Advertising shouldn’t be a shot in the dark.
You’ve Just
Found
Your
Target Market
MEDIA KIT jan 09 www.HealthierAtlanta.com
Healthier Atlanta Magazine is a guide for people who want to be in charge of their own health and well-being. It is a new health and lifestyle magazine created especially for the South Metro Atlanta community. In each issue, health enthusiasts will find information about nutrition and fitness that will help them to improve the quality of their lives. It’s a sister publication of Home & You Magazine and also part of the larger New Hope Publishing LLC brand. Healthy Atlanta Magazine will offer advertisers an opportunity to reach consumers and enthusiast in the health industry, and meet specific branding and marketing needs. With articles and features on healthy eating, exercise, diet and weight loss, this quarterly magazine will help you to consistently communicate the same health message to over 15,000 potential customers right here in South Metro Atlanta.
Readership: 15,000 Distribution: Quarterly - Feb, May, Aug, Nov
You’ve Found Your T arget Market! A Readership of Over 15,000 People! Heathier Atlanta Magazine is printed quarterly and is located in over 175 storefronts & high traffic locations in the South Metro Atlanta community. We distribute the magazine each month, and all magazine racks are replenished monthly. Our loyal readers consist of educated health enthusiasts, and families in South Metro Atlanta. Please go to our website for all distribution locations.
Why Market Your Business in Healthier Atlanta Magazine? • Our magazine is targeted which puts your advertisement squarely in front of qualified potential customers. • Our magazines are free, with a bright vivid cover that will extend the value of your advertisement many times over. • Local print magazine advertising is a targeted marketing program. A balanced advertising budget should include targeted local advertising that focuses on your niche. Healthier Atlanta Magazine provides you that opportunity. • Our magazines reach those consumers with the greatest disposable income in South Metro Atlanta. • Our readers are health enthusiasts! They look to Healthier Atlanta Magazine for products and services, and useful information to share with friends and family.
Magazine Ad Sizes Full Page
(Bleed) 8.4375 X 10.75 in
Digital Ad Materials and Submission Platforms:
PC only
Software:
Files from Photoshop, Illustrator or PageMaker are accepted. Include all screen and printer fonts and placed images. Files from non-standard desktop applications such as Microsoft Works, Publisher, ect., may result in additional charges.
Graphics: Images must be in CMYK format. No RBG or PMS colors. Photos must be minimum 300 dpi for best results.
1/2 Page
5.12 X 7.9375 in
File Formats: PDF, JPEG, PSD. TIFF, In Design, MS Publisher, MS Word Ad Size:
Ads should be set up exactly to published sizes without crop marks. Bleed ads should extend .25� beyond trim size.
File Name:
Indicate your company name and issue date in file name.
Questions: Contact Malcolm Davie at 404-349-1959 or email us at mbdavie@bellouth.net Website: www.HealthierAtlanta.com
1/4 Page
3.968 X 5.125 in
All ads are in black and white except for back cover. Art Director can provide graphic design for a fee. Ask your sales representative for rates.
Business Listing (See price list)
1/8 Page
3.968 X 2.562 in
Company Name: Address: Website: Contact: Phone/Fax: E-mail:
Magazine Advertiser Rate Sheet (Price Applys for all 3 Magazines) Advertisment
Product Code
Monthly Price
Quarterly Price
1/8 page
C8
$35
$90
1/4 page
C4
$60
$165
1/2 page
C 1/2
$105
$295
Full Page
CI
$180
$500
Full Page Outside Back Cover
COB
$215
$605
Display your ad in more than one magazine for less! CL 4
*Business Listing
$20
$50
* Business Listings appear in the advertisers directory which is located in the back of each magazine issue.
Website/Display Advertising Placement
Price
Size/Format
Home Page
$60/send
Header - 728x90 banner ads that appear in header, next to logo
Article Pages
$35/send
Content - 300x250 rectangular ads that appear on right-top of content
Article Pages/Rotating
$25/send
Rightside - 160x600 skyscraper ads that appear in right sidebar.
Email Marketing Type
Frequency/Reach
Price
Size/Format
Direct Email to Businesses
Monthly/750
$25/send
120x600/300, 25k, gif/jpeg only
Magazine E-Newsletters
Monthly/750
$25/send
120x600/300, 25k, gif/jpeg only
For more information or any questions, please contact Malcolm Davie, Sales/Marketing Manager by email at mbdavie@bellsouth.net Or call the office at 404-349-1959.
ASK ABOUT First
Time AD DISCOUNTS!
Also be sure to tell friends and family about
www.HealthierAtlanta.com
2009 Quarterly Magazine Issues and Cutoffs Healthier Atlanta Issue
Payment/ Sumbission Cutoff
Distribution Date
Home & You Payment/ Sumbission Deadline
Distribution Date
January
February
2/11/09
3/11/09
6/10/09
9/9/09
December
4/16/09
7/8/09
7/16/09
10/7/09
10/15/09
9/17/09
October
11/8/09
4/8/09
8/13/09
September
November
1/15/09
6/18/09
July
8/9/09
1/7/09
5/14/09
June
August
Distribution Date
3/19/09
April
5/6/09
Payment/ Sumbission Deadline
2/19/09
March
May
Southwest Parenting
11/19/09
12/8/09
12/17/09
Order NEW HOPE PUBLISHING ORDER FORMForm 1.
Product code: _____________ (see Price List).
2.
Magazine names: 1._______________________ 2._______________________ 3._____________________
3.
Ad will run for ___ consecutive issues beginning _________ 2009, and will continue through __________ 2009.
4.
Monthly rate: $________ x Months _____ = $________ + Ad Layout $ _________ + Multi-Magazine Discount $ (_____) = Total $ __________ .
5.
Advertiser will provide all advertising copy, logo, and special instructions to new Hope Publishing. For advertisers requiring ad development or modification, new Hope Publishing offers ad layout/design services starting at $75.00.
6.
Payment. Payments are due in advance of publishing the ad as follows: 1st payment – two months down; 2nd and successive payments – due monthly thereafter at monthly rate until paid in full. receive 5% discount if 6 or12 month ad amount is paid in one lump sum.
7.
A Cancellation Fee of $50 will be charged if advertising agreement is stopped prematurely.
8.
Make check payable to NEW HOPE PUBLISHING, LLC. Payment may be made by credit card.
9.
Payment Method:
check
ViSA x charge my credit card number – expiration Date: __________
Zip code ________ V-code ______
M/c
Amex
Discover
Signature: _______________________________ (Signature required for credit card payment)
(last 3 digits in group of numbers on back of card)
Company Name:______________________ Website:____________________________ Owner Name (print): __________________ Signature: __________________________ Date: _______________________________
Address: ___________________________ ___________________________ Phone:
__________________________
Fax:
__________________________
email:
__________________________
New Hope Publishing, LLC Authorized Representative Additional Payment Provisions: ___________________________________________________________________ ______________________________________________________________________________________________ ______________________________________________________________________________________________
New Hope Publishing, LLC 5055 Montcalm Drive, SW Atlanta, GA 30331 Email: nhpub@bellsouth.net NHP – Rev. 1/6/06
Major Credit Cards Accepted!
Office (404) 349-1959 Fax (404) 629-0446 Page 1 of 2