THE TRUTH ABOUT BEAUTY
The Whole Beauty Ecosystem
W
hilst we have identified differing attitudes to beauty within our five beauty archetypes, women all around the world are becoming more and more aware of the many interrelated factors that must combine to create ‘beauty.’
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There are four key components that women think about when it comes to building and maintaining their beauty: Foundation Beauty, Enhancement Beauty, Wellness Beauty, and Emotional Beauty.
FOUNDATIONAL BEAUTY
WELLNESS BEAUTY
ENHANCEMENT BEAUTY
EMOTIONAL BEAUTY
Looking Beautiful
Feeling Beautiful