Gildan | Dynamic Designs for Performance Socks Eden Cabrera, Carrie Gray, Kristen Poole, and Relynne Wolf
Our team worked with Gildan to produce and enhance two areas of innovation in socks for the everyday athlete. Gildan aims to have socks with energy return and cushion resilience, properties only explored in shoes until now. Energy return and cushion resiliency are important due to reducing fatigue in athletes. Shoes on the market provide not just shock absorbency but storage and release of kinetic energy. Because socks provide important cushioning to the stride, cushion resilience is important so the sock can recover cushion height throughout running. 20
