October 2022 NICA News

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Contents • October 2022 Articles & Features AdvertiSers 04 This Month’s New & Renewal Members 05 President’s Message 05 Director’s Voice 08 Riffing With Rey 10 Association Announcements 11 Thoughts From a CCE 12 NICA Marketplace, November 6-9: Together We Will Share Ideas, Networking, Products & Services 13 Meet the Keynote Speaker Michael Bradley 16 Ask the Candidates 18 All In! 2023 NICA Business Expo & Fare Foods Food Show 19 End of Summer Gatherings 22 Getting to Know the Trustees of the NICA Foundation 24 From the Camera Roll...

27 Hall of Fame Nomination Form 29 2022 NICA Membership Contest Leaderboard 31 NICA Membership Application

28 Alpha Baking Company 26 Fanestil Meats 30 Fare Foods 02 Fiserv 29 Gold Medal 07 Heinkel’s Packing Company 15 Hummel Group 25 K&K 30 McGowan Allied

25 Mr. G’s Quality Cut Meats 09 Rio Syrup 26 RJ Schinner 15 Schantz 29 Soda Parts Express

October plays host to a number of Fair Food-related days, but we wanted to shine a light on Cinnamon Roll Day. While similar treats have long been produced, it wasn’t until a perfect storm of sugar, carbs, and spice converged in the 17th century that the Cinnamon Roll as we know it today was born.

We are proud to have more than 50 NICA Members who specialize in this food and related pastries. “Together We Can!”

NICA is a membership-driven organization dedicated to strengthening relationships with the Fair, Festival, and Special Events Industries through effective communication, education, benefits, leadership, and solutions.

National Independent Concessionaires Association, Inc. is a Florida Corporation with an Editorial and General Office located at 1043 E. Brandon Blvd., Brandon, FL 33511 • Off ice: (813) 438-8926 • Fax: (813) 803-8460 • Online: www.nicainc.org The information contained in this Publication is based upon sources believed to be reliable. Readers should not act without professional advice. Cover to Cover © 1993-2022 NICA, Inc. All Rights Reserved. “Gather and Thrive!”

October 2022 NICA News

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This Month’s Newest Members Pat Cranston

Alex Simeonidis

Michael Issa

James Stuhan

Daryl’s Dog House White Bear Lake, MN The Mobile Sweet Tooth Kokomo, IN

Santa Lucia Concessions West Fargo, ND Southwest Concessions Oregon Phoenix, AZ

Benno Weigel

Bay Em Vay / Benno’s Concessions New Berlin, WI

Chuck Wheeler

Amusement Wraps Ironton, OH

Joyce Wright

Oliver Family Concessions Scio, OR Welcome to our 7 New Members!

See page 29 for the 2022 NICA Membership Contest Leaderboard

This Month’s Member Renewals Sheila Bartlebaugh

Bartlebaugh Amusement, Inc. Madisonburg, PA (2012)

Bob Batista

Western Idaho Fair Boise, ID (2016)

Diane Baumann

DLB Consulting Murphys, CA (2021)

Rod Beach

Beach Concessions Hillsdale, MI (1995)

Lee Blanchette

Lab Concessions and Catering N. Grosvenor Dale, CT (2015)

Rich Brander

Brander Enterprises, Inc. Santa Margarita, CA (2007)

Teresa Brander

Brander Enterprises, Inc. Santa Margarita, CA (2015)

Bonnie Bribiesca

Bribiesca Concessions Holcomb, KS (2012)

Randy Brown

Brown’s Concessions, Inc. Paris, TX (2015)

Ronald Burback

Fun Enterprises, Inc. Portland, OR (1997)

Sue Butcher

Allen County Fair Lima, OH (2000)

Andrew Cashman

Maryland State Fair Timonium, MD (2018)

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October October2022 2022NICA NICANews News

Tony Cassata µ

Cassata Concessions Daytona, FL (1993)

John Giordano

C & C Concessions, Inc. La Verne, CA (2015)

Melanie Linnear

State Fair of Texas Dallas, TX (1995)

Costas (Dino) Constantinou Andy Glushakow Grecian Delights Flushing, NY (2011)

Phat Boyz Catering Hebron, MD (2018)

Daniel McLean

Gary Crutchfield

Paul Hansen

Gentry Miller

Robert Hutchins

Nancy Miller

Brian Jones

Shawn Miller

James Judkins

Dan Mourning

Kenneth Kasinak

Michael Olcott

Crutchee’s, Inc. Sumner, TX (2012)

Chad Crutchfield

Crutchee’s Inc. Sumner, TX (2021)

Wayne Decker

Future Vision Malabar, FL (2017)

Jackie DeRamus

Lakeside Concession Webbers Falls, OK (2006)

Doug Dills

Dills Concessions / Peace River Venice, FL (2004)

Hansen’s Festival Concessions Evansville, MN (2011) Rainbow Concessions dba Blue & White Concessions Fort Mohave, AZ (2007) BCSS Concessions Avon, IL (2003) JKJ Workforce Agency, Inc. Harlingen, TX (2017)

Irene Dugan

Golden West Concessions San Diego, CA (2007)

Chuck Dugan

Paulette’s Food Service Pinckneyville, IL (2003)

Chuckwagon Alta Loma, CA (2007) Chuckwagon Alta Loma, CA (2007)

Leonard Dunford The Eatery Lenox, MI (2001)

Robert Fulton

Fun Rides and Events Sanford, NC (2015)

Mary Gambill

Staci’s Sales, LLC Wintersville, OH (2011)

Almond Garten Harlan, IN (2021) Josephine’s Glazed Doughnuts North Liberty, IN (2010) Miller Catering & Concessions, Ltd dba Porky’s Lafayette, IN (2011) Miller Foods Mauckport, IN (2018) New Mexico State Fair Albuquerque, NM (2015)

Norman Keene

Kern County Fair and Event Center Bakersfield, CA (2020)

Lisa Kemmerer µ

Debbie’s Concessions, LLC Lumberton, NC (1994)

Deborah Powers

Waterloo Tent & Tarp Co., Inc. Jay Rounds Waterloo, IA (1993) Jake’s Foods LLC Goshen, IN (2017) Jeff Langlois The Langlois Company Mira Loma, CA (2014)

Brett Rubert

Parnell Foods, Inc. Belvidere, IL (1996)

►► “Renewals” continued on page 28 µ 1993-2001 2002-2006 2007-2011 2012-2020

President’s Message Daryl Whicheloe, CCE, President

and Fare Foods Food Show in February or it is too far to travel to Florida. This new Convention is As most of us are finishing aimed at Concession and Commercial Exhibitors and Fair Concession and Commercial Managers up our season, my thoughts in a convenient, entertaining, and enjoyable are all about Las Vegas, but location. The NICA Office team has worked very probably not for the same hard to bring you quality and relevant sessions, reason most people think. I roundtables, and programming that deal with our am for the most part not a everyday concerns. gambler, at least not by Las One of the things I have learned the most Vegas standards. I believe we during my time with NICA is that not everyone as Concessionaires gamble every day. Loading up our equipment, often driving knows what you know. We always assume other people know what we know when the reality is just hundreds or thousands of miles, buying huge the opposite. For this reason, it is very important amounts of product, and finding enough labor for us to gather together and share our knowledge (if we can find them) is a huge gamble in itself. with each other and our Fair Partners. Creating a We are definitely gamblers by nature. larger network of people with similar goals and My focus this month is about the NICA challenges definitely makes us all better at what Marketplace Convention happening in Las Vegas, we do.

November 6-9, at the Tuscany Suites and Casino.

I am looking forward to gathering together in By the time this goes to press I hope you have your Las Vegas and seeing the benefits of this event, Rooms and Convention booked and are ready to take advantage of this great opportunity. This truly learning from one another, visiting with you all, and is a great moment in time for Concessionaires and sharing the different experiences we have all had Commercial Vendors, especially for those that are during the year. I may even play a little blackjack or either unaware of the annual NICA Business Expo spin a wheel. See you in November! ▲

Director’s Director’s Voice Voice Phil Delahoyde, Director As our Fair Season in the West winds down, it is time to reflect and study what has transpired in the last year, as well as in our COVID years.

I believe that most of us have experienced the same positives and negatives in our business. The good news is the Fair Guests have come roaring back with a pent-up desire to purchase goods and be present.

According to the press, food and beverage has been one of the primary drivers of bringing visitors back to Fairs. On the other hand, we all have had to deal with the broken supply chains, labor shortages, and increases in cost, as well as

soaring fuel prices (As of October 1, 2022, diesel is $6.75+ in California). I also believe we have worked harder this year than any other year I have experienced in this business.

The subject I would like to discuss today is Fair hours, and length of Fairs. Historically, Fairs have shortened hours due to Guests’ weather perspective: stay home when it is hot and come out when it cools down. Now, Fairs receive POS reports from almost all Food Vendors that provide real data regarding slow hours and busy hours. This is a practical tool they didn’t have years ago to help manage their event. Some Fairs are using this data to practice “less is more efficient” and shortening hours. Others appear to not be taking advantage ►► “Voice” continued on page 6 October 2022 NICA News

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“Voice” continued from page 5 ►► of the data being provided by Vendors and have returned to long operating days between 12 and 15 hours. Even within this pattern of lengthened hours, Livestock areas close early, Carnivals open later, building hours vary, and Fairs have moved most gate sales to online; and yet the small Vendors are required to be open and fully staffed the full length of the time.

As Concessionaires, we need Fair Management to understand we are struggling to stay open these long hours and operate profitably in these conditions. Temporary labor is the front line of our Fairs at every point. We have the same labor issues and are hiring from the same temporary labor market as everyone else. We are filling a variety of positions and creating second shifts in a shrinking labor market and/or paying overtime for the long hours that are not producing sales. Managing this issue is crucial to profitability. In some cases, we are dropping locations because we are unable to fulfill our labor needs. Affordability, which influences pricing, has become a serious concern.

Another concerning factor is Fairs and/or Carnivals wanting to add days onto the run of the Fair. Everyone understands the concept of adding an extra weekend. However, what needs to be taken into consideration is the four to five non-profitable “dead days” that we still operate on under the same expenses. Adding all of these days will only help produce one potentially profitable extra weekend. If a Fair is a ten-day straight run Fair, with 800,000 Guests, or an 18-day Fair created by days off with 800,000 Guests, consider which one is making the most money at the bottom line.

Most likely, the 10-day Fair. The shorter Fair is more profitable, because the per-day attendance is more efficient.

Some Fairs say they are lengthening the Fair to improve the experience; yet are basing that decision on the outdated COVID Health Department guidelines of number of people per square foot, which was useful for disease control, but may not be advantageous to meet the full capacity of the Fair. If that is the reason, a new criteria should be developed that is based on the Fair’s capacity, such as: How many cars can you park? How many people do your restrooms serve comfortably? Are your lines too long? What is 6

October 2022 NICA News

your desired length of stay? Consider these viable questions and calculate the margins. A longer Fair does not always create more net revenue, or a better experience for Guests and Vendors alike.

Moreover, when a Fair extends their days and overlaps other Fair dates, it makes it very difficult for all Vendors. As a Vendor, we must choose which event to play, or add new equipment to our business, and then answer the question, “Where does the labor force come from for the expansion?”

There is also the issue of creating negative relations between those Fairs that overlap, which can potentially reside for a long time.

I suggest that Fairs, Carnivals, and Vendors work on ideas to entice Guests to patronize the Fair on those dead days or off hours. Some ideas include Food Drives, Free admittance, Free Parking, Coupon Books for off-hours, Discount Carnival Rides or Bands in off-hours, Happy Hour for food and beverages with discounts, and entertainment.

In my years of experience in the Fair Industry, I have seen many of these ideas come to fruition and have a positive impact. Every Fair is different, and while there is a learning curve to implementing new ideas and criteria, we will never be able to experience these improvements without putting forth the effort to make revisions.

As Vendors we have the opportunity to come together and discuss new ideas to improve our efficiency at NICA Marketplace, November 6-9, at the Tuscany Suites and Casino in Las Vegas.

As Fair Managers and Business Owners we will have the time and place to create new ideas and solutions together in a relaxed atmosphere.

The COVID years have taught us we could make money separately. Food and Beverage Vendors participated in Fair Food Drive-Thru events all over the states; Carnivals ran in parking lots and at church events; and Fairs found new ways and reasons to rent out their facilities. I want to stress how notable it is that our businesses all survived the Pandemic without coming together for a real Fair; yet, when we all come together to present a full Fair the synergy is increased. Fairs are not just a Food Court, or a Carnival, or a Livestock Show, or a Competition, or an Entertainment Stage; we are a production, put on by many entities. When we all come together to produce a true Fair, we all benefit.

What we have to offer our communities is more than just a great show; it’s an opportunity to create memorable moments. ▲

Joe Potillo, Jr. Greg Miller, CCE Tom Sattler, CCE Russ Harrison, CCE Richard Busse, CCE Officers Tom Hodson, CCE President: Daryl Whicheloe, CCE st 1 Vice President: Vincent Nelson, CCE Jim Hodson, CCE (Deceased) Tim O’Brien, CCE 2nd Vice President: Kim Barr, CCE Ron Smith Treasurer: Dan Lusenhop Adam McKinney, CCE Secretary: Jacqueline Bradbury, CCE Mike Pence, CCE Jack Woods, II, CCE Directors Bob Hallifax, CCE Brandy Arredondo, CCE Frank Parnell, CCE Phil Delahoyde Larry Orme (Deceased) Kelly Grout Larry Sivori Thomas Hodson, CCE Rich Wright Stacey Pittroff-Barona Bill McKinney, CCE Jeff Thornberry, CCE Arthur Pokorny, Jr. Jay Wells, CCE Gene O’Brien, CCE (Deceased)

Past Presidents’ Council

Sandy Class, CCE Don Delahoyde, CCE Kathy Ross, CCE Dan Lusenhop Dominic Palmieri, CCE Paulette Keene, CCE

OFFICE STAFF

Executive Director: Rey O’Day rey@nicainc.org

Office & Membership Manager: Linda Frisco nica@nicainc.org

Communications & Marketing Manager • NICA News Editor: Jesse Willard communications@nicainc.org

East Council Coordinator & Social Media Coordinator: Jessica Gottsche jessica@nicainc.org

Midwest Council Coordinator: Dennis Larson, CFE dennis@nicainc.org

Event Planning Coordinator: Kathy Ross, CCE nicamarketplace@nicainc.org

Foundation

east Council

Bary Bunts, CCE Ryan Collmer Ryan Hagy Thomas Hodson, CCE Patty Tessari Michael Zdebiak, Jr.

Midwest Council

Connie Boesen Sandy Class, CCE Paulette Keene, CCE James McConnell Matt Ribar Brad Schroder April Smith

West Council President: Audrey Poole Brandy Arredondo, CCE Vice President: Greg Miller, CCE Treasurer: Jennifer Giordano, CCE Jodi Dirksen Irene Dugan Secretary: Rey O’Day Jan Gary, CCE Trustees: Gigi Horowitz Kim Barr, CCE Ryan Long Carmel Dyer-Pittroff, CCE Kara Moederndorfer, CCE Mark Lancaster Ryann Newman Don Kenna Steve Vartanian Vincent Nelson, CCE Larry Sivori

Do you have any questions or would like to get involved with NICA? Contact us at (813) 438-8926 or nica@nicainc.org today!

October 2022 NICA News

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Crowds gathering at the Minnesota State Fair

Riffing With Rey

Rey O’Day, Executive Director

Preventing FOMO

I feel energized! Each leadership within the Fairs and Events Industry and morning I wake up and open provide purpose to our Mission Statement. the sliding glass door in my As a follow up to that meeting Greg wrote, room. Today the air was crisp ”Although we had many tough things to discuss, and cool and smelled of we found a way to reach a common ground on all Fall!!! I smiled and breathed subjects. I want to thank each one of you for all it in. It was the first day of the time and effort you put into this organization. relief following an endless The future of NICA is in our hands and I believe we Summer of air that was hot, made decisions that will have a long-term positive thick, and smelled stifling. Yes, I am ready to put effect on the organization.” He was correct. NICA’s the oppressive heat of Summer behind me and most important resource is our members and our jump into Fall… A season where we celebrate most effective activity is communication. abundance, see beautiful colors, enjoy reflecting We know that Fairs are important to the on the past, begin thinking about the future, and fabric of NICA and we know that Concessions continue to gather. and Commercial Exhibits are important I feel invigorated! Ready to “get to the fabric of Fairs; yet, we rarely cracking” on projects (definition: do have the time or place to envision, them “quickly and energetically”). network, relax, think, plan, and Fall is the perfect season for “NICA’s collaborate together for our Conventions. For NICA, our most important mutual success. In a bold move, number one project is NICA resource is our the Board of Directors felt it Marketplace, “Together!” was time for NICA to host a which is the most recent members and our most conference where that would manifestation of NICA’s effective activity is happen… NICA Marketplace, Strategic Plan Long-Term communication.”

“Together!” where we will Share Goal “to be a Professional Ideas, Networking, Products and Voice in the Industry.”

Services, at the Tuscany Suites In April 2012, under the and Casino in Las Vegas, NV from leadership of NICA President November 6-9, 2022, was envisioned.

Greg Miller, the Board of Directors Some hot topics of the 2022 season are and NICA Staff held a retreat for the sole Fair hours (love them or hate them), tips (how purpose of developing an official Strategic Plan did this become a concern?), why did prices soar for NICA. Three of the long-term goals were (can I really charge that much?), cash or cashless obvious choices: Grow Membership, Expand (isn’t there somewhere in between?), credit / Benefit Programs, and Develop Financial Stability. debit cards (who pays the fees?), Wi-Fi (anybody The fourth, to Become a Professional Voice in the found the hot spot yet?), technology (once I figure Industry, would inform our future influence and 8

October 2022 NICA News

it out it changes), and when will the endless search for labor and products be in sight (we are exhausted and need a different daily purpose).

Besides topics there are questions like “How do we protect our profits in this economy?” “How do I build a new route?” “What should be our priority infrastructure changes?” “ Who can help me use Social Media effectively?” “What is the meaning of less-is-more?” These are all things we will answer collaboratively… over a drink or meal together.

NICA has Guests arriving… We will be hosting, attending, and greeting Fairs as varied as The Big E, MA; Deschutes County Fair, OR; LA County Fair, CA; Hillsdale County Fair, MI; Houston Livestock Show and Rodeo, TX; San Diego County Fair, CA; and the Wisconsin State Fair, WI. And Trade Show Exhibitors as interesting as Berk, Entegra, EventHub, Fare Foods, Fiserv/Clover, Good Source, Langlois, McCain, Pronto Pup, Smithfield/ Farmland, Supplies on the Fly, Sysco, and Waterloo Tent and Tarp… to name a few.

None of the above will suffer from FOMO (Fear of Missing Out)!! Right? And we do not want you to catch that horrible FOMO either!! So, take

the cure: clear the dates, book your hotel room, travel, and join your friends at NICA Marketplace, “Together!” in Las Vegas… Socialize and network with your peers… Be in the know. No more procrastinating… Get cracking and do it NOW! In closing, We gals all laugh about being the QOE, or Queen of Everything, in our own worlds; but we know when the world talks about “The Queen” it is Queen Elizabeth II, may she rest in peace. I was working on Convention Workshops and needed a break, turned on the news as her peaceful passing was announced. I sat quietly stunned… I have a difficult time imaging the world without her. For me, she is a role model of steadfastness, consistency, loyalty, dedication, tenacity, and leadership.

I close with one of my favorite quotes from Queen Elizabeth II: “I know of no single formula for success. But over the years I have observed that some attributes of leadership are universal and are often about finding ways of encouraging people to combine their efforts, their talents, their insights, their enthusiasm, and their inspiration to work together.” That is what NICA Marketplace, “Together!” is all about. See YOU there! ▲

RIO SYRUP CO.

St. Louis, MO 63103 | 800-325-7666 | www.riosyrup.com Distributed through Fare Foods 1-800-651-1601

October 2022 NICA News

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Association

Announcements Do you have any announcements you would like to share? Contact us at (813) 438-8926 or nica@nicainc.org

Our Heartfelt Condolences to the Thomas Family It is with a heavy heart that we share the news that Robert Thomas, Little Richards Enterprises, has passed away. The family shared the following: Robert Kratzer Thomas, 56, of Barto, PA went to be with the Lord suddenly on September 15, 2022. He was the beloved husband of Renée (Hipszer) Thomas.

Robert was born in W. Rockhill Township, PA and was the son of Richard and Dolly (Ott) Thomas of Pennsburg. Robert was a 1983 graduate of Upper Perkiomen High School. He worked tirelessly in the family Concession business, Little Richard’s Enterprises, his entire career. Bob loved God and accepted Jesus as his Lord and Savior. He also had a deep passion for his Philadelphia Eagles and was an avid computer geek. He was kind, funny, and a gentle man with an infectious smile. Bob loved spending time with his family and his family will always treasure the time with him. They know deep in their hearts that God greeted his beloved son with the words, “Well done my good and faithful servant.”

Along with his wife and his parents, Bob is survived by his children: Robert, Ryan, Logan, Lukas, and Amanda, all who resided with him; his siblings: Barbara, wife of the late Richard Niemi of Pennsburg, PA, Robin, wife of Donald Laudenslager of Pennsburg, PA, Sandra, wife of David Higman of Lacanto, FL, and IV Thomas and his wife Christine of Barto, PA. ▲

Wishing a Speedy Recovery to Our Members We wish for a full and speedy recovery to NICA Members and their families who have recently undergone surgery or who have had health challenges: Dan Lusenhop, Past President and Treasurer, Dennis Larson, CFE, Midwest Council Coordinator, Don Delahoyde, CCE, Past President, Fred Pittroff, Giant Ride, and all the Concessionaires affected by the devastating Hurricane Ian in Florida. We are also celebrating the recovery of Jim Sinclair, Minnesota State Fair. Please keep them and their families in your thoughts and prayers at this time. ▲

Apply for the First Timer’s Convention Scholarship Have you always wanted to attend a NICA Convention but just haven’t committed to it? Whether it be because of expense, timing, or any other reason, the NICA Foundation is here to help get you there! We encourage you to apply for the First Timer’s Convention Scholarship, which offers an opportunity for NICA Members to attend a NICA Convention in 2022 and 2023. To learn more and apply online, visit nicainc.org/first-timers. ▲

2022 Hall of Fame Nominations Due November 10th We are holding Hall of Fame Nominations until November 10, 2022: this process is open to all NICA Members in good standing. Tom Hodson, CCE, Past President (pictured), was the 2021 Hall of Fame Award Recipient. Each Hall of Fame Nominee must meet a level of criteria outlined at nicainc.org/halloffame and on page 27 of this issue of NICA News. “Together We Can!” ▲ 10

October 2022 NICA News

Thoughts From a This month’s Statements of Communications and Management Philosophy are from NICA Member Justine O’Brien, CCE, O’Brien’s Food Service, and NICA Past President Tim O’Brien, CCE:

Justine O’Brien, CCE CCE Earned in 2000

I did not grow up in the Concession Industry.

However, my Mom and Dad owned a meat company and I learned from them that hard work, friendliness, and being as helpful as possible would take me far in anything I chose to do. Oddly enough, growing up in the Industry that my family chose actually prepared me for the Concession business. If a grocery store, big chain, or little “mom and pop” called my Dad on a Sunday morning because they were running out of the advertised special, we would load up the family, head to the plant, load a truck, and deliver it. If a church group, the K of C, or a local restaurant called on a Saturday night for more chicken, and my Dad knew he didn’t have it, he would call other meat markets in the area and find the product his customer needed. There are other meat purveyors just like my Mom and Dad who were willing to help each other out, even though they competed with each other for the same business in town.

As you can see from these examples, I was able to apply this same philosophy I learned from my family to the Concession Industry.

Tim O’Brien, CCE

CCE Earned in 2000 My personal philosophy comes from something I learned as a child and use in my personal life, as well as my business dealings: the Golden Rule—”Do unto others as you would have

What is the CCE Program?

The Certified Concessionaire Executive (CCE) Program was developed to recognize the professionalism of Concessionaires. Before applying, the applicant must have a minimum of seven years as a full-time Chief Operating Manager of an Independent Concession Business

Justine O’Brien, CCE and Tim O’Brien, CCE, O’Brien’s Food Service

done to you,” or in my own words, “treat em’ like you want to be treated.”

To me, that means treating fellow Concessionaires, Fair Management, the public, purveyors, and the help in the most courteous and professional way possible. I like to think we are all an extended family looking out for the greater good of everyone involved in the Fair Industry, trying to give the public a fair deal, clean places to eat and a good constant quality product (the Fair, Rides, Food, and Games) in hopes that they will return in the future.

As technology moves our Industry and the rest of the world farther and farther into the future, nothing will be able to replace good old fashioned hands-on customer service. A computer will never be able to serve a person a corn dog or treat that person like I would like to be treated—with a kind word and a smile. ▲ and be a current member of NICA, at least one State Association, and of one of the following associations: IAFE, IFEA, OABA and/or WFA. The applicant must then complete a questionnaire and a 150-200 word personal philosophy of communication and management as it relates to the Fair Industry. Visit the CCE website to learn more and apply online: www.nicainc.org/CCE ▲ October 2022 NICA News

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Dear Business Owners/Managers, Fair Industry Leaders, Trade Show Exhibitors, and YOU: we are proud to announce the upcoming NICA Marketplace Convention and Trade Show, taking place November 6-9, 2022 at the Tuscany Suites and Casino in Las Vegas, NV. In 48 hours you will network with colleagues, discuss practical solutions, enjoy storytelling, and return enriched. “Together We Can!” This inaugural event will feature a non-exclusive Trade Show, Educational Sessions led by hands-on Event 12 May October October 20222022 2022 NICANICA NICA NewsNews News

Industry Thought Leaders, and Networking Opportunities that are welcome and comfortable—a place where we all understand we are Customers of each other and “Together” we share a Fair Guest to serve.

The event will be held at the beautiful Tuscany Suites and Casino, Las Vegas, NV. $69 Room Rate Sunday, November 6th through Thursday, November 10th with no resort fee ($44 waived), suite sized rooms with kitchenettes, Free Wi-Fi, and Free Parking!* Learn more at nicainc.org/marketplace.

“First, think. Second, dream. Third, believe. And finally, dare.” —Walt Disney My name is Michael Bradley and I have been a Fair professional since 1978.

Starting in the business at 22 years old, I have gained a diverse background in the business and have been recognized for my creativity, change management style, and extensive Agricultural Industry perspective.

People, hard work, and never giving up contributed most to my success.

I am a fourth generation Californian and received my collegiate education while attending California Polytechnic State University in San Luis Obispo, CA, where I have also been a Director in their Fairs and Exposition Management Program. My most recent work involves Big Name entertainment production and Strategic Planning and I am also a proud recipient of WFA’s Blue Ribbon Award.

I was first employed with the California Exposition and State Fair from 1980 to 2008 and helped develop an international reputation for creating the nation’s most innovative livestock competitions, extensive exhibit programming, agricultural showcase features, and for advancing the promotion of California Industries, technology programming, museum quality expositions, and more.

Next, I was the Division Manager at the California Farm Bureau Federation from 2008 to 2013. The California Farm Bureau is the Golden State’s largest and most influential Farm Organization boasting more than 74,000 members statewide during my tenure.

I was also the Executive Director for the Arizona National Livestock Show, Inc. from 2013 to 2016. This Private Non-Profit organization directly supports youth programs, scholarships, agriculture and western heritage on a national level. I then served as the Chief Executive Officer of the California Mid State Fair and Paso Robles Event Center from 2016 to 2020. The annual Fair attracts more than 425,000 Guests in 12 days.

I also added more than $5.1 million in capital improvements to the property during my tenure and doubled sponsorship revenues.

I established MHB Productions in 2009 as a as a Fair and Event production consulting firm and I am an active keynote speaker addressing a wide range of subjects including Visionary Fair Programming, fundraising, leadership, and education as well as issues related to Fairs and Festivals throughout North America to this day.

Regarding the Fair and Special Events Industry, I most enjoy the People and our History. I travel primarily in the West, although my schedule does include engagements in the Midwest, East Coast, and Canada on an annual basis. Picking a favorite event is tough but I would say EXPO ‘86 in Vancouver, British Columbia stands out as a “Fairman’s Fair.” It was spectacular! Another favorite event is the International Arabian Horse Show in Scottsdale, AZ. There is nothing like it! In terms of a current event, it would likely be the Minnesota State Fair.

It showcases every aspect of Fairs in a big way.

COVID has exposed our greatest weaknesses and biggest opportunities. We are at a crossroads, and we must “Listen” to a new generation that now dominates our world population–The Millennials. We must adopt innovation, technology, and new opportunities daily. If we don’t, we will be left behind. Tradition can be our worst enemy and change can be hard.

The entire Industry should wrap itself around a “Celebration of Food,” where and how it is grown, and what farming provides to each of us every day. Fairs need to reinvent their mission based upon consumer needs—this direction will pay off in big dividends. Adapting is constant.

I will be delivering the keynote address at NICA Marketplace, “Think Like Walt.” Walt Disney was a visionary that believed anything was possible. His innovative toolbox and hands on experience is a treasure trove of opportunities for Fairs, Concessionaires, and all Fair stakeholders.

This session will provide multiple options to consider for today and the future. As Walt said, “The way to get started is to quit talking and begin doing.“ See you in Vegas!

October 2022 NICA News

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Sunday, November 6, 2022 2:00 – 6:00 PM: Registration

5:00 – 8:30 PM: Marketplace Trade Show, “How To” Workshops, and Happy Hour Evening on your own

4:00 – 7:00 PM: NICA Marketplace Welcome Hospitality

Tuesday, November 8, 2022

Evening on your own

9:30 – 10:45 AM: Educational Workshops

Monday, November 7, 2022

11:00 AM – 1:30 PM: Marketplace Trade Show and “How To” Workshops

7:00 AM – 4:00 PM: Registration 9:30 – 10:45 AM: Marketplace General Session featuring Keynote Speaker Michael Bradley, “Think Like Walt,” “What Can NICA Do For You?” and NICA Benefits Review, “Together We Can Save!”

1:45 – 3:00 PM: Educational Workshops 3:15 – 4:10 PM: Ask Me Anything: Fair Leadership 4:20 – 5:15 PM: Ask Me Anything: Business Owners 5:30 – 7:00 PM: Industry Excellence Reception

11:00 AM – 12:15 PM: Educational Workshops

Evening on your own

12:30 – 2:00 PM: Box Lunches and Roundtables

Wednesday, November 9, 2022

2:15 – 3:30 PM: Educational Workshops 3:45 – 4:45 PM: Educational Workshops

9:00 AM – 1:00 PM: Sysco Warehouse Tour with a product showcase and light lunch (transportation provided)

Schedule is subject to change; visit www.nicainc.org/marketplace and check NICA Now! for updates.

Register Before the Event to Save $50

Book Your Hotel Room Online

Register yourself and additional attendees before NICA Marketplace to save $50! When on-site, all registrations will increase to the $199 Member or $129 Non-Member rates. It’s easy! Select the link online in NICA Now! emails or at nicainc.org/marketplace and log into your NICA Membership Account to receive your member rate.

Book your hotel reservation online by visiting nicainc.org/marketplace by selecting your check-in and check-out dates, along with your occupancy needs. Don’t delay!

Contact the NICA Office at (813) 438-8926 if you do not have a login account or need assistance. On-site registration will increase an additional $50 per person.

Reserve your Marketplace Trade Show Booth for $1,095 (two attendee registrations, draped space and Exhibitor ID sign, 8’ x 10’ location, and more included) at nicainc.org/marketplace.

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October 2022 NICA News

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Ask the Candidates Last month we looked at the nomination statements of this year’s Candidates: Jacqueline Bradbury, CCE, Sweet Cheeks, Bryan Enloe, Perfect Pie, and Jeff Thornberry, CCE, Pristine Systems. This month we look at each Candidates’ answers to four important questions regarding challenges facing Concessionaires, their solutions to these challenges, and NICA’s future.

Jacqueline Bradbury, CCE Sweet Cheeks • Maricopa, AZ

What is the single most important challenge facing Concessionaires today?

Supply chain disruptions and finding employees due to the H-2B shortage.

It all started with COVID and although things for the most part have improved nationwide for events, shortages in both workers and product affect Concessionaires and Commercial Exhibitors the most.

As a Board Member, how would you help overcome this challenge?

I would help to overcome these Industry-wide challenges by supporting H-2B efforts in Washington and communicating with our food and paper product manufacturers and distributors to find a solution.

One reason that we are seeing so many shortages in the supply chain is due to increased consumer demand, lowered production capacities, and products produced farther away than normal, which means there are more opportunities for disruptions. In regards to H-2B, these caps are reached very quickly every six months and there is still much work to be done to secure more employees for our Industry.

Where do you see NICA in five years?

In the next five years, I see NICA continuing to grow and move in a positive direction alongside our Sister Organizations. I see our member benefits and membership continuing to grow, too, as well as becoming united in our efforts to help our members.

What would you plan to help NICA get there?

As a Board Member I will continue to support our sister organizations and help to bring topics that matter to our members and Industry to the Zone Meetings and Conventions to help become united. I will assist in suggesting and locating new benefits, and I will continue to bring in New Members, too.

Bryan Enloe

Perfect Pie • Harlingen, TX What is the single most important challenge facing Concessionaires today?

Today, the soaring fuel prices present a major challenge to Concessionaires.

Even with the recent dip in the prices at the pump, the per gallon costs are still up to a dollar over what we paid last year depending where you are in the country.

This is due in part to a worldwide increase in inflation since the COVID Pandemic began, primarily due to supply shortages and worldwide tensions, coupled with 16

October 2022 NICA News

strong consumer demand. In fact, consumer prices across the board are up 8-9% with no signs of slowing.

As a Board Member, how would you help overcome this challenge?

To help overcome this challenge, I would like to introduce a fuel savings program available to all members. I would work with NICA’s Benefits Committee to find a program that would take some of the stress out of one of the most important things we need to get from one event to the other. I have personally used a fuel savings card for years and it has benefited my company immensely and I would push to get a similar program as a benefit to NICA Members.

Where do you see NICA in five years?

In the next five years, I see NICA as an even stronger force representing those of us in the Industry with an even more robust benefits offering.

What would you plan to help NICA get there?

NICA has always stood up to represent us in the Industry. As a Board Member, I will assist in that capacity to “strengthen relationships,” as stated in NICA’s Mission Statement, with our Fairs, Special Events, and Sister Organizations. Of course, the proper research must be done on the best way to provide exclusive and specialized rates for our membership and I will do my best to bring new programs that benefit our businesses.

Jeff Thornberry, CCE

Pristine Systems • St. George, UT What is the single most important challenge facing Concessionaires today?

Managing change is probably the most difficult part of being a Fair-based business owner. Moving dates, fluctuating labor markets, rising costs and government oversight are but a few of the issues that can disrupt the best of plans. Many of these problems are beyond the control of a small company. That is where strength in numbers comes in!

As a Board Member, how would you help overcome this challenge?

I believe NICA’s power comes from its ability to galvanize uniquely independent interests into a common force, one that promises to improve the business environment for all its constituents. I would like to help grow NICA’s capacity by attracting more Commercial Exhibitors into becoming members. As such, I will focus at least some of my energies as a Board Member towards expanding the number of benefits geared towards these businesses.

Where do you see NICA in five years?

I see NICA experiencing significant membership growth in the coming years. The extent of this expansion will be determined in part by how much is done to court Non-Food and Beverage Concessionaires.

What would you plan to help NICA get there?

To help attract new members, I will propose and support the development of a Commercial Exhibits Council designed to satisfy the unique needs and desires of this underserved part of our Industry.

NICA’s influence will expand significantly as these Exhibitors realize comparable benefits to those which our Concessionaire members enjoy. I look forward to your support!

October 2022 NICA News

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Join us February 13-15, 2023 at the beautiful Sheraton Tampa Brandon Hotel, located in Tampa, FL, for the 2023 NICA Business Expo and Fare Foods Food Show. This year’s theme is “All In!” With our record numbers seen this season, especially in comparison to PostPandemic events, this Industry is coming back strong! The NICA Business Expo will be held Monday through Wednesday, providing Workshops and Discussion Groups which cover the issues and the daily challenges our Industry is faced with today. On Wednesday evening, we invite you to attend the Annual General Membership Meeting, where we will present our Year in Review, install the 2023 Board of Directors, announce the Coca-Cola Membership Contest winners, and hear from

Benefit Partners. During the evening’s Annual Gala, we will highlight the NICA Foundation, honor a new Hall of Fame Recipient, and enjoy a delicious buffet, courtesy of Fare Foods. The Fare Foods Food Show will run Monday and Tuesday and will feature exhibitors showcasing the latest food trends and technology that will define and kickstart the 2023 Fair Season. Stay tuned to NICA and Fare Foods communications for important registration announcements and programming information, coming soon!

Special Reduced Rates for 2023 Reserve your King Single / Double Bed Room for $147* Breakfast Vouchers are available for $14.50 per person, per day (inclusive of tax and gratuity) for each Guest in your room. You will only be charged when voucher is redeemed. Vouchers will be provided at check-in (redeemable at Panfilo’s Restaurant). If you have questions or would like to upgrade your room please contact Audrey Poole at (618) 542-2155 or apoole@farefoods.com * Rate does not include tax. Rooms are based on availability—limited number of rooms are available. Reservations MUST be reserved via nicainc.org/2023 or farefoods.com/events no later than January 10, 2023 to receive these special reduced rates. Room rates revert to full price after this date. Credit card required to reserve room.

Visit NICAinc.org/2023 nicainc.org/2023 to Learn learn more 18

October 2022 NICA News

End of Summer Gatherings Wow, what a season! As events continued to reopen this year, revenues grew, and NICA Members across the country have resumed their routes, the tradition of NICA Gatherings has returned again this year. Our Councils organize these seasonal social, fundraising, and networking events with our members during Fairs across the country. After this year’s NICA Business Expo, various gatherings were held during the Alameda County Fair, Strawberry Festival, San Diego County Fair, South Florida Fair, and Pima County Fair among others.

As we entered the end of the Summer season, a multitude of gatherings popped up starting in August and spanning to September with representation from Regional Councils across the nation! These events were held during the Wisconsin State Fair, Iowa State Fair, Minnesota State Fair, OC Fair, and The Big E. We appreciate everyone who was able to attend and support these events, and we look forward to the next opportunity to “Gather and Thrive” together!

“If You Plan it, They Will Come!”

Connie Boesen and James McConnell, Midwest Council, introducing their Council and Jay Wells, CCE, Director

Many members have been praying for the recovery of Kristen Lancaster who fell while hiking in Iowa. Her Dad, Mark, shared with us that she was now recovering at home and loved going on walks with the family dog. We are grateful for his service as a Trustee for the NICA Foundation.

Midwest Council Gathers at the Wisconson, Lisa Immel, Director of Vendor Services, and Beth Iowa, and Minnesota State Fairs Pomije, Vendor Services Account Manager, greeted all on behalf of the Wisconsin State Fair. We all The first gathering of the season for the nodded knowingly as they described their new, and Midwest Council was held on Tuesday, August th unexpected duties as the “Ice Delivery” team.

9 at Blue Moon Tavern at the Park during the The Midwest Council was also instrumental in Wisconsin State Fair. Sandy Class, CCE, Past planning and executing their first gathering at the President and Midwest Council, and her sister Iowa State Fair on Wednesday, August 17th with Beth Owens invited NICA Members to gather the partnership between Council Members James for some tasty ribbon fries, sandwiches, and McConnell, Matt Ribar, and Connie Boesen along beverages. Executive Director Rey O’Day greeted them and reviewed NICA’s current benefit program with Jay Wells, CCE, Director. Once started, the and Phil Teague, Hummel Group, brought us up to Midwest Council introduced their members and NICA Leadership in attendance. James Romer, date on the NICA Health Plan.

Iowa State Fair’s Concessions and Midway Operations Director, then addressed the group.

Jay Wells, CCE, Director, encouraged members to participate in the Coca-Cola Membership Contest, updated them on the latest benefits and the work of the NICA Foundation, and invited those in attendance to come to Vegas this November.

Additional speakers included Bryan Enloe, Director Candidate, who spoke about running for the Board, Lisa Immel, Wisconson State James Romer, Iowa Fair’s Director of Vendor State Fair’s Concessions and Kevin McGrath, CCE, Past Director, who Services, and Rey O’Day, and Midway Operations celebrated 50 years of marriage with Gayle in early August. Congratulations!

Executive Director Director October 2022 NICA News

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Congratulations to Ryan Lamoureux, Georgie’s Concessions, who won a Free Membership

Kevin McGrath, CCE and Gayle McGrath, CCE, The Best Around, during the Member Gathering at Iowa State Fair

Special thanks go out to Connie Boesen, Applishus, for treats, Brandon Schroeder for refreshments, and Eric Campbell, Campbell’s Concessions, for hosting everyone at The Depot.

Tuesday, August 30th was a beautiful State Fair Day and a pleasant evening for NICA’s annual Midwest Council gathering at the Minnesota State Fair. The event was again hosted by our most gracious and generous hosts longtime NICA Members and owners of Fun Biz Concessions Nathan and Stephanie Janousek at their aviationthemed Minnesota operation The Hangar. The gathering was well attended by 50-plus NICA Members and others as they enjoyed a delicious dinner of prime rib, waffle fries, caesar salad, coleslaw, beverages, and some delectable deserts.

Programming included a Welcome and Thank You from Minnesota State Fair General Manager Jerry Hammer. He expressed thanks to all the NICA Members for the exemplary level of professionalism they bring to the Fair and how thankful all Minnesota Fairgoers are for the fun, classic, unique quality food offerings they bring to our audience each year.

Michael Wood of Wood Entertainment and current Board Member of OABA spoke to the challenging environment of the H-2B visa foreign workers program and how, frustratingly, not much has changed. Even so, their lobbying efforts will continue for expansion of the program so critical to our businesses, and for the Carnival and Concessions Industry to have their own category for potential workers. He encouraged all members 20

October 2022 NICA News

Stacey Barona-Pittroff, Director, Sandy Class, CCE, Past President and Midwest Council, and Jay Wells, CCE, Director, with winner Andy Chan, Chan’s Concessions, who donated his prize back to the NICA Foundation!

to contact their national representatives and voice their opinions.

Mary Chung, Director of the Minnesota Stare Fair Foundation, spoke about the roles and goals of the State Fair Foundation as the 501c3 fundraising arm for the Fair. Focused on building and maintaining the agricultural, educational, and historical background so critical to the Fair, their foundation is celebrating its 20th year in ‘22. A few of the projects funded through the foundation include the Miracle of Birth Center, the Compere Livestock Judging Arena, the History and Heritage Center, youth scholarships, the Alphabet Forest, and the Moo Booth.

The evening had a successful fundraising event where the lucky winner, Andy Chan of Chan’s Concessions most graciously chose to donate his winnings back to the NICA Foundation. Andy was very humbled by a rousing appreciative round of applause from the membership. Thanks again to Andy for his humble generosity and commitment to the causes of NICA. Other door prize drawings included a complimentary NICA annual membership along with some from NICA Associate Member Susan Nichols of Five Cent Ride. A big thank you for her generosity. All and all a most successful gathering and a good time was had by all.

West Council Celebrates at OC Fair After several very busy Fairs and some good fundraising events, the OC Fair’s NICA Members

Carmel Dyer-Pittroff, CCE, Foundation Trustee, passed out flyers for the NICA Marketplace event at the OC Fair Gathering

Dominic Palmieri, CCE, Past President, presented an Extraordinary Service Award to Dan Wessel, Wessel Propane

decided they wanted to gather and chill. West Council Members Ryann Newman and Irene Dugan organized the event and hosted members on Friday, August 12th at Chuckwagon. Attendees of the gathering enjoyed greetings from the West Council and OC Fair leadership, learned about NICA Marketplace, updates and benefits, enjoyed some breakfast, handed out door prizes (thank you Carmel), chatted about ideas like tiered rent (thank you Dominic), and honored longtime, professional, and dependable propane supplier Dan Wessel, owner of Wessel Propane, with a lovely certificate of service. Sometimes a NICA Gathering is a good time to pause and celebrate our humanity. Thank you, West Council, for hosting and the Dugans for their hospitality.

East Council Plays Bingo at The Big E Several years ago, the then Northeast Council was looking for something new, a fun and enticing activity for a gathering. After tossing around several ideas, the Council settled on a night of Brown Bag Bingo to be held in West Springfield, right before the opening of The Big E. They needed a venue, and general feedback was that Concessionaires wanted an opportunity to get off the grounds, have some good food, and enjoy some good company.

It so happens that a favorite restaurant is within walking distance to the Fairgrounds, and had just opened a small banquet hall in the back of their restaurant. And so, East Council Bingo was born.

Around 40 Brown Bag Bingo players filled their cards and competed for prizes this year in West Springfield during The Big E

Today, this event as popular as ever. As a change of pace, this year’s event took place on Wednesday, September 19th after The Big E had opened. If you step out back of Lattitude Restaurant (known for their amazing fried Brussels sprouts) you’ll see a lineup of golf carts, pickup trucks and even a scooter or two. Inside, a cutthroat night of Brown Bag Bingo takes place, with the participants vying for prizes like air fryers, camping supplies, t-shirts, and so much more.

Around 40 participants play each year and dozens of others come to watch. Each round of bingo is different, ranging from traditional bingo, to filling an “X” on board, or four corners, and even just filling the “B’s and O’s.” Finally, the night ends with a black out and the first person to cover their whole card takes home the final prize.

This year’s event was the single most successful bingo event the East Council has held, raising money for Council activities and the Regional Council Scholarship. Finally, we could not have done it without some amazing sponsors this year, including PFG Springfield, Somerset Foods, Eastern States Exposition, Lattitude Restaurant, and Rudy’s East Coast Pizza.

If you plan it, they will come! As you can see, just like our year’s theme of “Thriving While Surviving,” not only are our Members, Councils, and Events thriving, but our Gatherings are thriving too! We look forward to next season for more opportunities to see NICA Members and hear from the NICA Leadership on location.

“Together We Can Gather and Thrive!” ▲ October 2022 NICA News

21

Getting to Know the Trustees of the Created by NICA to oversee and administer a formal education scholarship program and foster development opportunities and training services, as well as provide a travel stipend for first time convention attendees, the NICA Foundation’s Board of Trustees collectively have over 150 years of experience in the Fairs and Events Industry. In this issue we feature a Q&A with one of the NICA Foundation’s Trustees Carmel Dyer-Pittroff, CCE, who is from Balboa, CA. Her responses are below:

What is the name of your business and what do you specialize in?

Australian Battered Potatoes in Newport Beach, CA, and Carmel Dyer Concessions and Pty Ltd, in Sydney, Australia. In the US, we specialize in battered potatoes and fresh lemonade. In Australia we specialize in cheese-on-a-stick, hot dog-on-astick, and fresh lemonade.

Carmel Dyer-Pittroff, CCE, Foundation Trustee, and her husband Fred Pittroff, Giant Ride

such as Fred Pittroff, Don Crutchfield, and Gary Crutchfield. Then in Australia I had the opportunity of opening up a cheese-on-a-stick and lemonade stand in a permanent location at the Fairgrounds, currently located in Sydney. The first generation are How and why did you get into the business? the ones that are starting up the business, starting Working in the Industry for 45 years (showing up the Carnival, building the Ride, or building the my age), I have a lot to be proud about. Originally, I first Concession stand. The next generations think got into the business because I was unemployed, you are nuts! Regardless, they have a lot to offer but the travel was most appealing to me. Originally, and have improved on the initial old school.

I came over to the states and I worked over here Tell us about your family. Are they active in the for some other Concessionaires in the business business?

Yes, they are. More so in Australia than in the United States, as we are much bigger there, but family members are present in both locations. In Australia, my sister Anne helps with everything, my cousin Kathy does the finances, my nephew Andrew does the social media, my nieces Monica and Kate (and their partners) help run the stands.

My nephew Peter is their chief lemon squeezer with Ross’s help, and seven-year-old Indi is ready to take over. Fred’s great grandson, Zachary Corson (fourth generation), runs my stand in California.

What inspired you to join the NICA Foundation?

Australian Battered Potatoes serving Fairgoers at OC Fair

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October 2022 NICA News

Audrey Poole, NICA Foundation President, asked me to join this past year. I think it is fantastic what the Foundation does and I love getting involved with NICA.

What do you hope the Foundation accomplishes?

I hope people will still be generous with their donations and see the benefits of these really smart kids that are graduating from college. A lot of them are pursuing careers back in the Industry, even when that wasn’t even their goal. They are very excited and appreciative when they receive their scholarships. With my membership or by donating to the Foundation, it’s really nice that someone you know is benefitting. I really get a lot of satisfaction when I know that someone’s grandchildren or friend has received it. Oh wow, for only the price of membership? What the heck! At the end of the day, all members should be aware of that program. If they haven’t done it yet, they should just go for it!

How long have you been a NICA Member?

I joined NICA initially when they first started down in Florida in 1993. I am friends with Gary Crutchfield, Crutchee’s, and he encouraged everyone he knew in the Industry to join. Down the track I lapsed in my membership, but when the NICA’s West Council started up in 2007 I rejoined.

How has the Concession business changed since you started out?

The business has changed with the high expectation of what Fairs and Consumers want and expect from us with the quality of our stands.

You need to have something quite unique and different to attract Fairgoers—something that they can’t get away from the Fair. Being a temporary event, we need to stay up with the times. Inflation and rising costs have affected my business in a huge way. When you start out at a Fair where your product costs X amount of dollars, and by the time the Fair is over, it costs three times as much—that is challenging. With the cost of goods and with the

Zachary Corson, along with Kieley and Libby, all fourth generation, at the Australian Battered Potatoes stand

supply chain, not being able to get the products that you need is difficult. It’s very hard to do price comparisons. You need to make that money back and you need to survive. It’s very difficult but we still do it!

What is your most valuable NICA Benefit?

It is amazing what is available to people if they join up. I have had the most success with buying vehicles with the Ford program, and tires with the Goodyear program. However, I believe the best NICA Benefit is the NICA Scholarship Program. Members, their children, grandchildren, or employees can apply for the scholarship. They all have a chance! I also feel we have the best magazine in the Industry for Concessionaires.

Is there anything else you’d like to share with us?

We are all here to support the Fair Industry, each other, and the Sister Organizations. We are all in this together and “Together We Can Continue to Make This Happen!” Really, at the end of the day, NICA is just a part of everyone—the whole lot of us.

We appreciate your responses Carmel! What is the best way for a NICA Member to reach you?

You can reach me by phone at (760) 217-3102 or email at carmeldyer@yahoo.com. ▲

Donate Today to the Scholarship Program Thank you to all of those who made donations in 2022! Please embrace the challenge to sustain NICA’s scholarship legacy and donate online today at nicainc.org/foundation, by mail, or by calling the NICA Office at (813) 438-8926. A donation from you in any amount will empower and expand someone’s opportunity to commit to

their education. Your kindness and foresight will be used to build the foundation for future students to learn, grow, and THRIVE! For those who are entering or continuing your education, applications for the 2023 Scholarship Program will be available in early Spring 2023 at www.nicainc.org/scholarships. ▲ October 2022 NICA News

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From the Camera Roll...

Renee McClain, CEO, Washington State Fair; Andrew Vandepopulier, Haas & Wilkerson Insurance; Kent Hojem, Retiring CEO, Washington State Fair; Marla Calico, President and CEO, IAFE; Rey O’Day, Executive Director, NICA; and Mike Bradley, MHB Productions at Kent’s Retirement Party in September

Stacey Barona-Pittroff, Director, Beth Owens, Blue Moon Tavern at the Park, Roy Thiede, and Sandy Class, CCE, Past President, at the Wisconsin State Fair Livestock Auction

Vincent Nelson, CCE, 1st Vice President, presenting a Free Membership to Michelle Anderson, Dan’s Fried Dough, in Rhinebeck

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October 2022 NICA News

Eric Campbell, Campbell’s Concessions, with Iowa State Fair legend Joe Barksdale, Barksdale’s Cookies

Rey O’Day, Executive Director, with Olivia and Grace Owens, sisters and NICA Foundation Scholarship Recipients

Tonio and Ziggy Viscusi, Angela’s Pizza, at The Big E with Mark St. Jacques, Past Washington County Fair General Manager

James and Sierra McConnell, McConnell Concessions, at the Iowa State Fair

Happy 50th Anniversary to Gayle and Kevin McGrath, CCE, Past Directors, Hall of Fame Recipients, and owners of generational business The Best Around

Rey O’Day, Executive Director with Kim Barkley, Vendor Services Administrator, and Jon Tartaglia, Vendor Services Manager, with the Washington State Fair

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October 2022 NICA News

Hall of Fame The NICA Hall of Fame award honors distinguished achievements and outstanding contributions by any individual “to the health and wellbeing of this organization by any means, whether it be through hard work, influence, financial contribution or by any other positive method and/or whether they be Concessionaire, Associate, Event Management, Administration or Volunteer. All Nominees submitted by the deadline date will be evaluated by the Hall of Fame Committee and the top three will be referred to the NICA Board of Directors for the final decision.” (Policies and Procedures, 2007)

Selection Selection of the recipient(s) of the Hall of Fame Award is made solely by the NICA Board of Directors.

The Board of Directors reviews all recommendations and may identify additional individuals for consideration. This award may be presented posthumously.

Conditions of Eligibility • • •

Nominator and Nominee must be NICA Members in good standing Nominee has identified with NICA and the Fair and Event Industry for a minimum of ten years Nominee has shown substantial contributions to NICA through leadership, education, legislation, technical service and/or outstanding service to the associated industries and organizations serving the Fair and Event Industry

Recommendation of Hall of Fame Nominee Nominee: Contact Phone: Company / Organization: Nominated By: Contact Phone:

Supporting Documentation • • • •

Reason for proposing the nominee A statement of the contributions made by the individual to NICA and the Fair and Event Industry Record of his/her professional and Industry achievements (articles, citations, letters, etc.)

A headshot of the individual (if available)

All Recommendations Due by November 10

For Office Use Only Nominator Member #:

Nominee Member #:

October 2022 NICA News

27

Attention Members!

Do you need our help?

Is your Fair in search of the next big thing, a unique item, or even some all-around help for your Fair in Concessions or Straight Sales? Alternatively, are you a Concessionaire or Vendor who needs to sell equipment or in need of staff? We can help!

Ads start at $25 per month and are also viewable online at www.nicainc.org/classifieds Contact us by email at communications@nicainc.org or phone at (813) 530-4750 to learn more!

“Renewals” continued from page 4 ►► Horst Schacht

German Specialty Food Fort Morgan, CO (2018)

Michelle Siggins

Edgar Sivori, III

Kentuckiana Specialty Caterers Sheperdsville, KY (1994)

Sunshine Concessions of Hernando, Inc. Homosassa, FL (2014)

Celia Smith

Pam Simon µ

Nancy Smith, CFE µ

Minnesota State Fair St. Paul, MN (1993)

Family A Fair, Inc. Hemet, CA (2008) South Carolina State Fair Columbia, SC (1993)

Lori Southerlend

Stephen Swika III

St. Joseph County 4-H Fair

Utah State Fair

Seth Steele µ

Roger Westmoreland

Lori’s Concessions, Inc. Vista, CA (2007) South Bend, IN (1995) Schantz Mfg. Inc. Highland, IL (1993)

Virgil Strickler

Pies N Cakes Scott Township, PA (2014) Salt Lake City, UT (2008) Roger Westmoreland Concessions Hughes Springs, TX (1996)

Ohio State Fair Columbus, OH (1995)

Thank you to all 57 Renewal Members for your continued support. “Together We Can!”

28

October 2022 NICA News

2022 Membership Contest Leaderboard* Renewal Members ($2,000 Gift of Travel) For a complete list, visit www.nicainc.org/contests

Referrals: General Membership Rod Beach............................................................................. 1 Chris Conkle, CCE................................................................. 1 Carmel Dyer-Pittroff.............................................................. 1 Rusty Groscurth.................................................................... 1 Russ Harrison, CCE............................................................... 1 Mark Hill, CCE........................................................................ 1 Don Long, CCE....................................................................... 1 Timothy Packer..................................................................... 1 Audrey Poole......................................................................... 1 Dale Smith, CCE.................................................................... 1 Phil Teague............................................................................ 1

Referrals: Regional Councils Steve Vartanian..................................................................... 3 Gigi Horowitz......................................................................... 2 Ryann Newman..................................................................... 2 Jan Gary, CCE........................................................................ 1 Ryan Hagy.............................................................................. 1 Patty Tessari.......................................................................... 1

Referrals: Board of Directors Jacqueline Bradbury, CCE.................................................... 8 Tom Hodson, CCE................................................................. 8 Jay Wells, CCE....................................................................... 5 Kathy Ross, CCE.................................................................... 4 Phil Delahoyde....................................................................... 3 Daryl Whicheloe, CCE............................................................ 3 Sandy Class, CCE.................................................................. 2 Dan Lusenhop....................................................................... 2 Vincent Nelson, CCE............................................................. 2 Stacey Pittroff-Barona.......................................................... 2 Brandy Arredondo, CCE........................................................ 1 Kim Barr, CCE........................................................................ 1

Let Gold Medal’s Experience Take Your Business to the Next Level The year was 1931. With just $2,000 and the strong work ethic of founder, David C. Evans, Gold Medal was born. The first product sold with the Gold Medal name was a simple drink concentrate. In the years that followed, the business evolved into a full line of concession equipment and supplies including popcorn, cotton candy, Sno-Kones®, and much more.

A lot has happened throughout our history. The third generation of the Evans family now leads the company and the fourth generation is working here as well. From our humble beginnings, we’ve grown to over 500 employees supporting efforts from engineering to manufacturing, marketing to customer service. We’ve been at the forefront of industry innovations, creating new products, continually improving processes and above all, serving the needs of our customers. Put our experience to work for you. Whether you’re new to Gold Medal or a decades-long, loyal customer, we will help you get the most out of your concession business.

We’re proud Gold Medal is trusted as the industry’s leading concession equipment manufacturer and supplier, and we are committed to continuing to earn your trust by providing top quality products, service, and support. Together, we will keep making history, now and in the future. You can count on us to deliver snacks, smiles & success!

Gold Medal Products are proudly distibuted by Fare Foods • 1-800-651-1601

*Listing as of 8/31/21. See back cover for rules.

Follow NICA on Social Media!

Visit www.nicainc.org or search NICA on social media for our latest announcements, news, and pictures. #TogetherWeCan

NICA Now! Are you receiving our emails? Sign up for our weekly NICA Now! emails by updating your email online and/or subscribing at www.nicainc.org

*Referral Listing as of 8/31/22. See back cover for more information, rules, and prizes.

October 2022 NICA News

29

MCGOWANSpecialty ALLIED Insurance Masters in the art of insuring amusement & entertainment risks ABOUT US McGowan Allied Specialty Insurance brings together an unmatched team of risk management professionals with over 35 years of expertise. We continue, as we have since 1983, to be solely dedicated to the Amusement and Entertainment Industries.

The strength of our new partnership delivers in-depth knowledge of the industry and advanced technology that brings to you a solid partner for your business needs.

We craft solutions for a wide range of coverages that other companies

30

October 2022 NICA News

simply do not know how to write. We ensure that you are not stuck with cut-rate programs.

727.547.3023 tellmemore@mcgowanallied.com mcgowanallied.com

Let us show you how we can help.

Scan for more information!

National Independent Concessionaires Association, Inc.

For Off ice Use Only

1043 E. Brandon Blvd., Brandon, FL 33511 Phone: (813) 438-8926 • Fax: (813) 803-8460 Email: nica@nicainc.org • Website: www.nicainc.org

Date: #: q Member Renewal

MEMBERSHIP APPLICATION q Mr. q Mrs. q Ms.

First Name:

Last Name:

Name of Business: Physical Address:

City :

State:

Zip:

Mailing Address:

City :

State:

Zip:

Primary Phone Number :

Cell / Secondary Phone Number :

Email:

Website:

Age Range: q 20-35 q 35-50 q 51-70 q 70+

q Other:

NICA News Preference: q Mail q Email

Referred by :

Annual Membership Fees Associate Membership

Regular Membership q

A person or entity who provides services to the Concession Industry.

Regular Member..............................................................$150

q

Fair / Festival (over 75,000 attendance)......................$150

q

Fair / Festival (under 75,000 attendance)...................$100

q Retired Member................................................................. $50

q

Manufacturer / Distributor / Supplier...........................$150

Business / Group Membership

q

Carnival / Circus Operator..............................................$150

q

Association / Special Services......................................$150

q Additional Member..........................................................$100 q Employee Member............................................................. $75

Includes five Memberships in one: one Regular Member, one Additional Member, and three Employee Members ($475 value).

q

Business / Group.............................................................$400

Additional Member : _______________________________________ Employee Member 1: ______________________________________ Employee Member 2: ______________________________________ Employee Member 3: ______________________________________ Regular membership categories Check a category below and provide a detailed description of your company’s services in the next column under Business Description.

Business Description Provide a detailed description of your business, products, and/or services below. This information will be used for your entry in the annual NICA Membership Directory and as keywords to search for your business on the NICA website.

________________________________________________________________ ________________________________________________________________ ________________________________________________________________ ________________________________________________________________ ________________________________________________________________

q

Food / Beverage

q

Commercial Exhibitors / Retail / Merchants

payment

q

Attractions / Entertainment

q

Cash q

q

Games

q

Visa

q

Guest Services

Credit Card #:

General Routing Information List all states / provinces where you conduct your business.

___________________________________________________________

q

Check

q

Mastercard

Security Code:

Money Order q

#:

American Express

q

Discover

Expiration Date:

TOTAL:

___________________________________________________________ ___________________________________________________________ Accidental Death & Dismemberment Insurance The NICA-sponsored $10,000 Accidental Death and Dismemberment (AD&D) Insurance Policy is provided to Regular Members. List a beneficiary and a phone number below.

Beneficiary : _________________________ Phone : _____________

Applicant’s signature

Date

Signature of Credit Card Holder q I authorize NICA to charge the agreed amount listed above to my credit card information provided above. I agree I will pay for this purchase in accordance with the issuing bank cardholder agreement.

Automatic Renewal Option q I authorize NICA to make automatic renewal payments for my Membership using the credit card information above. I shall update NICA with all changes to payment information or my intent to cancel automatic renewal payments prior to my next renewal month.

National Independent Concessionaires Association, Inc. 1043 E. Brandon Blvd., Brandon, FL 33511 Time Sensitive Mail • October 2022 Issue