Valuation - Clayton

M a n h a t t a n H o m e V a l u e s w a s f o u n d e d t o e m p o w e r

h o m e o w n e r s . T o o o f t e n , w e ' v e s e e n a g e n t s p r i o r i t i z e

p e r s o n a l g a i n o v e r i n t e g r i t y , i n f l a t i n g s a l e s n u m b e r s .

T h i s o f t e n r e s u l t s i n p r o p e r t i e s s i t t i n g f o r a n

e x t e n d e d t i m e o n t h e m a r k e t w i t h b a r e m i n i m u m

m a r k e t i n g e f f o r t s .

D e s p i t e b e i n g a g e n t s o u r s e l v e s , w e a r e c o m m i t t e d

t o e n s u r i n g h o m e o w n e r s a r e n o t m e r e l y b e i n g ' s o l d ' t o . I n s t e a d , w e p r i o r i t i z e t r a n s p a r e n c y a n d t r u s t .

T h r o u g h o u r a c c u r a t e , c o m p r e h e n s i v e v a l u a t i o n

r e p o r t s p r o v i d e d a t n o c o s t o r o b l i g a t i o n , w e

e m p o w e r h o m e o w n e r s w i t h t h e k n o w l e d g e a n d

p e a c e o f m i n d t h e y d e s e r v e .

F O U N D E R S

“ O u r m i s s i o n i s t o e n s u r e t h a t e v e r y

h o m e o w n e r h a s a c c e s s t o t h e i n f o r m a t i o n

t h e y n e e d t o m a k e i n f o r m e d d e c i s i o n s

a b o u t t h e i r p r o p e r t y , f r e e f r o m p r e s s u r e o r

h i d d e n a g e n d a s ” - B r i a n M e i e r

“ W e ' r e o n a m i s s i o n t o r e d e f i n e t h e r e a l

e s t a t e e x p e r i e n c e , o n e t h a t i s b u i l t o n

t r u s t a n d a n u n w a v e r i n g c o m m i t m e n t t o

q u a l i t y s e r v i c e ” - A p p l e C h r i s t i e - W a l l a c e

S i n c e r e l y ,

Brian and Apple

V A L U A T I O N L E T T E R

C O M P A R A B L E S A L E S D A T A

P R O P E R T Y C O N D I T I O N A S S E S S M E N T

B R O K E R A G E S E R V I C E S

We have completed an analysis of your property located at 2 Charlton St, #16H, New York, NY 10014 and have arrived at the estimated valuation of $3,500,000

This valuation is grounded in several factors, including current market activity and comparable sales data (enclosed)

We appreciate your cooperation throughout this process; your video and floor plan have been invaluable in ensuring the accuracy of our assessment

Next Steps:

We understand you’re only curious about your home’s value at this time Whenever you’re ready to seriously consider selling, we invite you to join our exclusive program under our brokerage, Berkshire Hathaway, New York We select three to five exceptional homes each quarter in NYC for our private placement This includes a comprehensive marketing plan tailored to your property, tips and insights on the market, access to an extensive buyer network, and personalized support to help homeowners achieve the highest possible sale value for their property

If you wish to take advantage of this private placement program, and/or have any questions/thoughts about our valuation, please do not hesitate to contact us

Thank you for entrusting Manhattan Home Values at Berkshire Hathaway Home Services

Subject Property

169 SPRING ST #2W

NEW YORK, NY, 10012

$3,995,000 SOHO

Introducing 169 Spring Street #2B, an exceptionally chic and sophisticated triple-mint 2 bedroom/2.5 bath prewar loft, beautifully designed by AD100 architect Nate Berkus. This sprawling loft, in prime Soho, has 9’10” ceilings, large south-facing windows, an open chef’s kitchen, separate dining, a luxurious primary suite with a show-stopping dressing room, central air, Waterworks fixtures and Bosch washer/dryer. Upon entering the loft, one is immediately taken by the grand scale of the expansive entertaining space. The elegant living room, with three 6’4” south-facing windows that usher in an abundance of sunlight, has striking steel and glass panels, separating it from the kitchen and dining area, creating the perfect setting for intimate or large gatherings. A built-in floor-to-ceiling white oak bookcase with a TV cabinet and classic library lights is a stunning focal point as is the white brick back wall. The state-of-the-art kitchen is clad in stylish white lacquer cabinets with brass handles and has marble countertops, an eye-catching green Moroccan tile backsplash and stainless appliances including a vented Wolf 6 burner stove, 48” Sub Zero refrigerator and Bosch dishwasher. The kitchen is anchored by a substantial white oak and marble island with storage and seating for 4. At the far end of the entertaining space is the leather banquette that wraps the corner and accommodates seating for 10. A hallway with cove lighting and beautiful antique wooden doors perfectly separates the public space from the bedrooms and houses the charming guest bath, spacious laundry closet and pretty second bath. The private primary suite has an impressive and commodious custom dressing room, offering multiple hanging closets and an abundance of shelving, and leads to the large en-suite bath with double sinks, double glass steam shower and a luxurious soaking tub. The second...

Co-op

Maintenance/CC: $2,372

2115 Sq. Ft. Approx.

2 Bedrooms

2.5 Bathrooms

4 Rooms

List Date 8.15.2023

FEATURES: W/D, Elevator, Building Laundry, Prewar, Storage, South Exposure, Central Ac, Dishwasher

POLICIES: Pets Allowed

11 CHARLTON ST. #1AB NEW YORK, NY, 10014

$2,500,000 HUDSON SQUARE

Welcome to your oasis in the heart of SoHo! Just in time for spring, this stunning residence boasts an enormous private garden, meticulously landscaped to perfection. Step outside and indulge in your very own sanctuary where your imagination can roam free amidst lush greenery and vibrant blooms. Whether you're hosting private events, intimate dinners for friends, or seeking a tranquil moment with your morning coffee, this private park-like Eden offers the ideal backdrop for any occasion. Inside, prepare to be enchanted by an architectural masterpiece. This residence features three spacious bedrooms, two full baths, incredible closets, and a beautifully appointed open kitchen with stainless steel appliances, perfect for culinary adventures and entertaining guests. With soaring high ceilings and expansive windows, natural light floods the space, creating an ambiance of serenity that is truly unparalleled. This is a rare opportunity to experience luxury living in one of Manhattan's most coveted neighborhoods. Moments from some of the best restaurants, shopping and nightlife in the world, you will love the convenience of this location. Disney Headquarters and Google's downtown Campus are minutes from your front door. Don't miss your chance to make this sanctuary your own. Schedule a viewing today and discover the epitome of urban elegance.

Co-op

Maintenance/CC: $2,991

3 Bedrooms

2 Bathrooms

6 Rooms

List Date 3.22.2024

FEATURES: Garden, Elevator, Building Laundry, Prewar, North Exposure, South Exposure

POLICIES: Pets Allowed, Pied A Terre

achristiewallace@bhhsnyp.com

SIXTH AVE. #3A

NEW YORK, NY, 10013

$2,500,000

SOHO RENOVATED 2 BEDROOM 2 BATH

A rare opportunity to own an impeccably renovated luxury two bedroom, two bath home overlooking a leafy park in the heart of SoHo. The living room has a fireplace, high ceilings and expansive west-facing windows that highlight the green treetops of Father Fagan's renovated Park. There are stunning lighting fixtures throughout the home as well as top of the line appliances, and Leicht cabinetry in the kitchen and two wine refrigerators. The master bedroom is generously sized, has two large walk-in closets, en suite master bath with a double sink, dual shower heads and a washer/dryer. The second bedroom accommodates a queen size bed. There are also two closets in the hall leading to the master bedroom. The additional bath off the foyer is renovated and has a shower and bathtub. The home also features wide planked wood floors, Nest thermostats, PTAC air conditioners, Sonos Audio and California closets. 196 Sixth Avenue is a boutique prewar Coop located in the Sullivan-Thompson Historic District at the crossroads of Soho, the West Village, Greenwich Village, Nolita and Tribeca. Tucked away on a quiet park block 196 Sixth was built in 1893 and served as a police storage house until converted to a coop in 1987. There is a renovated lobby, elevator, laundry, and bike room. Close to shops, restaurants such Lola Taverna, Raoul's and the Dutch, galleries as well as steps from several subway lines. Can be sold partially or completely furnished.

2 CHARLTON ST. #6C

NEW YORK, NY, 10013

$1,900,000 HUDSON SQUARE

6C at 2 Charlton is a corner two bedroom, two bath located at the crossroads of Soho, Greenwich Village and Hudson Square. The expansive living room connects to the dining “L”, (convertible third bedroom) and beautiful natural light floods the rooms from multiple windows. Open north exposures from the living room, dining area and primary bedroom over charming historic townhouses and beyond, and open west exposures from the second bedroom and corner primary usher in warm and inviting sunshine and glorious sunsets. With two bedrooms and two full windowed baths, one en suite, there's plenty of space. And with seven closets say goodbye to clutter. Two Charlton features a stunning garden planted with roses and many other flowering species, just lovely for relaxing and quiet enjoyment. You'll find outdoor furniture, an herb garden, and dining tables in your own private oasis. Location-wise, you couldn't ask for more. The neighborhood is ultra convenient– you can easily access all the activity in the West Village and SoHo. There are scores of restaurants, off-Broadway theaters, dozens of shops/bakeries/specialty stores, the Google campus and Trader Joe’s. Proximate to the biking/walking path along the Hudson River and the 1 and C&E subway lines. Easy access as well to the A, B, D and F and close to the East Side lines as well. Additional pluses: direct access to the parking garage (independently operated), 24/7 doormen, live-in resident manager, bike storage, pet friendly, washer/dryers permitted (with board approval). Low maintenance. Guarantors and pieds-a-terre are not allowed but please inquire regarding other purchase structures.

Co-op

Maintenance/CC: $2,532

2 Bedrooms

2 Bathrooms

4 Rooms

List Date 6.14.2023

FEATURES: Garden, Bike Storage, Doorman, Elevator, Building Laundry, Garage, Courtyard, Live In Super

POLICIES: Pets Allowed

Apple

2 CHARLTON ST. #11C

NEW YORK, NY, 10013

$2,599,000 HUDSON SQUARE

Simply Perfect Welcome to 11C at 2 Charlton Street, a sprawling 2 bedroom/2 bath corner unit with panoramic and endless views north. 11C recently went through a soup to nuts renovation, sparing no detail. From the oak floors with a French glaze finish to the professional quality Lacanche stove, this property is beyond move-in ready - even publication-worthy! You enter into a foyer with a giant closet (one of many in the apartment), turn the corner past built- in bookshelves and are immediately struck by a wall of windows that stretches from the living room, past the dining area and into the master bedroom. The view includes many landmarks starting with the Empire State building, to midtown, to the towers of Hudson Yards - and at night you can see the car lights magically snaking up Sixth Avenue. And there is an endless swathe of sky above it all. These high floor north-facing units at Charlton House offer a one-of-kind birds-eye view of our wonderful city. The details of the apartment are many and varied. The color scheme - shades of soft green with white, black and grey counterpoints - balances the light that bathes the space all day. The apartment has been cleverly separated into two wings. The master bedroom features a built in dressing table ,a walk-in closet/dressing room with double-hanging rods to increase space for clothes, a bathroom with radiant heat done in grey and white with a toilet/bidet combo and giant stand- alone shower. It also features remote-controlled blackout shades in the north and west-facing windows. The second bedroom is currently used as an office/exercise area and has a cleverly concealed murphy bed. The bath just outside in the hallway is the same gray and white color scheme as the master, and also has a full tub/shower and radiant heat. Across the hallway a closet houses a a Bosch washer and dryer. All tile work and bath fixtures... Co-op Maintenance/CC: $2,580

FEATURES: W/D, Bike Storage, Doorman, Elevator, Building Laundry, Garage, Courtyard, North Exposure, West Exposure, Dishwasher, Foyer POLICIES: Pets Allowed

52 KING ST. #1A

NEW YORK, NY, 10014

$3,325,000 HUDSON SQUARE

Discover a balance of old-world charm with contemporary appointments in this Greek Revival townhouse. Unit 1A is a duplex apartment plus basement with its' own private garden in this 4 story, 2 unit coop. Located on the scenic, tree-lined King Street, which is part of the Charlton-King-Vandam Historic District as designated by the Landmarks Preservation Commission. The apartment features a flexible floor plan approximately 2400 sq.ft. with 2 bedrooms plus library/den or possible 3rd bedroom, 3 baths, 3 wood-burning fireplaces, hardwood floors, CAC, and a washer and dryer, as well as multiple closets, storage areas, and built-ins. The townhome's private, expansive garden-which is low-maintenance thanks to its timed irrigation system-is among its many highlights. Homeowner will also enjoy a state-ofthe-art outdoor lighting system. The parlor level features 11 foot ceilings, a living room with a wood-burning fireplace, a dining area, library/den with fireplace, a full bath, and an open kitchen with a staircase leading to the garden. Cut glass-pocket doors separate the library/3rd bedroom with another wood-burning fireplace on this level. At the garden level, contemporary marble and metal interior stairs lead to a luxurious primary bedroom suite that features a bath with a steam shower, as well as French doors that open to the private patio and garden. A flexible space that can be used as a den, sitting room, or home office area separates the primary bedroom from the 2nd bedroom, which features a full bath and a fireplace. The basement includes a laundry room with washer/dryer and a storage room. Historic District fun fact: Aaron Burr, set out to develop the property into 25--by-100-foot lots on three streets (Charlton, King, and Vandam), but after Burr fled the city following his infamous duel with Alexander Hamilton, the estate was sold to John Jacob Astor in ...

Co-op

Maintenance/CC: $4,500

2413 Sq. Ft. Approx.

2 Bedrooms

3 Bathrooms

6 Rooms

List Date 5.10.2023

FEATURES: W/D, Garden, Fireplace, Storage, North Exposure, South Exposure, Multilevel Apple

THE MEIER TEAM

“The true New Yorker secretly believes that people living anywhere else have to be, in some sense, kidding.” - John Updike

2023 Recognitions

The Meier Team is proud to be featured in the Wall Street Journal Real Trends top 250 teams in America for its 15th year with a total of $259,037,000 in sales during 2022.

SUCCESS RATE

% LISTINGS SOLD Source: Streeteasy

64.2%

TOTAL NYC MARKET

91.6%

PRICING EDGE

% BELOW INITIAL ASK Source: Urban Digs & Perchwell Inc.

9.7%

TOTAL NYC MARKET

TOTAL NYC MARKET THE MEIER TEAM THE MEIER TEAM THE MEIER TEAM

4.1%

TIME URGENCY

AVERAGE DAYS ON MARKET Source: Streeteasy

224

78

Manhattan Flagship Office Leadership

Berkshire Hathaway HomeServices New York Properties opened its flagship office at 590 Madison Avenue in 2017. Led by industry icons Steven James, Diane Ramirez and Brad Loe, the 75 sales associates work closely with the New England and Hudson Valley Properties offices and agents.

STEVEN JAMES

President & CEO, BHHS New York Properties

DIANE RAMIREZ

Chief Strategy Officer, BHHS New York Properties

BRAD LOE

Executive Vice President & Sales Director, BHHS New York Properties

Berkshire Hathaway, Inc. resonates as a trusted brand with affluent buyers and sellers worldwide. Our name opens doors of opportunity, exposing your home to an exclusive audience courtesy of our carefully curated marketing strategies.

“A home is one of the most important assets that most people will ever buy. Homes are also where memories are made and you want to work with someone you can trust.”

WARREN BUFFETT Chairman and CEO Berkshire Hathaway, Inc.

Proven Results

We know that performance and reputation matter. To better serve you, we are continuously improving how we do business and earning recognition on local, national, and global levels.

THE #1 REAL ESTATE BROKERAGE NATIONWIDE

HomeServices of America is the largest real estate brokerage nationwide with the most transaction sides, based on the annual Real Trends 500.

REAL ESTATE BRAND OF THE YEAR

Berkshire Hathaway HomeServices is the 2020 Real Estate Agency Brand of the Year and the Most Trusted Real Estate Brand based on the results of the Harris Poll.

WORLD’S MOST ADMIRED COMPANIES

1. Apple 6. Berkshire Hathaway

2. Amazon 7. Alphabet

3. Microsoft 8. JPMorgan Chase

4. Walt Disney 9. Netflix

5. Starbucks 10. Costco Wholesale

Our Global Network

50,000

318,000

$155 Billion

Berkshire Hathaway HomeServices has more than 50,000 real estate professionals and nearly 1,600 ofices across 4 continents and 13 countries and territories including the U.S., Canada, Mexico, Europe, the Middle East, The Caribbean and India. Let’s discuss your real estate goals.

1,550

Global Reach

BHHS.COM

Where millions of buyers begin their international home search.

REALTOR.COM

Hosted by the National Association of REALTORS ® featuring a vast range of nationwide listings.

THE WALL STREET JOURNAL

Highlights the most luxurious homes in print and online editions of this world-renowned publication. In addition to displays on the website’s Real Estate section, listings are featured in the WSJ across Europe, Latin America, and Asia.

FINANCIAL TIMES OF LONDON

Luxury listing exposure to a readership of over one million affluent subscribers.

MANSIONGLOBAL.COM

Features $1 million+ listings in three global editions –English, Chinese, and Spanish- with more extensive coverage of properties valued over $7 million.

BARRON’S

Widely-read financial publication with strong appeal to high-income property investors.

PENTA

Delivers inspiring luxury lifestyle and wealth content including exclusive real estate features.

PROPGOLUXURY.COM

The only US-based online real estate company in Asia and the fastest growing luxury property site in the China and Asia Pacific region.

JUWAI.COM

The number one real estate portal in China for those searching for homes abroad.

Our international syndication strategy showcases your home to the most affluent buyers.

Rebny Distribution

RLS IDX is a collaborative Agreement which displays our exclusive listing across all REBNY Internet Data Exchange (IDX)participating firms’ websites ensuring ever wider exposure to potential buyers working with other firms.

Apartments.com is the leading online apartment listing website offering renters access to information with more than 1.1M listing available.

HomeFinder is part of the top 5 sites for streaming home searches from sales to rentals including foreclosure and rent to own homes.

REA Group is the No. 1 digital advertising company specialized in residential and commercial Real Estate

UrbanDigs is a premier real estate service provider for Manhattan and Brooklyn offering local analytics, personalized reports, and relevant insights.

Chalk Digital is a dedicated digital advertising partner for BHHS Sales Executives with a FREE week of listing ads, shown to potential homebuyers within a 15-mile radius on social, premium mobile & desktop sites, and phone apps.

Property Shark is a nationwide data provider of in-depth information on any US commercial and residential property.

PropertyNest is a one-stop shop, from home services, and improvement needs, with tips and insights on how to improve a credit score, qualify for mortgage and more.

Luxury Real Estate is recognized worldwide by industry leaders as the premier luxury home search site and magazine proving access to international estate and property listings.

Print advertising remains a vital component of our marketing strategy to reach mature, affluent buyers. We leverage local listing exposure and our brand presence throughout publications worldwide.

Digital Media Strategy

We generate qualified buyer leads for your home using an evolving SEO strategy, artificial intelligence technology, carefully crafted messages, and expert design across all digital platforms. Our in-house creative team promotes our brand and your listing with:

• Geographical and behavioral digital advertising

• An exclusive buyer-match network

• State-of-the-art social media resources

• Virtual tours and consultation

• Email marketing

• Global Syndication

• Professional image/video resources

• Custom property microsites

30 Million+ VISITORS ANNUALLY

1 Billion BRAND IMPRESSIONS ANNUALLY

160 Million CUSTOMERS AROUND THE GLOBE

BHHS.com | BHHSNEProperties.com

BHHSNYProperties.com | BHHSHudsonValley.com

Original Content

The Meier Report has been in circulation for over 12 years, ofering unparalleled real estate data and insightes to the community monthly.

Our report is distributed to over 60,000 subscribers with 10,000 readers online.

A unique opportunity to market properties with a market leadership perspective.

The inside look on what’s actually going on in New York City Real Estate. We answer questions from listeners, gives the authentic, current market condition and each week share how to tackle the countless challenges and unpredictable situations that are part of an agent’s everyday life.

Over the last four years, we have produced over 100 episodes of the podcast.

Each episode averages between 1,500 and 2,000 listeners.

Public Relations Strategy

Each home’s story is carefully curated, with potential exposure in:

• Local print and online publications

• Our Company Blog

• Social media & social media advertising

• The Wall Street Journal

• Mansion Global

• New York Times

• The Week

We operate with the utmost discretion, putting you in control of the details we share about your home.

Comparative Market Analysis

A Comparative Market Analysis (CMA) is the strongest tool we use when estimating the potential selling price for your home. Berkshire Hathaway HomeServices New York Properties agents are empowered with detailed analysis of comparable homes in your area. Using the valuable information, we will assist you in determine an attractive, yet realistic price for your home.

A Comparative Market Analysis highlights these types of homes in your neighborhood:

ACTIVE LISTINGS

These homes are currently competing with yours for the attnetion of buyers. While it is very important to review homes that are on the market, keep in mind, these homes have not yet received an acceptable offer.

UNDER CONTRACT

Homes that have received an accepted an offer give a good indication of realistic pricing.

SOLD

Looking at recent sales prices in your neighborhood provides the best foundation in determining your home’s most accurate market value. Once adjustments are made for square footage and features, we can make a qualified recommendation for the asking price of your home.

EXPIRED

Homes that have gone through the agreed-upon listing period without selling may be in poor condition or received little marketing attention. Most likely, the home was priced inappropriately for the market.

Pricing Right To Sell Quickly

Make the right first impression. Your home’s price will set the tone for how agents and buyers will assess your property. A home priced correctly directly impacts the length of time it spends on the market.

PRICE TOO HIGH

This home is likely to linger on the market.

PRICE NEEDS ADJUSTMENT

Not perceived as a good buy.

REASONABLY PRICED

In line with the marketplace.

COMPETITIVELY PRICED

Will attract offers faster.

QUICK-SALE PRICED

Will attract offers faster.

STAGING, DESIGNING, CREATING e Meier Team Does It All for You

We can handle all that you need to get your home ready for its sale.

STAGING

• CLEANING

• DETAILING

• PAINTING

• ORGANIZING

We do all this and more. We use the best resources and vendors. We design, we manage the process and we assist in the costs. Let us take the responsibility. Let us do what we do best.

BERKSHIRE HATHAWAY HOMESERVICES

BERKSHIRE HATHAWAY HOMESERVICES

AUCTION HOUSE CONNECTION

Christie’s New York

Introductory Bonus Program

As an exclusive client of The Meier Team at Berkshire Hathaway, your properties will receive direct marketing and coordination with the Christie’s New York network.

With a network of over 3,000 art and antiquities sales associates, your property will be actively promoted to their private clientele of buyers and sellers.

In this process, Christie’s art representatives will receive a substantial commission, a unique advantage not available through any other brokerage or group.

US $150,000 (ASSUME 3%)

US $37,500 (ASSUME 25%)

US $8,375

US

Doyle New York

Berkshire Hathaway HomeServices New England, New York & Westchester Properties’ clients enjoy access to this premier New York City auction house.

• Founded in 1963, Doyle New York is one of the world’s foremost auctioneers and appraisers of fine art, jewelry, furniture, decorations and a variety of other categories.

• Holds approximately 40 sales each year that attract a broad base of buyers and consignors from around the world.

• Has a professional reputation for achieving outstanding prices at auction for clients.

• Recognized for providing direct and comprehensive access to international markets and maintains an ever-expanding network of regional representatives throughout the United States including Arizona, Connecticut and Washington, D.C.

• Committed to providing expert evaluations and personalized services to meet the individual needs of our clients.

• Sales Representatives from Doyle New York are available to assess the value of your more rare or precious personal items as a complimentary service, and take valuable items under consignment for auction.

• Under appropriate circumstances, Doyle New York offers a “Broomclean” service when the entire contents of a home are to be liquidated. Doyle New York will consign the valuable property to auction, purchase the remaining property outright, deliver the items of little or no commercial value to a thrift organization, and sweep the premises “Broomclean” to be ready for closing day.

THE BOARD PACKAGE

Are you tired of dealing with the stress and uncertainty of managing the application process for your potential buyers? Look no further! Our real estate team is here to offer you a stress-free and successful solution.

We understand that as a seller, your time is valuable and you want the sale of your property to go smoothly. This is why we have developed a comprehensive and strategic approach to overseeing and executing the buyer’s board application package and process.

Here’s how our team can guarantee a successful and hassle-free experience for you and your buyers:

1. We have a team of experienced professionals who are well-versed in the board application process and are familiar with the requirements of different NYC buildings. This ensures that your buyer’s application is complete and free of any errors or omissions that may delay the process.

2. We work closely with your buyers to ensure that all necessary documents and information are gathered and organized in a timely manner. This not only speeds up the application process but also increases the chances of approval by the board.

3. Our team is equipped with strong negotiation skills to effectively communicate with the building’s board or management on behalf of your buyers. We will address any concerns or issues that may arise and provide solutions to keep the process on track.

4. We understand the importance of timing in the NYC real estate market. That’s why we have a streamlined process in place to ensure that your buyer’s application is submitted to the board in a timely manner and that all necessary steps are taken to expedite the process.

5. We keep you updated throughout the entire process, so you are always in the loop. Our team will provide you with regular progress reports and communicate any updates or changes promptly.

We are dedicated to providing you and your buyers with a seamless and successful board application process. With our expertise and resources, we guarantee that your buyer’s application will be approved, and your property will close on time.

Don’t let the board application process stand in the way of closing on your property. Let our team handle it for you and experience a stress-free and successful sale. Contact us today to learn more about how we can assist you in overseeing and executing the buyer’s board application package and process. We look forward to working with you!

CUSTOM MARKETING PLAN

Te Meier Team

STANDARD MARKETING PLAN

ON THE MARKET

Feedback:

As an owner, you will receive ongoing feedback on a daily and weekly basis. Every Monday morning you will receive overall feedback including an analysis of traffic from the previous week. You will receive individual feedback after each showing sent to you via email or text by Brian or a team member. After the first month (if we have not already sold the property), we will have a meeting to discuss our placement in the market, the current feedback, and what changes we can implement to increase traffic, interest, and offers going forward.

Buyer Follow-up:

After each showing, we continually follow-up with buyers. Brian will email and text buyers who viewed the property and/or follow-up with their brokers. In addition, we have a third-party software system which contacts the buyer directly and asks for feedback. We find that sometimes direct feedback given to a third party is more open and honest than feedback given to Brian.

Open Houses:

Open houses are scheduled on a weekly basis. We prefer to schedule these five to seven days in advance as this allows more time for the market to see the advertisements and results in a larger turn out. We advertise on social media and all web platforms. In addition, we send out emails, eblasts, and postcards advertising these open houses.

Web Exposure:

As we continue to market the property on 104 different websites, inside our nine different auction houses, and throughout our 1,500+ offices, we are routinely checking the ads making sure they are accurate. We also update them to ensure they are on the top of each list for every website; Many times, when an ad sits dormant on a website, it may fall to the bottom of the list, disappear completely, or become contaminated with misinformation.

Constant Communication with The Market:

Like the top 300 in which we call the initial brokers who work that market, we continue to call agents. However, now our focus is on agents with comparable listings. The goal is to get more of an up-todate insight on what is going on in the market. We like to see how much traffic and how many offers the competition is receiving. We then compare that to what we have received and make sure they are comparable. In areas where we are falling behind, we find out what the competition is doing differently.

Paid Placements:

Throughout the marketing cycle, we advertise on 104 different websites. Many of these have paid enhancements. We carefully choose which enhancements to pay for and update them on both a weekly and monthly basis based on our findings.

Brian Meier

Executive Director of Luxury Sales

Ofice

646.680.8654

Cell 917.656.3230

bmeier@bhhsnyp.com

Principal of The Meier Team at Berkshire Hathaway, Brian Meier leads the New York City real estate industry as a trusted asset to his clients and community for over three decades.

Brian has continuously risen as a leader in his industry by always puting his clients frst and emphasizing the importance of authentic commitment, values, and standards. His comprehensive understanding of market identity and fnancial security, combined with his ability to navigate economic issues and new market entrants, sets him apart as a premier real estate liaison.

With The Meier Team, clients not only gain a trusted advisor and expert in their corner, but also a dedicated partner who is invested in their long-term success. It’s not just a transaction, it’s your future. Trust in Brian Meier and The Meier Team for unparalleled service and results in the world of New York City real estate.

The Meier Team expertise as your liaison brings established roots with trusted principals every step of the way. We bring value to our clients not just by bringing market identity to their spaces but by bringing peace of fnancial security. Our market and value acquisition analysis remains a trusted resource in our clients’ portfolios. Our vigorous presence in each borough enables the efective understanding of new market entrants and economic issues to guide our proactive approach. We stand behind our beliefs, values and standards of authentic commitment which led us to the top of our industry. We take your vested interest as our own. With us it’s not just a transaction, it’s your future.

After graduating from the Culinary Institute of America and spending several years in the New York City restaurant industry, where he held positions such as the Sous Chef of Cafe des Artistes and the Chef de Partie of Union Square Cafe and One If by Land, he redefned his passion for his community through unrivaled expertise in real estate. His master intuition of the market, expertise in negotiation, and deep roots in every New York borough bring clear, transparent strategies for success to the forefront of global luxury real estate.

Apple Christie-Wallace

Licensed Real Estate Salesperson

Ofice 646.677.0046

Cell 347.443.4798

achristiewallace@bhhsnyp.com

As an Expert Sales Specialist, Apple leverages her award-winning client relations skills, her leadership abilities, and her profciency in Japanese to serve clients in the competitive New York City market.

After receiving her BSc in Information Technology, this Jamaican native moved to Japan where she studied the Japanese language and culture. Her diverse upbringing and experiences have shaped her skills as a problem solver, communicator, and connector, skills that make her an excellent agent to work with.

Apple’s achievements are rooted in her authentic personality, combined with a keen ability to identify and navigate potential challenges and a remarkable talent for negotiations. She has built her brand on integrity and transparency, ensuring her clients feel confdent and informed, whether they are selling or buying. Her dedication to providing a seamless and personalized experience has earned her a reputation as a trusted advisor in NYC’s real estate scene.

When she’s not busy advocating for her clients, you’ll fnd Apple embracing the city’s vibrant energy. Whether she’s hiting the gym, atending a Pilates class, or embarking on a leisurely bike ride through the bustling streets, she’s always in motion, just like the dynamic city she calls home.

Apple believes New York City to be a hub of culture, individuality, and style. There is no other city more enriched in diversity and creativity, and the beauty of New York is that it can be the perfect place for ANYONE.

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