Manufacturer Profile
Cabanon – the French innovators For more than 50 years, Cabanon has designed and manufactured tents of great quality in France. These tents have been sold throughout Europe and beyond. From the original frame tents to the first dome tents and the renowned scout patrol tents, Cabanon has always been known as an innovator of products for holidays under canvas. Cabanon’s extensive product range now includes tents, lodges and trailers with many more accessories, all covered by Cabanon’s two-year guarantee. The company now has a much wider range for holiday parks and glamping sites such as lodge tents with bathrooms, products accessible for people with reduced mobility, stilts for all of its products and wood-burning stoves. Cabanon designs and manufactures its products at its Dunkerque site. In 2009, Cabanon initiated a significant evolution in the outdoor leisure sector by offering Campsites its first product, created in canvas and wood: the Classic 400, the first in its Classic range. Since then, the Classic range has been enriched with the arrival of the Classic 500 and 700.
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Cabanon also developed an unrivalled concept that has been widely commercialised in many camp sites in France called la Bulle..
Beyond bringing innovation to the market, Cabanon is focusing on offering very comfortable products with a design that fits nicely in natural environments.
The company’s latest innovation, the Natuna, created with partner Cabanologue, offers customers an innovative design, modularity, and panoramic openings.
How has France embraced the glamping sector?
Glamping Business catches up with the company’s marketing manager Géraldine Brun. Cabanon will exhibit for the first time at this year’s Glamping Show.
In France, we see a penetration of our Lodge tents into campsites. Our products offer an alternative to other more traditional, campsite accommodation. Our Lodges are a perfect fit for campers who are looking for a “canvas experience” with the comfort of a “house” such as real beds and a bathroom,… Some of the campsites in France now offer a differentiated experience, which is more “Glamping” and for these we have the Bubble and other special tents like Tipi, Ecochique and also our latest innovation the Natuna.
What are your best-selling products and why? Our best selling products are the “Lodge tents” which we call the Classic range. Among these, the best selling ones are the products that can accommodate five people as well as those that offer the possibility to be equipped with a bathroom.
What makes your products different from others on the market? Cabanon has innovated with its Lodge tents since 2009. In 2010 we launched our classic 400, our image tent, and in 2011, our Classic 500 for 5 people. During these years Cabanon was the only tent producer to offer this type of Lodge Tent. Innovation is in the DNA of Cabanon. From the early years we have developed fireproof tents equipped with a stove, tents for warm conditions, and tents equipped with bathrooms. Our newest product in the range, the Natuna provides a brand new design in the field of Lodge tents.
Apart from the traditional campsites we are now seeing a new kind of customer in France who are more focused on a Glamping style experience such as B&Bs, Farms,….
Where do you see further growth potential for your products? We are constantly growing our market share, either with new customers, to whom we can offer our range of existing products – or with existing customers for whom we are always developing new products.
What might we see from you at the Glamping show? This is the first time that Cabanon will participate in the Glamping Show. For this first, we plan to exhibit thee products representative of our brand and our innovations: one of our classic tents, our new Natuna tent and a Bubble. These three products are a must-see for those looking to diversify their rental offer. www.cabanon.com/en