the m hm g uid e
// to selling your home
erinn c orson / / d ilig ent. c rea tive. loya l.
/ / p rofessiona l p rofic ienc ies
- positive, client-first attitude
- tailored approach to buying + selling
- collaborative methodology
/ / home sta p les
- bright light and laughs
- warmth and contentment
- views and possibilities
a b out erinn c orson
With a compassionate and empathetic approach to the real estate journey, Erinn Corson brings a client-centered methodology to every transaction. Clients acrossthe region ? from Fort Collins to Colorado Springs ? commend Erinn for her exceptional support, trustworthy character and her proven and streamlined processthat caters to their unique needs. By working with buyers and sellers every step of the way, Erinn is able to gain a deep understanding of their needs and create multiple pathwaysto success.
Recognizing that buying or selling a home can be an overwhelming process, especially for those unfamiliar with the intricaciesof real estate transactions, Erinn tailors her pace to match the comfort level of her clients. This process instillscomplete confidence throughout the journey, allowing her clients to feel assured in their investments. Whether clients need assistance in discovering properties or require guidance on listing steps, Erinn provides the necessary support with daily communication and endless resources. The personal connections Erinn forms with clients during these transitions fuel her drive and satisfaction in the real estate industry. Erinn's true uniqueness lies in her patience and ability to collaborate with diverse parties involved in real estate transactions to the success of her clients. Her genuine care and commitment to assisting clients in reaching the next chapter of their lives make her a trusted partner in their real estate journeys.
Erinn worked as my real estate agent in Golden, Colorado for the sale of my rental property. Through out this six-month process: vacating the property, remodel and sale, Erinn proved to be dedicated, enthusiastic, hardworking, thorough, knowledgeable and an extremely supportive individual. Her realty expertise guided me every step of the way. Erinn provided the right balance of communication. She was readily available to answer my questions or discuss my concerns from the correct paint color to choosing which remodeling project would bring the most benefit to the sale whether it be monetarily or for the safety and well being of the potential new owners. Erinn is a former educator. This is an asset as she has the ability to inform her clients of the selling/buying processes in an easy understandable manner. Erinn's willingness and dedication could also be viewed through her work ethics. She regularly checked in on the progress of the remodel making vendor suggestions and lending her time as necessary. This included volunteering her time to become a painter for an afternoon, too! Erinn's insight into the realty market in Golden, Colorado and the Denver area was also very valuable. She provided clear information, choices and ultimately acknowledged that the final decisions for listing, offers and sale of the property lied solely with me, the owner. With that said, I highly recommend Erinn Corson as a real estate agent for all your property buying and selling needs.
// greg + ellen stone
a rea s servic ed all of Denver Metro
at milehimodern, we do not price homes, we find the value.
//
we believe
in connection first; every home has a soul-filled story to tell. Our purpose is to bring this story to light by discovering the artistic sizzle, the iconic value, the extraordinary architecture, or simply the narrative of a beautiful life lived in each property.
Every home has a cool factor, and we help you find it.
mission vision
we curate the coolest homes in town
we are the edge in the real estate industry where artistry defines living
// //
Our a ssoc ia tes a re exp erts in a ssessing ea c h home b a sed on c riteria tha t lend to d istinc tion.
We a re c ura tors of rea l esta te, find ing the uniq ue b rushstrokes of every home.
Let milehimod ern tell your story.
?Art isnot what you see, but what you make otherssee.?
/ / ed g a r d eg a s
At milehimod ern, we c ura te the c oolest homes in town.
We c a p ture the b ea uty.
We see the a rc hitec ture. We find the uniq ue ed g e.
Every home is a p iec e of a rt.
the milehimodern way
10 elements of value
the uniq ue / / the p resenta tion / / the q ua lity / / the story / /
the exp erienc e / / the history / / the ed g e / / the ic on / /
the emotion / / the d esig n
/ /
001 theunique
With every home, our associatesidentify the aspectsthat create the highest value. We find the sex and sizzle, or we see the zen.
Every home hasglory.
002 thepresentation
We present every home asa piece of art. We illustrate how to live beautifully. The simplest thingshold meaning, like an elegantly placed light fixture.
Presentation iseverything.
003 thequality
The finest materialsenrich the experience of living. Our associateshighlight the coolest architectural choicesand the highest quality materialsin every home.
What will last truly matters.
// // //
004 thestory
Fascinating ownership storiesenrich a home?ssoul. How people experience living in a home and living in a neighborhood lend to a home?svalue. A trail just minutesfrom your door, a coffee shop where the owner knowsyour home, a small grocery store where the food isorganic and fresh.
When we tell a great story, we see great results.
005
theexperience
Some spacescreate an expanse of urban energy. Some spacescreate a romantic embrace. We share the experiencesthat are created by these purposeful spacesin the home.
Size impactsvalue.
006
thehistory
Every home hascluesto the past. And the interesting narrativesthat share the home?shistory deepen our connection to a home.
A time capsule.
// // //
007 theedge
Captivating. Stopsyou in your tracks. A breathtaking garden, the warmth of an inviting dining room, the cool linesof a sleek modern kitchen. Our associatespresent homesto allow the buyer to feel the suspense and the extraordinary in every home.
We highlight the experiences.
008 theicon
Factoring scarcity into value isa sophisticated equation. One-of-kind. The modern landmark. The incredible detail in a custom-built home.
We create a gallery presentation for such masterpieces.
009 theemotion
Like a magnificient overture, a home?sinherent emotion risesto meet you. The design. The materials. The motifs. We experience the emotionsof the home and we magnify them.
We listen for the music.
// // //
Asvisual artists, we view every home through today?s worldview, seeing the impact of design trends. Because design and decor fade in and out of style, we guide our clientsto present their homesin the most desirable ways. We are specialistswho know how to navigate the unpredictable landscape of trends. We capture the unique angles.
010
//
thedesign
local savvy
We are leading the market in Boulder, Denver and throughout Colorado.
We are connected in the community through our mhmraw publication.
We understand the nuances of local trends, lifestyles, developments and markets.
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001 connect with a professional mhm broker prepare the home to sell home goes live on the market inspection offer title closing appraisal 003 005 007 002 004 006 008 //
steps to sell
Our photography is curated to be visually engaging, artistic, minimalistic and unique.
We illuminate ?the artistry of living? through lighting, design elements, artistic details and touches of humanism.
These artistic elements craft the beautiful story lived in your home.
Presentation of the home iskey.
the mhm lens //
home p resenta tion
Well-presented homes may have more showings, spend less time on the MLSand sell for higher value.
001 c urate c olor palettes
002 impart pleasant sc ents
003 dec lutter + c reate spac e
004 find balanc e with furniture arrangements
005 repurpose rooms to add value
006 maximize warm/ c alm lighting
007 touc h up paint
008 bring in life with plants or flowers
//
It iseasier to visualize asa future home
81%
What buyers are saying about the impact of a according to a study from the National Association of REALTORS© Research Group.
They are more willing to tour a home after seeing it online
stunning home presentation
There isa positive impact to home value if presented in buyer?staste
40% 34%
They will overlook property faults
23%
Few say there?sa negative impact to home value if it is presented outside of buyer?staste
7%
mhm presentation of listings //
COMING SOON //
By placing your property as a ?coming soon? listing in the MLS, your home is afforded an added 7 days of exposure to pique the interest of homebuyers and brokers alike. Additionally, this extra time allows us to prepare for supplemental marketing before your home is listed as ?active.?
PROFESSIONAL STAGING // By working with Denver and Boulder?s top interior experts, we can amplify the story of your home through meticulously curated furnishings and artwork ? allowing buyers to experience the full potential of your home during the initial tour.
mhm presentation of listings //
ELEVATED PHOTOGRAPHY // We partner with top-tier photographers who are experts in capturing the unique qualities of homes. We tell a powerful story through angles, vignettes and light. It is with immense care that we create pictorial narratives to sell the essence of the home.
PRODUCTION-QUALITY VIDEO // When words and photographs
leave us wanting more of the story, we bring in the area?s most highly sought-after video production teams to breathe life into your listing?s digital presence. After brainstorming the most incredible features and characteristics, your broker will work with a crew of artists to craft a standout representation of your home to be shared on social media and the milehimodern website.
HOME NARRATIVE // Our professional content team will transform the details, data and description of the property into powerful language that represents the artistic narrative of the home across all digital and print marketing.
DISTINCTIVE SIGNAGE // Our sign design sets the stage. Its custom silhouette eloquently tells buyers that we are different in the marketplace. As such, it communicates to the market that we stand for excellence and perfection. Our sellers deeply appreciate this gorgeous introduction to their home.
NATIONAL + GLOBAL EXPOSURE // We reach national and global clients with syndication through LuxuryRealEstate.com, Zillow.com, Homes.com and Realtor.com. Depending on the unique selling characteristics of the home, we may also position properties in various print and digital publications ensuring maximum exposure.
mhm presentation of listings //
CURATED COLLATERAL // Our designers create stunning property brochure cards that highlight your residence and its prominent characteristics. These printed pieces are featured at our milehimodern offices and distributed at open houses, giving buyers a physical relic of your home.
DIGITAL EFLYERS // Eflyers are created by our designers and may be sent out to all Denver Metro and Boulder agents, exposing your residence to the proprietary broker market. They may also be sent to spheres of potential buyers.
mhm presentation of listings //
DIGITAL NEWSLETTER + OPEN HOUSE TOUR //
Our marketing team crafts and distributes a monthly newsletter and a weekly open house tour. With this full circle approach to marketing, online traffic is consistently pushed to the milehimodern website, boosting the exposure of your property to a design-minded audience.
SOCIAL MEDIA PRESENCE //
After receiving compelling photography of your home, our expert designers will thoughtfully curate a carousel of images to be used not only within milehimodern?s ever-growing social channels, but across the channels of every mhm broker ? maximizing exposure to a wide audience in Denver, Boulder and beyond.
OPEN HOUSE // A weekend open house may be held at your residence with your approval. This cross-marketing creates intense visibility to the top Brokers in the area and their clients, affording the opportunity for a stream of interested buyers to tour your home. The open house may be advertised on the MLS, social media, open house tour announcement and the milehimodern website.
website marketing
Focusing on local, national and global reach, our highly recognized website provides unprecedented exposure to a targeted audience of prospective buyers. Our loyal following spans the globe, placing your residence at the forefront.
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understanding your home value
The longer your home is on the market, the more your market value may decrease. Buyers who are ready to buy usually
take action quickly.
It is our intention to attract quality buyers.
Week one is the most critical week. We must send the message of the Pricing too low can lead to losing cash equity, while pricing to high can cause extended time on the market.
right value.
market value weekson MLS weekson MLS 1 2 3 4 5 6 7 8 9 10 p r i c e o f f e r s r e c e i v e d
priced too high - not likely to sell thisyear
the right price
buyer resistance - not perceived asa strong value
reasonably pricedwill probably sell
very competitively priced - likely to sell
?quick sale?a good deal
MARKET VALUE PERCEPTION OF THELIST
MARKET VALUE 10% 15% 15% 10% 10% 30% 60% 75% 90%
ASKING PRICE COMPARED TO
PRICE BY BUYERS
your role in selling your home
seller?s control pricing
home presentation
showing times
home condition response time
buyer co-op if applicable
outlying factors
market value
title issues
buyer perception appraisal inspection
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pricing misconceptions
The price of your home is not determined by:
/ / what you paid
/ / what you need
/ / what you want
/ / what your neighbors say
/ / what another agent says
/ / cost to rebuild today
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pricing factors
The real estate market largely determines
ho m e va lue . What else is there to consider?
/ / time frame
/ / condition + size of home
/ / selling prices of comparable homes
/ / selling prices of homes nearby
/ / current economy
/ / expired homes with incorrect price
/ / location
/ / value of home renovations/ updates
/ / price per sqft
/ / lot size
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what the seller pays
- Real estate commission
- Escrow fee
- Payoff of any liens against the property
- Home warranty
- Recording fees to clear all documents of record against the seller
- Tax proration for any unpaid taxes at the time of transfer of title
- Any unpaid homeowner association dues
- Any assessments
- Any and all delinquent taxes
- State real estate tax fee + sales tax
- Owner?s title insurance premiums
- New approval of well, septic and as-built survey (if applicable)
- Document preparation fee
NOTE: All items are negotiated per the contract. Additional costs may and some listed may not apply, as each property is individual and unique. VA buyers may be unable to incur certain fees.
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what the buyer pays
- Lender?s title policy premium
- Escrow fee
- Recording charges for all documents in buyer?s name
- New loan charges (except those required of the seller by the lender)
- Interest on a new loan from date of funding to 30 days prior to the 1st payment date
- Assumption/change-of-records fees for takeover of existing loan
- Home warranty
- Hazard insurance premium for the first year
- Home inspection
- Reserve account for taxes and insurance
- Flood certification fee
- Appraisal
- Real estate commission
NOTE: All items are negotiated per the contract. Additional costs may and some listed may not apply, as each property is individual and unique. VA buyers may be unable to incur certain fees.
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the power of milehimodern
/ / the top-performing real estate agents in Denver, Boulder + throughout Colorado
/ / a leading real estate website nationally + globally
/ / socially connected + recognized through leading media, social channels + publications
/ / the voice for trends, marketing strategies + design
the who?s who in luxury real estate network
the reach of the global community of Who?s Who in Luxury Real Estate provides us the ability to assist buyers and sellers anywhere in the world listings above $500,000 are featured on the award-winning luxuryrealestate.com website / / / / scan to view LRE's statistical impact
our impact / /
mhm curates the coolest homes in town
Since itsinception, mhm hasbeen a leader in Colorado?s luxury real estate space, earning renowned accolades in branding, marketing and sales volume. Our award-winning marketing team will ensure buyers engage with your home through a rich visionary palette of photography and words.
scan to view
our statistical impact
erinn corson 303 895 4847 erinn@thepitkingroup.com Thismaterial isbased upon nformat on that we consider re iable, but because it hasbeen suppled by third part es, we cannot represent that it isaccurate or complete, and including price, or withdrawa without not ce ©MileHModern A l RightsReserved MileHiModern® isa licensed trademark | An Equal Opportunity Company | Equa Housing Opportunity at milehimodern / / we do not apologize for the prices our homes command; they are absolutely deserved.