Under Armour | Sheer in Stretch Athletic Wear Morgan Gunter, Didem Kiryaman, Rachel Park, Nilu Rajendarn
The level of sheerness or transparency of a pair of athletic leggings will, more often than not, determine if a consumer purchases them. This attribute has consistently been a pain point for all those who were leggings, specifically women. Our team collaborated with Under Armour to develop test methods that evaluate the sheerness of the brand’s women’s leggings and that can be used in its factories and mills. Pre-existing methods exclusively use visual impression to measure a product’s sheerness while worn on a fit model. Therefore, our main goal was to develop methods that negated the need for a human subject, creating ones that were objective, repeatable, and reproducible. 44
