Glamping Business Americas | April/May 2021

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NEWS QUIRKY STRUCTURES CAN SET YOU APART FROM THE COMPETITION Glamping is an industry that has already established itself in many countries across the globe and is quickly growing in many others. A steady increase in popularity has been seen for well over a decade now, and recent events have only helped in speeding things up. This is great news for site owners as the more people who hear about glamping, the more potential guests that are out there. The increase in the industry’s popularity has inevitably led to a rise in the number of sites, meaning that now more than ever, it is important to make glamping sites as memorable as possible. This can be achieved in a number of ways such as level of service, amenities on offer, the local area or (for the purpose of this article) accommodation.

Unique and quirky accommodation is a great way to make a site stand out from those around it and is an aspect of a site that is very easy to market. Bright and beautiful pictures of unusual accommodation on a website is a great way to make a site stand out. Guests who visit a site with unusual accommodation are also far more likely to share their experience over social media. In Mexico, a number of Bubble Hotels have started to appear that are taking the world of social media by storm. Alpino Bubble Glamping in Mexico City and Campera Bubble Hotel in the Valle de Guadalupe wine region of Baja California are great examples. Bubble hotels comprise of inflatable, transparent domes that offer guests the luxury

of a hotel room alongside uninterrupted views of the surrounding area. Travel guides and guests are flooding social media with pictures, providing great, and free, marketing to these sites. Another example can be found at a site listed on Airbnb in Canada, specifically in Essex, Ontario’s wine region, where you can find a wine barrel shaped houseboat floating on Fox Creek. Architecturally speaking, this structure is very similar to other house boats or glamping pods, but the ingenious design of this accommodation has led to it being discussed across the internet. So, if you’re looking to set up a site, or looking to replace accommodation, take a bit of time to research all of the wacky and wonderful options out there!

HUTTOPIA OPENS IN ADIRONDACKS Huttopia are set to open a new glamping retreat in Lake Luzerne with the first bookings available for Memorial Day weekend. Huttopia is a European company with glamping resorts across Europe that has already begun to expand into the U.S. with locations in New Hampshire and Maine. Their newest site, located in the Lake George Region of Adirondack Park, is their first in the State of New York and is spread out over 300 acres of woodland. Huttopia Adirondacks can be found just one hour from Albany, 2.5 hours due south of Montreal and and 3.5 hours due north of New York City, nestled into the base of Kenyon Mountain. Amenities available at the new site include a restaurant, bar service, breakfast, heated swimming pool, camp store, kids club, activities and entertainment. Accommodation comes in the form of safari tents, of which there are 79, or camping pitches.

The design of the site follows the same signature elements as the rest of the Huttopia locations, a beautiful location in the heart of nature, accommodations designed for casual comfort in the company of family and friends, and amenities such as freshly prepared meals made to order, a coffee bar, local craft beverages and French wine, and plenty of activities available on-site and nearby. After approval from the Adirondack Park Agency, plans and construction for the glamping site were delayed due to the pandemic with the site now scheduled to open on Memorial Day weekend in May, with the season running until October. With a number of different accommodation options available, rates start at $120 per night. To find out more about Huttopia Adirondacks, you can find their website at canada-usa.huttopia. com/en/site/Adirondacks.

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