FOOD FOR THE SOUL the wide range of fresh produce grown in their backyard,” he says. With the best of local produce being sent interstate or overseas, lower quality ‘second grade’ was typically offered to Sunshine Coast shoppers. “We now offer a chance for farmers to present their premium produce for sale,” Stephen says. n The Jeffers family also have a passion for introducing their customers to unique and interesting experiences from the fresh produce world. “Over the years, our farm has produced a wide range of exotic and tropical fruits. Our customers love trying new things and expanding their diet to include some of these fruits. An example is the Japanese non-astringentt persimmon. Our farm had one of the tle earliest commercial orchards of this little known fruit. Demand for persimmon iss high throughout Asia, and we have made it our mission to make it well known here. Every Autumn, when the fruit is in season, we promote it heavily in our stores. This is easy to do when it comes fresh daily from our own orchard, and we are finding more people are remembering the fruit and looking out for persimmons when they are in season.
JJe effers H omema de Tomato Relish Ingredie nts
each wit h a table spoon s leave ov alt and ernight. (C h eats tip : : for a m 1.5kg Je and fast uch eas ffers He er proce ier ir s loom to s p o (approx u n t ions and tomato matoes . 9) es, salt tog ether in process 500g on or and b a food ions (4 la le nd to a rge) consiste 2 tables c h n unky c poons o y. Then start pro f salt below.) 2 cups o c ess f sugar Next da 3 teasp y oons of place th in a larg curry po e ingred ¼ teasp e sauce wder ients oon of c p a n . s t A ir over a hilli pow dd suga 1 tables lo d r and e w r heat un poon o Increase f dry mu til disso 2 cups o t h lv s e tard ed. heat an f white boil. Co d bring vinegar mbine a to the Method ll remain ingredie : ing nts and a dd to th Skin and and onio e tomat dice the n mix. B o oil for a Place in tomato hour or b es. a bowl. o u u t n a t il n re F duced a inely ch and pla thicken op onio nd ce in an ed. Pou ns other b r into ste and sea owl. Sp rilised ja l with lid rinkle rs . Let co overnig ol ht. Mak es 3 x 5 00ml jar s.
With a strong focus on local and regional buying, the Jeffers family also want to make a difference to farming communities in South East Queensland. “At present there is a strong push from supermarkets to reduce the range of brands on their shelves in favour of their own name products. Consequently, there are many small niche producers out there
who have found it impossible to range their product on supermarket shelves. Independent food retailers like Jeffers Market are a vital link in allowing small rural food business to sell their product. “Our philosophy is simple – source quality whole food, tell our customers the story, and sell it fresh,” says Stephen.
Specialising in Burmese cuisines and traditional South East Asian food “I cannot recommend Burma In Ya Belly highly enough. Trish is professional, her food is amazing, and it is reasonably priced. What more could you ask for?” Kirsty Greenshields 6 Industrial Avenue, Caloundra ra Sunshine Coast Caterer Mobile Ph: 0407 143 173 We cater for functions and parties, corporate meetings, eeetings, markets and festivals. BOOK NOW! And the delights don’t have to endd when h your ffunction ti ddoes, askk TTrish i h about b t our range off “Take Home Heat and Eat” packs, Burmese style Tomato Chilli Jam, Chilli Sprinkle Condiments and Chutneys
organic fair-trade recycled sustainable
2107 gympie road bald hills hello@littlegreenshed.com facebook.com/littlegreenshedeco 07 3261 4221
fresh raw juice vintage silk shirts peaceBOMB bracelets eco toys organic free range eggs hand-made rugs cushions books soy candles gluten free bread organic coffee and tea jewellery superfoods open tuesday-sunday 9am-4pm Holistic Bliss, December 2012 - January 2013
13.indd 1
13
11/22/2012 9:48:28 AM