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“LITTLE WES” THE GREEN DRAGON SIZE LIMITATIONS AND SPACING
Make sure there is enough breathing room around the mascot. Use the shape of the dragon’s eye socket as a guide.
Under normal circumstances the mascot should remain at or above 1” in size or 72 pixels.
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If a smaller mascot is needed do not go lower than .75” or 54 pixels. Please monitor legibility and mascot integrity.
Under extreme circumstances the mascot can be taken down to .5” in size for print purposes only. Digital or Web is not allowed below 54 pixels.
Fonts
Cooper Hewitt, named after the Cooper Hewitt, Smithsonian Design Museum in New York City was created by Chester Jenkins and available for commercial use. Cooper Hewitt is a contemporary sans serif that is simple yet emulates a flare of personality. It can be used in many different design assignments and pairs well with itself as well as with Roboto and Libre Baskerville Italic making it versatile in nature.
All three fonts are free for private and commercial use under their respective agreements that can be found on their web pages where they can also be downloaded for your system:
Cooper Hewitt by Chester Jenkins https://www.cooperhewitt.org/open-source-at-cooper-hewitt/cooper-hewitt-the-typeface-by-chester-jenkins/
Roboto by Christian Robertson https://fonts.google.com/specimen/Roboto
Libre Baskerville by Impallari Type https://fonts.google.com/specimen/Libre+Baskerville
Although we attempt to supply fonts that are universal, there may be instances where the fonts you seek are not available on your platform of choice. In those instances, you can default to the Arial type family making sure the respective weights are used to best represent the fonts they are replacing.
COOPER HEWITT HEAVY | Logo and signage
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
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COOPER HEWITT BOLD | Headlines
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
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COOPER HEWITT BOOK | Body copy
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
1234567890
ROBOTO REGULAR | Body copy
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
1234567890
LIBRE BASKERVILLE ITALIC | Display titles and quotes
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
1234567890
Color Palette
The Westbury Union Free School District color palette now consists of PRIMARY and FUNCTIONAL colors.
PANTONE® colors have been identified for the purpose of making sure that the entire district uses tints and shades of color that will continue to solidify our brand equity and identity for years to come.
The FUNCTIONAL colors palette has been created to complement the much more established PRIMARY colors of Green and Gold. These colors are for multiple use in the creation of graphic elements, type treatment, charts. They should be used sparingly.
We recommend using the PANTONE Colors as indicated when printing solid. When printing in four color process, please be sure the CMYK builds provided. For WEB you can use the hex # as shown.
You are allowed to use tints and shades up to 10% transparency where applicable.
Please avoid creating variants of these colors on your own without consulting with the Communications Team.
