PDS Life Winter 2022

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HERE TODAY WITH AN EYE ON TOMORROW. DS WIN TE R 2 0 2 2 Life

Message from the FOUNDER & CEO

It’s hard to believe another year is coming to a close. And what a year it’s been. In fact, it has been the largest year of growth in the 28-year history of Pacific Dental Services.

To name just a few highlights, we:

• Welcomed 792 new dentists

• Opened 60 new supported practices

• Established a National Clinical Council led by Carolyn Ghazal, DDS

• Joined together with thousands of team members and clinicians in April for the XP Awards at the MGM Grand in Las Vegas after more than two years apart due to the COVID-19 pandemic

• Introduced the theme: Game On! The Power of Winning Together and celebrated more than 100 XP award winners for extraordinary performance

• Celebrated our 28th birthday and 13,000+ team members during the inaugural PDS Appreciation Week in June

• Deployed Epic into our 900+ supported practices, an effort that took 2.5 years and the hard work of every single team member, clinician and support department

• Volunteered more than 72,000 hours in service to your communities

• Provided more than $11 million in donated dentistry

• Raised half a million dollars and strolled over 3,000 miles for the PDS Foundation special needs dentistry program

• Raised $721,000 for charity: water

• Performed almost 42,000 salivary diagnostic tests

• Installed 198 CBCT machines

• And so much more

Creating a Scalable Model for the Future

It’s no surprise that with so much growth, we needed to evaluate our organizational structure to scale for the future. Last December, we announced a new structure that includes territory partners and regional partners working closely together with regional clinical partners (RCPs) to symbiotically align operational excellence and clinical excellence. In this issue of PDS Life magazine, we are proud to introduce the incredible leadership team that make up the operational engine of PDS. Additionally, on page six, Carolyn Ghazal, DDS, Chair of GP Platform Development, highlights the members of both the National Clinical Council and the RCPs who will ensure we continue to raise the standard of clinical excellence.

What’s Next?

We have some really exciting dental-medical integration partnerships and opportunities on the horizon. We are looking forward to sharing details in the weeks to come. Additionally, we are continuing to invest in genomics including salivary and blood diagnostics and testing. As you know, oral health is moving from reactive to predictive and preventive care. It will be imperative for PDS to be at the forefront of the science and technology in this space.

In October, I had the honor of speaking at the Staumann Group DSO CEO Summit in Zurich, Switzerland and the Dentagnostics 7th Interdisciplinary Oral Medicine Conference in Cologne, Germany. Both engagements brought together the best and brightest leaders in dentistry and health care from across the globe. We are starting to look at not only how we can become the greatest health care company in America, but also advance what we have learned about the Mouth-Body Connection® internationally. It is so exciting to think that what began in one dental practice more than 28 years ago is now growing into a global movement with PDS leading the way of revolutionizing primary health care.

Parting Thoughts

All of this hard work cannot happen without you. Each of you has contributed to and supported the efforts of our mission and organizational strategy. To say I am proud of the work we have accomplished together would be an understatement. I wish you all a very well-deserved, restful and happy holiday season. Thank you from the bottom of my heart for everything you bring to your work every day. There is so much more to achieve together. Here’s to a bright year ahead in 2023!

Sincerely,

Have a story to share? We’d love to hear it.

PDS Life magazine is lovingly curated and produced by the PDS Communications department. We are always looking for unique, heartwarming stories that share the PDS culture inside and out of work, highlight clinical excellence, recognize our team members and clinicians, provide business or department updates, showcase our force for good initiatives and more. We would love to hear from you. Please send your ideas to PDSConnect@pacden.com.

WHAT’S INSIDE 01 Meet the Spark Clear Aligner System Giving patients a clearer choice 03 Celebrating Extraordinary Performance Congratulations to the 2022 Incentive Club award recipients 07 The Future is Now Meet the Territory and Regional Partners leading the way 17 Meet the PDS Family Get to know a few extraordinary PDS team members on a more personal level 25 Around PDS Featuring Smile Generation® Serve Day, KABOOM!, National Dental Hygiene Month and No-Shave November 40 Anniversaries, Milestones & More
the Communications Department
Meet
Heather
Reger Manager, Organizational Communications
Rebecca Karlous Communications and Public Relations Specialist Vicki Miars Copywriter
03 27 07
Scott Nichols Communications and Marketing Specialist
WHAT’S INSIDE

Meet the Spark Clear Aligner System: Giving Patients a Clearer Choice

Brace Face. Metal Mouth. Train Tracks.

Many of us have likely been on the receiving end of the occasional high school joke. And while there are many advantages to traditional braces and head gear, often involving spacers, brackets, wires, bands retainers and more, advancements in orthodontics are offering a clearer alternative.

Meet the Spark Clear Aligner System.

The clear aligner market has responded to increased demand for alternatives to teeth straightening products with improved aesthetics. In fact, Fortune Business Insights forecasts the global market to grow from $2.85 billion to $10.4 billion in 2028, an increase of 19.7%. While patient demand helped expedite the process, advancements in 3D-scanning technology, thermoforming materials and 3D printing have made it possible to offer superior products with both form and function.

In PDS fashion, we are leading the way by investing in technology and clinical offerings to support clinicians in providing the best dentistry available to their patients. We began conducting market research of the most innovative solutions and tested a limited product pilot with several leading orthodontists and GP aligner providers over a 12-month period.

At the end of the trial, the answer was clear (pun intended). In 2021, PDS committed to further our partnership with Envista by offering the Spark Clear Aligner system to supported clinicians. Now, over a year later, more than 170 PDS-supported general dentists and orthodontists have become Spark providers and have approved over 1,200 cases.

What Sets the Spark Clear Aligner System Apart?

The Spark Clear Aligner system offers patients a product with several key advantages over competing products. Spark aligners are made using proprietary TruGENTM material, the latest innovation in aligners that is nearly invisible and clearer compared to the leading competitor. This material also minimizes staining from drinking coffee, tea, hot chocolate, etc., which improves the discreet nature of the aligners. Additionally, Spark is designed with scalloped and smooth edges to enhance patient comfort and improve the overall treatment experience.

ORTHODONTIC SPECIALTY

For clinicians and their teams, Spark offers more advanced and sustained force retention from its TruGEN material which may result in more effective treatment outcomes. The aligners also provide closer contacts with the surface area of the tooth with only 99μm between contacts as compared to 180μm for the leading aligner brand. This type of contact may result in more efficient tooth movement.

“The attachment process is very smooth. The dental assistants in my office prefer the Spark template when compared to other templates from competitor aligner products,” Orthodontist Boyd Martin, DMD, of Hamner Dental Group (Office 12) said. And if that’s not enough, the Spark Clear Aligner system provides a cost savings for PDS-supported practices that increases the revenue per patient while providing an easy-touse platform and a consistent high level of support reinforced by PDS and Envista’s strategic partnership. Many clinicians appreciate the value of the aligner system—it provides a compelling product at a competitive price point. Additionally, offices appreciate the Kerr consumable goods credit that is offered with every Spark case which potentially reduces overhead for pre-selected supplies that are commonly used.

“From chairside digital scanning to uploading the case, to the treatment planning software and case assessment, delivering the aligners and attachments, it is a fantastic, straight forward, easy-to-use platform. I am very happy to have made the switch to Spark as the clear aligner treatment option of choice in my practice,” Owner Dentist Marisol King, DDS, of Cottonwood Smiles Dentistry (Office 567).

The Future Looks Bright

As we look to the future of clear aligner therapy, we are excited about the opportunity our partnership with Envista presents to continue to provide an industry-leading clear aligner experience for our supported clinicians and their patients. As we continue to support clinicians and ensure a partnership that stays ahead of innovations and improvements in the industry for years to come, we invite clinicians and operators alike to share feedback about the Spark Clear Aligner system by emailing ClearAlignerSupport@pacden.com

PDS Life | Winter 2022 2
It’s priceless to have the option to revise a treatment plan without restrictions through Spark Comprehensive. It offers flexibility by allowing for unlimited refinements at a reduced cost. It’s a win-win for the clinician and patient.
“ “
Kevin Tan, DDS, Union Village Modern Dentistry (Office 324)

Celebrating EXTRAORDINARY PERFORMANCE

We Believe 5 states that, “Quality performance at every job, every day, every hour is required,” and PDS’ recognition programs are our way of thanking everyone for their incredible dedication to delivering extraordinary performance.

Every year, top performers from across the organization are invited to attend the President’s Club, Pinnacle Club and OM Champions Club and rewarded with a PDS-sponsored trip to a beautiful, destination location. PDS strives to provide a 5-star experience and allow time for pampering, relaxation and collaboration with each other. Each recipient may bring one guest to attend.

What are the Incentive Clubs?

President’s Club

Hosted by Founder and CEO Steve Thorne, this is awarded to topperforming dentists (owner, associate, pediatric ODs and specialists) and regional partners nominated for Region of the Year during the previous year.

Pinnacle Club

Awarded to regional managers and directors in two categories based on top NOI% and highest % over NOI dollars. They must also manage six or offices for the entire year to qualify for participation. Selected regional and national support team members are awarded an invitation to this event as well.

OM Champions Club

Awarded to the top 72 operations and pediatric managers whose offices have achieved 3% top line, 5% bottom line year-over-year growth and have worked in the office at least six months of the year. There are five categories overall; 4+ years, 2-4 years, 0-2 years, pediatric and total NOI dollars.

Details of categories and qualifications are outlined in the Rewards & Recognition Program on the PDSConnect intranet under Departments > Events and Travel > Recognition Programs. Incentive Club rankings will be announced quarterly through a PDSConnect email beginning in April and updated monthly on your MY Job pages on the intranet throughout the year.

This year, more than 300 hardworking extraordinary performers and their spouses/guests were invited to relax with fellow team members at the President’s Club trip in Chileno Bay, Cabo San Lucas, the Pinnacle Club trip in Punta Mita, Mexico and the OM Champions Club in Newport Beach, Calif.

In between rest and relaxation, the topics of providing patientcentric care and mentorship came up often between clinicians. As they celebrated one another, many reflected over the true meanings of leadership and shared what they enjoyed most about their experiences.

2023 Incentive Club Trips

President’s Club | May 18-21, 2023

Chileno Bay, an Auberge Resort, Cabo San Lucas

Pinnacle Club | July 13-16, 2023

Ritz Carlton, Turks & Caicos

OM Champion’s Club | Sept. 13-17, 2023

Waldorf Astoria Monarch Beach, Dana Point, Calif.

3 PDS Life | Winter 2022
ORTHODONTIC SPECIALTY INCENTIVE CLUBS
(continued pg. 5)

I got to meet so many amazing owner dentists from around the country and share our office success stories while learning from each other’s struggles.

I loved connecting with more seasoned ODs, such as Diana Do-Yabut, DMD. She shared how she manages juggling being a good dentist, a boss lady and a mom.

I look forward to more trips with this group of exceptional clinicians.

— Amy Yen Chau, DDS Owner Dentist, Office 448 Eastvale Smiles Dentistry

Having the opportunity to spend time with some of the top leaders in the organization in a social setting has been quite an amazing experience.

I am motivated to stay focused, engaged and will continue to elevate my team’s and my own performance every day.

Maximizing each opportunity is what a great leader does. Being amongst leaders that share your same passion is such a great feeling. You get to learn about their challenges and how they turned them into opportunities for growth and then take those experiences back to your team.

5 PDS Life | Winter 2022
ORTHODONTIC SPECIALTY INCENTIVE CLUBS
— Andrea Amescua Two-time OM Champions Club winner, Office 753, Bedford Modern Dentistry
“ “ “
— Linda Mata-Icart Regional Director North Inland Empire Region

Raising the Standard of Clinical Excellence

As the dental industry continues to evolve, PDS-supported clinicians are focused on elevating the quality of oral health care provided to patients. This starts with clinical leadership. In December 2021, regional clinical partners were identified to partner with regional partners in leading their respective regions in clinical excellence, advancing the PDS platform, implementing proven technologies, and the recruiting and development of new and potential owner doctors. In addition, this key clinical role will work directly with our National Clinical Council, formed to define, execute and scale standards and best practices that achieve clinical excellence and best possible health outcomes. Those clinical leaders are pictured left.

Over the past year, these clinical leaders have shared their structure and best practices to support new owner dentists and future potential partner success.

• Assess, onboard and teach quality team members with intentionality

• Master the fundamentals of the platform:

• The Perfect Patient Experience®, CEREC® CAD/CAM and Diagnosis & Treatment Planning

• Clinical, People and Business Leadership

• Partnership with operations and regional teams

Expectation setting with accountability follow-up

One example to support mastering the fundamentals is the Future Potential Partners (FPP) boot camp. Over 200 FPPs attended the boot camp since its inception in June 2022. Originating in the South Florida market with Minh Pham, DDS, the key to the success of these programs is operational support and role play. The partnership between clinical and operations support is key.

As we continue to focus on the success of today with our eye on tomorrow, clinical leadership is committed to leading by example and supporting the future success and clinical excellence of all PDS-supported clinicians.

PDS Life | Winter 2022 6
GP SUCCESS
National Clinical Council led by Carolyn Ghazal, DDS Chair, GP Platform Development Deepika Dhama, DDS National Clinical Council Diana Do-Yabut, DMD National Clinical Council Shawn Fuller, DDS National Clinical Council & Regional Clinical Partner Massachusetts Miran Ho, DDS, MS Regional Clinical Partner Eastern Arizona Jennifer Judge, DMD Regional Clinical Partner Tennessee Katie McCann Lee, DDS National Clinical Council Ahmad Mokbil, DDS Regional Clinical Partner Sacramento, Bay Area and Central Valley Bach Nguyen, DDS Regional Clinical Partner South Los Angeles Alex Sharifian, DDS, MS National Clinical Council Joel Collins, DDS Regional Clinical Partner Georgia Karim Zaklama, DDS National Clinical Council & Regional Clinical Partner South Inland Empire Ali Shahrestani, DMD National Clinical Council Minh Pham, DDS National Clinical Council & Regional Clinical Partner North Carolina and South Carolina Carolyn Ghazal, DDS Chair, GP Platform Development

THE FUTURE IS N W

Meet the territory and regional partner team.

Last December, Pacific Dental Services® announced the implementation of its new organizational structure to help leverage our national scale while maintaining a distinctly local focus on individual dental practices. This structure anticipated the need for 6-8 territory partners (TPs) across the country, each with the primary responsibility to help their regional partners (RPs) achieve operational and financial success in their respective markets.

The TPs act as leaders and operational experts for the expanding RP team and owner dentists (ODs) on how to execute the PDS platform, remain operationally excellent and demonstrate a passion to help others succeed. Having experienced operators in leadership roles permit us to accelerate the development of our best and brightest – a prerequisite if we are to hit our growth goals in the years to come – while not disrupting our organizational structure and the relationships we have with our ODs.

We now have three TPs fully operational and want to formally introduce the expanded leadership team. The future is now and the future looks bright.

pJoe Feldsien

Joined PDS: 2004

Joe provides operational support to seven RPs in Arizona, Colorado, Kentucky, Minnesota, New Mexico, Ohio, Oregon and Washington in clinical excellence, development, partnerships, communications and recruiting. Prior to 2004, he worked at 3M for 11 years in both sales and marketing capacities. Joe attended Northwestern College and holds Bachelor of Arts degrees in mathematics and biblical studies.

What is your passion? Joe’s faith and family are his top two passions followed by his love for the state of Minnesota, including the sports teams (he’s a Vikings fan) and its seasons.

Fun fact: Joe grew up on a dairy farm in Minnesota and all his siblings have names that start with the letter J: Jim, Julie and Jodi.

uJacob Kramer

Joined PDS: 2015

Jacob provides support to two RPs in Florida, Georgia, North Carolina and South Carolina while also serving as RP of the South and Central Florida regions. Prior to this role, Jacob was the regional manager (RM) in the Desert Mountain region in Arizona. Over the course of his career, he has served in leadership positions for retailers such as Verizon Wireless and Blockbuster Media.

What is your passion? Jacob enjoys spending time with his family and eating delicious food.

Fun fact: Jacob loves Christmas, listens to Christms music all year long and starts decorating on Nov. 1.

tMaha Said-Shariff

Joined PDS: 2011

Maha provides business support to eight RPs in Southern California and Las Vegas while also serving as RP in the North Las Vegas region. While SRM in the Southwest region, she developed a management style that empowers fellow team members to enhance organizational performance. Maha earned bachelor’s degrees, a master’s in public health and other advanced degrees from Loma Linda University.

What is your passion? Maha’s passions include working with people, her family, social justice, traveling and making a positive impact on the planet.

Fun fact: Maha enjoys writing in her free time. She has a full house with a loving husband, five shih tzus and four kids, including one set of identical twins.

PDS Life | Winter 2022 8 TERRITORY PARTNERS

pNicole Brown

South Dallas Fort Worth

Joined PDS: 2006

Nicole has served in various roles including healthcare coordinator in Las Vegas and, later, operations manager, regional manager, regional director of the Tucson region and regional director of the Dallas Fort Worth region. In her role as RP, Nicole is directly responsible for the results of the South Dallas Fort Worth region. Nicole has earned Regional Director of the Year and the Award of Distinction in 2019.

What is your passion? More than anything, Nicole enjoys working with people and considers that the highlight of her job.

Fun fact: Nicole was born in Chile and once had a pet quail named Chirp.

pMike Butler

San Diego

Joined PDS: 1997

Mike has served in many capacities including operations manager, regional manager and regional director prior to becoming RP. He is directly responsible for the results in San Diego, Calif. and has provided infrastructure for developing growth strategies through budgets, campaigns and partnerships.

What is your passion? Mike enjoys hiking in Big Sur and Yosemite and spending time with his wife and kids.

Fun fact: Mike served as a U.S. Marine from 1993-1997.

Lionel Clayton

South Inland Empire

Joined PDS: 2016

Lionel is responsible for the results of the South Inland Empire region. Prior to his role as RP, he held various operational and leadership roles including specialty regional manager, regional manager and regional director in the South Inland Empire/Nevada market. Before joining PDS, Lionel held leadership positions at Enterprise Holdings and Target and received his Bachelor of Science in Business Management from San Diego State University.

What is your passion? Lionel is passionate about people. He loves to help individuals achieve their wildest dreams and partner with them to get them from point A to point B.

Fun fact: Lionel is a certified sneakerhead. A Nike fan, Lionel’s favorite styles are Jordans, Air Maxes and VaporMaxes.

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Alex Creelman

Orange County

Joined PDS: 2010

Alex began her career as an operations manager and was instrumental to the growth of multiple practices. She later assumed the roles of regional manager and regional director. She was a threetime winner of Office of the Year, twotime winner of De Novo of the Year and Regional Manager of the Year in 2017.

Alex received her Bachelor of Science degree in Physiology and Chemistry at the University of Arizona.

What is your passion? Alex is committed to elevating and inspiring others to be their best selves all while exceeding a common goal.

Fun fact: Alex enjoys riding horses and has competed in eventing and show jumping.

REGIONAL PARTNERS

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Kamaile Crowell

South Los Angeles

Joined PDS: 2014

Kamaile is directly responsible for the results of the South Los Angeles region. Prior to her role as RP, she held multiple roles including operations manager and regional manager in the Pacific South Coast region. Kamaile received her bachelor’s degree from UCLA. What is your passion? Kamaile enjoys creating authentic connections with every person she meets.

Fun fact: Kamaile was a collegiate athlete and four-time National Champion while at UCLA.

Nicholas D’Amico

Northern California, Idaho, Reno and Utah

Joined PDS: 2014

Nicholas is directly responsible for the results of the Northern California, Idaho, Reno and Utah regions. He has held various leadership roles including regional manager and regional director in the Georgia market. Prior to joining PDS, Nicholas spent 15 years leading store operations and talent management efforts in a variety of diverse markets for Target. Nicholas received his Bachelor of Science degree from Kaplan University.

What is your passion? Nicholas is people-focused. He enjoys connecting with others and being a part of their success story.

Fun fact: As a kid, Nicholas and his Italian chef-father would cook together every weekend. This led Nicholas to find his own love and enjoyment in cooking for his family. Nicholas has a specialized recipe for homemade marinara sauce.

p Mark Dean

Ohio and Kentucky

qJoined PDS: 2003

Mark is directly responsible for the results of the Ohio/Kentucky region. He previously served as the Vice President of Operations, De Novo and New Markets and Director of the North Los Angeles market where he grew the region from one office to 21 with $48 million in revenue in 2011. Mark graduated from the University of California, Santa Barbara with a bachelor’s degree in mathematics and economics.

What is your passion? Mark is the proud father of three kids, two who play lacrosse and the other soccer.

Fun fact: Originally from Northern California, Mark is a 49ers fan. He also considers the mountains and the woods his other home. His favorite places to ski, camp and hike are Mammoth Mountain and Yosemite.

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Katie Dormagen

Midwest

Joined PDS: 2014

Katie has held positions as an operations manager and regional manager in multiple markets within the region. She is directly responsible for the results of the Midwest Region, which is comprised of Kansas, Missouri and Illinois. Before joining PDS, Katie worked for Target Corporation in various leadership roles. Katie received her Bachelor of Science degree in Journalism at the University of Kansas.

What is your passion? Katie focuses on helping owner dentists succeed and achieve dreams they didn’t think were possible. She wants to be a part of their journey in any way she can help.

Fun fact: Before having her new baby, Katie and her husband would compete with each other in “Chop Challenges.” With whatever is in their pantry, Katie and her husband would prepare a meal for one another, one of them being lasagnashaped cinnamon rolls.

Jamie Harris Georgia

Joined PDS: 2015

Jamie is directly responsible for the results in the Georgia region. Prior to joining PDS, Jamie spent more than 13 years in commercial property development and 18 years in the dental supply and equipment business, helping local dentists serve more of their community through technological advancement, process simplification, time recapture through efficiency and staff training. Jamie holds a Bachelor of Science in Business Administration from Valdosta State University.

What is your passion? Laughing and smiling are what bring joy to Jamie’s life.

Fun fact: Jamie plays the guitar every day. If you can name a song, he can sing it. Some of his favorite singersongwriters include James Taylor, Garth Brooks and Johnny Cash. He also enjoys hiking, boating and golfing.

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Vicky Dyck

North West Arizona

Joined PDS: 2009

Vicky joined PDS as an operations manager and is now directly responsible for the results of the North West Arizona region.

Over the past 13 years, Vicky has supported regions in both Arizona and Nevada as regional manager and regional director and has been recognized with multiple awards, including Diamond and Pinnacle awards. Prior to joining PDS, she was the VP of Operations for a greeting card and gift company.

Vicky studied business at the University of Arizona.

What is your passion? Vicky is the proud mother of two sons ages 20 and 21.

Fun fact: Vicky is a fantastic karaoke singer and her favorite song to sing with her husband (who is her best friend) is “Summer Nights” from Grease. She enjoys playing outdoor recreational sports with her husband and is a skilled interior decorator.

Gulf Coast

Joined PDS: 2010

Michael is directly responsible for the results in the Gulf Coast region. Prior to PDS, he enjoyed a successful career as Vice President of Business Development for U.S. Oncology and oversaw business development activities for one of the largest community-based oncology networks in the nation. Michael received a degree in finance from Texas A&M University.

What is your passion? Helping clinicians better serve patients.

Fun fact: Michael loves to golf. His favorite golf course is Pebble Beach.

pLarry Hoy

Southern Arizona

Joined PDS: 2018

qLarry is directly responsible for the results of the Southern Arizona region. Prior to his role as RP, he served as regional manager and regional director throughout the east valley Phoenix and Tucson, Ariz. markets. Before joining PDS, Larry held leadership positions at Verizon Wireless. Larry received a Bachelor of Business Administration degree from Gonzaga University.

What is your passion? Larry seeks to impact those around him and helping develop individuals grow in their careers. Larry values spending time with friends and family, as well as traveling and staying active.

Fun fact: At one point in his life, Larry lived in five states (Arizona, California, Washington, Texas and South Carolina) in six years.

Todd Pachello

Minnesota, Washington and Oregon

Joined PDS: 2011

Todd is the RP of the Minnesota and Washington/Oregon regions where he oversees his teams’ operational performance. He joined PDS as an operations manager and was promoted to regional manager in the Rocky Mountain Region, then regional director in 2020. Todd has earned several awards, including Most Improved Office in 2012 and 2017 and Office of the Year in 2018. He graduated from the University of Northern Colorado with a bachelor’s degree in psychology.

What is your passion? Helping people achieve their greatest potential possible.

Fun fact: Todd enjoys drag racing muscle cars.

Michael Hurley
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p Erin Ortega

North Inland Empire

Joined PDS: 2013

Prior to Erin’s role as RP overseeing the North Inland Empire region, she served as a regional manager in multiple Southern California markets. She was also a member of the Pacific South Coast regional team when it won back-to-back Region of the Year awards in 2020 and 2021. Before joining PDS, Erin served in various leadership roles at Enterprise Holdings. She earned a bachelor’s degree in communications at Hofstra University in New York.

What is your passion? Erin is truly passionate about coaching team members so that they reach their full potential.

Fun fact: Erin used to play professional softball in Holland.

North Los Angeles

Joined PDS: 2011

Dan is directly responsible for driving the results of the North Los Angeles region. He joined PDS as the regional manager of the San Gabriel and San Fernando Valleys and later served as regional director, leading his teams to generate the highest annual gross revenue ever experienced in the region at that time.

What is your passion? Good old fashioned hard work.

Fun fact: Dan has done some commercial work. Team members may have seen him in television spots for Klondike and Just For Men.

Jack Knudsen

Tennessee

Joined PDS: 2010

Jack is directly responsible for the results of the Tennessee region. Prior to his role as RP, he served as regional manager and regional director in the California market. Before joining PDS, Jack held leadership positions at Johnson & Johnson Inc. Jack received his Bachelor of Arts at the University of Portland.

qWhat is your passion? Outside of PDS, Jack is passionate about his family and raising his 8-year-old and 10-year-old children.

Fun fact: Jack served as an officer in the U.S. Army, is an avid dirt bike rider and enjoys reading science fiction. His current favorite novel is “Strange Company” by Nick Cole.

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Annie Pearlman

Forth Worth and North Dallas

Joined PDS: 2016

Annie is directly responsible for the results of the North Dallas Fort Worth region. Annie has served PDS in several capacities including specialty regional manager, regional manager and most recently as regional director of 15 offices in the San Diego region. Annie holds a Bachelor of Science degress in Biology with a focus on neuroscience and animal physiology from the University of Caifornia, San Diego.

What is your passion? Annie’s family and kids are her passion. She has an 11-year-old daughter and a 14-year-old son.

Fun fact: Annie used to play the guitar and piano and was a softball and basketball player. She is also a Peloton fanatic and loves to cook.

Daniel Rodriguez

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Patrick Perodin

Massachusetts, Virginia and Maryland

Joined PDS: 2016

Patrick is directly responsible for the results of the Massachusetts, Virginia and Maryland regions. He previously served as a hospital administrator and helped lead two major dental practice management companies. He received his bachelor’s degree in biology from the State University of New York at Albany and his master’s degree in business management and policy with concentration in health care management from the State University of New York at Stony Brook.

What is your passion? Patrick loves his family. He is passionate about taking care of his family and spending quality time with them.

Fun fact: Patrick was in the movie, “Compromising Positions” at nine years old. The film is centered around the murder mystery of a dentist.

p Cathie Wild-Pappas

South Las Vegas

Joined PDS: 2011

Prior to her role as RP of the South Las Vegas region, Cathie held several operational roles in Nevada including operations manager II and regional manager. She is a two-time Regional Manager of the Year award nominee and a two-time Pinnacle Club winner.

Cathie has a long history of leadership roles that include Boutique Director with Bare Minerals, Inc., and District Sales Manager with Steve Madden.

What is your passion? Cathie loves her family and the people who surround her. She finds a way to make peoples’ lives better than she found them.

Fun fact: Not only is Cathie a major Star Wars fanatic, she is also a fan of shoes. At one point she acquired over 200 shoes with stilettos being her favorite.

Stephanie Ross

Northern

Colorado

Joined PDS: 2014

Stephanie is directly responsible for the results of the Northern Colorado region. Prior to her role as regional partner, she was the regional manager and regional director in the California and Colorado markets. Stephanie has also held leadership positions at Starbucks and within the hotel industry. She received her Bachelor of Science degree from San Francisco State University and her Master of Business Administration degree at Pennsylvania State University.

What is your passion? Stephanie is passionate about working with people and adores her wife, cats and family.

Fun fact: Stephanie used to run a youth hostel when she lived in San Francisco.

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Mary Rossi

Eastern Arizona

Joined PDS: 2015

Mary is directly responsible for the results of the Eastern Arizona region. Her previous positions include regional manager and regional director in Arizona. Mary led and inspired teams to achieve excellent year-over-year results through the execution of operational excellence. Before joining PDS, she held leadership positions at Knowledge Universe and Learning Care Group. Mary received a Bachelor of Arts degree in Psychology from Arizona State University.

What is your passion? Mary credits her kids as her number one passion in life.

Fun fact: Mary used to play competitive indoor co-ed soccer.

Michael Roelandts

Carolinas

Joined PDS: 2007

Michael is directly responsible for the results in the North and South Carolina markets. He has served as an operations manager, regional manager and regional director. Prior to his time at PDS, Michael developed a management style with proven success as an operations manager at a large catering company. He attended Arizona State University.

What is your passion? Michael is a proud parent and loves to travel. His favorite places to travel are Paris and Italy.

Fun fact: Michael is an expert trap shooter with 20 years of experience.

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Kimberly Valko

Inland Desert

Joined PDS: 2005

Kimberly is directly responsible for the results of the Inland Desert region in Southern California. During her 15+ years with PDS, Kimberly has held several roles, including dental assistant, healthcare coordinator, operations manager and regional manager. Kimberly has been recognized for her leadership skills and extraordinary results. She has won multiple awards, including Office of the Year, Office of the Decade and recognized with an Award of Distinction for outstanding performance.

What is your passion? Kimberly is passionate about being a mother, leader and helping dentists find success and see their goals come to fruition.

Fun fact: Kimberly collects vinyl records and loves Harry Potter.

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Jonathan Snyder

Louisiana

Joined PDS: 2014

Jonathan has served in multiple capacities including operations manager, regional manager and, most recently, as regional director for the Louisiana market within the Gulf Coast region.

Jonathan has been recognized as a Platinum XP Award winner and Most Improved Office of the Year winner. Prior to PDS, Jonathan held multiple leadership roles in retail with a focus on turnaround locations and training implementation.

What is your passion? Working with clinicians and teams to achieve their goals.

Fun fact: Jonathan has a massive sneaker collection and currently has over 200 boxed pairs of shoes. He began collecting over 10 years ago.

Stephanie Wootan

New Mexico, Central Colorado and Southern Colorado

Joined PDS: 2013

In Stephanie’s previous positions including operations manager, regional manager and regional director in the Southern Colorado and New Mexico markets, she led and inspired teams to greater heights with a clear vision and execution of excellence. Before joining PDS, she held leadership positions in retail, served as a sergeant in the U.S. Army and received her Bachelor of Science at the University of Colorado.

What is your passion? Stephanie is most passionate about helping her team grow and develop. She believes in being open, direct and transparent, which produces results.

Fun fact: Stephanie can outdrive most men in golf and recently completed The Beast, a 21K 30-obstacle Spartan race finishing in the top 25% of 6,000 participants.

PDS Congratulates New Owner Dentists

In September 2022, PDS welcomed 45 new owner dentists (OD), including PDS’ 700th supported OD, Stacey Howes, DDS, and six regional partners from across the country for the fall new OD meeting held at the National Support Center. The meeting was led by Carolyn Ghazal, DDS, Chair of GP Platform Development.

The energy in PDS University was positive and uplifting. There was a palpable spirit of engagement as the attendees expressed their excitement learning the standards of the platform and sharing their best practices in execution. This was a key step in their development as clinical leaders as it will enable them to support their teams in clinical excellence.

During day one of the event, the ODs learned how to identify and onboard well-rounded associate dentists, Drs. Ghazal and Alex Sharifian, DDS, MS, Chair of Owner Dentist Development discussed how to establish and execute their clinical culture in their practices followed by a virtual Q & A with Founder and

CEO Stephen Thorne. Summer LaMoureaux, Director, PDS Institute of Dentistry and Hygiene Operations, facilitated a workshop focused on building a successful hygiene culture and Chair of The Mouth-Body Connection®, Deepika Dhama, DDS, spoke to the ODs about the importance of integrating specialties into their practices.

Day two focused on financial acumen with Dave Bryant, VP, Operations Support. The remainder of the day included tax planning presented by Jim Wilde, Director of Tax, Managing Grievances with Charles Rodgers, DDS, VP, Clinical Quality and HR/Legal Minefields led by Tricia Sprowell, Sr. Director, People Relations.

Since the start of the year, 54 owner dentists have been onboarded and an estimated 25 more will have joined PDS by the end of the year. The next new owner dentist orientation will take place in February 2023.

15 PDS Life | Winter 2022
Pictured above L-R: Stacey Howes, DDS, 700th supported owner dentist; Lily Chen, DDS, Office 363, Arturo Elias, DDS, Office 274, Michael Carter, DDS, Office 763 and 768; Carolyn Ghazal, DDS, and Umair Lakhani, DDS; Alejandro Quesada, DDS, Office 942 and Regional Partner Kim Valko, Inland Desert; Andrew Wakefield, DMD and Joshua Shaw, DMD. The inspiring orientation event was held Sept. 23-24 at the National Support Center in Irvine, Calif.

Clinicians Leading Clinicians in Clinical Excellence

A) PDS welcomed 45 new owner dentists and six regional partners from across the country for the fall orientation held at NSC Sept. 23-24.

B) Founder and CEO Stephen Thorne joined the session for a virtual Q & A with the clinicians.

C) Julia Francois, DMD, Rishaad Taraporewalla, DMD, Ra’Anaa Howard, DMD, Kee-Ju Hong-Elder, DDS, Shalin Patel, DDS, were all smiles during the clinical culture session led by Drs. Carolyn Ghazal and Alex Sharifian.

D) Alyssa DeWenter, DDS, and Nguyen Tran, DDS, discussed how to create a successful hygiene culture.

E) Day two was focused on helping clinicians develop and learn about tax planning, legal minefields and financial acumen.

PDS Life | Winter 2022 16
A B
D E
C

Meet the PDS Family

The work we do both in and outside of PDS-supported practices and support centers is what helps provide purpose, meaning and, ultimately, harmony in work and life. The common thread that connects us all are the human elements and stories shared that create the unique culture at PDS. Here are a few stories to help you get to know your fellow team members and clinicians on a personal level. Who we hire says a lot about who PDS is as an organization. And we are so happy you chose PDS—you make us smile. If you would like to be featured in the next issue of PDS Life, please submit your story idea to PDSConnect@pacden.com.

A Dental-Musical Integration

Not many can claim that Alan Jackson (yes, that Alan Jackson) gifted them their first guitar. Meet Dr. Adam Hildebrandt: a dentist at Woodbury Smiles Dentistry by day and a performing indie country artist by night. Dr. Hildebrandt’s parents won meet-and-greet tickets on the radio and asked the star for a guitar. Shortly after, a guitar arrived at his doorstep. Dr. Hildebrandt uses the stage name “Adam Brandt” for country and “Bark Point” for his indie bluegrass music. What began as a pandemic hobby with a close friend evolved into two EP records and three singles. The multi-instrumental singer has already experienced a sold-out show with his team members in attendance. John Mayer first inspired him to play the guitar. “He’s a phenomenal artist. I feel like I know him because I know all his songs by heart.”

While in dental school, Dr. Hildebrandt discovered dentistry has a creative side. “Professionally, I sculpt teeth. Either through CEREC® CAD/CAM technology or with fillings, dentists are artists and sculptors of teeth,” Dr. Hildebrandt said. “As for my hobby, I create and write music. Both are artistic outlets and each has a unique purpose in impacting lives.”

What’s next for Dr. Hildebrandt? He plans to release more music and explore music further. When asked if he would perform at NSC, he smiled widely with an enthusiastic, “Yes! Let’s make it happen.”

Bridging Sports, Service and Dentistry

Dentists of Nona // Office 885 // Central Florida region // Partnered with PDS: 4 years

Fixing an athlete’s broken teeth moments before a game is not an everyday occurrence for PDS-supported owner dentist Alexander Samuel, DMD, but it does happen more than you’d expect.

While volunteering recently at the Healthy Athletes Special Smiles event hosted by the Special Olympics USA Games, Dr. Samuel and Dental Assistant Mercedes Rosario were needed to repair a broken tooth just one hour before the athlete was scheduled to compete. Luckily, the athlete was in good hands. This was not the first time Dr. Samuel was called into action at an athletic competition. He also serves as the team dentist for the Orlando City professional soccer team.

Dr. Samuel views his work as a way of molding his favorite hobbies into one—a love for dentistry and a passion for service.

“There are so many people in need within our community. A lot of athletes put their time and energy towards training so oral health is often a lesser priority,” Dr. Samuel said. “With the help of my team, we help bridge the gap of oral health needs with the resources we can provide. I couldn’t do what I do without them,” he humbly added.

Dr. Samuel lives a lifestyle of selfless service. He also provided dental care to the homeless and the elderly in local nursing homes.

“Service is the main reason why I pursued dentistry. My aunt is a dentist in India and it was through her service I was inspired to go to dental school.”

Dr. Samuel hopes to travel back to India to serve. In the meantime, we are grateful to him and his team for helping patients deliver extraordinary performance both on and off the field.

More Than a Game

GERARDO AREVALO ROBLES

Operations Manager // Office 201 // North Inland Empire region // Employed at PDS: 2 years

It goes beyond the four corners of the court, two baskets and one ball. For Gerardo, a former D-1 bound player, basketball is more than just a game. It’s an opportunity to bring people together and invest in the future – coaching young athletes to achieve their potential.

“It’s a team sport. You can’t do it by yourself,” Gerardo said. “You need a team in order to succeed.”

Building on this mantra, he spends his off-work hours coaching middle school and Filmore High School students. “I just love seeing how the sport develops them. I can help them reach their goals and share my knowledge.”

When he’s not coaching, he’s running a fast break on the weekends playing in a men’s league at the YMCA. To see Gerardo running up and down the court with his ready-to-win laced shoes, you would never know his is a comeback story.

His collegiate basketball career launched the same way many do: highly ambitious and eager to make a statement. But just one wrong move while going up for a rebound during an important game and a dislocated ankle ended his career.

Unable to put any pressure on his ankle, he defaulted to swimming and spent a year in physical therapy and rehab. Refusing to let this experience define him, Gerardo eventually triumphantly stepped back on the court and transformed his narrative into one of growth. Basketball is still a big part of his life, except now he’s giving back to his community what he’s received from the sport, following in the footsteps of his favorite player LeBron James.

“Whether physical or mental barriers, you must keep pushing through. The pain is helping you grow and making you better –just like life.”

PDS Life | Winter 2022 18

Jump, Stunt and Tumble to the Top

Director, Talent Development // Northern California region // Employed at PDS: 14 years

They say there is no halftime for cheerleaders and Katrina Davis will be the first to admit that the sport isn’t for the faint of heart. For the past eight years, she has volunteered as cheerleading coach for the Manteca Chargers Football and Cheer where she is also on the board as cheer coordinator. The youth organization is made up entirely of volunteers including her husband, who coaches football. Her two daughters are on the cheer team and her 16-year-old son plays football.

“It’s a team sport. Not only do the kids have 50 sideline cheers they have to learn, but they also tumble, do stunts and throw each other around. It takes a lot of skill, practice and trust,” the mother of six said. “Sometimes I’m out on the field from 7 a.m. to 7 p.m., especially if it’s a home game, but it’s what I love to do. Being in a supportive role at PDS has helped me find that balance.”

Katrina expects nothing but greatness from her cheer squad. More than anything, she finds great joy knowing she is helping kids develop new skills and build self-confidence. As a coach, she wants her team to understand that success comes from working together and doing what’s best for the team, especially when they’re competing.

“Cheerleading is a team sport. If we work together, we win together.”

Making a Difference, One Story at a Time

Manager, Talent Development // Midwest region

Employed at PDS: 7 years

From dewy-eyed sixth graders to freshly-licensed high school seniors, Tracy Smith has spent the last 24 years dedicating her free time to a non-profit and faith-based ministry helping students navigate the challenging time of adolescence. Many of her students are disconnected from their parents and some deal with serious life issues such as abuse or suicidal ideation, underscoring the significance of Tracy’s impact in creating a nurturing, solid foundation.

For Tracy, it’s simple to pinpoint what fulfills her about working with the youth: investing in the next generation. Whether acting as a mentor and helping them find purpose or lending a listening ear, Tracy often serves as more than a role model, but a friend and confidant. Tracy sees her work as much more than a short-term mentorship or occasional weekend labor of love, it’s a calling. “I have the privilege and unique lens of being able to watch the next generation navigate changes and sometimes difficult challenges,” Tracy said. “Most of the time, kids just need a trusted adult to talk to and guidance with their ‘why.’”

Through Bible study, sporting events, mission or camp trips and coffee runs, she’s able to intentionally build relationships and guide the students in personal development.

Many of these relationships have developed into friendships long after the kids are grown. Tracy recalled one significant story where she reached out to a young girl coping with depression and suicidal thoughts. Instead of focusing on the negative, Tracy helped the girl, a talented artist, transform her mind through art. With Tracy’s guidance, she went on to pursue a degree in Psychology and is now working with at-risk teens at a juvenile detention center.

“My faith and the relationships I have built over time are extremely important to me,” Tracy said. “Relationships can only be built by honest, vulnerable conversations which allow us to help each other grow.”

19 PDS Life | Winter 2022

‘Tis the Season for Holiday Cheer & All That’s Dear

Family stories and cultural traditions passed down from generation to generation bring to mind a tapestry of memories filled with laughter and reflection, while reminding us to be grateful for the small things in life. With the holidays around the corner, we asked team members to share their most treasured memories.

Manager // Medical Dental Integration National Support Center

“In our family it is so important to give back to those in need. During this time of year, we reflect on what we’re thankful for individually and as a family. Every November we put out our “Thankful Tree”, an empty tree-like branch, where we hang tags with messages of thankfulness. We also open up the “Thankful Tree” to any guests that may come over and encourage them to write what they are thankful for and place it on the tree. A great reminder of just how blessed we are.”

// Legal Operations and Projects National Support Center

“Every Christmas, my husband loves to decorate the exterior of the house à la Clark Griswold (of “National Lampoon’s Christmas Vacation”). He loves creating and sharing the magic of the holiday season and 2020 was no different. It was a rough year for many people due to the pandemic and he decided he wanted to add some fun and holiday spirit by handing out tree ornaments to anyone who drove by to check out the lights. That first year we handed out over 200 ornaments, and he plans to continue that tradition for years to come.”

PDS Life | Winter 2022 20
JAIME

Dallas Support Center

“Growing up, my mom always made butterscotch pull-a-parts on Christmas Eve, a recipe she found from the “Joy of Baking.” We would wake up to them baking on Christmas morning. She would also number our presents instead of putting our names on them so that everyone was surprised on Christmas morning. It’s a tradition I’ve brought to my own little family.”

“Every Christmas Eve, the family gets together at grandma and grandpa’s house for dinner and gift-giving, but everyone’s favorite part of the night comes after dinner and gifts. I’m not sure when or why this tradition started, but every year my grandma custom orders a huge piece of chocolate molded to look like Santa Claus. She chooses one of the kids, gives them a hammer and they proceed to smash the chocolate, which we all get to eat together. We take pictures and video every year and have an entire album dedicated to all the smashing over the years.”

“Our Christmas tradition grew out of our daughter’s penchant for investigating the contents of her gifts before Christmas. After discovering she would open gifts with her name and reseal them, we decided to put numbers on the gift tags instead of names. To make it more interesting, we created a list of clues for each recipient and matched them to the numbers for each child. As we sat to open presents, we would read the clues and everyone would guess who it belonged to. That person would then read the next clue, slowing down the gift-opening frenzy. Even after our kids became adults and had kids of their own, we’re now going on 23 years with this holiday tradition.”

Ken Davis, pictured in the back holding up a tablet.

“Every year on Dec.1, three of Santa’s little elves visit the corner of Farragut and Quinn Street to bring a little extra magic to the Bennison home. Like clockwork, Elsa, Sparkle and Glitter bring three gingerbread house kits and a whole lot of excitement for my three daughters. The girls love waking up each day to see what sort of mischief the elves got into and it has become a running tradition. Our elves truly represent the kickoff of the holidays and moving them each day creates so much joy.”

PDS Life | Winter 2022 22

550 REASONS TO SMILE

Together you changed 550 lives and gave $541,542 in donated dentistry in 2022 while serving at the PDS® Foundation Clinica Dental in Xenacoj, Guatemala.

This year marked our return to the PDS Foundation Clinica Dental in Xenacoj, Guatemala after a two-year hiatus caused by the COVID-19 pandemic. Team members, supported clinicians and volunteers traveled to Guatemala on three separate occasions to serve donated dentistry and more.

“Serving the Guatemalan people through dentistry at the clinic was an awesome, humbling and rewarding experience for me and my children,” Rittu Gill, DDS, said.

The September 2022 trip was our largest group of volunteers to date. With such a large group, Hilda Chiquitó, Operations Manager, found creative service opportunities such as treating patients at a local shelter for women and children using a mobile dentistry unit. Non-clinical volunteers also visited homes in rural Xenacoj to build showers, repair roofing and add siding to existing homes.

“Everyone here has touched my life. You are so dear and special to me, I’m still so full of emotions,” said Jeny Villanueva, dental assistant at PDS Foundation Dentists for Special Needs. “So happy and thrilled to be part of something bigger than me. Thank you all.”

Thank you to all of our volunteers who served with us in 2022.

• DENTISTS: Christina Donnelly, DMD; Marisol King, DDS; Bryan Graziano, DDS; Lisandra Companioni, DMD; Amardeep Gill, DDS; Rajeswari Challa, DDS; Rittu Gill, DDS; Miran Ho, DDS; Suzanna Aguilera, DMD; Janice Lising, DDS; Samantha Simon, DDS; Isabel Simpson, DMD; Eugene Erwin, DDS

• HYGIENISTS: Michelle Symonds, RDH; Christina Pamatian, RDH; Armando Aranda, RDH; Wini Quartermaine, RDH; Erika Lobo, RDH

• DENTAL ASSISTANTS: Mariela Aown, RDA; Ralph Villacorta, SRDA; Briana Mendoza Madrigal, RDA; Gabbie Benavides, LRDA; Inayah Jackson, RDA; Jeny Villanueva, DA; Kylie Hattendorf, DA; Martha Alcantar, RDA; Parvinder Gill, DA; Shraya Saxena, DA

• NON-CLINICAL: Amber Breeze, OM; Jaimee Montgomery, OM; Jennie Browning, Sr. Director, IT Business Services; Tomas Ortega, Field Services Technician

23 PDS Life | Winter 2022
PDS FOUNDATION Please join us next year for an international service trip: • Feb. 7-12 • April 11-16 • July 18-23 • Sept. 26-Oct. 1 To learn more, please email InternationalTrips@pacden. com or register at the We Serve Center. Why Guatemala? Responding to the widespread need for oral health care, the PDS Foundation (PDSF) established its first and only international dental clinic in Xenacoj, Guatemala in 2015. In partnership with Mission Impact and Beeline Wheelchairs, the PDSF clinic provides free, comprehensive care to people in need in Guatemala, including those with disabilities. The average number of doctors in Guatemala is very low and care is especially hard to find for those living in small cities and rural areas. The clinic is proud to serve patients at no-charge year-round. Services are provided by the PDSF Guatemalan dental team (Dr. Rodrigo Letona Barillas, OM Hilda Chiquitó, and LDA Brenda Choc), the PDSF’s residency program with the University of San Carlos Dental School and PDS-supported clinicians and team members who travel to volunteer.
Social
Service
CARLI
Sr. Manager, Corporate
Responsibility and

DOUBLE THE IMPACT DOUBLE THE FUN

With the support from PDS vendors and a $100,000 match from PDS, both campaigns raised $573,000 to support the PDS® Foundation Special Needs Dentistry Program.

This past fall, PDS partnered with the PDS Foundation (PDSF) to support two separate fundraising efforts to provide more access to care for patients in the special needs community. Smile for Special Needs was an external, patient-facing promotion running from Sept. 1-Oct. 31 for PDS-supported practices. The second campaign, Stroll for Special Needs, was designed to double the fun by encouraging all internal team members to donate and participate in the annual 5k Oct. 3-9. Both campaigns benefitted the PDSF Special Needs Dentistry Program.

Smile for Special Needs

Regions across the country hosted fundraising contests, decorated their offices with dandelions and had important conversations with patients about why special needs dentistry is important. These efforts were met with donations and gratitude.

Fun fact: Dandelions were selected as the symbol for the Special Needs Dentistry Program because of their ability to thrive in difficult conditions. Just as dandelions thrive, our wish is to help people with special needs thrive even more with healthier, happier smiles.

Throughout this campaign, many donors shared their thoughts on why access to care is so important.

“I am making this donation to honor my 18-year-old grandson who has profound quadriplegic cerebral palsy. I’d like to express my gratitude for all dentists who recognize the unique issues of special-needs children and adults, and who treat them with loving care and compassion.”

“I love what you all are doing for the special needs community. As a special education educator, I would love to see this organization expand in other states and cities.”

“I’ve supported my friend, Kim, who has cerebral palsy, through several dental visits. Dental care for people with disabilities is critical. Thank you for doing this!”

Stroll for Special Needs

In October, more than 1,000 PDS-supported clinicians, team members, family and friends walked, ran, rolled and strolled 3,100 miles in the third annual Stroll for Special Needs 5K. That’s enough to walk from San Diego to Maine.

Together, both campaigns raised $573,000 to support the PDSF Special Needs Dentistry Program. Thank you to all who participated. We are humbled by your commitment, teamwork and generosity.

Why Special Needs Dentistry?

In 2013, PDS partnered with the PDS Foundation (PDSF), a non-profit organization helping make oral health more accessible to people with special needs. There are over 61 million people with intellectual and physical disabilities in the U.S. and one of the largest health care issues facing those in need is the inability to access comprehensive oral health care. PDS partners with the PDSF to provide training for dental professionals and advocates for the special needs community to increase and improve access to care. Additionally, the PDSF responded to this urgent need by opening the first PDSF Dentists for Special Needs office in Phoenix, Ariz.

PDS Life | Winter 2022 24
PDS FOUNDATION

In October, PDS celebrated National Dental Hygiene Month (NDHM). Dental hygienists play an integral role in the early detection and treatment of periodontal pathogens, inflammation control and long-term disease management. Many times, it is the hygienist who first helps educate patients about the importance of blood pressure control, oral cancer screenings and risks associated with sleep apnea. Beyond this important work, hygienists also serve as a source of comfort for anxious patients and a friend at the chairside. In recognition of NDHM, we honored our dental hygienists across the country on social media and through celebratory recognitions and treats. Congratulations to Torrance 2 (Office 418), Seal Beach, Rossmoor (Office 272) and Huntington Beach 3 (Office 283) for performing the most Oral DNA tests in October as part of the NDHM contest. While October may be the dedicated month to honor this critical role, it’s the work they do year-round to create Happier, Healthier Patients® that is the real accomplishment. You make us smile.

25 PDS Life | Winter 2022 h i j a b c d e f g
a. Blue Ash Modern Dentistry (office 900) b. Dentists of Fontana (office 455) c. Fairfax Modern Dentistry (office 957) d. Florence Smiles Dentistry (office 765) e. Canyon Country Dental Group (office 30)
DENTAL HYGIENE MONTH f. Meadows Dental Group (office 141) g. Gateway Dental Group and Orthodontics (office 229) h. Macon Dentist Office (office 920) i. La Canada Smiles Dentistry (office 27) j. Rampart Dental Group (office 492) f
PDS
NATIONAL
AROUND

KABOOM!

We believe extraordinary performance should be rewarded with the opportunity to serve. This year, PDS honored the North Inland Empire and South Los Angeles regions (formerly called the Pacific South Coast region) as the Region of the Year. This recognition comes with a special opportunity to build a playground with KABOOM!, a national nonprofit that unites with communities to build play spaces for those who disproportionally have less access to play where they learn and live.

On Saturday, Nov. 12, PDS team members demonstrated the power of teamwork by building a playground in just one day at the YMCA of Greater Long Beach 70th Street Preschool. This playground is Smile Generation’s 17th playground build in partnership with KABOOM! since 2010. With the help of dozens of PDS team members, this playground will serve generations of families and children to come.

o m
p l k
n
k. Santee Smiles Dentistry (office 403) l. Rancho Cucamonga Smiles Dentistry (office 151) m. Monrovia Modern Dentistry (office 241) n. Rancho Penasquitos Dentistry (office 479) o. Temecula Dental Practice and Orthodontics (office 54) p. Dentists of Eastgate (office 767)

In August, team members across the country joined forces to make a lasting impact in their communities for the 12th Annual Smile Generation Serve Day. Together, we provided more than $7.6 million in donated dentistry to over 2,500 patients through national partnerships with Modivcare, Dental Lifeline Network, After Innocence and the Freedom Child Foundation among others. Whether you changed someone’s life by giving them a new smile, donated blood, created cards for kids fighting cancer or worked to keep our parks and beaches beautiful, thank you for the tremendous impact you made in your communities. Next year’s Smile Generation Serve Day will be on Saturday, Aug. 19, 2023.

27 PDS Life | Winter 2022 a c d e h i j m n o r s q p l
SERVE DAY
PDS Life | Winter 2022 28 a. 7th and Bell Dental Group
b. 17th Street Modern Dentistry
c. Arrowhead Dental Group
d. Arvada Modern Dentistry
e. Cave Creek Dentistry
f. Champions Modern Dentistry
g. Dentists of Attleboro (office
h. Dentists of West Columbia
i. Fort Mill Smiles Dentistry
j. Greeley Modern Dentistry
b f g k k. Juban Crossing Modern
l. Lakewood Modern
m. Preston Modern
n. Rita Ranch Dental
o. Tangerine Dental
p. Waltham Modern
q. Waltham Modern
r. Hillsboro Modern
s. Wolf Ranch Dental
REGIONAL CLOSE-UPS CENTRAL COLORADO REGION a. Aurora Dentist Office and Orthodontics (office 591) CENTRAL FLORIDA REGION b. Clermont Modern Dentistry (office 894) IDAHO REGION c. RP Nicholas D’Amico’s birthday celebration. INLAND DESERT REGION d. Grove Dental Group and Orthodontics (office 38) MIDWEST REGION e. My Kid’s Dentist & Orthodontics (office 7803) a g MINNESOTA REGION f. Dentists of Eden Prairie (office 882) NEW MEXICO / SO. COLORADO REGION g. OD Dr. Ryals from Santa Fe Modern Dentisry (office 566) NORTH LOS ANGELES REGION h. NLA is excited to begin their DA Apprenticeship Progam. NORTH WEST ARIZONA REGION i. Norterra Dental Group (office 235) b c d e f h i
(office 293)
(office 464)
(office 242)
(office 515)
(office 294)
(office 612)
940)
(office 977)
(office 419)
(office 530)
Dentistry (office 696)
Dentistry (office 544)
Dentistry (office 718)
Group (office 246)
Group (office 212)
Dentistry (office 931)
Dentistry (office 931)
Dentistry (office 307)
Group (office 785)
29 PDS Life | Winter 2022 22 PDS Life | Around PDS NO-SHAVE NORTHERN CALIFORNIA REGION a. Delta Shores Dentistry (office 433) NORTHERN COLORADO REGION b. Fun Sock Friday and same day crowns for Reunion Smiles Dentistry (office 548) ORANGE COUNTY REGION c. Anaheim Modern Dentistry (office 338) RENO REGION d. Northwest Reno Smiles Dental Group (office 194) SAN DIEGO REGION e. Serra Mesa Modern Dentistry (office 393) SOUTH FLORIDA REGION f. OD Joshua Golden and RMM Jhalisaurus-Rex from West Sunrise Dentistry (office 998) g. Weston Modern Dentistry (office 990) h. Dentists of Doral (office 865) SOUTH INLAND EMPIRE REGION i. Plaza Dental Group (office 156) SOUTH LAS VEGAS REGION a b c d e f g h i j k l m o p n r q SOUTH LOS ANGELES REGION k. Long Beach Kids’ Dentistry and Orthodontics (office 577) l. Long Beach Smiles Dentistry (office 288) SOUTHERN ARIZONA REGION m. Broadway Smiles Dentistry (office 279) TENNESSEE REGION n. Hermitage Modern Dentistry (office 857) o. Gallatin Smiles Dentistry (office 849) UTAH REGION p. Eagle Smiles Dentistry (office 571) q. Clinton Dental Group and Orthodontics (office 584) WASHINGTON REGION r. Dentists of West Seattle (office 114) j. Henderson Kids’ Dentistry & Orthodontics

NO-SHAVE NOVEMBER

PDS participated in its inaugural No-Shave November, a fun, month-long campaign dedicated to raising awareness for men’s health including testicular, colorectal and prostate cancers, mental health and suicide prevention. Whether sporting a beard or wearing a stick-on mustache, team members demonstrated the power of teamwork by growing awareness, and hair-ness, for men’s health. Thank you to all who participated. Hairy Styles, we’ll see you again next year.

PDS Life | Winter 2022 30 PDS Life | Around PDS 23

Bringing Clinical Clarity to Your Dental Practice

31 PDS Life | Winter 2022 CLINICAL ENGAGEMENT

Clinical clarity is essential to scale health care to the demand of patients in need.

But what does clinical clarity actually mean? In brief, clinical clarity is the execution of the clinical culture document and relies on the owner dentist’s (OD) leadership for how the flow and direction of the back office works. It also means team members are versed in the patient engagement practices of the Perfect Patient Experience (PPE)®

How can we ensure that clinical clarity is achieved in all our supported practices? It begins by breaking down the concept of clinical excellence into bite-size pieces and understanding its ideals. When put into writing, every clinician and team member can read, ask questions, rehearse and be held accountable to performing and upholding these standards within their practices.

Multi-practice owner dentist Karim Zaklama, DDS, has a well-written and thoroughly executed clinical culture document that serves as an excellent example. His document features three clearly articulated aspects:

• Category of treatment: Scaling and root planning, indirect crowns, extractions, etc.

• Indication: What are the condition(s) that require this treatment?

• Consequences of leaving the condition untreated: Informing the patient issues other patients have experienced when leaving conditions untreated including systemic issues.

Implementing these practices begins with leadership. An experienced clinician can see what needs to be done and gives the necessary direction to ensure a clear picture for the team, a great patient experience and an outcome that includes Healthier, Happier Patients®. Charles Rodgers, DDS, VP, Clinical Quality, is known for his ability to step into an underperforming practice and restore order within days, set expectations and produce outcomes that meet all stakeholders’ needs. Once a practice is stable, it is able to move forward with a working culture.

The best ODs lead through their presence and from this comes clarity for the team. Some of the most successful ODs engage team members during the morning huddle, ask reflective questions about the Daily XP and are prepared to review their schedules with each patient’s clinical needs. They are present in FORMOL and FORQOL reflecting on the financial needs of the practice and engaging operational leaders for help. Additionally, their presence when performing monthly reviews with their clinicians yields the fastest orientation and onboarding of their associate dentists. These types of reviews are effective when the OD focuses on the associate’s performance and development while encouraging them to examine areas of growth and opportunity.

Clinical clarity takes on multiple disciplines: A discipline of a clearly articulated clinical culture document, clear direction related to the flow of the back office and modeled leadership that engages team members in meetings, during financial reviews and in monthly clinical reviews. When this is achieved within a practice, region or organization, providers will be aligned and patients will receive the highest standard of care with the PPE.

Embrace a New You in the New Year

Pacific Dental Services® is proud to offer a competitive, comprehensive benefits package for eligible team members and families. But despite our best efforts, sometimes these benefits are underutilized. In 2022, only 56% of eligible team members took advantage of the adult and pediatric preventative medical services and wellness exams that are completely covered at no cost to you under all PDS-provided Anthem medical plans. To help support you in your overall health and well-being goals, here are some reminders of how you can embrace a new you in the new year.

For all benefit information, please visit the Benefits page on the PDSConnect intranet.

For questions or further assistance, please contact your Benefit Advocate at (877) 536-8693 or email pdsbenefits@lockton.com

33 PDS Life | Winter 2022
FOR YOUR BENEFIT

Preventive care includes immunizations for influenza, HPV, COVID-19 and shingles to name a few in addition to 100% covered screenings for:

• Blood pressure

• Breast cancer including mammograms

• Cholesterol and lipid (fat)

• Colorectal cancer and colonoscopy

• Depression

• Diabetes

• Hearing and vision

• Hepatitis B and C

• HPV

100% covered preventive services when seeing an in-network provider also include:

• Alcohol and behavioral counseling

• Bone density test for osteoporosis

• Cholesterol and lipid (fat) screenings

• Interpersonal and domestic violence screening and counseling

• Tobacco counseling

• Well-woman visits

• FDA-approved contraceptive services

• Pelvic exams and Pap test

• Breastfeeding support, supplies and counseling

To see a complete list of all exams, screenings and tests, view Anthem’s preventive care benefits page.

ADDITIONAL BENEFIT REMINDERS

Smile Generation® Dental Plan

All PDS team members and eligible dependents are enrolled in the Smile Generation Dental Plan for dental and orthodontia services. As a result of your feedback, we have adjusted this year’s plan to include a flat fee schedule for all treatment options instead of a percentage discount off the usual and customary rates. This ensures you know exactly what you will be charged regardless of what supported practice you visit. As a reminder, there is no plan deductible and all preventive and diagnostic services such as routine GP and Specialty exams, cleaning, polishing and cone-beam computed tomography and traditional X-rays are offered at no charge. Please view the 2023 Open Enrollment Guide (page 18-19) for treatment rates and most upto-date benefit information.

Future Moms and Dads Program

Each pregnancy is different and parents-to-be who are wellinformed can make decisions that may result in healthier and happier pregnancies and babies. Future Moms (and Dads) is a free supplemental program through Anthem that can answer your questions, help you make good choices and follow your health care provider’s plan of care.

All team members who are enrolled in a PDS medical plan are eligible to participate in this program and are encouraged to sign up as soon as you receive the news that you’re pregnant. Team members enrolled during their first trimester will receive a $500

As a first-time mom, the experience can be exciting and nerve-wracking to say the least. With the Future Moms Program through Anthem, I was able to get support with any questions I had during and after my pregnancy. It

Seema Patel, DMD, Owner Dentist

Pflugerville Modern Dentistry and Orthodontics (Office 772)

Dr. Patel’s daughter, Naaya Sarla Sukla, pictured right.

Amazon gift card and Smile Generation onesie. Team members enrolled during their second trimester will receive a $250 Amazon gift card and Smile Generation onesie (pictured above) upon completion of a post-partum assessment.

The program offers the following benefits:

• A toll-free number to speak with a nurse coach 24/7 about your pregnancy

• A screening to check your health risk for depression and early delivery

• A Welcome Kit which includes informational guides, a Maternity Care Diary, and the Mayo Clinic “Guide to a Healthy Pregnancy” book

• Free phone calls with pharmacists, nutritionists and other specialists

• Other helpful tools and information to support you through pregnancy, preparation, labor and delivery

Team Member Discount Programs

Team members can access discount programs year-round (no waiting for Open Enrollment) for everything from Costco and health club memberships to entertainment parks, sporting events, travel and, yes, even electronic toothbrushes.

For more information, please visit the Benefits page and Tickets at Work website.

PDS Life | Winter 2022 34
was nice having a nurse check in on me throughout my pregnancy.

Creating generations of smiles daily.

Creative strategy. Elevated design. Digital optimization. Patient communication. Revenue driver.

The future looks bright in the Marketing department.

The foundation of every successful relationship is built on trust and communication. The same is true for the relationship between PDS-supported practices and their patients. In the latter instance, marketing communications are essential for providing a consistent influx of patients, creating digital touchpoints for the Perfect Patient Experience® and contributing to operational success.

The PDS Marketing department provides support and services related to graphic design, social media, search engine optimization, patient email campaigns, copywriting, web development and everything in between.

The average adult has 32 teeth, so naturally the Marketing department has 32 reasons to help you understand The Mouth-Body Connection and the role harmful bacteria and inflammation in our mouths play in chronic, systemic disease. Many patients are unaware of The Mouth-Body Connection. The 32 Reasons book is designed to educate and empower readers to take charge of their oral health while increasing case acceptance internally and externally. To access the book, please visit the Smile Generation website

MARKKETING ROUND-UP
There’s a New Book in Town: 32 Reasons to Learn About The Mouth-Body Connection® Oral Health Means Better Health for you and your family Improve your health today

In 2011, Smile Generation, a consumer-facing brand of PDSsupported practices, was born. Technological advancements, competition, industry disruption, even a pandemic have brought significant changes since those early days, but the foundation of the brand remains the same: To provide a consistent, patient-centric care experience rooted in clinical excellence and provided by trusted clinicians at every PDS-supported practice across the country.

The team has strategized for current and future success for Smile Generation-trusted offices. Within the next five years, our strategic imperative for success is to build and leverage the Smile Generation brand and essentially own The Mouth-Body Connection®. The brand promise? To create healthier, happier smiles by inspiring and facilitating the next generation of oral health and overall wellness.

“I can’t think of any bolder, better idea than to challenge ourselves to revolutionize primary health care in the United States,” PDS Founder and CEO Stephen Thorne said.

Whether through online appointment scheduling, creative quarterly promotional campaigns and ongoing content development, the Marketing team has helped lead this initiative through digital and creative optimization. In the coming months, an improved Smile Generation-trusted office model and structure will be announced. Be on the lookout for more information.

The Generation of Smiles magazine is a consumerfacing, digital publication produced quarterly by the Marketing department and designed to educate patients about the oral-systemic link. By starting conversations about oral health and the impact on heart health, brain health, women’s/maternal health, diabetes and more, patients across the country have shared positive feedback about the educational resources provided.

“I really appreciated the latest issue of the magazine focused on women’s health and the connections to oral health. I am amazed to learn how interconnected they are. I’m grateful to have this information and to be able to share with others so we can all do a better job of prioritizing our oral health. Oral health care is true self-care!” – Danielle M., Patient

To read the magazine, please visit the Education tab on the Smile Generation website.

It’s a simple phrase that just makes you smile. New shirt? Looks good on you. New haircut? Looks good on you!

Coming from someone else, it almost always makes you feel good. But what really feels good is seeing a healthier, happier smile staring back at you in the mirror—and saying it to yourself with confidence. Looks good on you.

Whether that be a routine cleaning, getting braces, replacing a crown, (and yes, even a root canal) your smile is something to be treasured. Coming soon to inboxes coast-to-coast, the Q1 campaign looks good on PDS.

Extra! Extra! Read all about it. Who,
the Smile Generation? Introducing the 2023 Q1 campaign: Looks good on you!
or what, is

Embracing the Evolution of Periodontal Health

The state-of-the-art hygiene program adopted by PDS-supported owner dentists not only raises the bar of clinical excellence, but it sets industry standards for others to follow. In October, we celebrated National Dental Hygiene Month and recognized almost 1,400 PDS-supported hygienists for their commitment to oral-systemic wellness and the integral role they play in educating patients about The Mouth-Body Connection® all year long.

The Mouth-Body Connection Part of the PDS five-year strategic growth strategy includes a focus on improved periodontal health outcomes by moving toward a predictive, rather than reactive, periodontology model. With all the advancements in science such as blood and saliva screenings like OralDNA, aMMP-8 (PerioFitness) and HbA1c, hygienists are on the front lines of predictive care. For all clinicians, this means a greater ability to help stabilize a patient’s dental disease, resulting in better overall health outcomes. For patients, this means access to earlier detection of genetic risk factors associated with cardiovascular disease, diabetes, dementia, cancer and so much more.

So far, 30 offices have begun HbA1c testing, a blood test that indicates a patient’s average blood sugar (glucose) level within the last 2-3 months and, while it cannot diagnose, can help detect whether a person has or is at risk of diabetes or prediabetes. During initial HbA1c testing, out of more than 480 tests PDS-supported practices have performed, 29% of patients were found to have glucose numbers that fell in the pre-diabetic to diabetic range. We anticipate offering HbA1c testing to additional offices in 2023.

37 PDS Life | Winter 2022
With change comes an exciting adventure for the future of dental hygiene.
HYGIENE

• OralDNA Labs®: In November, PDS integrated OralDNA Labs with Epic to simplify the lab-ordering process by eliminating scanning and expediting results. As you may be aware, salivary diagnostics can detect high-risk periodontal pathogens that cause periodontal disease and threaten oral-systemic health. Genetic risk screening of interleukin-6 (IL -6 ) can establish patients who are at increased risk for more severe periodontal infections due to an exaggerated immune response. Offering an integrated model of testing, in addition to clinical examination, helps patients and team members better understand their treatment choices. The Alert 2 combination test, a combination of MyPerioPath® and MyPerioID®, is part of the PDS team member dental plan with a copayment of $10. Visit the Dental tab on the Benefits homepage of the PDSConnect intranet to learn more.

• PerioFitness Testing: Dentognostics is our researchdriven technology partner known for advancements in “PerioFitness”, a test designed to detect the aMMP-8 enzyme, or biomarker, related to collagen breakdown seen in periodontitis. In 2022, PDS expanded its pilot of PerioFitness testing in an additional 48 offices. Early but very promising outcomes indicate this screening is enhancing patient care not only though case acceptance but increased patient retention rates. Additional deployments are planned in 2023 with the inclusion and build-out of Epic integration.

• HbA1c Testing: PDS launched a pilot program in Clark County, Nev. to introduce HbA1c testing at the chairside in supported practices with a focus on the diabetic patient population. Every year an estimated 21,422 people in Nevada are diagnosed with diabetes. According to the American Diabetes Association, approximately 254,570 people in Nevada, or 10.6% of the adult population, have been diagnosed with diabetes. An additional 70,000 people in Nevada have diabetes but don’t know it, greatly increasing their health risk.

Additionally, PDS unveiled its Smile Generation® Dental Plan with a diabetes focus, targeting diabetic and prediabetic patients in the region and offering them inexpensive dental coverage, diabetic screenings, discounted benefits and more. For many patients that are without dental insurance, cost is one of the primary factors hindering patients from accepting diagnosed dental treatments.

The Dental-Medical Integration Adventure

For years, oral health was considered a separate component from the rest of the body, like two different books sitting on different shelves, often taught independent of one another.

Today, we understand that oral health and overall health are bidirectionally linked. With Epic fully deployed in all PDSsupported practices, primary care providers and dental clinicians can collaborate to deliver comprehensive integrated treatment plans, a shift from the previous care delivery approach. Change

challenges us to improve and encourages clinicians to embrace the unknown, often an uncomfortable feeling. But with the unknown comes a great adventure and one in which PDS is strategically positioned to maintain competitive advantage.

As periodontal care and treatment evolves, exploring change and advancements will require hard work, self-reflection and some growing pains, as all great adventures do. Together, we are learning, adapting and rewriting the next chapter of dentistry. Let’s get comfortable with being uncomfortable.

Dental Hygiene

PDS Life | Winter 2022 38
For additional support, please visit these supplemental dental hygiene resources: Salivary Diagnostics Playbook Salivary Testing Dashboard Enhancements of OralDNA platform module
Resources

ANNIVERSARIES, MILESTONES & MORE

Nov. 1, 2021 - Oct. 31, 2022

Anniversary Reward & Recognition Program

• 30th anniversary recipients will receive a $2,000 Visa gift card, recognition letter and round-trip airfare and rental car for a 7-night getaway at a PDS-sponsored location.

As we say goodbye to long-time friends, we also extend our heartfelt appreciation to our 2022 anniversary recipients. Thank you for your hard work and commitment to PDS though the years. Additionally, please enjoy a special profile highlighting one team member’s career journey. You make us smile

• 25th anniversary recipients will receive a $1,500 Visa gift card, recognition letter and round-trip airfare and rental car for a 5-night getaway at a PDS-sponsored location.

• 20th anniversary recipients will receive a $1,000 Visa gift card, recognition letter and round-trip airfare and rental car for a 5-night getaway at a PDS-sponsored location.

• 15th anniversary recipients will receive a $750 Visa gift card, recognition letter and 3-night weekend getaway at a PDSsponsored location.

• 10th anniversary recipients will receive a $750 Visa gift card and recognition letter.

• 5th anniversary recipients will receive a $150 Visa gift card and recognition letter.

*For active, full-time team members and clinicians.

39 PDS Life | Winter 2022
Pacific Dental Services celebrates team members and clinicians every step of their career journey but especially during significant milestones along the way including anniversaries and retirements.

THE STORY OF ONE TEAM MEMBER’S CAREER JOURNEY

From dental assistant to orthodontics to kids’ dentistry to National Support Center, Starr’s career has covered a lot of ground over the last 17 years.

What about orthodontics sparks your interest?

As a teenager, I had orthodontics and loved the energy in the office. When I had the opportunity to help with ortho I immediately loved how I could work independently at the direction of the orthodontist and get to know the patients.

What was your experience transitioning from back office to manager of kids dentistry and ortho?

I loved continually learning, asking questions and making valued suggestions. I always had opportunities to push myself and take on more responsibility as I felt I could handle. We were quickly growing ortho, so there were different ways I could help. My boss at the time listened to what I envisioned and supported me.

What is the most fulfilling part of your work?

I love hiring and training newer assistants. Seeing how much they appreciate the effort I put into their training is what drives me to keep learning. I run into ortho DA’s who I hired years ago and many are still working with PDS. It motivates me to know I helped impact their career with PDS.

If your work at PDS for the past 17 years had a message, what would it be?

Your career as an assistant is what you make of it. If you want to learn specialty or additional specialties, the opportunity is there. If you want to be a leader or change your career path, the opportunity is there. Hard work and consistency pay off. Because PDS is constantly growing and continues to be a leader in the industry, you’ll never get bored or run out of opportunities for learning and advancement.

PDS Life | Winter 2022 40
Manager of Kids’ Dentistry and De Novo Operations

DEANN DOWELL, LDA RETIRES AFTER 28 YEARS OF SERVICE: PDS ‘FELT LIKE HOME’

What was your career path at PDS?

I started as a dental assistant for nine years before becoming a lead dental assistant for 20 years. I have worked in three locations. My first was with Dr. Ghazal at her first office, Victor Valley Dental Group, in Hesperia, Calif. I was there for seven years, then relocated to Inland Empire Dental Group for another seven. Finally, I worked with Dr. Ghazal at Rancho Cucamonga Dental Group until I retired.

Which is your favorite We Believe and why?

We believe only God knows what tomorrow holds. You might have a whole path planned out, but you never know what’s going to happen. You just have to trust and have faith.

After 28 years with Pacific Dental Services, DeAnn Dowell said goodbye in November. DeAnn began and ended her PDS career working with Carolyn Ghazal, DDS, in two separate offices, her first location at Victor Valley Dental Group and finally North Rancho Cucamonga Dental Group (Office 62). DeAnn shared some highlights of her career and what she is most looking forward to about retirement.

Why did you choose PDS?

While in high school, my mom told me about the dental assistant program through the Reserve Officer Training Corporation, so my friends and I signed up. After taking a break from dental assisting for 14 years due to marriage and kids, I courageously applied to PDS. I told the hiring manager that if they chose me, they were choosing someone who is hard working, dependable and loyal. As soon as I got home from the interview, I received a call saying I got the job.

What brought you the most satisfaction during your career?

First, helping people. There’s something amazing about seeing people come in insecure or sometimes in pain and leaving with a confident, beautiful smile. Secondly, working with a great team. It’s not always where you work, but the people you work with. I’ve had an awesome opportunity to work with Dr. Ghazal. It felt like home. I’ve been lucky to say that.

What are you most excited for in your next chapter?

My mother is turning 91 in March. I’m going to spend more time with her and my five grandchildren. We’re celebrating their first birthdays now – four of them are three months apart from each other.

Do you have any parting words?

I’d like to say thank you for the opportunity. It was truly an awesome experience working with Dr. Ghazal and seeing Steve Thorne build this incredible company. They gave me the opportunity to feel secure and safe. Thank you from the bottom of my heart.

41 PDS Life | Winter 2022

CAROL GARNER, REGIONAL MANAGER RETIRES AFTER 21 YEARS OF SERVICE

After 21 years with Pacific Dental Services, 19 of which were spent as the Regional Manager of the San Diego market, Carol Garner has retired. We asked her to share some parting words of wisdom before she left. Here is what she had to say:

What are your top 3 memorable moments at PDS? I think being part of the 10-year and 20-year anniversaries are highlights. I also opened the 400th De Novo a couple of years ago and I was the first manager to open one of the San Diego offices.

From your experience, what is the core element of PDS? The core is definitely your team, your people and the individual offices. Team members are the drivers. I’ve always been a believer the reason why we’re here is because of the individual offices.

What has evolved over the past 20+ years?

From my perspective, the infrastructure has changed since when I first started as a manager – there weren't many systems available. Now, there's a training component and you’re able to reach out to people for questions.

What are you most excited for in your next chapter?

I was a Navy wife for 25 years, and we did a lot of moving over the years. So right now, I’m excited for my house to be finished being built. It's going to be nice to set up my art room and start dabbling in art again and showing my grandkids how to paint.

What’s your advice to team members?

I would say you have to enjoy it, be flexible and be the savvy businessperson who's inside you so that you can support offices with their growth in the ways they need.

PDS Life | Winter 2022 42

30TH ANNIVERSARY

“Thirty years ago, Dr. Carolyn Ghazal was my founding dentist partner who helped create this entire ‘experiment’ called Pacific Dental Services. In 1991, we first created the concept and structure when Dr. Ghazal bought into a practice with my father in Hesperia, Calif. What I loved about her then (and still love about her now), is she is not afraid to take a calculated risk. At the time, and still is to a degree, the risk was choosing me as the CEO. Dr. Ghazal has an amazing work ethic and sometimes unhuman stamina to keep pressing even when times get challenging. She doesn’t see problems, only opportunities. She has helped me find and make the right decisions, even when the decision wasn’t the most financially advantageous. Dr. Ghazal believes that people always come first and there is no room for anything but clinical excellence. It has been a fun (and challenging) 30 years together. She works just as hard today as when we started to create a lasting legacy of PDS leading the world in oral health care and dental-medical integration. What an awesome way to start the second half of her career. Nobody can ask for a better partner.”

Lynda Watanabe, DDS Owner Dentist

“Dr. Lynda Watanabe has been my friend and partner for 30 years now. For those of you who don’t know her, she is one of the most positive people I know. Lynda is always up for a good time and a good laugh. Her work ethic is unparalleled. If I remember correctly, she worked up until the day before she gave birth to her first child and was back in the office one or two days later. That is the level of her commitment.

Her success is proven with so many owner dentists and operators coming out of her practices over the years. She is one of the best examples I know of an individual who figured out how to integrate her love of work and family. Married to Bryan Watanabe, also an owner dentist, the dynamic duo has found a way to not only work together in the same office, but have a very successful marriage. Lynda is the definition of independent and it has been my pleasure to not only support her practices throughout the years, but to remain close friends. Congratulations on 30 wonderful years, Lynda.”

43 PDS Life | Winter 2022 30

Q: What legacy do you hope to leave behind at PDS?

A: Twenty-five years ago, I didn’t know what a DSO was, let alone expect all the amazing doors that would open once you became a team member. PDS has provided so many opportunities for me to learn and grow both professionally and personally. My wish for when the time comes to leave PDS is for those that I have had the opportunity to train, support and mentor will continue to lead with a passion for training and development as they guide the PDS journey through the next generation of health care. Thank you for allowing me to be part of the journey.

Q: What legacy do you hope to leave behind at PDS?

A: I’ve been truly blessed to be part of the growth of PDS from the start and am fortunate to have learned a lot along the way. I hope to pass on to my successors the importance of maintaining the professional and sincere relationships I have had for over 25 years with not only my patients and staff, but with my dental colleagues, management and PDS support team.

PDS Life | Winter 2022 44
25
25TH ANNIVERSARY

Alvillar, SDA, Orthodontics, North Inland Empire Region

Q: What moment stood out in your career here at PDS?

A: A patient I had known and treated since she was in a stroller expressed interest in dentistry. I suggested she pursue hygiene and she did. She came back after finishing hygiene school and shared how thankful she was that I helped guide her towards her dream career.

Edward Baker, RDH, Orange County Region

Q: What advice would you give to team members on how to own their development?

A: My best advice would be to utilize and absorb any mentoring and guidance that is offered from a clinician. What we learn in school is nothing compared to shadowing a clinical mentor. Above all, try to provide value to your colleagues and patients and you will be successful.

Q: What single piece of advice benefited you most in your career at PDS?

A: The single piece of advice that has resonated with me throughout my career at PDS is the power of teamwork. I could not have succeeded without the encouragement and support of my staff (many who have been with me 10+ years), as well as my PDS support team which enabled me to have a great work-life balance. Cheers to another 20 years.

Lupita Diaz, Auditor, Insurance Claims, NSC

Q: What has been a rewarding part of your 20-year journey?

A: It has been a great pleasure and learning experience to work at PDS for 20 years. I am extremely blessed and grateful for having the gift of amazing mentors, leaders and friends throughout my journey. I look forward to what the next 20 years will bring.

Q: What have you enjoyed most about working at PDS?

A: The patients and the staff have made working at PDS a joy. Also, winning Office of the Year in 2021 was a massive achievement and one I’m very proud of. Through hard work, anything is possible.

Grindle, LDA, Orange County Region

Q: What have you enjoyed most about working at PDS?

A: What I have liked most about working for PDS over the last 20 years is the adherence to the We Believe statements. The values in these statements are very important to me in the workplace and I am so thankful to work for a company that integrates these values. It has been a pleasure to work with such great people over the years.

Q: What has been a rewarding part of your 20-year journey?

A: It’s the people that I work with. It has been a wonderful 20 years together and we’ve accomplished so much as a team. It’s been a pleasure being here and it truly feels like home. Thank you for all the support and love over the years.

Anna Le, RDH, Orange County Region

Q: What are your top career highlights here at PDS?

A: I have been in the same office since I started my career. It has been amazing to watch it grow and become successful. It feels good to know you were part of that journey of success.

Region

Q: What single piece of advice benefited you most in your career at PDS?

A: ”Going Above and Beyond”, these are the epic words that helped shape my work ethic, my career and experience at PDS. These unforgettable words were emphasized during my first team meeting and I chose to incorporate them into my life.Thank you to all that I had the pleasure of working with at PDS. Thank you, PDS, for this amazing journey and I hope it continues.

45 PDS Life | Winter 2022
Lillian Leonor, RDH, North Inland Empire Lori Alejandra Pilani Kapu-Welch, SDA, Orthodontics, San Diego Region Nam Dang, DDS, Owner Dentist, Orange County Region
20TH ANNIVERSARY
Julie Falero, Operations Manager, Orange County Region

Kelly Smith, LDA, North Inland, Empire Region

Q: Describe a time you mentored a team member and the outcome of that experience.

A: I began my career as the lead dental assistant at office 73, South Corona Dental Group. In 2002, we hired my first extern, Robyn Johnson. With the help of Dr. Rodgers, I trained and coached her for a few years before she went on to receive her RDAEF certification and became a lead at a different practice. I’m grateful for PDS’ culture of support and collaboration for allowing me to help team members realize their potential.

Carlos Moran, RDH, North Inland Empire

Q: What single piece of advice benefited you most in your career here at PDS?

A: One of the most important things I was advised (by my good friend Dr. Moore) in the beginning was to “Never cut corners, do things right!” This struck a chord with me because as a kid my parents always told me, “If you are going to do something, do it well.”

Rexha, LDA, North Los Angeles Region

Q: What are your top three career highlights here at PDS?

A: The first one was winning an XP award. I was beyond grateful for the recognition and the support PDS gave me. The second was attending the Dodger game with my PDS family and building relationships outside of the office. The new memories I create daily that continue to shape me into the person I am would be my third highlight.

Sonia Ramirez, Healthcare Coordinator, Orange County Region

Q: What have you enjoyed most about working at PDS?

A: I’ve enjoyed working with each and every one of my team members. We are truly a close-knit family. Everyone is reliable, collaborative and we come together to find solutions when challenges arise. We champion each other and have built our relationships outside of the office. Since day one, it’s been special. Thank you, PDS.

Ortega, LDA, Orange Country Region

Q: What do you envision for the future of the organization and how will you play a role in bringing that vision to life?

A: My mission is to continue providing excellent care and opportunities for growth for team members. As a lead assistant, I do this by establishing the Perfect Patient Experience®, and helping patients understand the importance of their dental health, as well as help new dental hygienists and dental assistants own their development. I’m proud to be part of PDS and look forward to the future.

Q: Which We Believe do you relate with closely and how has it elevated your role?

A: We Believe that patients pay our salaries.Therefore: Everyone must do what it takes to please them. In order to succeed, we must continuously establish something special between us and our patients to create lasting relationships. I believe the way we care for and treat our patients is directly related to our personal character. Our success depends on our patients and it is our duty to treat them with respect.

Q: What have you enjoyed most about working at PDS?

A: I’ve enjoyed the people I am surrounded with and the teams I get to work with each day. Not only this, but serving the community through Smile Generation® Serve Day with my team members makes my job at PDS incredibly rewarding and fulfilling.

Q: What have you enjoyed most about working at PDS?

A: I love being a part of the PDS family and am thankful for the past 20 years. I consider PDS my second home. I have built so may valued relationships with our team members and strategic partners. Here’s to another 20 years.

Villanueva, LRDA, San Diego Region

Q: What have you appreciated most as a team member with PDS?

A: I wouldn’t be where I am today if it weren’t for the people and relationships I’ve built at PDS. The culture and opportunities available are all very special. PDS holds such a high standard for supporting their team members which paved the way for the work and leadership roles I’ve had the privilege to take on over the past 20 years. I can’t thank my PDS family enough.

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Nadire Vinh Trieu, Senior Manager, Finance, NSC Laura Janet Heather Shulga, Director, Strategic Sourcing and Procurement, NSC Cyndi Orozco, Operations Manager, Inland Desert Region

15TH ANNIVERSARY

EASTERN ARIZONA

Elsie Finai Lead Dental Assistant

INLAND DESERT

Ana Aparicio Specialty Dental Assistant Orthodontics

Sara Eckenrod Specialty Healthcare Coordinator

Jen Flores Operations Manager II

Smita Kadakia Owner Dentist

Victoria Ruiz Lead Registered Dental Assistant

NATIONAL SUPPORT

Sam Acosta Analyst, IT Enterprise Applications

Christopher Aguon VP, Real Estate

Jay Beltran Auditor, Insurance Claims

Evan Bull Sr/Lead Specialist, Cash Recon Johanna Carrillo Specialist, Legal Systems

Robin Cross Biller

Kimberly Desouza Auditor, Insurance Claims

Erica Devlin Mgr, Field Development (Practice Management System)

Jennifer Fletcher Sr Manager, EPMO

Catherine Fuentes Specialist, Patient Collections Resolution

Esmeralda Hernandez Specialist, Refund

Shari Landes Sr Manager, Back Office Compliance

Andrea Lewis Specialist, Field Development

Angela Mercado Biller

Mona Mohseni Specialist, Insurance Collections

Elham Rafat Auditor, Insurance Claims

Tina Rice Auditor, Insurance Claims

Bobbi Robertson Mgr, Real Estate Accounting

Tammy Rodriguez Paralegal I

Emmylyn Salomon Auditor, Insurance Claims

Stephanie Stepan Program Mgr, Endodontics

Kathy Taverner Auditor, Insurance Claims

Lesley Tran Dir, Finance Real Estate

Natalia Udroiu Sr Mgr, Audit Operations

Angela Williams Biller

NORTH INLAND EMPIRE

Lisa Ali Mgr, Talent Development

Janet Cronk Registered Dental Assistant

Shirley Dhillon Registered Dental Assistant Rami Dimitri Owner Dentist

Magaly Espino Lead Registered Dental Assistant

Silvia Fonseca Registered Dental Hygienist

Jennifer Hoff-Wiles Specialty Dental Assistant Orthodontics

Holly Quillen Lead Dental Assistant

Gilberto Sumaya-Schultz Registered Dental Hygienist

Emilio Uribe Specialty Dental Assistant Orthodontics

Victor Valadez Specialty Dental Assistant, Periodontics

Cecilia Vasquez Assistant Manager

Zafiro Zapanta Associate Dentist

NORTH LAS VEGAS

Monica Meza Dental Assistant

Michael Nguyen Regional Director

Ali Shahrestani Owner Dentist

NORTH LOS ANGELES

Priyadarshini Bhatia Owner Dentist

Margie Guinto Specialty Dental Assistant Orthodontics

Marvilyne Sibal Specialty Healthcare Coordinator

NORTH WEST ARIZONA

Richard Ashton Owner Dentist

Sharon Brown Regional Collection Specialist

Alba Carlisle Lead Dental Assistant

Todd Cockrell Owner Dentist

Chris Reid Owner Dentist

Terrie Tensley Assistant Manager

Candice Thomas Dental Assistant

NORTHERN CA - BAY AREA

Khaled Entabi Owner Dentist

Tia Troutman Specialty Dental Assistant Orthodontics

NORTHERN CA - CENTRAL VALLEY

Denise Cline Lead Dental Assistant

Mary Nakaki Operations Manager II

Robert Nakaki Owner Dentist

NORTHERN CA - SACRAMENTO

Janeth Abalos Lead Registered Dental Assistant

Nayah Chastain Regional Back Office Manager

Priti Patel Registered Dental Hygienist

Francine Simmons-Wiggins Healthcare Coordinator

Ricky Tran Owner Dentist

Yelena Vasiliev Registered Dental Assistant

ORANGE COUNTY

Tina Nguyen Regional Manager, Specialty

Cynthia Ortiz

Registered Dental Assistant

Mariana Ortiz

Lead Dental Assistant

Akram Sadati Lead Dental Assistant

Charlene Swayne Registered Dental Assistant

SAN DIEGO

Salina Jordan Specialty Healthcare Coordinator

Norma Ramos

Lead Dental Assistant

Azuhara Romero Operations Manager II

Sonal Singh Owner Dentist

Vitruc Tran Registered Dental Hygienist

SOUTH CAROLINA

Michael Roelandts Regional Partner

SOUTH FLORIDA

Dana Olsen Regional Manager

SOUTH INLAND EMPIRE

Juanita Campos Registered Dental Assistant

Patty Sanchez Specialty Dental Assistant Orthodontics

Mariko Speier Registered Dental Assistant

SOUTH LAS VEGAS

Chassatie Davila Operations Manager

SOUTHERN ARIZONA

Jasmine Jackson Dental Assistant

Annette Ruiz Lead Dental Assistant

WASHINGTON

Laurie Knaup Regional Support Manager

47 PDS Life | Winter 2022

10TH ANNIVERSARY

CENTRAL COLORADO

Dana Campos

Lead Dental Assistant

Nerci Garcia Dental Assistant

Emi McElhinny Specialty Dental Assistant Oral Surgery

Sara Overton Regional Specialty Back Office Manager

Brianna Segovia Lead Dental Assistant

Andrea Shivers Operations Manager

Ashley Spooner Owner Dentist

Stacey Tellis Regional Back Office Trainer

CENTRAL FLORIDA

Nicholas Button Owner Dentist

Ryan Stowasser Regional Manager

EASTERN ARIZONA

Marissa Brown Owner Dentist

Natasha Featherston Assistant Manager

Becky Hardy Dental Assistant

Miran Ho Owner Dentist

John McLin Owner Dentist, Pediatric Debbie Wright Operations Manager

GEORGIA

Nikki Gamble Operations Manager

Salena Johnson Operations Manager II

Nikki Winders Regional Front Office Manager

GULF COAST TX

Sara Allen Regional Manager

Jose Arellano Regional Front Office Manager

Julie Arredondo Registered Dental Hygienist

Ekta Dilawri Owner Dentist

Maria Elias Lead Dental Assistant

Ashley Elizondo Owner Dentist

Maggie Frausto Registered Dental Assistant

Norma Garcia Registered Dentist Assistant

Esther Gonzales Registered Dental Hygienist

Tamesha Hampton Kids’ Dentistry Assistant Manager

Kimberly Houghtling Operations Manager

Christy Kittrell Registered Dental Hygienist

Melissa Labadie Assistant Manager

Makula Lee Dental Assistant

Tamara Martinez Regional Back Office Trainer

Maria Menchaca Specialty Lead Dental Assistant Orthodontics

Brendolyn Miller Specialty Dental Assistant Pediatrics

Alison Mills Registered Dental Hygienist

Komal Patel Owner Dentist

Suman Rangappa Owner Dentist

Kelli Rodriguez Healthcare Coordinator

Jennifer Tumlinson Regional Manager, Specialty

Karen Rosson Regional Director

Jenn Villanueva Registered Dental Hygienist

IDAHO

Scott Thompson Owner Dentist

Ashley Wright Operations Manager

INLAND DESERT

Indira Abaza Regional Manager

Clara Bor Najera Healthcare Coordinator

Amanda Chen Registered Dental Hygienist

Araceli Fegel Operations Manager

Alisha Leon Specialty Healthcare Coordinator

Yamile Mercado Registered Dental Assistant

Andro Pelen Registered Dental Assistant

Neil Penaflorida Owner Dentist

Caitlyn Walters Operations Manager

NATIONAL SUPPORT

Sara Brink Administrator, People Systems

Aisha Canas Analyst, Revenue Operations

Jenny Caskey Mgr, Epic Applications

Laura Corner Auditor, Insurance Claims

Elizabeth Disinger Auditor, Insurance Claims

Derrick Fish Analyst, Eligibility Business Process

Ana Francisco Auditor, Insurance Claims

Jay Freyder Project Manager, Construction

Anna Marie Gaglio Specialist, Insurance Collections

Lauren Gardner Biller

Kimberly Green Auitor, Insurance Claims

Allison Johnson Analyst, IT Enterprise Applications

Teresa Johnston Biller

Brian Kravitz Project Manager, Construction

Alvin Malit Sr. Technician, IT Enterprise Operations

Catherine Muller Analyst, EPMO

Jose Munoz Dir, De Novo Department

Ben Ovando Mgr, Platform Development

Stephanie Pearlman Sr. Mgr, Revenue Operations Analysts

Tracie Riggs Administrator, Patient Relations

Veronica Salazar Specialist, Insurance Collections

Denise Sanders Associate Analyst, Revenue Operations

Shayna Stevens Clerk, Posting/Balancing

Erica Tse Mgr, Accounting

Laura Vasquez Lead Generator

Daniela Veres Analyst, ROC Product

Josh Whipple Sr. Dir, Talent and Leadership Development

Gina Ybarra Sr Advisor, People Relations

NEW MEXICO SOUTHERN COLORADO

Jantzen Anderson Owner Dentist (Pediatrics)

Scott Cairns Owner Dentist

Ionela Dumitrascu Registered Dental Hygienist

Silviana Gulley Specialty Healthcare Coordinator

Brian Harward Owner Dentist

Crystal Schoenfeld Regional Manager

NORTH CAROLINA

Julee Young Lead Dental Assistant

NORTH INLAND EMPIRE

Manal Abdelkarim Owner Dentist

Mariela Castillo Alvarez Specialty Healthcare Coordinator

Vanessa Herrera Specialty Dental Assistant Orthodontics

Elvira Loza Registered Dental Assistant

Kayla Noriega Registered Dental Hygienist

Shofi Qurban Owner Dentist

Christian Schmidt Owner Dentist

Kelly Schoffstall Registered Dental Hygienist

PDS Life | Winter 2022 48

10TH ANNIVERSARY

NORTH INLAND EMPIRE, CONTINUED

Chanell Scurlock Specialty Healthcare Coordinator

Kristen Siakisini Healthcare Coordinator

Heydi Vivas Registered Dental Assistant Karim Zaklama Owner Dentist

NORTH LAS VEGAS

Adrian Lee Owner Dentist

NORTH LOS ANGELES

Mayra Chavez Lead Registered Dental Assistant

Alma Dominguez Healthcare Coordinator

Claudia Duarte Operations Manager II

Gladys Gamez Registered Dental Hygienist

Martin Galstyan Owner Dentist

Vanessa Illa Lead Registered Dental Assistant

Katherine Novales Regional Manager

Nadia Perez Lead Registered Dental Assistant

Zeek Quinonez Registered Dental Hygienist

NORTH WEST ARIZONA

Jennifer Butler Specialty Dental Assistant Oral Surgery

Elyssa Hoopes Owner Dentist

Lyssett Maravilla Specialty Dental Assistant Pediatrics

Rebecka Trujillo Assistant Manager

NORTHERN CA - CENTRAL VALLEY

Feleshia Apps Pediatric Dentist

Ashley Bisso Kids’ Dentistry Assistant Manager

Christina Escalante Specialty Healthcare Coordinator

Tyranie Lindsey Assistant Manager

NORTHERN CA - SACRAMENTO

Eric Cardenas Specialty Healthcare Coordinator

Chris Claus Owner Dentist (Pediatrics)

Noelle Davidson Regional Specialty Back Office Manager

Angelica Florez

Lead Registered Dental Assistant

Vanessa Hernandez Operations Manager

Simran Kaur Owner Dentist

Usha Mantena Owner Dentist

Tania Ruiz Operations Manager II

Bryant Vest Owner Dentist

NORTHERN COLORADO

Katie Ford Lead Dental Assistant

ORANGE COUNTY

Karlene Belani Operations Manager II

Jerry Meza Regional Manager

OREGON Heather Cornell Regional Front Office Trainer

Phing Park Owner Dentist

Kim Wright Operations Manager II

RENO

Alicia Lowry Regional Director

SAN DIEGO

Gretchen Corkery Specialty Dental Assistant Endodontics

Morgan Recely Goetz Regional Collection Specialist

Rocio Gracia Lead Registered Dental Assistant

Dana Harward Dir, Talent Development

Dianna Ortega Specialty Dental Assistant Oral Surgery

Leticia Reyes Operations Manager

Tami Sparks Operations Manager

SOUTH CAROLINA

Tiffany Osborn Dental Assistant

SOUTH DALLAS FORT WORTH

Jennifer Clarke Registered Dental Assistant

Chinmay Dave Owner Dentist

Zhanna Devyatkina Associate Dentist

Oanh Pham Registered Dental Hygienist

Janie Scholefield Lead Dental Assistant

Maryam Tabatabaei Owner Dentist

SOUTH INLAND EMPIRE

Iris Cano Lead Dental Assistant

Franklin Chu Owner Dentist

Andrea Goode Operations Manager

Jonathan Jackson Owner Dentist

Kyndall Kessler Supervisor, Back Office

Kelly Kim Owner Dentist (Pediatrics)

Alla Lynn Registered Dental Hygienist

Griselda Prado Lead Registered Dental Assistant

Gabriela Serafio Registered Dental Assistant

Stephanie Walker Associate Dentist

Rebecca Woline Registered Dental Assistant

SOUTH LAS VEGAS

Cindy La Tour Healthcare Coordinator

Frederica Mack Regional Manager

Matthew Masaki Owner Dentist

Johanna Montes Registered Dental Hygienist

Mansoor Quassani Operations Manager

Ingrid Spence Operations Manager

Cathie Wild Pappas Regional Partner

SOUTH LOS ANGELES

Tatiana Huerta Healthcare Coordinator

SOUTHERN ARIZONA

Shaharyar Ashraf Owner Dentist

Sam Barry Regional Manager

Sandra Dessens Operations Manager

Lanette Dorsey Registered Dental Hygienist

Chelsea Johnson Dental Assistant

Yung Lee Owner Dentist (Pediatrics)

Ernestine Macias Kids’ Dentistry Operations Manager

Gabby Padilla Registered Dental Hygienist

David Watkins Owner Dentist

WASHINGTON

Lorraine Green Assistant Manager

Jinita Parekh Owner Dentist

49 PDS Life | Winter 2022

CONGRATULATIONS NEW OWNER DENTISTS

As of October 30, 2022

Brian

JULY

AUGUST

SEPTEMBER

OCTOBER

PDS Life | Winter 2022 50 MAY JUNE
Olivia Chavet, DDS Dentists of Greeley Northern Colorado Region Ra’Anaa Howard, DMD Sugar Land Dental Group and Orthodontics Gulf Coast Region Prasanna Guru, DMD West Chester Modern Dentistry Ohio/Kentucky Region Sofia Gutierrez, DMD Davie Modern Dentistry South Florida Region Shaymaa Kamil, DMD Carroll Canyon Dental Group San Diego Region Jacob Kerkering, DDS Eagan Smiles Dentistry Minnesota Region Nguyen, DDS Cypress Dentist Office Orange County Region Kirandeep Pinky, DDS Rancho Cordova Smiles Dentistry Northern California Region Raymond Tucker, DDS Union Village Kids’ Dentistry South Las Vegas Region Stephen McComas, DMD Dentists of Vail Southern Arizona Region Mohini Patel, DMD Citrus Heights Modern Dentistry Northern California Region Tara Sears, DDS Aurora Village Dental Group Central Colorado Region Lily Chen, DDS Dentists of Mesa Eastern Arizona Region Olivia Crane, DMD Blaine Dentistry Minnesota Region John Austin Griffith, DDS Derby Modern Dentistry Midwest Region Anjum Nappoly, DDS Desert Valley Dental Group and Orthodontics North Inland Empire Region Fazalur Rehman, DMD Cypress Dental Group Gulf Coast Region Turner Reid, DDS Spring Hill Modern Dentistry Tennessee Region Rishaad Taraporewalla, DMD College Avenue Dentistry San Diego Region Rachel Bush, DMD Green Valley Modern Dentistry South Las Vegas Region Julia Francois, DMD Oak Ridge Smiles Dentistry Tennessee Region Erik Houck, DDS Bloomington Smiles Dentistry Minnesota Region Stacey Howes, DDS River Point Dental Group and Orthodontics Central Colorado Region Kelley Justice, DMD Tiny Town Smiles Dentistry Tennessee Region Simran Kaur, DDS Roseville Modern Dentistry Northern California Region Jamandeep Kaur, DDS Iowa Street Dental Group Midwest Region Michael Cho, DDS Riverside Modern Dentistry Inland Desert Region Justin Namm, DDS Dentists of San Jacinto South Inland Empire Region Faheem Nasar, DMD Canyon Lakes Dental Group and Orthodontics Eastern Arizona Region Alejandro Quesada, DMD Lady Lake Smiles Dentistry Central Florida Region Allen Tang, DMD Dentists of West Henderson South Las Vegas Region Jason Lee, DDS River City Dental Group Northern California Region Stephanie Pedersen, DDS South Lake Union Dentist Office Washington/Oregon Region Alia Baydoun, DDS Mira Mesa Smiles Dentistry San Diego Region Alyssa DeWenter, DDS Woodinville Modern Dentistry Washington/Oregan Region Colleen Conlon, DDS Land Park Modern Dentistry Northern California Region Nguyen Tran, DDS Murrieta Dental Group and Orthodontics South Inland Empire Region Tien Vu, DDS Murrieta Dental Group and Orthodontics South Inland Empire Region Eugene Erwin, DDS Mesa Grand Dental Group Eastern Arizona Region
22 PDS Life | Around PDS

New Offices

3 1 7 12

9

Opened in May

Opened in June

Opened in July

Opened in August

Opened in September

Opened in October

1 PERRIS 3 California. Opened 5/4/2022 Perris Kids’ Dentist and Orthodontics

2 LEANDER 1 Texas. Opened 5/10/2022

Leander Modern Dentistry

3 CORONA 5 California. Opened 5/10/2022 Bedford Modern Dentistry

4 COLORADO SPRINGS 6 Colorado. Opened 5/11/2022 Dentists of Broadmoor

5 BLUE ASH 1 Ohio. Opened 6/14/2022 Blue Ash Modern Dentistry

6 CYPRESS California. Opened 6/14/2022 Cypress Dentist Office

7 KANSAS CITY 7 Missouri. Opened 6/21/2022 New Mark Modern Dentistry

8 BOCA RATON 1 Florida. Opened 6/28/2022 Dentists of Boca Village

9 WEST ST. PAUL 1 Minnesota. Opened 6/30/2022 Dentists of West St. Paul

10 SAN DIEGO 8 California. Opened 7/19/2022 Carroll Canyon Dental Group

11 ELK GROVE 3 California. Opened 8/1/2022 My Kid’s Dentist and Orthodontics

3

13 SIMPSONVILLE 1 South Carolina. Opened 8/2/2022 Trinity Park Dentistry

14 RICHMOND 1 Texas. Opened 8/8/2022 Dentists of Richmond

15 LAWRENCE 2 Kansas. Opened 8/16/2022 Iowa Street Dental Group

16 CANTON Massachusetts. Opened 8/16/2022 Canton Modern Dentistry

17 FOLSOM 2 California. Opened 9/1/2022 My Kids’ Dentist and Orthodontics

18 SAN DIEGO 11 California. Opened 9/13/2022 College Avenue Dentistry 26

19 WEST SEATTLE 1 Washington. Opened 9/14/2022 Dentists of West Seattle

20 CHARLOTTE 2 North Carolina. Opened 9/14/2022 University Modern Dentistry

21 SEATTLE 4 Washington. Opened 9/27/2022 SLU Dental Group

22 ROSEVILLE 4 California. Opened 10/4/2022 Roseville Modern Dentistry

23 ALEXANDRIA 2 Virginia. Opened 10/4/2022 Foxchase Dental Group

24 VIENNA 1 Virginia. Opened 10/4/2022 Tysons Modern Dentistry

25 FORT MYERS 2 Florida. Opened 10/4/2022 Dentists of Fort Myers

26 SILVER SPRING 2 Maryland. Opened 10/11/2022 Aspen Hill Modern Dentistry

51 PDS Life | Winter 2022
12 BUCKEYE 3 Arizona. Opened 8/1/2022 Buckeye Modern Dentistry
5 12 14 16 10 11 19 15 20 2 4 8 17 21 23 6 13 18 22 24 25 26 PDS Life | Around PDS 23
Opened May 2022 – October 2022

In carrying out our day-to-day business,

WE BELIEVE

The power of teamwork. We fail or succeed together.

• I collaborate with teammates and proactively set others up for success.

• I recognize and encourage my teammates.

01

Patients pay our salaries.

Everyone must do what it takes to please them. In order to succeed, we must continuously establish something special between us and our patients to create lasting relationships.

• I create Healthier, Happier Patients through every action and interaction.

We have the obligation and the opportunity to present the best dentistry possible to each and every patient.

We understand the value of good dentistry and educate our patients of the benefits to them

I perform every task to the best of my ability in support of Clinical Excellence.

I recommend solutions that best fit the individual or situation.

• I seek to understand what is important to patients so they get the care they need and want.

Healthier Happier Patients

Only God knows what tomorrow holds.

Employees get paid based on their personal value to the company.

• I am humble, hungry and curious in learning, development and seeking others’ perspectives.

• I maximize my effectiveness every day while preparing for the future.

Job security lies in an individual’s employability.

Employees get paid based on their personal value to the company.

I own my behavior, attitude and actions. I take initiative to do what is needed.

Everyone has the will to succeed and can make proper decisions.

We understand that as a business we will always have problems, and problems are just opportunities in disguise. We are not big on rules and regulations, but demand that each of us take care of problems as they arise in order to take full advantage of the opportunities they present.

I make decisions in alignment with our We Believes.

I ask questions when I don’t understand and discuss issues openly and early.

Quality performance at every job, every day, every hour, is required.

It is our privilege to perform beyond what is required.

• I hold myself and others accountable to deliver eXtraordinary Performance.

• I take personal responsibility for maintaining a safe, compliant, and ethical workplace.

The way we do business is as critical as whether business is good or bad.

Our decisions for moral and ethical conduct are based on principles given to us by God in the Bible. Honesty, integrity, and character are vital aspects of business.

• I make decisions with both purpose and profit in mind.

• I speak up when I see what appears to be lapses in ethical or moral behavior and support others in doing the same.

PDS Life | Winter 2022 52
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