OPTIMIZE PRESS CLIPPINGS OPTIMIZE
Our Three Pillars
Optimisation
Our award-winning optimisation algorithms are proven to generate measurable savings and efficiencies of up to 30%
Transformation
Decarbonisation
We help fleets optimise, decarbonise and transform through our simple 5-step algorithmic evidence based analysis approach
We assist fleets to move to fully automated planning and transition to electric and zero emission vehicles using algorithms.
Live Data Solutions, a leading software provider to the transport and logistics sector, has teamed up with Optimize to integrate its award-winning optimisation algorithms based upon artificial intelligence, with its Transport Management System (TMS) to provide its customers with a complete end-to-end solution.
CEO of Optimize Colin Ferguson comments, “We are delighted to be collaborating with Live Data Solutions, and excited by the benefits our integration will deliver to fleet operators of all sizes. Enabling Live Data’s TMS platform with AI algorithms, will give its customers a competitive edge and help reduce costs and cut emissions.”
James Reason, CEO of Live Data Solutions says, “Working with the team at Optimize has been a pleasure, and integration a smooth process. We are looking forward to rolling out the solution to our existing customers and new opportunities, in order the full benefits of the solution can be realised.”
Fleet safety specialists SureCam has teamed up with Optimize to provide an integrated solution, enhancing driver safety and route compliance. The collaboration is also expected to reduce costs, increase productivity, and cut emissions for fleets adopting the technology.
CEO of Optimize, Colin Ferguson explains, “We are thrilled to be collaborating with SureCam, which not only enhances the value proposition we can offer to our clients, but our partnership also delivers a best in class solution to the transport and logistics sector.”
Sam Footer, partnership Director at SureCam says, “SureCam is delighted to partner with Optimize, their award winning products and services are a great fit for many of our fleet customers. Decarbonisation and utilising systems that help a fleet in reducing their carbon footprint is extremely important, and something that SureCam are very passionate about.”
Leading transport and logistics optimisation specialist Optimize has delivered measurable efficiency gains for Welch’s Transport, a family-owned transport group based in Duxford, Cambridge.
CEO of Optimize Colin Ferguson explained, “We are delighted to be partnering with Welch’s Transport and working together to help optimise, decarbonise and transform the logistics sector. Through the continued use of Optimize, Welch’s Transport can expect to reduce costs, increase productivity and cut emissions. Optimising its new electric vehicles is a clear example of the contribution we can make to the decarbonsation journey of our clients, enabling the transition to a fully zero emission fleet.”
Chris Welch, Commercial and Operations Director of Welch’s Transport, commented, “We were very excited from the outset about the potential efficiency gains we could make with the use of the Optimize algorithms. We had tried a number of different route optimisation software systems previously but had, had limited success. One of the most appealing parts of the Optimize algorithms is its subscription model through which you only pay once a ve meaning you only need to pay when a vehicle is already saving
Leading fleet optimisatio artnered with one of the world’s leading sports tran grees Transport, to deliver the All-England Lawn Tennis Club a clean and efficient transport solution for 2023’s Wimbledon Championships.
Natalie Hughes, Director of Partnerships and Corporate Accounts at Optimize explains, “We are delighted to join forces with Six Degrees Transport to deliver an optimised transport solution on behalf of the All-England Lawn Tennis Club for 2023 Wimbledon Tournament. With climate change and net zero high on the global agenda, we recognise businesses and organisations need to actively think about how best to carry out operations in the most environmentally friendly and carbon neutral way. Our route optimisation algorithms deliver tangible and impactful reductions to our customers’ fuel and carbon consumption, helping to drive fleet productivity, safety and environmental improvements. Working with Six Degrees Transport is a great opportunity for us to demonstrate how vehicle and journey optimisation will not only impact the carbon footprint for 2023’s Wimbledon Tennis Tournament, but also deliver similar solutions for future sporting events across the globe.”
John Fryer, Director of Six Degrees Transport commented, “Our partnership with Optimize for the 2023 edition of the tournament enabled t i ifi tl impact our carbon footprint from the event. We make over the course of the tournament, involving the transportatio coaches and visitors shared between 180 vehicles. Optimiz ensures the transport and operational delivery process w seamlessly and efficiently by reducing mileage and CO2 emiss
Zurich Resilience Solutions UK, a division of the award-winning global insurer Zurich, is enhancing its fleet offering through a partnership with Optimize, the leading fleet and freight optimisation and data specialists. Zurich Resilience Solutions supports organisations to help understand and manage risk, specifically targeting the tangible improvements that can be made by fleet operators to safety and sustainability. They do this by combining their wide-ranging in-depth expertise, data and insight.
Natalie Hughes, Director of Partnerships and Corporate Accounts at Optimize explains, “Zurich is clearly a massive name in insurance services, and we are delighted to have the opportunity to work with the team there. Not only do our services offer tangible business and risk mitigation benefits, but our services can play an important part in improved driver well-being through safe route planning.”
Helen Aston, Head of Workforce Strategies at Zurich Resilience Solutions UK says, “We have been seeking a partner to offer electric vehicle consultancy and business optimisation support to customers. The services Op i i b i h sector are a great fit: assisting customers with their transition mitigating risk through route planning, improving busin reducing the demands on drivers.”
Logistics giant Pal ccelerate its future innovation. The Leicestershire-based pallet distribution network partnered with Optimize to help deliver its NexusETA project, the latest addition to its Nexus freight tracking software that calculates estimated time of arrival, providing a delivery time window to its customers and the recipient’s freight.
Colin Ferguson, CEO of Optimize says, “We are proud to be supporting Pall-Ex Group on delivering their vision for the next addition to Nexus. Our algorithms help to provide an innovative solution for the business, bringing major benefits to customers by giving them a more specific indicator of when their goods are due to arrive.”
Dave Dunhill, Chief Technology Officer at Pall-Ex Group commented, “NexusETA is a significant project that deliveres a multitude of benefits to our partners, members and customers. I am delighted to be partnered with such an innovative technology organisation as Optimize. In addition, their appetite to succeed and be part of the Pall-Ex Group technology journey was also a deciding factor.”
FORS, the Fleet Operator Recognition Scheme, has partnered with transport optimisation specialists, Optimize, to bring FORS Transport Planner to its Accredited Operators as part of the FORS Affinity Partner Programme expansion.
CEO of Optimize, Colin Ferguson says, “Our aim was to help operators of all sizes, many of whom don’t have access to help this kind of technology or are currently relying on manual route planning or fixed route sequencing. With only 10 percent of fleets optimising their transport planning, FORS Transport Planner can help level the playing field. We regularly see customers reporting savings and efficiencies of up to 30 percent.”
FORS Concession Director Ian Henderson commented, “FORS Transport Planner absolutely reflects the ethos of the FORS programme. Helping our accredited operators find ways to work smarter and greener is to the benefit of all. The FORS Transport Planner team have extensive industry expertise, as well as fleet and electric vehicle expertise and I’d encourage all operators to start a conversation about decarbonisation and see what savings and benefits can be gained.”
Leading food distribution charity FareShare, implemented, Optimize, a route optimisation solution, to optimise its collection and delivery routes across its UK network. My Transport Planner, which uses powerful computer algorithms and can automatically plan vehicle journeys. Its aim was to increase productivity, reduce costs and lower emissions, across all its UK distribution sites.
CEO Of Optimize, Colin Ferguson, commented, “We are delighted to be supporting FareShare with their sustainability objectives and continuous improvements of their distribution network. Our platform ensures FareShare and its distributors, can have confidence that its deliveries are being made on time with maximum efficiency. Typically, our clients report improved productivity and lower emissions of 30 percent through My Transport Planner, and with the costs of fuel rising sharply, reducing fuel costs by the same margin is an imperative for all organisations.”
Rachel McLean, Senior Operational Improvement Manager at FareShare says, “The introduction of this new technology is a positive step towards our sustainability goals. Our network of 30 distribution cen thousands of deliveries and collections every day and we are are operating our vehicles at maximum efficiency whilst lo footprint and minimising our costs.”
Fleet analysis by Optimize is helping Yorkshire Water make data-based decisions on its strategy to decarbonise its fleet. Yorkshire Water is committed to achieving net zero carbon by 2030, which includes electrifying the 1,400 vans in its fleet. The utility company, which has secured Go Ultra Low fleet accreditation, has made a strong start, investing in Nissan e-NV200 electric vans.
Natalie Hughes, Director of Partners and Corporate Accounts for Optimize said, “Yorkshire Water is deeply committed to sustainability, as shown by its pledge to reach net zero by 2030 and its use of renewable energy. Our role is to provide analysis to support that vision, by providing the data that can enable our clients to make clear, evidence-based decisions on the next steps.”
David Hibbs, Head of Fleet for Yorkshire Water, explained, “The analysis from Optimize gave us exactly what we wanted, clear evidence-based answers to the question of how much potential there is to electrify our fleet. The results really gave us food for thought.”
Fuelcard and asset tracking supplier FleetMaxx Solutions is benefiting from reselling My Transport Planner to customers who want to keep costs low and optimise the use of their fleet. It’s customers are B2B but could be anything from small fleet operators to major businesses running in excess of 1,000 vehicles. They all share the same business objective: to maximise the use of their assets.
Fleetmaxx Marketing Manager Steve Clarke says, “We were looking for additional service partners that could provide a one-stop-shop for our customers. With My Transport Planner, the main benefit is that our customers can fill up with discounted fuel, they want to see where thier vehicles are and plan the best routes for them.”
Clarke continues, “This applies to anyone who is driving: from the plumber who is calculating the best order to do his calls, or the courier who wants to know their best routes in the day. My Transport Planner works nicely for them and it also works well for those who need help reducing fuel costs.”
Optimize, the routing and scheduling fleet optimisation specialist has apppointed Rachel Riley MBE as its brand ambassador to drive market reach and brand recognition.
CEO of Optimize, Colin Ferguson commented, “The company has grown rapidly. We have launched our new AI based algorithms, rebranded and added exceptional new talent to our team with our client base continuing to expand. I’m delighted Rachel is working with us, her deep knowledge of mathematics means she understands our mission and we know she will be instrumental in helping to accelerate our grown plans.”
Rachel Riley MBE explained, “Optimize has the technology and software to deliver a significant impact for fleet operators, supporting operational efficiency and the journey to a zero-carbon society. I’m looking forward to working with the team and playing my part in improving the efficiency of the fleet sector.”