exam

Change and/or stability

Milda Rapnikaite - 800129

Brief Design a suitable domestic hotel that focuses on natural and organic themes in the project.

The mayor of London has requested that there would be, yet another hotel implemented into the central London area.

It should be designed in the focus of an 'Extended Stay' hotel contributing to the rating raising it to a 4-5 star rating, combining it with a Lifestyle Luxury Resort.

It should also be placed in a peaceful surrounding as well as be able to provide a fun and picturesque view from each side of the hotel, as well as allow easy access to the hotel and be able to leave an impressionable 'High Class' experience to each individual.

It should also focus on how to minimize the CO2 production to the surrounding area and its residents.

Specification • • • • • • • • • • •

High rise/lower mix Pool bar, lobby, Rooms –luxury rooms, singles, suites, roof space, restaurants, nice view gym Meeting/conference services and facilities Provide an extended stay service

Ideas:

• • • •

Anni albers Eden project-low plastic living( Biophilic Citizen M -hotel

International Luxury • • • •

High quality amenities Full-service accommodations On-site full-service restaurants Mostly 5-star hotels

Lifestyle Luxury Resorts • • • •

Branded hotels( appeal to a guest with lifestyle or personal image in specific locations) Full service Provides a unique quest experience(opposed to simply providing lodging) 5-star rating

Upscale Full Service •

Wide range of guest services and on-site facilities • • • •

on-s ite food and beverage meeting a nd conference servi ces a nd facilities fi tness center bus iness center

Boutique • • • • • •

Smaller Independent Non-branded Mid-scale to upscale facilities (varying size in unique or intimate settings) Full-service accommodation 100 rooms or fewer

Extended Stay • • • •

Small to medium sized Offer long term full service Nontraditional pricing On site amenities are limited(lack on site restaurant)

Timeshare And Destination Clubs •

Timeshare: • •

•

Property ownership/va cation ownership (owning i ndivi dual unit for seasonal usage/specified period of time) Ameni ties similar to full-servi ce hotel

Destination clubs: •

Excl us ive/private a ccommodations (priva te houses in a neighborhood)

Motel • • • • •

Small-sized low-rise Similar to limited service Lower cost Access to individual rooms from car park In less populated areas(for travelers)

Microstay • •

Less than 24h stays Reselling same room multiple times a day

Unique And Specialty Hotels

Focused or Selective Service • • •

Small to medium size hotel establishments limited on-site amenities(catering to a specific demographic) Might still offer full-service accommodations but lack leisure amenities(swimming pool or restaurant)

Economy And Limited Service • • •

Small to medium sized Only offer basic accommodations with little to no services(complimentary food and beverage) Budget-minded traveler seekers

• • • • • • • • •

Historic Inn Resort Bunker Cave Cliff Capsule Day Room Garden Referral

•Railway​ •Strawbale​ •Transit​ •Treehouse​ •Underwater​ •Overwater •Ice, Snow and Igloo •Love

This is the 360 view of the hotel, it is located near a train station and is also next to some sort of park which seems to provide a more private feel to the hotel.

It also has a nice view from each room being able to see the tower hill memorial and it is overall located next to other hotels, which for competition I don’t think is ideal.

I also took a look at 'Chao Hotel' in Beijing as they seem to have the best customer service for the business people who travel and they seem to know what a real 'Luxury Hotel' needs to have and give off the more modern feel.

The interior as well seems to be very different from the 'Citizen M' Hotel.

location I chose this location (Brunswich Square Gardens)in particular as it in central London, it also has a shopping Centre across the road which I think is useful for an 'Extended stay' hotel as well as nicely located next to an underground station, it also has a field on the other side which provides a nice view of the greenery and fresher air.

This area is ideal for a Luxury hotel too as it is close to a lot of entertainment facilities, for example the rugby field would be visible to that side of the hotel and rugby is not an invasive sport so it would not disturb the guests, the South facing rooms would be facing the street and the 'Interational hall' which is ideal for people who are working with buisness related events which would provide a walking distance to get there, and the North facing rooms would just get the view of a few trees and UCL's school of Pharmacy which doesn’t disturb its surroundings either.

So overall this is a fairly quiet area with a lot of entertainment access and the train station which is everything that a 'Luxury Hotel' would need.

I drew different types of trees and textures that they have, it was really interesting to see how each different one had either lines or ridges.

I drew the different models that I made and how they would look better as or the play on colors and how they might help show the different textures.

I also drew one piece of overlaid canvases and used their outline to play with the different tree textures and what would work best alongside what.

These were my favorite outcomes because of the way that they layer over each other and the texture that they have on the skin on each shape.