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Contents • JuLY 2017 FEATURES 10 Thoughts from a CCE

Bob Hallifax, CCE, Hallifax Enterprises

16 2018 Board of Directors Nominees Andrew Broomfield, Creamy Rich; Jan Gary, Leap of Faith Adventures; Kevin McGrath, CCE, The Best Around; Vinnie Nelson, Vinnie’s Fine Foods; Jay Russell, Russell Concessions

News & Articles 04 This Month’s Newest & Renewal Members 05 President’s Message Dominic R. Palmieri, III, CCE

05 Director’s Voice Sandy Class

07 Card’s Corner Michelle Card

09 Member Benefits Spotlight 12 The Benefits of Membership 13 A Royal Affair at Florida Fed

14 Animal Activists at Your Fairs? Why Should You Care? 18 So... You Want to be a Food Vendor at the State Fair of Texas? 24 Getting to Know Your Northeast Council Members

Activities & Events 07 Hidden Object Contest 29 Coca-Cola Membership Contest Leaderboard 30 2017 Events Calendar

AdvertiSers 25 Allied Specialty Insurance 30 A to Z Meats 11 Alpha Baking 28 Berk Concession Supply 28 Brakebush Brothers 02 Coca-Cola 29 Cusumano & Sons 15 Fanestil Meats 23 Fare Foods 10 Fontanini 23 Heinkel’s

25 J & B / Valley 27 K&K Insurance 25 Lasco Foods 27 Mr. G’s 28 Perfect Stix 21 Rio Syrup 29 Tastemaker 21 The Best Around 12 Source1 Purchasing 26 Whirley DrinkWorks! 11 WNA

Dedicated to strengthening relationships with the Fair, Festival, and Special Events Industries through effective communication, education, benefits, leadership, and solutions The National Independent Concessionaires Association, Inc. is a Florida Corporation with an Editorial and General Office located at 1043 E. Brandon Blvd., Brandon, FL 33511 • Off ice: (813) 438-8926 • Fax: (813) 438-8928 • Online: The information contained in this Publication is based upon sources believed to be reliable. Readers should not act without professional advice. Cover to Cover © 1993-2017 NICA, Inc. All Rights Reserved. Happy Independence Day! July 2017 NICA News


This Month’s Newest Members! Christina Bernat KCK Concessions LLC Flint, MI Blake Bishop Bishop Concessions LLC San Antonio, TX Steve Clyne AdvancePierre Foods Ballwin, MO Charmayne Fazackerley Fazackerley’s Fudge & Candy Pathrump, NV

Rooney Fazackerley Fazackerley’s Fudge & Candy Pathrump, NV

Harry Lake Island Noodles Scottsdale, AZ

Zach Smith Berry Plastics Evansvillle, IN

Alex Florseschappa Rudy’s Tortillas Carrollton, TX

Crystal Lightmoon Arizona Moonlight Enterprises Tucson, AZ

William Squire Arizona Moonlight Enterprises Tucson, AZ

Alan Harrington We Have Your Flag Mulino, OR

Tomi Newberry TNT Confectionery, Inc. Apopka, FL

Andrew Stringfellow ACA Organization Atlanta, GA

Bob Kaiser Kaiser Pickles Cincinnati, OH

Joshua Nicholson Dr. Vegetable, Inc. Wanatah, IN

Nathalie Zerafa We Have Your Flag Mulino, OR

We wish a warm welcome to all 16 of our newest members! Remember, each new member who you refer is an entry into the Coca-Cola Membership Contest for a chance to win cash prizes or even a cruise. The current leaderboard is on page 29 and more information can be found on the back cover of this issue. “Together We Can!”

This Month’s Member Renewals Brenda Adame Grant County Fair Moses Lake, WA (2015)

Dan Carroll WNA Lenexa, KS (2008)

Rex Cusumano Cusumano & Sons Mt. Vernon, IL (2006)

Rob Forner Joy Cone Company Hermitage, PA (2007)

Andrew Andrescavage Lakeland Marketing St Louis, MO (2010)

Ron Cheatle Swanel Beverages, Inc. Hammond, IN (2010)

Federico Delgado Amazon Wonders Little Rock, CA (2013)

Barb Applegate Con Agra Foods Gretna, NE (2012)

Jonathan Chestnut Chestnut Identity Apparel, Inc. Brookdale, CA (2005)

Lisa Dominique Sippers by Design Miami, FL (2008)

Jason Gardner Gold Medal Products Co. Cincinnati, OH (2001)

Madison Barnes A to Z Portion Control Meats, Inc. Bluffton, OH (2007)


Joe Cipriani Teti Bakery Cleveland, OH (2014)

Robert Berk Berk Concession Supply Warren, OH (1995)

Jerry Constantine Corfu Foods, Inc. Bensenville, IL (2004)

Brian Berry Sugardale Food Service Findlay, OH (2006)

Pam Cooper Lamb Weston Dallas, TX (2008)

Bob Bisesi Kraft-Heinz Pittsburg, PA (2016)

Tony Costanza Firestone Financial Needham, MA (2012)

Elizabeth Burbach Burbach Concessions West Farmington, OH (2012)

Kristin Cullaz Gehls Foods, LLC Germantown, WI (2007)

July 2017 NICA News

Danielle Fickel Advanced Food Products, LLC New Holland, PA (2015) Ron Flanigan F.B. Purnell Sausage Co., Inc. Simpsonville, KY (1998)

Wes Heinkel Heinkel’s Packing Co., Inc. Decatur, IL (2004) Trey Higdon Perfect Stix, LLC Vero Beach, FL (2006) Michael Hill Hill’s Solutions, Inc. Olney, IL (2015)

Jorge Flores Lasco Foods St. Louis, MO (2009)

Betsy Hutchins Rainbow Concessions Yucaipa, CA (2016)

Joanne Fontanini Fontanini / Capitol Wholesale Meats McCook, IL (1997)

Adam Jobe Valley Meats, LLC Coal Valley, IL (2009)

►► “Renewals” continued on page 6

President’s Message Dominic R. Palmieri, III, CCE, President

As we move into the thick of summer, I realize every year there seems to be some other challenge that our Members are facing. My cell phone has been busy using up all my free unlimited minutes for a myriad of requests. Most of the calls have been dealing with Members’ H-2B concerns such as “What is NICA doing to help with the damage control?” Other calls have been regarding forms of payment and how new systems will be creating challenges for them to be compliant at their events. Many other calls are Members reaching out to share their valid concerns and how they feel the organization is working for them. Thankfully, most are all very positive. All of the contact I have with Members is important and very gratifying to be able to help get them connected with the right people that make up our Member Benefits or that can help provide solutions to help their businesses. NICA works hard to bring solid strategic alliances to help support the needs of our Members. It is important

“Moving & Shaking”

that our Members support those companies as well. If you have any questions about our benefits, please look in your Membership Directory first and then call the Office should you have any other questions. We are here to support your needs the best we can with the resources we have in place. The Board has also been busy continuing its work with Strategic Planning. This keeps the Board focused on tasks and gives them structure on how to complete their goals. Through committee we have worked on updating our By-Laws. This took more than seven months of effort and hundreds of combined hours involving the input of the Membership, Directors, Executive Director, Executive Manager of Councils, and Past Presidents. The By-Law Committee worked hard to be inclusive of ALL our Members’ needs and concerns along with the Board’s needs, helping to secure a path for ALL FUTURE Boards to govern with confidence and with guidelines that are in the best interest of NICA’s future.

►► “Message” continued on page 8

Director’s Voice Sandy Class, Secretary

Greetings from the Director’s corner! With the month of July well underway, many of us are well into the summer of Fairs and Festivals. Spring seems to fly by with planning for the summer; it seems like it was just November, a time when we all reminisce, gather for the holidays, attend conventions, and plan for the next big season. This Industry is unique, challenging, and rewarding all in the same package. We wear our top hats and smiles, creating laughter and memories across our nation’s finest cities. The

founding fathers of this great Industry dreamed big, and as we evolve in this ever changing Industry, we also will continue to foster what is the greatest show on earth—THE Fair! Do I need to tell you, that as a Member, you belong to one of the finest organizations—NICA? I am in my second year of serving as a Director for NICA, working with a Board that continues to mold what this organization was founded on. Our Members are “framily” (when friends become like family), working together for the same common goals: entertainment, laughter, and creating memories that last a lifetime. We also all face the same concerns with labor: the cost of doing business,

►► “Voice” continued on page 9 July 2017 NICA News



President: Dominic R. Palmieri, III, CCE 1st Vice President: Dan Lusenhop 2nd Vice President: Kathy Ross Secretary: Sandy Class Treasurer: Jennifer Giordano


Don Delahoyde, CCE Carmel Dyer-Pittroff Richie George Tim O’Brien, CCE Mike Pence, CCE Daryl Whicheloe, CCE

Immediate Past President Paulette Keene

Past Presidents’ Council Joe Potillo, Jr. Greg Miller, CCE Tom Sattler, CCE Russ Harrison, CCE

Council Members: Lindsey Constantine Kelly Grout Russ Harrison, CCE Cameron Murray Vinnie Nelson Eddie Porcelli, III Tonio Viscusi

West Council

Coordinator : Rey O’Day

Executive Manager of Councils: Rey O’Day

Business Manager : Christina Arriaga

Communications, Marketing & Design: Jesse Willard

Bill Morrissey Fabri-Kal O’Fallen, MO (2015)

John Kerrigan Bunge Oil Chicago, IL (2007)

Rick Pachell, CCE Deluca Family Foods Austintown, OH (2014)

Sandra Lewis Nathan’s Famous Ft. Lauderdale, FL (2015)

Joel Paprocki Insure My Food Trailer Austin, TX (2013)

Rick McMillen Brakebush Brothers, Inc. Westfield, WI (1994)

Executive Director: Michelle Card

James Kekelis James Tea Company Perry, OH (2010)

Tim May Handy Wacks Sparta, MI (2016)

Coordinator : Jessica Castro


“Message” continued from page 4 ►►

Jeff Lindsey Alpha Baking Waukee, IA (2007)

Northeast Council

Richard Busse, CCE Tom Hodson, CCE Jim Hodson, CCE (Deceased) Tim O’Brien, CCE Ron Smith Adam McKinney, CCE Mike Pence, CCE Jack Woods, II, CCE Bob Hallifax, CCE Frank Parnell, CCE Larry Orme (Deceased) Larry Sivori Rich Wright Bill McKinney, CCE Arthur Pokorny, Jr. Gene O’Brien, CCE (Deceased)

Michael Peterson Bacon-A-Fair Valley Center, CA (2007) Mike Petzel Dawn Food Products Kansas City, MO (2006) Kim Pozderac Texas Twist Pretzel Carrollton, TX (2016)

Council Members: Kim Barr Nate Janousek Ryan Long Ashley Murray Mike Newman Lisa Thompson-Baker Jay Wells Daryl Whicheloe, CCE April Wood

Carl Ratermann Ratermann & Associates Kirkwood, MO (2015) Justin Reed TasteMaker Foods Memphis, TN (1998) Danielle Rice Leon’s Texas Cuisine McKinney, TX (2015) Zach Risen Coca-Cola Refreshments Miami, FL (1999) Gregory Ruda Ruda Concessions Inc. Gorham, ME (2015) Andy Schaefer R.J. Schinner Overland, MO (2011)

National Representatives Duane Fischer John Harkey David Higginbottom Charles Ivory, CCE Mike Markowitz Mike McGrath Kevin McGrath, II Etta Pence, CCE David Spann R. Josh Stremmel George Wandrey, Jr. Ted Wentz Nick White

Are you Interested in becoming a National Representative or Council Member, starting a Communications Committee, or learning more about NICA? Contact the NICA Office by phone at (813) 438-8926 or via email at

Kenny Smith Rocken Graphics Gibsonton, FL (2012) Mary Chris Smith Allied Specialty Insurance, Inc. Treasure Island, FL (1993) Dan Smoots Fanestil’s Quality Meats Emporia, KS (2007) Phillip Tomber RIO Syrup Company, Inc. St. Louis, MO (1997) Tonio Viscusi Angela’s International Schenectady, NY (2015) Dan Williams R3 - Reliable Redistribution Resource St. Louis, MO (2006)

Thanks goes out to all 53 Renewing Members for your support. “Together We Can!”


July 2017 NICA News

Card’s Corner Michelle Card, Executive Director

the ground” and have the eyes and ears that may pick up on activist activity at your Fair. Should you see posters or large groups beginning to organize, Collaboration with our do you know what to look for and who to contact? sister organizations to Being proactive in these situations allows the Fair assist the independent Management to confer with the ARK Toolkit and Concessionaire has been a immediately begin the damage control process. primary focus for NICA from Social media is another opportunity that you may its inception. Being a voice as discover information that should be reported. one to negotiate transfer-ofPlease review this month’s article on page 14. The ownership terms, discussion information is invaluable and its knowledge that of rate fees, communications with Concessionaires, cash registers, and even you can use as a Concessionaire. cashless systems as of late, are a few topics that OABA has long been the leader in assisting our NICA brings to the table on your behalf. industry with utilizing the H-2B program. Their As NICA approaches its 25th Year Anniversary, efforts have afforded many NICA Concessionaires these topics continue to be on the forefront as the ability to maintain their routes because they well as many others. However, there are other have the much needed employment help required current affairs that IAFE and OABA are contending to run a smooth and profitable operation. This with that also ultimately touch the Concession year, the struggle to receive H-2B workers has Business. NICA is doing what we can to assist been restricted more than ever. The result is because we’re all in this Industry together several Members closing their stands or and “Together We Can!” pulling out of a Fair because they simply IAFE has recently developed do not have the manpower to run NICA is the Activist Response Kit (ARK) their operation. Though some relief doing what we Toolkit to assist Fair Management is in sight, for many it is too late. If can to assist and Administration with animal you are user of the H-2B program, because we’re all activists. Though Concessionaires please contact our Office or Bob in this industry don’t have a direct role with Johnson, President of OABA and together and animals at the Fair, the results of ask how you can help. Contacting protests and media can and will your Congressional Members is a Together We ultimately affect your bottom line. must if you need the employees. The Can! Visit for more NICA Office can get you the names and information. numbers should you want the information. Marla Calico, President of IAFE, is creating Financial support is also welcome so that OABA informative articles that are being published in can continue their efforts in Washington. the NICA News to educate you on how you, the Please reach out to the NICA Office, IAFE, or Concessionaire, can assist. You are the “boots on OABA for more information. ▲



Find the Lit Sparkler

In all the activity of Independence Day, we’ve lost a lit sparkler in this issue of NICA News. If you locate it, you can win a Gift Card!

So... What if you Find it?

Well, lucky reader, tell us where you found it by entering online at You may also call the NICA Office at (813) 438-8926 or send us a letter with the page number, and page location to NICA, Hidden Object Contest, 1043 E. Brandon Blvd., Brandon, FL 33511. Member entries must be sent in by July 31, 2017. July 2017 NICA News


“Message” continued from page 5 ►► Another extremely important agenda item your NICA Board voted unanimously in favor of was a healthy donation of $10,000 to the OABA legal fund that has been fighting the cause for H-2B issues. The OABA has placed many resources in motion to help fight for the H-2B cause and NICA Members directly benefit from their efforts as well. Supporting those efforts is important not only to our Members but to the Industry as a whole. The lack of response from the Government to release and approve the cap for the second half of the season has been very troubling for many Members. We now have confirmed Members, who have NOT received their H-2B help and are canceling events due to lack of labor. This is affecting our Fairs as well since many times they are impacted with a Concessionaire calling in the 11th hour to say they can’t play the event. This affects everyone in the industry including Concessions, Carnivals, Exhibitors, and Animal attractions, etc. We MUST be sensitive to the needs of everyone since we are all in this together. We have Members who have worked hard to contact their state representatives with NO success. Government is very difficult to work with; they don’t work at the same pace we do and certainly don’t care about our needs except for a few great Senators/Congressmen and women. The toughest thing to explain to someone is why our system of government has failed so miserably in the implementation of the H-2B program. Most common is the fact that we actually have many Congressional Members in Washington who support our H-2B programs but can’t vote for H-2B because there always seems to be other senseless PORK stuffed into the same bills with our H-2B. Due to all the other items they can’t or won’t vote for, it kills our needs of approving H-2B. Nothing more frustrating than knowing there is light at the end of the tunnel, but someone keeps making more tunnels. I encourage ALL our Members using H-2B labor to consider making a pledge to aid the fight to help H-2B to get back on track. Stay tuned for updates on this and how we would like to track donations from our organization. We MUST be sensitive to following the rules. Some donations are NOT tax deductible, others MUST come from 8

July 2017 NICA News

a personal checking account, and yet others have dollar limits if they come from a company check. So many things to consider and rules to follow! Please keep an eye out for upcoming e-blasts that come from NICA regarding H-2B updates. We will need EVERYONE’S help in calling Congressional Members or filling out surveys. As always, I ask ALL Members to sign up one new NICA Member and get them and yourself engaged in supporting NICA. We are the ONLY Industry organization that supports the needs of the Concessions/Exhibits world. Being a Voice of the Industry to help solve or spark thoughtful conversations about Transfer of Ownership, methods of payment (such as registers/no registers, or credit cards and even new cashless systems that are popping up) cash vs. credit, or the ATM fees on grounds. These are all important things that affect our Members in different ways throughout the country. We MUST be diligent in sending out the message that NICA is a force in the industry that is here to support its Members and the Fairs/Festivals we do business with. We want to be sure that we are a part of the conversations regarding issues that will affect everyone. Communication with our Fairs is one of the most important NICA efforts. The goal is to participate in bringing everyone to the table for the common good. As your President, I personally participate in other Trade organizations events or committees whenever possible to stay in touch with those efforts that our Members are engaged. This past week WFA had a day at the San Diego County Fair where the Industry Standards Committee of WFA met and is working on a good solid agenda. One of our loyal NICA West Council Members, Ashley Murray, a Commercial Exhibitor, is on that Committee. They are striving to do a “Day in the Life of” program, bringing Fair staff together to work in Concessions and vice-versa. This includes Fair staff going to get supplies, trying to get back on the grounds, and get unloaded or a Concessionaire working the front gate in guest services. This is in an attempt to better understand the challenges we all face. They are also working hard and trying to bring transfer of ownership into the spotlight. There have been several successful sales of businesses on the West Coast in the past year at large, medium, and small Fairs. It seems to be working and they feel they have important items to discuss and share

with other Fairs/business owners. No matter what part of the country you’re in, NICA may be able to assist you in your efforts to transfer ownership too. Please contact any Board Member or the Office for further assistance. It’s not “one size fits all” but certainly good information to share with the Industry. They felt there was good energy that came out of IAFE sessions regarding the transfer of ownership and more work needed to be done to refine the process. I love seeing good people working hard to make good things happen in our Industry. Serving you as NICA President has been gratifying to me. I learn something new everyday and for this I am

grateful. I’m looking forward to visiting some of you this summer. I will be attending a few Fairs to help support our Councils or Members hosting fund-raisers or Fairs who are progressive in our Member’s needs, all in an effort to bring the message of NICA. The NICA Board will have our last meeting in July and then recess until September. We have businesses to run, as do you, and family to tend to, as do you. Our goal is to focus on family first, then business and NICA, hopefully in that order! I wish all of you safe travels, great events and clear skies. “Together We Can” all hope for this! ▲

“Voice” continued from page 5 ►►

the Nominees for the 2018-2019 NICA Board elections. It’s shaping up to be another exciting campaign and election year. Good luck to all the and the transfer of ownership. Here at NICA we Nominees and Members—don’t forget to vote! continue to work with our sister organizations Congratulations to all the scholarship winners addressing the concerns we all face. Moving and the best of luck to you as you embark on your forward, our strategic plan has a road map. latest journey in life. Our Directors are forming Committees with our I’m going to end on one final note: as we dust Members to be a VOICE, PROMOTE MEMBERSHIP, ENHANCE BENEFITS, and SUSTAIN our financially off the spring dust, paint, repair, and polish our equipment, we are coming to a city near you! sound organization. We are working to create Summer is here! It’s time to offer up all those Regional Councils which will better serve their carnival smells, sell those fidget spinners, and respective demographic areas. Involvement and award that child, with a smile larger than life, his communication are the fruits of your labor as favorite plush toy. Wishing everyone safe travels, well as the success of this organization. I am encouraging everyone to get involved! I welcome and a healthy and prosperous year! ROCK ON! ▲

Member Benefits Spotlight One of the most important features of NICA Membership is the cost saving benefits that is offered. Each month we will be taking a look at one of our Member Benefits to give you some background on what you can save as a part of NICA. This month we focus on Graybar. Founded in 1869, Graybar is a Fortune 500 company that procures, warehouses, and delivers tens of thousands of electrical supplies, communications and data products, components and related services to its customers. Graybar is also one of North America’s largest employeeowned companies, employing thousands of men and women at more than 290 North American distribution centers.

As a NICA Member, you receive special pricing on many of their products. Check the back of your Membership Card for NICA’s Graybar account number to receive your discounts on purchases at any location or online at ▲ July 2017 NICA News


Thoughts from a This month’s Statement of Communications & Management Philosophy is from Past President Bob Hallifax, CCE, Hallifax Enterprises, who earned his CCE in 2009: “I have spent most of my life living and working at a Fair. This has enabled me to see millions of people each year. On a daily basis, I greet Fairgoers, employees, Fair Committees, other Concessionaires, and business associates. Experience has taught me that the key to success is communication. It is vital that I establish open communication with everyone. I need to listen to the Fairgoer and hear what they like and don’t like. The employees need to hear exactly what is expected with praise for success and an exact explanation when they fail. I need to listen to, and share ideas with, Fair Committees. Sharing ideas with other Concessionaires has been beneficial to my business as well. And finally, it is important that I communicate with the other businesses (suppliers and manufacturers) so that we both understand our needs and expectations. Managing a successful concession business has evolved into a lifestyle. It is part inspiration: having new things to offer. It is part motivation: this industry is difficult at best to succeed. But most importantly, a successful concession business is based upon open, honest, and continual communication. I would also like to share the following advice: the Good Lord gave you two ears and one mouth so you could listen twice as much as you talk.” ▲


July 2017 NICA News

Fa re Foods

July 2017 NICA News


The Benefits of Membership Kathy Ross, 2nd Vice President

line on your operating costs; with our benefits this can happen! You can save with your food costs through the NICA/Sysco Marketplace. Source1 Webster’s Dictionary Purchasing brings us the new opportunity to defines benefit as “to receive an advantage; profit; gain.” As purchase discounted propane and CO2 with Airgas. First Data Merchant Services helps our Members your 2nd Vice President, our Strategic Plan states that I am take credit/debit cards as payment for products at the lowest cost available. You can save on supplies responsible for the benefits to our members. I am blessed that from AutoZone, Graybar, HD Supply, Sherwin Williams, and more. Personally, Arrow Distributing the most beneficial of these have been developed before my and CheckInn Direct have both saved my company many dollars. In fact, we use the latter more when tenure, but I am in the process of gaining more. we travel for fun than for business. One of the newest benefits NICA is offering Our Scholarship Program is also considered a is a Five Year Membership option. Currently, you can join NICA for $125; the new option brings that member benefit and we are proud of the $17,000 we offered in scholarships this year. Our goal to only $575 for five years, saving you $50. The ability to be able to do the paper work once every is to increase this number annually. Remember to encourage your family members and faithful five years is worth much more to me. employees to apply for the scholarship next year. Please contact me or the Office to share your Our benefits are what we offer to show that experiences with any of our current benefits (good or bad) and your thoughts for new benefits. being a Member is valuable and helps your business. Ask someone to join NICA today! ▲ NICA strives to help you to lower your bottom

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July 2017 NICA News

A Royal Affair at Florida Fed Lisa Hinton, CFE, Executive Director, Florida Federation of Fairs

This year’s Florida Federation of Fairs Annual Convention and IAFE Zone 2 Meeting was held May 18th – 20th at the awesome Hilton Buena Vista Palace in Orlando, Florida. This exceptional hotel is directly across the street from the new Disney Springs (with a bridge walkover). The Federation has wanted to hold the convention in Orlando for many years and it finally happened. Attendees had access to discounted Disney and other Orlando attractions so lots of folks came, brought their family, and enjoyed the Orlando area! The event was themed “A Royal Affair” to go along with being in the Disney area. Dawn Rowe and the Convention Program Committee planned a great convention. The Committee spent a great deal of time “putting a fresh coat of paint” on this year’s event. The schedule was streamlined (with shorter lunches) and expanded with new and creative workshop and round table sessions. On Wednesday, May 17th, in addition to the Annual Giles Ellis Golf Tournament which was held at one of the awesome Disney courses, there was also a special event Wednesday called Splitsville Mix and Mingle. It was open to everyone but was

The NICA team for the Giles Ellis Memorial Golf Tournament (Sandy Class, Michelle Card, Kathy Ross, and Jeff Ross) having fun with Becky Brashear, IAFE Chair

A very engaged group during Michelle Card’s “Together We Can Market Your Fair” workshop

sponsored by our YPI Committee. It was fun and a GREAT chance to get to meet other Fair folks! Thursday’s program had a whole new look and featured very specific, targeted topics with extended workshops that provided attendees with a very in-depth training on specific issues from an Active Shooter Workshop, to a Crowd Management Training Program to a special workshop put on by our keynote speaker Candy Whirley with “Know ‘em; Manage ‘em; Choose ‘em!” The Trade Show also opened after lunch with 113 booths—the largest ever! New this year were “speed round table Speed Round Table Sessions sessions!” Instead of gave everyone a chance to one hour sessions, share great ideas there were two thirty minute sessions so every group had to get into high gear to hear everyone’s ideas then move on to the next session to hear more great ideas! Thursday morning started out with workshops and round tables and then flowed into a new style Opening Session. Opening Session was primarily focused on our keynote speaker, Candy Whirley, and she presented “It Takes 4 To Tango.” She was one of our BEST keynote speakers ever! A special thanks to Populous for sponsoring our keynote Candy Whirley addressing the crowd in her workshop speaker.

►► “Florida Fed” continued on page 22 July 2017 NICA News



Marla Calico, President, IAFE

with others of a like mind, the impact has greater consequences for Fairs. At any given time, on Today a Fair can be overwhelmed with 60,000 any given day, the urgent robo-emails within a matter of minutes. All matters facing a Fair or a automated, all done with one call to action to their Mobile Concessionaire or base. PETA, HSUS, and others inundate the Fair exhibitor may be widely with email messages to stop XYZ activity—all the diverse. On others, they merge way from the well-known animal education shows and become one. Ensuring to even the selling of 4-H and FFA market animals both entities understand at auction. Individuals with a following of any size as much as possible about can set up their own automated email campaign for free and in a matter of minutes. So, it’s not each other’s business, then, makes sense. It is prudent and responsible. The ultimate result is the just PETA and HSUS to be concerned with. What happens when Suzy Que and John Doe inundate quintessential WIN-WIN-WIN – for the operator, the Board Members, the County Commissioners, for the Fair, and most importantly, for the Fair even the Fair’s sponsors with robo-emails? guest. Protestors walk into arenas just like normal Today, Agricultural Fairs are facing everguests and then gather to disrupt activities growing pressure from activists of all sorts who (Pennsylvania Farm Show has had to deal with see the annual Fair as an ideal platform for their raucous protesters each of the last two years). message. Think about it—great crowds and Picketing is still seen, of course, and it becomes oftentimes wall-to-wall media coverage are the critical for Fairs to get control of the situation as norm. Couple that with what may be considered quickly as possible. a “porous” perimeter and never enough security So, why should you—a Mobile Concessionaire or employees to have eyes on every single person or Exhibitor really care about all this? The obvious every single moment and you have the perfect is that any negative media for a Fair has the opportunity for exposure for an activist with a potential of negative impact on attendance, mission and a message. perception, and spending. A Fair’s website can Animal rights activists, especially, have had be the target of DDoS (Direct Denial of Service) Fairs in their sights for well over two decades. Activists’ work was once limited to an occasional attacks—the website crashes and no one can get info about the Fair or perhaps even contact the letter-writing campaign, letters to the editor, Fair via email. Sponsors might decide to pull out or perhaps an attempt at picketing at the of the event because they’ve been targeted by Fairgrounds perimeter. But, with the rise of 24/7 activists. Even the simple fact that a Fair Manager access to digital platforms (every person with or Board Member has to deal with the havoc of a smartphone and social media account is now robo-emails means that precious time spent a “reporter”) and technology to communicate

farmers, 4-H kids. If the Fair has a social media on matters of vital importance to the Fair, or to working on new promotions, or even dealing with campaign to focus on some aspect of agriculture, be sure to comment and share. guests will be lost. You might even consider how to build in a As a member of the Fair family, you have positive “ag” message into your signage the opportunity to be a part of solutions. or presentation. A “did you know” “How can I do that?” you ask. First, be factoid about the truth of GMO or an extra set of eyes and ears. This antibiotic use is just one example is often a point of discussions As a member of that. at meetings of Fair folks and a of the fair The IAFE is making a push key point of NICA that indeed family, you have to insure all members are Concessionaires and Exhibitors are watching out and want to prepared to deal with activists the opportunity of all kinds, releasing the ARK pass on what they see. But to be a part (Activists Response Kit) with 10 we’ve talked about that in regard of solutions. sections covering animals on the to safety, security, opportunities; grounds, free speech areas, booth this is one more component. It’s rules, IT considerations and safety, like the national safety message crisis communications, social media, and we all know: “SEE SOMETHING, SAY legislative advocacy. The ARK is available to all SOMETHING.” Tell Fair Management if you see members—not just Fairs. Check out the special suspicious activities around animal exhibits or section at folks carrying picket signs. If you’ve ever heard me speak at a Fair meeting, In addition, if you are active on social media, you’ve probably heard me say, “We’re all in this be a voice for positive advocacy about Fairs, together.” That statement is never truer than in this agriculture, and the youth served. Make your situation with activists. Please care. ▲ Facebook post about a celebration of families,

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July 2017 NICA News


2018 Board of Directors Nominees The summer months bring with it the start of the election season for NICA’s Board of Directors. This year there are five nominees; their introductory nomination statements are below:

Andrew Broomfield Creamy Rich

“Hi! I’m Andrew Broomfield, known to all of you as Bruno. I was born and raised in South London, England and relocated to the United States at the age of 21 all the way back in 1990. I became a US Citizen shortly thereafter. I started my career in the concession industry working for Marlene Holmes with the Dairy Bar. After one season, Marlene gave me the opportunity to purchase the business and the journey began with a stock truck, concession trailer, and a boy just off the boat from England traveling the Midwest states. A few years later I purchased Creamy Rich from Andy Phillips. Since then, I have expanded from just ice cream to include a wide variety of hot foods as well. I am the proud father of four children: two girls, Fiona and Skye, both of which are in college, Auburn University and University of North Florida respectively, along with two boys, Aiden and Jaxon, both currently in High School. If elected to the Board I hope to bring some new ideas and energy to an already long list of accomplishments and work by my predecessors. ‘Together We Can!’”

Jan Gary

Leap of Faith Adventures, Inc. dba JK Dots “Serving the food concession business at Fairs, Festivals, wholesale and retail distribution since 1991 has been my passion. My first summer in Fairs started with the now called San Diego County Fair and the Los Angeles County Fair. During my tenure, I have been invited to be on a number of Industry Committees as well as being elected to the Western Fairs Association Board of Directors as a representative from the Food Concession members. I am currently on the Dippin’ Dots Advisory Board to the President of Dippin’ Dots, LLC. I am currently the President of Leap of Faith Adventures, Inc, dba JK Dots, Dippin’ Dots Ice Cream.”

Kevin McGrath, CCE The Best Around

“I started in the concession business in 1977 and have been a member of NICA since its inception. I left the finance industry where I supervised loan offices in Florida, Georgia, and Alabama. The challenge of owning my own business lured me away from the comfort and stability of corporate life. I have never regretted that decision. In the beginning, my wife Gayle and I were in retail sales. We later expanded to a variety of food products and traveled the Midwest and Southeast. Today our company, The Best Around, Inc., is a family business. Our sons, Kevin, II, and Mike, their wives, and our 16

July 2017 NICA News

five grandchildren (age 5-15) are all in the business. In 1993, I was among the seven Concessionaires who started NICA. It was my honor to serve two terms on the original Board and I served as Vice President. I have always been an active participant in NICA events. In 2012, Gayle and I were honored to receive NICA’s Hall of Fame Award. After many years of working from the sidelines, I have decided I have the time, energy, and desire to become an active Board Member again. I will work tirelessly for the benefit of each and every Member. As a veteran Concessionaire, I have traveled to conventions nationwide. I look around and see lots of silver hair. I would like to see more youth in our Industry. Transfer of ownership has been a topic of conversation for many years. I would like to explore where the new owners are going to come from. I am fortunate to have family members who are interested in taking over our business; not everyone is in that position. We must find ways to successfully sell/transfer our businesses. I also plan to work diligently to recruit, educate, and promote youth to enter our great Industry. For twenty-three years, I have worked for the betterment of NICA and our industry. If elected, I pledge to continue to do so. Voting is one of your most important responsibilities of being a NICA Member. I will always support a member driven association where the Board is elected by the Membership and not appointed by the Board. This has been changing in the last few years. I plan to have a voice in that matter. Please vote in this election.”

Vinnie Nelson

Vinnie’s Fine Foods “I’ve been in the outdoor amusement business for my entire life, I started working for my family in their food operation when I was around 12 years old. I started my own business in 2001 when I purchased a pizza trailer. I was able to start running my business working with Gillette Shows for several years with them and my family learned a lot about the business. After that my family stared to grow as well as my business with the help and support of my wife Linda Nelson. We now have five food concessions that operate from April until October. We stay mostly in the northeast operating in NY, MA, CT, NJ, and ME. I do love this business, all the great people we meet and do business with. My two children Gabriella, 10, and Vincent, 6, are who drive me to be successful. I want a bright future for them.”

Jay Russell

Russell Concessions “I began my concession career at the age of 15 years old selling corndogs for Bill and Linda McKinney of McKinney Food Services as a summer job during high school. I immediately knew that this was the business that I wanted to work in. After graduating high school, I worked a couple seasons full time with the McKinney’s. Soon after, I purchased my first corndog trailer from Bill and Linda. I worked any and everything for the first few years trying to find my niche. In 1984, I began covering a few Fairs with Deggeller Attractions. As I expanded my business with more stands and different products, I was able to increase the number of Fairs and festivals with Deggeller Attractions along with independent events. Russell Foods currently works approximately eight months a year with our stands selling corndogs, funnel cakes, fresh cut French fries, and fresh squeezed lemonade. I am excited to have the opportunity to serve with NICA and give back to an Industry that has been so good to me.” ▲ July 2017 NICA News


So... You Want to be a Food Vendor

at the State Fair of Texas? Melanie Linnear, State Fair of Texas Director of Concessions • Photos by Kevin Brown Phone Ringing in the Concessions Office... Me: Food Service! How may I help you? Caller: (unsure and hesitant) What do I need to do to get a food booth at the Fair this year? Me: Have you ever operated a temporary food location before? Caller: No! I’ve never done this before. Me: (with a deep breath as I get ready for a long spiel I can recite in my sleep) Okay! Do not take this the wrong way, but if you have never operated a temporary food and beverage location before, the State Fair of Texas is not where you want to start.

“I want to be a food vendor at your Fair. What do I have to do?” Welcome to the dawning of a new age in entrepreneurship and small business owners. Thanks to Smart phones, reality television, social media, and very smart marketing to the Millennials, the next generation of Fairgoers, Fairs, and Festivals are starting to see an increase in attendance. Somewhere within that attendance increase are patrons that look around and see possibilities. Possibilities morph into a hazy reality (I can do this). Then the media announce record breaking numbers at the end of the event. The haze clears enough to provide an idea that may just be too good to pass up—I want to be a Food Vendor at the State Fair of Texas! As Director of Concessions, my job is to oversee contracting and set-up of rides, games, novelties, and food and beverage. The booking and contracting of Food and Beverage Operators and overseeing the Vendor selection process for the Big Tex Choice Awards are my major responsibilities. In the course of a year, I get to 18

July 2017 NICA News

talk to a lot of people that have been bitten by the concessions bug. Rewind time to 1990. When I first started working in the Concessions Department at the State Fair of Texas, being a Concessions Operator at any Fair was not considered a real or proper job. Along with the job came the negative names and stigma that went with the lifestyle of people that traveled from city to city and state to state to eke out a living as a Carnival or Food Concessions Operator. People who are not familiar with Fair or Carnival operations failed to realize that these people were self-employed and owned their own businesses. Can you say entrepreneur, small business owner? During that time period, as it is today, the majority of the Food and Beverage Vendors that operated at the State Fair of Texas lived locally within the Dallas/Fort Worth area and very few that participated traveled to other cities or states to participate in Fairs and Festivals. They were

Reprinted with permission, Fairs & Expos magazine, May/June 2017, International Association of Fairs and Expositions

second or third generation Operators and some are now fourth and fifth generation Operators whose families started working in the carnival industry as a means of survival. Little did they know that their only means of survival would one day open a whole new generation of “wannabe” Food Vendors. During the past five years, the State Fair of Texas has continued to have record breaking years in food and beverage sales. When the final revenue numbers are announced by the news media the day after the Fair ends, the calls start to pour in with regards to operating at next year’s event. Most callers have never even attempted to operate a concession location at a two-day event—so 24 days is starting to look pretty bleak. My duty is to listen, ask questions, and then give my “what it really requires to be a Vendor at the State Fair of Texas” spiel. I remind callers that this is not the same as a concession stand that you operate at the local football stadium on a Friday night. I suggest that if they have never operated as a Vendor, the State Fair of Texas is not where you want to begin and they may want to start at smaller events to get some experience. Ultimately, we want them to succeed if and when they do become a Vendor at the Fair, so to recommend that they start with smaller festivals and events in order to work their way up to the size and commitment, both physically and financially, is what it takes to operate at the State Fair of Texas. The common sense spiel actually works with some people. The process alone is enough to make some people rethink the idea of being a Vendor. For the really persistent callers, they have set their course and cannot be swayed. At this point, they are ready to go into overdrive as they highlight why they should be a Vendor at the Fair. What does it take to be a Food Vendor at the State Fair of Texas? The bar can be pretty high. We look for experience, a great product not already featured at the Fair (preferably new and unique), strong finances (the start up can be expensive), and the ability to be a hands-on operator (must be present and working in your booth 90% of the Fair). Experience is a good teacher. Each Food and Beverage Stand setup is the equivalent to operating a mini-restaurant. You need to have

general knowledge and experience of restaurant operations to get you through the setup process leading up to opening. As a Vendor, they will deal with plumbers and electricians, city officials (plumbing, electrical, health, and fire). The Vendors are put through a rigorous process with regards to permits. Vendors need to know how to order their product, hire and schedule staff, price their food items, and ensure that they are open on time and ready to operate. The days can be long and grueling, often 12 or more hours. They may need to be in their booth at 7:00 a.m. to take deliveries and get their location up and running for 10:00 a.m. openings. They also need to know how not to complain when Mother Nature sends you thunderstorms on the biggest game day of the event. Remember, weather is the biggest factor and a part of the territory that comes with being a Vendor and operating in the Outdoor Amusement business. The State Fair of Texas does not book trailers. Try telling a person that owns a trailer they will have to pull their equipment out of the trailer and place it in tent-type structures designed by the Fair (which they have to purchase through the Fair if selected). They are also responsible for providing their own equipment. Vendors must have a three compartment sink, a separate sink for hand washing, and a portable hot water heater. By this time, I’m starting to sense some hesitation, but the die-hards dig in and continue the quest to be a Vendor. Vendors from the prior year are given first choice to participate in the upcoming event. If for some reason, we decide to not bring them back or if they choose not to come back, we have an opening. Interested applicants have to submit an application by the specified deadline date to be considered. The application deadline is firm. Lots of people have missed it by one day, and therefore were not admitted. Some years there may not be any location openings and sometimes there may only be one available opening. There have been years when there have been five or more openings. This made the selection process more harrowing because you now have to find more Vendors that are

►► “Vendor” continued on page 20 July 2017 NICA News


an appointment with me to visit after the Fair ends. I really want to know their perspectives and viewpoints on what being a Vendor at the State Fair of Texas was really like. experienced and financially capable of operating You should be a fly on the wall when that a concession location while looking for products meeting takes place. Most of them have that “deer that fit the demographics and offer a unique in the headlight look” and some appear dazed product for Fairgoers. Submitting an application and confused. I have heard expressions like “I with strong intent and a desire is totally different did not know it was this hard, I’m going to have from the reality of actually being selected and to rethink my operation” to “I am going to have to making the operation happen. Selected Vendors think about whether or not I want to do this again have actually backed out because they were next year.” The greatest confession: “I don’t know not ready for the reality of what being a Vendor why that product didn’t sell. I just knew they were and operating a concession location entailed. I going to love it.” now ask applicants to read the requirements to We pride ourselves on being one of the ensure they understand what commitments they BIGGEST and the BEST when it comes to Fairs. In will be required to make before submitting the 2005, we introduced the Big Tex Choice Awards application. (BTCA). This competition was designed to provide Trying to place a new and unique product within an available space to compliment the area a competitive opportunity for contracted Vendors to create and introduce new products at their is like looking for “a needle in a haystack.” Not location. All Vendors are allowed to submit up to all products work in all areas of the grounds. Different areas of the Fair are made up of different two entries and through a process of elimination, the field is narrowed down to six to eight Vendors demographics. Not everyone that comes to that are selected for a friendly cook-off. This the Fair visits the Midway. Teens that visit the competition is also one of our largest media Midway rarely make it to the front side of the launches. When the competition takes place Park. Also, products that do well at another Fair, and the winners are announced, you know that may not sell well at our Fair. These are just some opening day of the State Fair of Texas is near. of the limitations that I explain to callers. Yes, it In the last 12 years, the BTCA has grown from is exciting and it is fun! You probably DO have a strength to strength. An event that was once great product! You are not going to become rich! conducted in private with only the media, staff Sometimes it can be a lot of work for very little and judges in attendance, has grown to an event money after all the bills are settled. that is now open to the public with a ticket price I let them know that they will be operating for of $100 and all proceeds benefit the State Fair of 24 consecutive days (no days off). The two to Texas Youth Scholarship Program. Lights, camera, three weeks of setup can be more grueling than action, bragging rights—what person in their right the actual operation during the Fair. The Vendor mind would not want to be a part of the scene! then has seven days after the Fair ends to get The BTCA opens the door for a whole new slew their equipment off the grounds. That equates of callers that want to be Vendors, but only for the to almost two months of their life that totally contest. Everyone has something great and quirky belongs to the State Fair of Texas. Do you still that will entitle them to take their rightful place want to submit an application? Oh the joy and happiness that surrounds a new at the Fair as the winner of the BTCA and hoist that trophy in the air. Here is the catch! You have Vendor if they have been selected. Their eyes are to apply and be accepted as a Vendor before you all aglow and they can’t wait to spread the news can enter the BTCA. You then have to operate your that they are a new Vendor at the State Fair of booth for one full year before you can enter the Texas. I smile and glow with them. I assign them contest. If you are able to enter the contest and mentors (current Vendors) to provide guidance you win, where will you sell your product? and help get them through the whole process. I August 1st begins the time of year when am here to guide them through the process, too, the State Fair of Texas shifts into Fair set-up but they signed on for the responsibility and it is mode. Opening day of the Fair is just around the ultimately theirs. I kindly remind them to make

“Vendor” continued from page 19 ►►


July 2017 NICA News

corner, so people assume it is also the time that you should apply as a Food Vendor. We kindly inform callers that the application deadline was March 1st. If they are still interested in applying, they should call us in December to request an information packet for the following year’s Fair. The application process has shifted dramatically over the last 25 years. In the 90’s, we would probably send out more than 300 applications with a return of 50-60 interested applicants. Since the introduction of the BTCA, the applications received now number over 150 or more. That is 150 people vying for any available space with the high hopes that this will be the lucky year to get in. My job is not to dissuade people from applying to the Fair as a Vendor. It is my responsibility to ensure that they understand everything that comes with the role of a Vendor if they submit an application and are selected to participate. It is a business, not a hobby and only the serious applicants need apply. Do you still want to be a Vendor at the State Fair of Texas? ▲


St. Louis, MO 63103 | 800-325-7666 | Distributed through Fare Foods 1-800-651-1601

July 2017 NICA News


“Florida Fed” continued from page 13 ►► Thursday night’s President’s Party was in honor of President Felecia Chivington, and was themed “My Fair Lady”—everyone came decked out in My Fair Lady attire and enjoyed an evening of fun and fellowship as well as some great showcases! A special thanks to Reithoffer Shows and the Florida Dairy Farmers for sponsoring the President’s Party. Fair Publishing House sponsored “Felecia” cookies that were a hit throughout the Convention. For the first time ever, lunch on Friday was held in the Trade Show. This gave everyone the chance to pick up a box lunch, find a quick place to eat, then enjoy the Trade Show. To entice everyone to stay throughout this dedicated time for the trade show, SEE Tickets sponsored “The Great Cash Give-Away” with $1000 in cash given out. Thanks to the Miami Dade County Fair and Expo for sponsoring this year’s luncheon. Last year’s Friday Night Showcase Extravaganza was so successful we are did it again! There was an “ice cream social” with complimentary glasses and drinks, good company, and lots of great showcases. A special thanks to Wade Shows for sponsoring this event! We also ended the program earlier on Friday so everyone could go out for dinner but be back for the Extravaganza. We are also delighted that Fairs from IAFE Zone 2 joined us again! What a great way to network with other Fairs in the southeast as well as our own Florida Fairs. Zone 2 was welcomed with a “toast” on Thursday evening sponsored by Etix. The Convention Committee also felt strongly that the way for our Associate members to get more involved with our Fairs is to participate more in our workshops and round tables. So, this year’s Saturday morning sessions featured topics of interest to both Fairs and Associates and the Trade Show was closed until after lunch. Then, there was some final time in the Trade Show Saturday afternoon to “finish up your business” as well as a few dynamic final workshops to close out the program! Saturday’s luncheon was when the Federation’s Business Meeting was held with over 400 attendees. Thanks to Netterfield’s Popcorn & 22

July 2017 NICA News

Lisa Hinton, Florida Federation of Fairs, Bob Johnson, OABA, and Michelle Card, NICA, at the Gala

Lemonade, Inc. for sponsoring lunch. And the grand finale was Saturday night’s “Gala” with a whole new look and feel—everyone put on their “fancy duds” and joined us for a spectacular presentation of awards, showcases, and our presentation of the Hall of Fame and Associate of the Year recipients. Thanks to EMC Tickets for sponsoring this year’s Gala. This year’s IAFE Institute Management Scholarship was announced and the winner was Paige Poole with the South Florida Fair. Thanks to North American Midway Entertainment for sponsoring this scholarship. Becky Brashear also recognized Florida’s newest Institute Management graduate Matt Daley with the South Florida Fair and our newest CFE Ismael Ramos with the Miami Dade County Fair and Expo. This year’s Hall of Fame award was presented to Pete Sutton, CFE and retired manager of the Clay County Fair. Pete’s dedication to the Fair Industry and the Federation as well as the Clay County Fair made an impact on many people and the Federation was proud to honor him in this way! The Associate of the Year was presented to Charlie Smith with Populous. Charlie is a longtime supporter of the Fair Industry as well as the Florida Federation of Fairs. The evening closed with a Toast to the Incoming President, Dawn Rowe, as well as our Hall of Fame and Associate of the Year. The Toast was sponsored by Strates Shows. Each evening the Federation’s Hospitality Suite, sponsored by The Dennis Lee Show, was a great place to meet and greet—it was always filled with lots of talk and laughter! It was definitely “A Royal Affair” and we welcome everyone to come again next year— May 17-19, 2018 again at the Hilton Buena Vista Palace in Orlando. ▲

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July 2017 NICA News


Getting to Know Your Northeast Council Members Jessica Gottsche, Northeast Council Coordinator This month’s installment focuses on the Northeast Council’s own Tonio Viscusi, based out of Schenectady, NY. Jessica Gottsche: What is the name of your business and what do you sell? Tonio Viscusi: Angela’s International. The names of my concession trailers are Angela’s Pizza and Angela’s Fried Dough. Our concessions offer Pizza, Fried Dough, Funnel Cakes, and the Giant Mozzarella Stick. JG: What is your route? TV: I have an East Coast route with events in NY, NJ, MA, NC, SC, GA, and FL. JG: How long have you been a NICA Member? TV: I have been a NICA Member for two years. JG: Tell us about your family. Are they active in the business? TV: I am a 3rd generation Food Concessionaire who grew up in the business during summer vacations from school. My Grandfather started the business in 1974 with a local route around their Italian bakery in Upstate NY. He named the buisness after my grandmother, Angela. Over the years, my father, Ziggy, has expanded the company along the East Coast. Upon graduating from Siena College, my fiancée, Corina, and I have joined my father as we expand and modernize the company.

Tonio Viscusi with his fiancée Corina

JG: Do you remember who recruited you to be a member? TV: Randy Reichert, CCE approached me during the Coastal Carolina Fair and asked me if I was already a Member. I told him that technically I was not and that my father was. Randy encourged me to become a Member and assured me that youth was needed in NICA. JG: What is your most valuable NICA benefit? TV: I find that NICA’s intangible benefits are most valuable to me. The NICA Member and its leaders provide support and insight on our Industry’s topics. JG: What inspired you to join the Northeast Regional Council? TV: I was inspired by the opportunity itself to represent Concessionaires in my region. When I joined the Council, it was relatively new. I felt that I could assist in establishing a strong Council as well as cultivate new relationships. JG: What do you hope the Northeast Council accomplishes during your tenure? TV: During my tenure, I wish to establish our Council as a reliable and reputable group of Members. A Council that other Members feel they can be comfortable with expressing ideas and thoughts to. JG: We appreciate your responses Tonio! What is the best way for a NICA Member to reach you? TV: Call or text me at (518) 857-4022 or email me at ▲


July 2017 NICA News

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July 2017 NICA News

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July 2017 NICA News

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Board of Directors Don Delahoyde, CCE..............................................................2 Sandy Class...........................................................................1 Richie George........................................................................1 Dominic Palmieri, III, CCE......................................................1 Kathy Ross............................................................................1

Administration Office....................................................................................15

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2017 Events Calendar

Representing NICA & Its Industry Partners July 4: Independence Day (Office Closed) 15: Board of Directors election ballots go out to voting members

August 15: Directory Updates go out to membership

September 4: Labor Day (Office Closed) 12: Northeast Council Rally at the Big E • West Springfield, MA


July 2017 NICA News

14-16: IFEA (International Festivals & Events Association) Annual Convention, Expo & Retreat • Tucson, AZ 30: Board of Directors election ballots due in the Office

October 1: CCE Applications due in the office 19–21: British Columbia Assoc. of Agricultural Fairs & Exhibitions Annual Convention • Victoria, BC

19–21: Washington State Fairs Assoc. Annual Convention • Vancouver, WA 26–28: Oregon Fairs Association Annual Convention • Albany, OR

November 13–17: IAAPA Attractions Expo • Orlando, FL 15–17: CAFE Annual Convention • Montreal, QC 23: Thanksgiving (Office Closed) 26–29: 127th IAFE Convention & Trade Show • Las Vegas, NV

Although these dates are based on sources believed to be reliable and true, they are subject to changes throughout the year. Additional or revised dates may be announced in future issues of NICA News or at on our calendar.

National Independent Concessionaires Association, Inc. 1043 E. Brandon Blvd., Brandon, FL 33511 Phone: 813-438-8926 • Fax: (813)438-8928 Email: • Website:

For Off ice Use Only

Date: #:


q Ms.



Name of business: Physical address: Mailing address:

City :

City :

Primary Phone Number :





Alternate / Cell phone number :



Age Range: q 20-35 q 35-50 q 51-70 q 70+ q Other :

NICA News Preference: q Mail q Email

Referred by :

Annual Membership Fees Independent Concession Membership

Associate Membership

q Independent Concessionaire............................................$125 q Additional Member...............................................................$75

q q q q q

A person or entity who provides services to the concession industry.



q Employee................................................................................$50 q Retired....................................................................................$50 five Year independent Concession Membership

Pay for five years up front and save $50.


Independent Concessionaire............................................$575

Concession Business / Group Membership

Includes five memberships in one: one Independent Concessionaire, one Additional Member, and three Employee Members ($350 value).

q Concession Business / Group..........................................$300 Additional Member : _________________________________________ Employee Member 1: ________________________________________ Employee Member 2: ________________________________________ Employee Member 3: ________________________________________ Check a category below and provide a detailed description of your company’s services below:

q q q

Commercial Exhibitors / Retail Attractions / Entertainment Services

q q

Fair / Festival over 75,000 attendance.......................... $125 Fair / Festival under 75,000 attendance...........................$75 Manufacturer / Distributor / Supplier............................ $125 Carnival / Circus Operator................................................ $125 Special Services................................................................ $125

Business Description

Provide a detailed description of your business, products, and/or services below. This information will be used for your entry in the annual NICA Membership Directory and as keywords to search for your business on the NICA website.

________________________________________________________________ ________________________________________________________________ ________________________________________________________________ ________________________________________________________________ ________________________________________________________________ ________________________________________________________________ ________________________________________________________________ ________________________________________________________________

Food Games

Mail Check or Money Order to NICA’s Office at 1043 E. Brandon Blvd. Brandon, FL 33511

Concessionaire General Routing Information

q Visa q Mastercard q American Express q Discover

_____________________________________________________________ _____________________________________________________________

Credit Card #:

List all states / provinces where you conduct your concession business:

Fairs and Festivals

List three Fairs or Festivals worked in the past year :

1. __________________________________________________________ 2. __________________________________________________________ 3. __________________________________________________________ I understand that my application is subject to final approval by the NICA Board of Directors. I also understand that if my application is not accepted, the amount paid will be refunded to me. If accepted for membership in NICA, I hereby agree to abide by its by-laws and rules.

Security Code:

Expiration Date:


Signature of Credit Card Holder I authorize NICA to charge the agreed amount listed above to my credit card provided herein. I agree I will pay for this purchase in accordance with the issuing bank cardholder agreement. The NICA sponsored $10,000 Accidental Death and Dismemberment Insurance Policy is automatically provided to all Independent Concessionaire Members.

Applicant’s signature


Beneficiary ________________________________________ Phone ___________________

National Independent Concessionaires Association, Inc. 1043 E. Brandon Blvd., Brandon, FL 33511 Time Sensitive Mail • July 2017 Issue


July 2017 NICA News  

Featuring 2018 Board of Director Nominees, The Benefits of Membership, A Royal Affair at Florida Fed, Animal Activists at Your Fairs? Why Sh...

July 2017 NICA News  

Featuring 2018 Board of Director Nominees, The Benefits of Membership, A Royal Affair at Florida Fed, Animal Activists at Your Fairs? Why Sh...