ACME Customer Service Training Proposal Presentation Script

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A Guide to Good Customer Service ACME Pros Office Cleaning By Michele Hladik Public Relations/Marketing Director

MKGT350 E1WW Tony Bonina 9-11-11


Welcome 

Customer service training session for all current and new employees

A variety of customer service complaints.

Importance of excellent customer service

Improving customer service

Benefits for the customers, the employees, and the company.


Recent Customer Service Issues 

Complaints need to be taken seriously

Addressed at all levels

Long hold times for calls

Unanswered questions or requests

Unprofessional dress

Rude telephone treatment

Ignored concerns

Product or service updates


The Need for Good Customer Service 

Tough economy means customers spend less

Customers feel valued and appreciated

Inspires loyalty

Brings in return business

Every employee has customer contact

Never too late to begin

Customer dissatisfaction


General Procedures 

Excellent job performance

A positive, can-do attitude

Take concerns seriously and respond promptly

Listen to the customers’ requests intently and act promptly

Know about all ACME products and services

Forward requests

Follow up


Procedures for Cleaners 

The most visible

Be polite

Never interfere

Wear the appropriate uniform - Clean - Professional

No cell phones

No electronic devices


Procedures for Office Staff ďƒ˜

Phone calls - Professional - Prompt - Hold time - Messages - Return calls

ďƒ˜

Professional business dress - Hair, makeup and jewelry - While representing the company


Procedures for Supervisors 

Monitor staff members

Positive team meetings

Fit the employee to the job

Consider the way employees are treated - Rewards - Discipline


Customer Service Rewards 

Customers - Better care - Satisfaction

ACME employees - Employee of the Month - Special parking - Special bonus - Future rewards - Job satisfaction

ACME - Continued success - Financial prosperity - Growth


Conclusion  Performing a few simple customer service procedures can make for a happier and more successful workplace.  Performing these simple tasks would make current customers happy and encourage new customers to contract with ACME. 

Happy customers are essential to a successful business.


References

American shoppers spend more for good service. (2011 August 8). Business News Daily. Retrieved September 8, 2011 from http://www.businessnewsdaily.com/good-customer-service-increases-sales1630/ Customer service culture change. (2011). Good Customer Service. Retrieved September 8, 2011 from http://www.goodcustomerservice.org/. Miller, A. (n.d.). Customer service tips and techniques. Business Know How. Retrieved September 10, 2011 from http://www.businessknowhow.com/marketing/cstips.htm One easy thing you can do to improve your customers' experience. (2011 April 5). Business News Daily. Retrieved September 10, 2011 fromhttp://www.businessnewsdaily.com/improving-customer-service-1151/ Small business gives best customer service. (2011 May 4). Business News Daily. Retrieved September 8, 2011 from http://www.businessnewsdaily.com/smallbusiness-customer-service-1250/


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