Platinum SUPPORTER

CHAMPRO was founded in 1986 by Wilson “Bill” Hunt, a Class of 2022 inductee in the Sporting Goods Industry Hall of Fame, and has grown to offer the most comprehensive line of sporting goods equipment and apparel in the industry. CHAMPRO started with a mission of striving to build teams by providing low-cost, high-value equipment and apparel. Our core values are delivering WOW through service, questioning the status quo, being creative and driving change, building a positive team environment with a fun, family spirit, cultivating honest, candid relationships, obsessing with efficiency, being humble and making it happen! Distribution centers at our headquarters in Wheeling, Illinois, in the Chicago suburbs, and Fresno, California, gives CHAMPRO the ability to provide two-day delivery to most of the continental United States.

How does working with the dealer/retailer network help enhance your brand?

Nobody can service athletes, teams, leagues and schools the way a local retailer and dealer can. They elevate our brand through their service to their customers.

What drives the passion your company and your team members have for sports and the sporting goods industry?

Our Mission/Purpose is “We inspire people to be team players for life.”

What are you looking forward to at this year’s Management Conference? Why is it important to attend?

The opportunity for our brand to improve through listening to our customers about where we can improve. Feedback drives us in our pursuit of perfection.