APPLE CHRISTIE-WALLACE
WELCOME VALUEDCLIENT
Iki by Apple is an invitation to a life where stillness and order replace chaos, where your world runs with harmony and balance It’s not just about what’s done, but how it’s done: with care, discretion, and a devotion to detail that feels like second nature
Inside this packet, you’ll find what you need to get started:
An overview of services, detailing how Iki by Apple supports you, both in the day-to-day and in the moments you haven’t yet imagined
A Preference Book, where I can learn your preferences, your rituals, the brands you trust, and the atmosphere you desire for your space
Some clients arrive with a clear vision, while others discover their needs as we go. Both are welcome
This is the kind of care you don’t have to think about I’m here to hold that space for you
AppleChristie-Wallace
ABOUTAPPLE
For the past decade, I’ve worked in a world where discretion, service, and trust matter most. And what I’ve learned is this: most people aren’t chasing more. They’re seeking someone who listens carefully, notices what others overlook, and connects the dots between where they are and where they want to be
I’m a writer by nature, a fixer by instinct I bring structure to chaos and softness to the sharp edges of city living. I don’t overpromise. I show up. I pay attention. And I make sure what matters to you is handled with quiet precision
This is personal to me
And I treat it that way
Iki by Apple is for those who value presence over noise, elegance over excess For those who want a life in New York that is as seamless as it is soulful
WHATIS“IKI”?
Iki is a Japanese word that doesn’t translate neatly It speaks to an elegance that isn’t loud A sense of beauty that doesn’t ask for attention
Intentionality Subtlety Timing
At Iki by Apple, this is the thread that runs through everything I do From how your space is kept to the way your preferences are remembered and gently anticipated The feeling that someone thought two steps ahead, quietly, without ostentaton
This isn’t a service that aims to impress, it’s a service that aligns with who you are, how you move, to bring you a sense of order in a city that rarely stops speaking
This is Iki. This is care, refined
CHAPTER ONE
TIERSERVICES
At Iki by Apple, we offer a curated approach to home and lifestyle management that’s as distinctive as you are Our services are designed to intuitively adapt to your needs, whether it’s managing your property, overseeing your staff, or elevating your daily experiences in New York City. Each tier represents a level of attentiveness and personalization, allowing you to choose the scope of service that best complements your lifestyle
TIER1:THEFOUNDATION
Up to 20 hours/ month
Best For: Part-time residents or those who value efficiency but prefer to stay in control
Included Services:
Vendor and property coordination (repairs, cleaners, maintenance)
Household staffing oversight (hiring, scheduling, basic payroll liaison)
Stocking of essentials based on a detailed preference list
Seasonal home readiness (HVAC prep, linens, etc )
Emergency coordination (repairs, storms, outages)
Arrival Rituals: Preferred scent, water, wine, playlist, and setup
Departure Wrap-Up: Secure the home, remove perishables, lights out
Light errands (e g Groceries, Dry cleaning, Courier services)
Keyholder responsibilities (for deliveries, packages, guests)
Monthly property report (in-person or virtual)
Annual vendor audit (Are their services still up to par?)
Support for 2 small events/year (under 15 guests)
OWNER PROVIDES WRITTEN PREFERENCES TO GUIDE ALL SERVICES
TIER2: THECURATEDLIFESTYLE
21–40 hours/month
Best For: Full-time residents, frequent travelers, or those with active social calendars who want deeper support without the need to direct
Includes all Tier 1 services, plus:
Wardrobe seasonal refreshes
Household admin: subscriptions, bills, reminders, insurance, etc
Guest hospitality coordination (protocols, welcome kits, etc ) Up to 2 guests/month
Travel prep: luggage packed/unpacked, airport transfers, pet boarding
Event Calendar Curation: Invitations filtered, relevant events flagged
Dining, art, cultural recommendations (with booking support)
Gifting concierge: occasion reminders, curation, and execution
Wellness logistics: Private fitness bookings, vitamin IV scheduling, nutritionist
Pet concierge services: vet appts, grooming, pet shopping
Support for 4 small events + 1 larger event/year
OWNER MAY PROVIDE PREFERENCES, BUT OUR TEAM MAY SUGGEST OR CURATE AS NEEDED
TIER3: THEESTATEEXPERIENCE
Up to 60 hours
Best For: Clients seeking seamless, full-scale lifestyle and household management with built-in discretion and high-touch access
Includes all Tier 2 services, plus:
Expanded Guest Hospitality: unlimited guests, custom welcome experiences
Art coordination: Framing, shipping, collection management
Premium Travel Planning: Full itinerary prep, global concierge partnerships
Estate management liaison: Work with attorneys/trust managers
Event planning: up to 3 major events/year, plus unlimited small
High-security standards: NDAs, encrypted comms, visitor screening
Discreet problem-solving (We handle it You don’t hear about it unless needed )
Insider Access: VIP bookings, private viewings, members-only clubs, etc
On-call errands, courier management, and highpriority logistics
Document renewals tracked: passports, trusts, insurance, IDs
THIS LEVEL INCLUDES A PRIVATE CONSULTATION AND ONGOING PREFERENCE MAPPING
CHAPTER TWO
ONBOARDINGFEE
A one-time $2,500 onboarding fee will be applied to all new clients to cover:
Initial property and lifestyle intake
Vendor and staff introductions
Setup of personalized protocols
Preference mapping and onboarding logistics
CHAPTER THREE
ÀLACARTE&ADD-ON SERVICES
ADD-ON SERVICES (Available to Tier 1 & 2 clients)
Charged hourly or per-project; subject to availability
Event planning (beyond tier limits)
Relocation or renovation management
Private travel itinerary coordination
Gifting concierge services
Security consulting coordination
Full household staffing placements
High-demand restaurant and experience access
Private gallery or real estate previews
Custom wardrobe or interior styling collaborations
Holiday installations and seasonal decor
Courier or VIP package services
PREFERENCELIST
GETTING TO KNOW YOU
I take pride in offering deeply personalized services that reflect your way of living.
You’ll receive a preferences book: a thoughtful starting point that allows me to tailor every detail to your specific tastes and expectations.
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