Silver SUPPORTER

Richardson has been a family owned and operated company since 1970 with its headquarters in Springfield, Oregon and distribution centers in Ohio and Texas. Baseball was always a strong focus for the company but the explosion of the cap market in the early 1990s led to expansion in the licensed, collegiate and corporate headwear business. Richardson produces a full line of headwear options for customers world-wide with a large selection of high-quality styles and colors ready for immediate delivery. Richardson is also a leader in the custom cap market for youth and college baseball teams, retail brands, corporate businesses and more.

How does working with the dealer/retailer network help enhance your brand?

Our dealer and retailer network is the foundation of our business. They help us reach a wider audience, improve our customer experience, showcase and promote our products, build stronger relationships and enhance our brand’s credibility and reputation. Many of our dealer and retail partners have been with us since the early days of this business and we wouldn’t be where we are today without their continued partnership.

What drives the passion your company and your team members have for sports and the sporting goods industry?

Richardson has been a sporting goods company since Day One. Our brand was built around sports and sports have always been our core focus regardless of how the business has grown. Our team is made up of athletes, fans, and sporting goods industry pros who collectively value competition, fair play, teamwork and positivity. Together, we work hard every day to deliver quality products and services to the customers, athletes and adventurers we serve.

What are you looking forward to at this year’s Management Conference? Why is it important to attend?

The personal connections fostered through connecting with our partners in the industry at this year’s Management Conference is by far the most important reason to attend. Opportunities like these are what build lasting relationships, allowing us to share the latest from Richardson, listen to our partners’ needs and concerns and meet face-to-face. It also presents the added benefit of learning from industry experts and peers and staying up to date on the latest trends and developments.

Performance Team Series

FEATURING:

• The Richardson commitment to quality and fit.

• Simple, all-inclusive pricing for both HYPR Twill and Sublimated models.

• Color shade consistency across all Richardson PTS products.

Headwear Uniforms Teamwear

What are some of your new and innovative products the industry should know about?

In 2022, MaxBP acquired Frost Gear Sports, a manufacturer of cold-weather baseball and softball technology specifically engineered for cold weather performance. With that acquisition, MaxBP has been able to further vertically integrate and provide a deeper assortment of exciting products to its existing customer bases. For retailers operating within cold weather climates, Frost Gear's products are a hot commodity in the baseball and softball markets.

How does working with the dealer/retailer network help enhance your brand?

MaxBP believes that connecting with the right retail and wholesale partners is imperative for the business. Our sellers understand the needs of each market's customers and it helps us to deliver top-notch training technology nationwide. We love working with dealers and retailers!

What drives the passion your company and your team members have for sports and the sporting goods industry?

All of those involved with MaxBP or its affiliated brands have been around sports for a very long time. It's that connection to sports and the desire to help push competition forward that drives us to innovate and help athletes everywhere.