mary beth ZAEHRINGER (336) 266 - 0110 mb@marybethpr.com
julia REINERT (919) 260 -7225 julia@marybethpr.com
www.marybethpr.com
list of SERVICES
Since 2014, MBPR has focused on working with talented interior designers and luxury home product manufacturers in the residential and contract worlds. Additionally, In the last several years, we have expanded our portfolio, becoming experts in several industries. Our mission is to work with and help businesses grow together. We love people and what they create when given the right tools. Communication is key. At the end of the day, our clients are our partners and friends. We work together to achieve greatness and we are dedicated to connecting great people with great product. The power of connecting people and ideas is paramount in all that we do, and we have spent years creating relationships and providing insights that benefit our clients. When our team meets with our clients, they understand we are more than just consultants - we are passionate experts who thrive on creativity and innovative problem solving. Because of this, we have gained immense respect among home and design industry professionals and beyond.
ACCOUNT MANAGEMENT MBPR's Account Management services will be catered to your specific needs. We will discover and address your priorities but can adjust as needed based on evolving goals. Choose from our host of services listed below and allow MBPR to present a comprehensive strategy that fits your budget.
BRAND MANAGEMENT MBPR offers full brand packages as well as brand refreshes. Whether you are looking to create, redefine, or refresh your brand, our team will lead you through a series of branding exercises with the results of creating an overall strategic plan. Depending on your specific needs, efforts can include: Organizing and prioritizing business ideas to determine short and long term goals. Creating a brand profile including company name, logo, brand standards guidelines (colors, fonts, etc.), taglines, and mission/vision/value statements. Consulting on which marketing efforts are needed to execute a successful marketing plan (i.e., website, social media, digital, public relations, etc.). Execution of these efforts may require separate conversations, contracts, and pricing. Analyzing target audience through market research and internal discussions with your company. Confirming scope of products and services. Profiling competition to determine market position and voice including reviewing social, collateral, and website. Conducting research, coordinating and facilitating interviews with client and partners. Solidifying brand personality, voice, and image based on internal culture and research findings. Creating a strategy for engagement, direct marketing, social media/PR message, internal communication documents, and messages. Creating a fully branded Press Kit. Building custom media lists. Developing Brand Standards Guidelines documents.