Real Estate Superstars 2021 Press Banner

REALESTATE

SUPERSTARS

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A SUPERSTAR SHOWCASE A

s a homeowner in Santa Cruz County, I know what having a professional, experienced real estate agent on your side means. There are an endless number of questions that arise when one finally makes the daunting commitment to buy or sell a home. And without a superstar agent, we’d all be left to wander around aimlessly when instead we need our North Star to guide us home.

That’s why this magazine is for those superstars who answer any questions at all times of the day—and night. For those superstars that are willing to wrestle with the heavyweights to get the best deal for their clients. For those superstars who know a good listing when they see it, and who can be honest—as brutal as the advice might be—when they need to be.

The good news is that we have plenty of them in the Valley and greater Santa Cruz County, and we’re going to need them maybe more than ever over the next year. Though the flames stopped marching forward several months ago, our community is still reeling from the CZU Lightning Complex. Some of our neighbors who lost their homes have started to rebuild, but others are looking for a new home. That’s where our superstars come in.

As our cover story lays out, finding a home in the Valley is getting harder and harder. Prices are going up because people

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want to move here—who can blame them?

That was the case before Covid-19 came into our lives, and it has only solidified over the past 14 months as working from home has gained popularity. Our median home price in Scotts Valley, for example, is up $1.2 million. In Felton, prices have gone up to $850,000. Even properties in the rural Lompico-Zayante area now sit at $602,500. If we’re going to get people into homes, we’re going to need superstars by our side.

So if you’re looking for a home, reach

out to one of the stars included in this magazine. Likewise, if you know someone who is shopping, connect them with someone here. The road to homeownership is never an easy one. But having a superstar can make it pleasant enough that you might actually find what you’re looking for.

Remember to check out our weekly Real Estate section in the Press Banner every Friday for new listings, news realtors and awesome opportunities in our community. 

COUNTYWIDE LOOK MONTH CURRENT INVENTORY

NEW

SOLD

DOM

SINGLE FAMILY RESIDENCES January 225 136 February 250 158 March 259 223 April 278 262

124 114 149 204

39 45 42 15

CONDO/TOWNHOUSE January 73 February 59 March 57 April 59

30 39 51 53

38 58 40 16

40 43 50 60

AVERAGE

MEDIAN

$1,239,515 $1,159,202 $1,253,686 $1,377,098

$1,110,000 $1,058,000 $1,100,000 $1,265,000

$682,538 $672,912 $687,028 $753,367

$671,500 $625,000 $637,000 $709,000

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REALESTATE

SUPERSTARS Valley home prices rise P4

Work with a mortgage lender from your neighborhood.

Selesa Webster Mortgage Loan Officer Santa Cruz, CA Office: 831.687.1224 Cell: 831.227.0727 selesa.webster@usbank.com NMLS # 1780875

Buying a custom-home?

Here are some tips P12 What to expect while buying during Covid P14

Loan approval is subject to credit approval and program guidelines. Not all loan programs are available in all states for all loan amounts. Interest rates and program terms are subject to change without notice. Visit usbank.com to learn more about U.S. Bank products and services. Mortgage, home equity and credit products are offered by U.S. Bank National Association. Deposit products are offered by U.S. Bank National Association. Member FDIC. ©2021 U.S. Bank 398103c 5/21

Thank you Scotts Valley for voting us the Best Flooring Company

STAFF MANAGING EDITOR

ADVERTISING DIRECTOR

Tony Nuñez tnunez@pajaronian.com

Debra Whizin

GROUP REAL ESTATE ACCOUNTS MANAGER

Lisa Buckley Kate Kauffman Sue Lamothe Ilanna Packer Tiffani Petrov

Cherie Anderson cherie@pressbanner.com OFFICE ADMINISTRATOR

Amanda Robinson admin@pressbanner.com DESIGN DIRECTOR

Kara Brown

PRODUCTION OPERATIONS MANAGER

Sean George

ACCOUNT EXECUTIVES

NUZ INC.

BEST FLOORING STORE IN THE COUNTY

PUBLISHER

Dan Pulcrano GENERAL MANAGER

Lee May

Thank you for voting us Best Of for 17 Years!

We are proud that 2020 allowed us to work with so many community organizations, fire and police departments, recovery centers, homeless centers and fire victims. It’s an honor to have worked with so many of you. We look forward to assisting you with your upcoming projects.

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when installed by San Lorenzo Floors One coupon per household

Press Banner, 230 Mt. Hermon Rd, Ste 212 Kings Village, Scotts Valley, CA 95066 Phone: 831.438.2500 Email: pbeditor@pressbanner.com ads@pressbanner.com 2021 REAL ESTATE SUPERSTARS

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GOING UP! Scotts Valley, SLV housing markets skyrocket as Bay Area prices continue their consistent climb

By JOHANNA MILLER 4

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ealtor Robert Aldana of Keller Williams Realty recalls with clarity the moment the tide changed for Scotts Valley’s real estate market.

Earlier this year, Aldana finalized the sale of a home near Skypark for about $1.4 million—signaling a major shift in the industry for the small mountain community.

“That was a redefining moment in property sales in Scotts Valley,” Aldana says. “The pandemic has really changed

COMING SOON New townhomes are being constructed at The Terrace in the heart of Scotts Valley. Many of the city’s newest homes are being built taller and more compact to fit into the jagged terrain. PHOTO: TONY NUÑEZ

the dynamic of our market. More homes are selling than ever before. Milliondollar offers used to raise eyebrows.

Now, people aren’t flinching at even $2 million dollars.”

Scotts Valley, Aldana says, is closely affected by the market in nearby Silicon Valley. He described it as “barnacles on a whale;” wherever Silicon Valley goes, so does Scotts Valley. Still, comparatively it remains “loosely affordable” and incredibly appealing to those working from home during the pandemic. »

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Luxury Portfolio International® (LPI) is the luxury marketing division of Leading Real Estate Companies of the World®, the largest network of premier locally branded real estate companies. LPI attracts a global audience and markets approximately 50,000 of the world’s most remarkable homes annually on luxuryportfolio.com. With over $257 billion in sales last year among the top 500 U.S. firms, with over one million transactions in over 70 countries.

Bailey Properties Sales Manager & Realtor | BRE #01796536 tbowers@baileyproperties.com | www.TimBowersRealtor.com | (408) 835-1376

Fun Season

Golf Season

COME HOME TO THE SEASONS OF SANTA CRUZ AND THE MONTEREY BAY

Surf Season

Wine Season

Pete Cullen

Broker Associate GRI, CRS, e-Pro, SRES 831. 818.1662 l pete@petecullen.com

petecullen.com

2021 President Santa Cruz County Association of Realtors DRE #01375721

Ready to make Santa Cruz your home or your home away from home?

Call Pete 831-818-1662

Please mention this ad for a complimentary home warranty at close of escrow.

petecullen.com 2021 REAL ESTATE SUPERSTARS

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TIGHT-KNIT CONDOS THROUGHOUT SCOTTS VALLEY, LIKE THESE homes in the Bluebonnet and Cove lane neighborhoods, have recently sold for nearly $1 million. PHOTOS: TONY NUÑEZ

« “Scotts Valley has become a major

destination,” Aldana says. “It has some of the best schools in the state, low crime rates, and is close to state parks and beaches… It’s been discovered. The pandemic brought it into the spotlight.”

Property values in Scotts Valley have increased about 20%, Aldana says, and inventory continues to be tight.

Consequently, homes are spending less time on the active market. According to the Santa Cruz County Association of Realtors (SCCAR), in April 2021, the average time on the market for a single-

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family residence in Scotts Valley was about 12 days.

But with rising demand and property values also comes an exodus for those who either cannot or do not want to pay so much. Aldana says he has seen plenty of residents leaving California altogether, heading to Oregon, Idaho, Texas, even as far as North Carolina. Many of them are cashing out—selling their million-dollar homes and buying another property in a cheaper state for $800,000 and paying off things like mortgages.

“To me, it’s pretty sad,” Aldana

admits. “I might sell more real estate for more money… but it really doesn’t make me happy that so many people can’t afford to live here anymore.”

President of SCCAR Pete Cullen says that mountain communities especially are dealing with additional challenges.

In the San Lorenzo Valley, many homes were either lost or severely impacted by the CZU Lightning Complex Fires last year. This forced homebuyers to either rebuild, or move away.

“We’re still feeling the effects of the fires,” Cullen says. “And rebuilding »

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REALTORS® Through the Years Showcase Realtors debuted in 1974 in the Showcase building housing the Boulder Creek Theatre (previously Dolan Theatre, Burl Theatre, now Boulder Creek Pizza and Pub).

CENTURY 21

Acquiring the Century 21 Great Western franchise and Pioneer Properties in 1982, Showcase moved to the iconic false-fronted, western style building at the corner of Hwy 9 and Big Basin Hwy.

Showcase, REALTORS® Finding What Works for You!

Suzanne Hood REALTOR® DRE #01380819

Mobile: (831) 556-6252 Office: (831) 338-2125 suzanne_hood@yahoo.com Boulder Creek Office

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Here Yesterday, Today and The 80’s saw a new office in Felton and in the late 90’s, an expansion into Scotts Valley.

W

In 2017 we acquired Coldwell Banker Carl Conelly Realtors (est 1934) and moved to the mid-block location.

herever we are in the valley,

we are ready to serve all your real estate needs.

CENTURY 21 Broker Associate DRE #01068586 CRS, CDPE, GRI, ABR, SRES, SFR, EcoBroker

Showcase, REALTORS® 13-Time Press-Banner “FAVE” Realtor!

M: (831) 247-7135 lori@loristrusis.com Scotts Valley Office

Santa Cruz County resident since 1970—I love where I live and enjoy helping people find their dream home. Licensed for 30+ years working in all facets of real estate.

Let me use my experience and knowledge in your sale or purchase.

RONNIE TRUBEK REALTOR® DRE #00782879

( 83 1) 8 1 8 - 4 2 3 3 Scotts Valley Office

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Buy With “Mi”

Dedicated to Serving Your Real Estate Needs

Michelene “Mi” Unger

Carla Richmond

REALTOR® DRE #01291418

REALTOR® DRE #01235545

M: (831) 234-1306

Mobile: (831) 818-5690

O: (831) 338-2125 E: mi@mislvrealtor.com Boulder Creek Office

Realtor@CarlaRichmond.com Scotts Valley Office

REALTOR® - DRE #01468388

CENTURY 21

Showcase, REALTORS® Testimonials From Our Buyers and Sellers

Kat hy S. Davis

We can't speak highly enough about ... professional and helpful Carla Richmond was in making our home sale as effortless and enjoyable ... smooth and painless. ~ Chris D

REALTOR ® - DRE #00756286

M obil e: (8 3 1) 58 8 -4 99 5 k a t h y @ k a t h y s d a v i s . co m

It was not a slam dunk ...but we crossed the hurdles ... Cynthia Lester helped get a greater value ... than ... anticipated. We are grateful. ~ Dennis F.

Scotts Valley Office

Kathy Davis adapted at each turn ... realistic and supportive information ... knowledge of this area ... most outstanding. I am forever grateful she accompanied me every step of the way. ~ Elva C

T h e r e i s N o S u bs t i t u t e for Exp erien ce

Linda Golling ... professional and helpful ... above and beyond in making this transaction as smooth as possible … always made herself available ... highly recommend with a sale or listing of their property. ~ Patrick and Sandy B

3 5+ Y ears Exp erience Work ing wi th A ll T ypes of Real Estate

Lori Strusis is an excellent agent! ... knowledgeable … trustworthy … confident with her advice and suggestions...it paid off! She is the best, by far! ~ Valerie M.

Susie Sells Santa Cruz Let Susie’s 40+ Years of Experience in Real Estate and Santa Cruz County Benefit Your Family

Susie Stelle

Mi Unger is an excellent realtor ... navigate a competitive market ... knowledge and experience were invaluable to us as first-time home buyers ... would recommend her to anyone looking to purchase a home. ~ Sara M. This is my second time working with MC Dwyer … happily work with her again. … easy to work with, listens ... makes herself available … great knowledge of the SLV and mountain area … recommend her to family ... friends. ~ Tanya N. I've worked with Ronnie Trubek for over 30 years ... six transactions ... most knowledgeable ... best experience ... track record in the San Lorenzo Valley and Scotts Valley areas ... quite simply the "Best" at what she does. ~ Jim D.

Broker Associate DRE #00561000

Susie Stelle ... when we were finally ready, so was she ... familiar with site and any issues/requirements … start to finish … multiple offers … local knowledge and contacts were very helpful … It was an overall good experience. ~ Mary D

c21sstelle@aol.com

Suzanne Hood walked me through ... process of selling ... explained things, answered questions, communicated well ... helped me move through any obstacles ... compassion and warmth. Recommend her highly! ~ Lorna A

Mobile: (831) 818-4902 Scotts Valley Office

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JULIE HANSMANN 831.334.7286 EXPERIENCED - KNOWLEDGEABLE - CONNECTED

D O N ’ T WIN G IT

I CAN HELP PREPARE YOUR HOME FOR SALE

PRESIDENT’S CLUB CHAMPION DAVID LYNG REAL ESTATE

REALTOR ® DRE 00667831 JULIEHANSMANN@DAVIDLYNG.COM JULIEHANSMANN.COM

Sellers, I specialize in helping you prepare your home for sale. I provide valuable insight bringing my external lens to what buyers want to see in a property. I have the ability to visualize the artistic elements and details of what is needed to prepare a home for sale, and make the necessary adjustments and improvements and ultimately maximize the sales price and speed of sale. Call me for an in home consultation.

You can’t just wing it! Buying or selling a home is a process not an event. You need the wind beneath your wings as you search for a new home. Let Marite guide you and clear you of pitfalls and traps you might fly into. Work with an experienced and skilled negotiator...

Call Marite and start packing!

MARITE DUFOUR 831.419.5274 marite@davidlyng.com maritedufour.com DRE 01780711

30 years of experience!

AOver 30 Year Resident of Santa I sellCruz Santameans Cruz County and Beyond!

CONNETIONS! Milestones: I am your personal project manager when listing 1. President’syour Club Champion home - No stress, I will handle it.

2. Very Experienced in Real Estate Sales & Negotiation Complimentary: assessment, plan Been with• Price David Lyng Realmarketing Estate for 20including years! preparing your home and staging 3. Recently sold a property in Scotts Valley for nearly • Strategy for negotiating the best possible price for you!

10% over •asking price!

I am here for you and very well connected!

4. Member of the •Scotts Chamber 5 StarsValley Zillow and Yelp of Commerce 5. Designations: SRES, SCCP, WCR, NAR, CAR, SCCAR • Client Testimonials • Santa County Pro price for my 6. Always negotiate the Cruz highest possible • Seniors Real Estate Specialist Sellers and the best possible price for my Buyers; • Women’s Council of Realtors 7. Client Referrals on my website: • President’s Club Champion www.KellSellsSantaCruz.com • Social medial, Facebook, Instagram, LinkedIN & more!

8. Call, Text, or Email me to provide current, up to date Text, Call or Email me Today whether selling or buying.

Market information.

Kelley Youmans Realtor®

President's Club Champion Call or Text me

831.818.1739 DRE#01327034

KellSellsSantaCruz.com kelley@youmansmail.com

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PAUL BURROWES 831.295.5130 Paul@burrowes.com DRE 01955563 www.ScottsValleyHomes.com

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« is complicated. Fire and septic codes are scrutinized at a higher level.

Criteria has changed.”

Historically, San Lorenzo Valley is a more affordable area of Santa Cruz County, especially compared to neighbor Scotts Valley. But demand has steadily increased all over the county, and that includes places like Felton and Boulder Creek. Cullen said they have seen an increase in multiple-offer situations, as well as non-contingent offers.

For buyers, non-contingent offers can be tough as they do not have the opportunity to evaluate the property, Cullen says. They are common in places like Silicon Valley, which is why it isn’t surprising that they are gaining popularity in the Santa Cruz Mountains.

“I don’t necessarily think that’s healthy,” Cullen says. “They might find out things about the property after the fact… they might not have made the purchase if they’d known. I have a feeling we’re going to see some more litigation come about as a result of these offers.”

Cullen hopes that the summer months will bring more listings to the market.

However, he doesn’t see much changing in regards to the record low interest rates and high housing demand.

“As a listing agent, some offers are far exceeding our expectations,” Cullen says. “We try to be realistic about pricing, but things can escalate, even

‘We try to be realistic about pricing, but things can escalate, even surprising us. It’s a challenging time for sellers and buyers.’

PETE CULLEN, PRESIDENT OF SANTA CRUZ COUNTY ASSOCIATION OF REALTORS

surprising us. It’s a challenging time for sellers and buyers.”

Aldana guesses that eventually, there will be a light “cooling” of the market, meaning values will not necessarily decline, but level out.

“I think you can sustain this kind of trend only for a while,” he says. “Buyers are going to start saying, ‘There’s too much of a gap, to where people can no longer afford.’ We’ll start to see things settle down.”

Aldana has one main piece of advice for sellers: Price your property correctly. Price it to current values, let the market itself take you to a higher price point, and let buyers dictate the final sale. But don’t underprice, either,

or else you’ll have more people looking at your property who aren’t qualified.

“If you don’t price it right, you’ll have a plethora of unqualified buyers,” Aldana says. “It can be disheartening to them. They’ll have their hearts set on something, but then costs suddenly rise. Make sure you have a strong marketing plan.”

As for buyers, Cullen said it is imperative to find a good local realtor to work with.

“Find someone who is knowledgeable and experienced with the local market,” he says. “And ask for recommendations and referrals from people who have been through the process recently. The more you know, the better.” 

PRICES IN THE VALLEY REGION

CURRENT INVENTORY

NEW

SOLD

DOM

AVERAGE

MEDIAN

SINGLE FAMILY RESIDENCES (THROUGH Q1, 2021) Scotts Valley

41

13

30

31

$1,348,800

$1,200,000

Scotts Valley North

17

11

8

49

$2,088,250

$1,660,000

Scotts Valley South

21

11

12

23

$1,562,500

$1,465,000

Felton

20

12

11

31

$854,818

$850,000

Ben Lomond

6

11

9

42

$771,777

$745,000

Boulder Creek

55

20

49

33

$768,066

$775,000

Empire Grade Road

8

4

12

28

$1,196,041

$1,160,000

Bonny Doon Central

3

2

1

3

$1,200,000

$1,200,000

Lompico-Zayante

13

6

12

32

$573,741

$602,500

2021 REAL ESTATE SUPERSTARS

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I love this town.

Thanks, Scotts Valley for voting me Best Insurance Co./Agent in Scotts Valley!

I love being here to help in a community where people are making a difference every day. Thank you for all you do.

Laureen Yungmeyer, Agent Insurance Lic#: 0B10216 230-F Mount Hermon Road Scotts Valley, CA 95066 Bus: 831-423-4700

2007004

State Farm, Bloomington, IL

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Offer good through 6/30/21 • Call us today!

TurnAround Interiors

We are professional designers who showcase your home into an attractive product that will stand out from the competition by appealing to the broadest range of buyers, sell quickly and for the best possible price!

Staging homes for over a decade in Santa Cruz County, and the North and South Bay. We have an extensive variety of furnishings to select from in our 5,000 sq. ft. warehouse.

Turn “For Sale” Around to “Sold!” We would love to meet you!

Call for your complimentary proposal on your next listing!

Jo Ann Cureton 831-239-7719 • Lisa Nicks-Balthasar 831-596-1844

turnaround-interiors.com

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Custom home-buying tips for first timers CONTRIBUTED ARTICLE

E

ven considering being able to design your own custom home is an exciting prospect. Whether you’re ready to take the plunge or just exploring your options, here are tips to keep in mind.

lay out each room can help you during the building and design process. For example, you can save time and money down the line when you know from the get-go you’ll want a window seat and two large couches to face the fireplace.

Know what you’re signing up for

Know where to save and spend

Building a custom home is a significant undertaking and a major life decision. It’s a big commitment in terms of time, money and energy. While this shouldn’t scare you away from your dream home, it’s important to know what you’re getting into. If you’re feeling overwhelmed with the kids or busy caring for an ailing parent, it may be best to start this later.

Costs can quickly add up, so it’s important for you to decide early on what matters most to you, and what’s worth investing in. You can always upgrade your flooring or cabinetry, but you can never change the foundation. Build your home to last longer and perform better with innovative building materials like insulated custom forms (ICFs) from Nudura. This alternative to wood framing can withstand fire and high winds and provides superior insulation, leading to significant savings on your energy bills year after year.

Hire the right professionals You may be a DIY pro, but this isn’t a project you want to take on yourself, even partly.

Key professionals you’ll need to work with include an architect, plumber, electrician and more.

Consider also working with a designer who can help with the interiors to make sure the space is as functional as it is beautiful. Do your research to find quality pros—this isn’t the time to skimp on labor.

Think about furniture layout early While it may seem a bit premature to start decorating your living room before the foundation is laid, knowing how you’ll want to use and

Prepare for the unexpected Building a new home is a process, and you can minimize stress by embracing that it will be unpredictable and can change throughout the journey. Plan for things like weather delays and higher costs. The unexpected can also lead to positive changes in your plans. For example, you might come across a new flooring material that’s more eco-friendly, or a smart home automation system might hit the market and you’ll want to integrate it into the design. Be flexible. 

REAL REAL ESTATE ESTATE SUPERSTARS SUPERSTARS 2021 2021

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Call Knox when you need the Best!

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Home buying during the pandemic CONTRIBUTED ARTICLE

H

omeowners know that the process of buying a home can be both exciting and nerve wracking. The anxiety associated with buying a home has hit new heights during the outbreak of the novel coronavirus Covid-19.

Historically low interest rates and limited inventory has made the pandemic an especially unique time to buy a home. It’s also a competitive and potentially expensive time to buy a home. While the economic consequences of Covd-19 have been severe, the Federal National Mortgage Association, also known as Fannie Mae, forecasted a significant increase in median home prices in March 2020. City dwellers have scrambled to buy homes outside of cities, where social distancing is more difficult and the risk of getting Covid-19 appears greater than it is in suburban or rural settings. That’s led to a lot of competition among prospective buyers.

Prospective home buyers willing to

enter the hectic fray and shop for a home during the Covd-19 outbreak may benefit from knowing what to expect as they search for their next home.

Get ready for virtual tours Buyers might once have scoffed at the notion of buying a home they’d only seen in videos, but virtual tours have become the new normal in the wake of the pandemic. An April 2020 survey from the National Association of Realtors found that home tours had declined sharply.

While 98% of realtors reported taking clients on home tours as recently as February, that number had declined to 63% by April. As many regions pause their reopening plans, prospective home buyers should ready themselves for virtual tours as opposed to in-person home tours.

Expect to move quickly Realtors have seen homes sell within

days of being listed, and that has put pressure on buyers to move quickly.

It also highlights the importance of finding a home inspector before your search begins as well as a lender who can handle quick closings. Ask around for recommendations, but make sure you have these two important professionals lined up before beginning your search.

Doing so will give you a better chance of buying in an unusual time.

Make the best down payment you can afford A high down payment makes buyers look better no matter the state of the economy.

An offer with a high down payment looks like a stronger offer, and that can make the difference between winning and losing a potential bidding war.

Buying a home during the pandemic presents some unique challenges to prospective buyers. 

HEIDI HART Founder/Owner 831-247-9410

• myagentheidi@gmail.com • BRE #01703922 • http://www.zillow.com/ • profile/Heidi-Hart/

• 6275-A Hwy 9, Felton, CA 95018

CALL HEIDI FOR A CONFIDENTIAL AND PROFESSIONAL CONSULTATION ON OUR CURRENT MARKET STATUS. COMPLIMENTARY COMPARATIVE MARKET ANALYSIS UPON REQUEST.

California Dreaming, Your local Real Estate Company!

Locally Owned and Independently Operated!

Over 85 years of combined experience.

Representing Sellers and Buyers with Residential and Commercial Properties.

We also offer Property Management Services.

Michael Lussier

Broker BRE# 00641495 (831) 419-7884

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Pam Spehar

DRE# 01394567 (831) 246-1206

Don Schaaf

DRE# 01789544 (831) 246-2837

Justina Grace DRE# 02096832 (831) 566-7204

REAL REALESTATE ESTATESUPERSTARS SUPERSTARS 2021 2021

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Continually raising the bar in Real Estate!

The #1 selling team in Santa Cruz county for a reason! State of the art technology, along with top notch marketing means that we have every base covered for selling a home in a record time. Not to mention, a team of buyers agents that work around the clock to get their clients into the home of their dreams.

The Madani team not only strives for excellence but achieves it - day in & day out.

Thank you for your continued trust and referrals.

We look forward to helping you achieve your Real Estate goals.

ROOM Real Estate 6990 Highway 9, Felton, CA 95018 | 831-234-6683 | roomsantacruz.com DRE #01431948

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“Ryan was fabulous and prompt with getting things done right down to the wire when it mattered. I recommend him to everyone! Plus, just got our rebate check in the mail, close to 10k to furnish our new home!! If that doesn’t sell him I don’t know what will!!” - Amanda

“My wife and I highly recommend working with Ryan and Vanessa Fontana of Fontana Group when selling our home. We had interviewed several traditional and discount realtors and selected Fontana Group based on their deep knowledge of the local real estate market, their genuine commitment to customer service and their clear explanation of what to expect during the end to end selling process. The support we received was amazing and included helping us determine a realistic listing price; connecting us with an excellent, reasonable cost staging services contractor; scheduling home and termite inspections; arranging for photographs, highlighting the most significant features of our home and community in the listing description; arranging for and hosting tours by interested buyers, qualifying interested buyers and facilitating negotiations which involved a counteroffer and 30 day close of escrow agreement; and ultimately exceeding the net proceeds objective we had hoped to realize from selling our home. Ryan and Vanessa communicated extensively every step of the way making for a very positive and low stress experience!” - Cliff

FULL SERVICE LOCAL REALTORS FOR 1% “I could not be more pleased! This was the fastest, easiest, smoothest home transaction ever! Ryan was on top of every detail and ahead of every issue. Perfect!” - Clay T.

Ryan Fontana ( 831 ) 332 - 9786 • FlatRateRealtySantaCruz.com 16

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