As Black Hills’ MOST-READ and MOST-DISTRIBUTED monthly magazine, we are dedicated to making a meaningful impact within our community. We focus on the beauty surrounding our lives and, most importantly, the beauty that lies within us.
75% of women identify themselves as the primary shopper for their family.
WE’VE GOT YOU COVERED
Let our superior quality, targeted distribution and cost-effective rates help grow your business.
Moms represent a $2.4 trillion market. $2.4 TRILLION
Women influence 91% of all home purchases. 91%
Women make 70% of all travel decisions. 70%
BLACK HILLS
Our demand distribution is driven by top-quality, unique content. Distribution spans West River in hundreds of locations in the Black Hills, from Belle Fourche to Hot Springs and everywhere in between. Pick up our newest issue at your favorite area restaurants, grocery stores and convenience stores. Copies are also direct mailed to over 500 mailboxes in the Black Hills area.
Belle Fourche
Spearfish
Sturgis Lead Sundance
Summerset
Rapid City
Custer Hot Springs Mt. Rush-
Wall
Gillette
Hulett
Beulah
Buffalo Bowman
Bison
Eagle Butte
Pierre
Newton
Hill City
Edgemont
Oelrichs Alliance
Batesland
Phillip Kadoka
Interior
Midland
Murdo
Martin
White River Mission
Whitney Chadron Deadwood
Whitewood
Cheyenne Crosssing
Piedmont Keystone Blackhawk New Underwood
Hermosa
MONTHLY DISPLAY AD RATES
PREMIUM PAGES
$2,000 Page 3, Inside Front Page or Inside Back Page . $1,350
Submitted articles are encouraged & published on a space available basis after approval.
DIGITAL MARKETING
OPPORTUNITIES AVAILABLE!
Email Blasts • Talent Partnerships • Promo Sites • Websites
Digital Campaigns • Sweepstakes • Digital Edition • Events Facebook • Instagram • Photography • Virtual Tours
MONTHLY TIMELINE
JAN.
ARTICLE DEADLINE DEC. 5
AD DEADLINE DEC. 10
FEB. ARTICLE DEADLINE JAN. 5
AD DEADLINE JAN. 10
MARCH ARTICLE DEADLINE FEB. 5
AD DEADLINE FEB. 10
APRIL ARTICLE DEADLINE MARCH 5
AD DEADLINE MARCH 10
MAY ARTICLE DEADLINE APRIL 5
AD DEADLINE APRIL 10
JUNE ARTICLE DEADLINE MAY 5
AD DEADLINE MAY 10
JULY ARTICLE DEADLINE JUNE 5
AD DEADLINE JUNE 10
AUG. ARTICLE DEADLINE JULY 5
AD DEADLINE JULY 10
SEPT. ARTICLE DEADLINE AUG. 5
AD DEADLINE AUG. 10
OCT. ARTICLE DEADLINE SEPT. 5
AD DEADLINE SEPT. 10
NOV. ARTICLE DEADLINE OCT. 5
AD DEADLINE OCT. 10
DEC. ARTICLE DEADLINE NOV. 5
AD DEADLINE NOV. 10
ADVERTISING SPEC SHEET
IF WE ARE CREATING YOUR AD
Please supply the following materials to ensure that your ad can be created in a timely manner and returned for approval:
• Your text to be included in the ad. Please submit in a typed format (Microsoft Word doc or email).
• Your logo as an EPS file. If you do not have this file, we also accept high resolution PDF, JPEG or TIFF files.
• Your high resolution image(s) that you would like to include as a JPG, TIFF or PDF file(s).
• If you have a sample ad you would like us to refer to while creating your ad, please supply that as well.
IF YOU ARE PROVIDING YOUR AD
Please follow guidelines below:
• Your ad must meet the required size specifications of the ad size you have agreed to (see specs to the right).
• Images and logos should have a minimum resolution of 300 dpi.
• To ensure best quality, please provide your ad as a print-ready PDF with all text outlined in a CMYK format. If you cannot provide a PDF file, the following types of files may be accepted: JPG, TIFF, PSD*, AI*.
*Note that all “working” files should have text outlined and graphics/images embedded to avoid issues when opened.
HAVE A QUESTION ABOUT WHAT TO DO?
Please contact your marketing consultant who will be happy to help!
2 PAGE SPREAD*
17”w by 11.25”h
Bleed: .25” on all sides
Trim Area: 16.5”w by 10.75”h
Safe Area: 15.5”w by 9.75”h
FULL PAGE*
8.5”w by 11”h
Bleed: .25” on top/bottom
Trim Area: 8.25”w by 10.75”h
Safe Area: 7.25“w by 9.75”h
1/2 PAGE HORIZONTAL 7.25”w by 4.804”h
BLEED AREA: This area is trimmed off during the printing process to ensure the ad meets the edge of the publication, and no visible margin appears on the edge.
TRIM AREA: This is where the final edge of the publication will be after the printer trims off the bleed.
SAFE AREA: No text or important objects should be located outside the safe area, for breathing room and visibility. Our safe area is .25” away from the trim area.