOW WOULD YOU DESCRIBE EACH OTHER? Rachel is like the best cheerleader to have on your side. She’s a fierce advocate and will always make sure you do what’s best for you. She’s one of my best friends and I’m so incredibly grateful to know her.

WHAT IS A PRODUCT YOU CANNOT LIVE WITHOUT? Antiperspirant. Nobody wants to know me without this lol.

WHAT WOULD YOU DO IF YOU WERE INVISIBLE FOR A DAY? I would lay under a tree and look at the sky and just exist.

WHAT ADVICE WOULD YOU GIVE TO A NEW FEMALE TECHNICIAN COMING INTO THE PEST INDUSTRY? It’s ok to embrace your femininity in a female lacking industry. You don’t need to act like the men. You don’t need to be just like a man. Just be yourself!

WHAT'S THE HARDEST THING YOU FIND BEING A FEMALE PEST TECHNICIAN? The longer I do this the less hard it is to be a woman in this industry…but that could be because I work on my own now. I think the “old boys” in the “old boys club” are becoming fewer and fewer - and the hardest thing is always your coworkers and bosses.

It can be a bit of a dog-eat-dog work environment.

The customers are so impressed by a female technician - people are excited to hire me because I’m a woman! It was my motivation to start my own company.

DO YOU HAVE ANY FUNNY OR SECRET TALENTS YOU'D BE WILLING TO SHARE? I am a soup witch!

WHAT ADVICE WOULD YOU GIVE YOUR TEENAGE SELF? Just enjoy being you. Spend more time discovering yourself and less time caring what other people think.

WHAT'S THE WILDEST THING YOU HAVE EVER DONE? Probably when I told my husband we were going to remortgage our house and put every last penny into this business.

WHAT'S YOUR WORST BAD HABIT? I have an insane caffeine addiction. One day someone is going to do an intervention on me I just know it… I’m pretty sure my veins pump coffee.

21

E-MAGAZINE - DECEMBER 2023

PESTIE CONNECTIONS

Join Nicky in this episode of Pestie Connections, where she engages in a delightful chat with Rachel Mendes of Last Call Pest Control and Suzy Rayner of Valkyrie Pest Solutions. Hailing from the maple-soaked land of Canada, these Pestie Besties kindled a unique friendship within the Women In Pest Control Group and celebrated their connection at PestWorld Canada. Dive into their stories as they share their journeys into the pest management industry, shedding light on their decision to venture out on their own. In this conversation, we unravel the significance of female technicians supporting one another, exploring the mentorship and mutual encouragement that propelled these remarkable women to their current successes. The discussion delves into the day-to-day challenges of balancing business with family commitments and addresses the hurdles faced in a predominantly male-dominated industry. Get ready for an insightful exploration of resilience, friendship, and breaking barriers in the world of pest control.

22

FACEBOOK-SQUARE INSTAGRAM-SQUARE LINKEDIN

DISCOVER THE TOP REASONS TO BE PART OF THE 2024 WIPC CONFERENCE!

We’re excited to be back in full force after COVID. We have a stellar lineup of speakers with great topics such as: Our Keynote speaker is Maura Spence Carroll who was Miss Colorado 2021 and is an intelligence specialist with the US Army. She’ll be speaking on Mental Health Awareness. We’ll also learn about Sexual Harassment in the Workplace Keeping your family business after a death. Finding, hiring, and keeping good employees.

Nine ways to generate revenue without spending money. Fleas, Ticks, Mosquitoes. Water IPM. The upcoming changes in Rodenticides. We’re excited to announce we’ve added Wildlife Management to the conference with Sponsors and Annie Raish as our speaker in an effort to get more women interested in wildlife management and exclusion work. You’ll meet Foster and Culley the Pest Posse guys who’ll be kicking

off their Segment of Women in Pest Control which airs every Monday in March, check their booth for details.

We’re also excited to have Jay and Nicky Turner “The Pestie Profiles” from Australia in the house. And you don’t want to miss the Awards dinner where we name the Technician and Humanitarian of the year winners.

Also, we’ll be giving away some fabulous prizes. Come join us in beautiful Austin Texas on February 29th and March 1st. We look forward to seeing you.

Lisa Botts Owner and CFO (left) Bobbie Terry Founder and CEO of WIPC (right) 23

FACEBOOK-SQUARE INSTAGRAM-SQUARE LINKEDIN

EVENTS WIPM EVENTS

Nicky Turner

Amanda Robin

AUSTRALIAN EVENTS

Pestie Profiles President

Competitive Pest Services Vice-President

Eliza Urey

Rachel Skedd

Drop Dead Pest Control Events Coordinator

APC TriStar Developments Secretary

Sheri Macrae

Jodie Turner

Laguna Pest Control Committee Member

Maximum Pest Management Committee Member

Asita Devi Deo

Kushnumma Begum

Fastkil Fiji Committee Member

Flick Hygiene Fiji Committee Member

Nikki De Renzy

Aimee McBean

Economic Pest Control Committee Member

Bugs Gone Pest Control Committee Member

Women In Pest Control Conference 29th Feb - 1st March 2024. Austin Texas BPCA PestEx London 13-14 March 2024, Excel London PMANZ Conference 29-30 August 2024, Auckland PestWorld 2024 Denver, 22nd – 25th October 2025 Orlando, 21st – 24th October 2026 Grapevine, 20th – 23rd October FAOPMA 2024 India 2025 Malaysia 2026 New Zealand

NEWSLETTER CONTRIBUTIONS WIPM sponsors and members are encouraged to contribute to our digital eMagazine. If you have an article or relevant resources that you would like to contribute, please email over to info@wipm.au.

CONTACT US

FACEBOOK-SQUARE INSTAGRAM-SQUARE LINKEDIN

WIPM Office Unit 4/1 Selkirk Drive, Noosaville Qld 4566 PO BOX 1910, Noosaville DC Qld 4566

WOMEN LEADING IN PEST MANAGEMENT.

SOUTH PACIFIC

INTERNATIONAL

NEW ZEALAND

Australasian Vertebrate Pest Conference 29th July - 1st August 2024 Sydney NSW AEPMA Pesticon 14-16 August 2024 Gold Coast Australasian Weeds Conference 25-29 August 2024, Brisbane Qld

AUSTRALIA

Big Networking Breakfast 30th August 2024 WAIPUNA Hotel & Conference Centre Auckland NZ Recognition Awards 30th August 2024 WAIPUNA Hotel & Conference Centre Auckland NZ

24