How a Website Will Help Grow Your Business during This Covid-19 Pandemic

How a Website Will Help Grow Your Business during This Covid-19 Pandemic It is 2020 we all are in the middle of the pandemic, people around the globe depending on the internet for day to day work needs and businesses who do not have a website yet, this write-up is drafted especially for them.

Over the decade, the marketing industry has seen a lot of new marketing strategies. This has empowered the buyer and seller of today. In this era of technology companies who owns a website, even if they have a small-scale business, increases their business success rate by 25%.

There are several reasons for a business owner to have a website, listed below are 5 important but not limited to reasons for having a website for businesses of every scale in 2020.

1. Credibility for Business Let’s understand this with example. 

A & B run their businesses in the same city. Both are retailers of organic food items. Mr A has dedicated a responsive website business, whereas Mr B is Luddite. What do u think whose business rests on the comfortable couch?

‘’Luddite’’ is the term denoting someone who restrains from advancement. In the above example, Mr B fails to establish an online identity. So, he is a Luddite. To sustain prominence, especially today, a business should be credible in all contexts. If a small-scale business does not have a website, it will fail to gain credibility that is the foremost pillar of legitimacy.

2. Prompt Accessibility “Hey, we’re closed due to lockdown.”-This is history “Hey, we’re available and working.”- This is the current scenario It means that having a professional business website makes you available 24/7, even if you are ready to hit the sack. With the availability of the internet and 24/7 access, customers tend to navigate through websites regardless of the time. They can place their orders & make payments easily through a secured payment gateway.

Here is an example: B learned from his mistakes and got a professional website designed for his business. After getting the website, his business saw an increase of 11%! It means that while being a Luddite, he was missing out on a lot of benefits. Now, he is making a profit with the website.

3. Data Collection & Feedback With a website, collecting the costumer’s basic contact details becomes convenient. By acquiring details, you can convert the website visitors into leads and then costumers. Furthermore, retaining consumers becomes easier by offering them exclusive deals and discounts.

What’s more? Your clients can give direct feedback related to the brand’s product or service. By replying to their queries, one can easily maintain a two-way communication for the welfare of the business.

4. Best Marketing Tool We live in the era of digital marketing. Whether it is a start-up or a pre-established company, all prefer digital marketing for reaching a large and anonymous target audience. It requires minimal efforts and investment.

Moreover, the results are scalable. You do not require hiring door to door marketing individuals, distributing pamphlets, printing brochures, hoardings etc.

When visitors will visit the website, they can easily download e-brochures, PDFs, see infographics, videos, and read web content.

5. Maintain Competition in the Industry By optimizing the small-scale business website, maintaining the competition among competitors in the industry becomes easy. You can keep an eye on things they have been doing to sustain prominence. You can also follow the same or do it even do better. Well, After all, the first impression is the last impression.

It is estimated that 85% of buyers judge a company’s credibility according to its website. If you lack a website you are losing up to 85% of your sales. There are many Web designing service providers in India, CellCommNext is one very name trusted most In Delhi, they are best known for their after-sales services and lower prices.