HOME OWNERSHIP LIFECYCLE
REAL ESTATE
The Mark Batson Group at Landmark Sotheby’s International Realty can help with any of your real estate needs
PROPERTY SERVICES
Our team will maintain and service your home while you get to enjoy your life!
Families looking for luxury coastal lifestyles
CONSTRUCTION
Our constructors will build your dream into a reality
REAL ESTATE
ARCHITECTURE & INTERIORS
ARCHITECTURE & INTERIORS
CRAFT will lead the design of your dream home
CONSTRUCTION
PROPERTY SERVICES
GENERAL SUMMARY TO THE GROUP
PEOPLE: We strategically created new roles to improve our level of expertise while filling voids in our service. We have introduced several new positions, including a Concierge Manager, a Director of Field Operations, and a Director of Construction: Financials and Schedules. Additionally, we’ve expanded our team by hiring a third Architect, a Marketing Manager, and two Interior Design Assistants. In our Property Services division, we have grown to 14 full-time employees, expanding every facet of our business. Our leadership team has been exceptional in fostering cohesion and keeping everyone aligned and motivated, which has created a highly positive work environment.
PROCESS: We have successfully restructured our four divisions into distinct, accountable entities, each with its own financial and performance metrics, and a clearly defined bonus structure. Seven months into the year, each division is tracking closely to their respective budgets. This clarity is proving invaluable for guiding our future decisions and rewarding our team.
To further enhance efficiency and uphold the highest quality standards, we have brought on a seasoned Director of Field Operations. This expert will train our teams and implement best practices in the field. Additionally, we are continuously refining our standard operating procedures through checklist initiatives tied to incentives, ensuring alignment and consistency throughout the company.
PRODUCT: We continue to stand out for our exceptional design, quality, and craftsmanship. Our commitment to pushing boundaries is evident in our innovative designs that blend forward-thinking aesthetics with practicality, perfectly suited for coastal living.
QUARTERLY COMPANY NEWSLETTER
TEAM NEWSLETTER
Q2 2024
Welcome to the Q2 edition of our employee newsletter! We’ve had an incredibly productive few months, and we’re thrilled to share the latest updates and accomplishments within our company. This quarterly newsletter is designed to keep everyone informed about our progress, upcoming events, and important news. Thank you for your continued hard work and dedication as we move forward together!
NEW EMPLOYEES
Emily Norris | Design Coordinator
Morgane Pain | Summer Real Estate Intern
Brennan Stabler | Summer Marketing Intern
Josh Fulbright | Property Services Project Coordinator
Kelly Batson | Broker
Reagan Andrus | Concierge Manager
Landon Stadler | Lead Carpenter
Gabrielle Lozon | Junior Designer
Eric Stimson | Marketing Manager
TEAM UPDATES
Dina DiGiovine – Promoted to Director of Interior Design
James Dewitt – Promoted to Foreman
BIRTHDAYS
Sam Roy 4/2
Matt Madison 4/19
Kara Taylor 4/28
James Dewitt 4/29
Orlando Silva 5/18
Emily Norris 5/19
Josh Pearson 5/20
Kathryn Akerhielm 5/21
AJ Kidd 5/29
Andrew Boardman 6/14
Andrew Freeman 7/8
Ramiro Medrano 7/23
Manuel Posada 8/18
Kathy Glynn 9/18
ANNIVERSARIES
Tyler Sineath: 3 Years in April
Ramiro Medrano: 2 Years in April
Bill Francis: 4 Years in May
EMPLOYEE
ACKNOWLEDGEMENT
GRAHAM HANCHEY
We want to extend a heartfelt thank you to Graham Hanchey for his exceptional efforts in preparing one of our client’s homes for their summer arrival. Graham went above and beyond, demonstrating outstanding problem-solving skills, time management, and meticulous attention to detail. His dedication and hard work on every assigned task, regardless of the challenge, truly stood out. Thank you, Graham, for your exemplary commitment and contribution!
To acknowledge an employee that is a great representation of our beliefs—an employee showcasing a warrior spirit, a servant’s heart, a fun-loving attitude, and exceptional communication—please email the information to marketing@tongue-and-groove.com
Mark Batson: Redefining Oceanfront Home
In the latest issue of WilmingtonBiz magazine, Mark Batson He challenges the conventional approach to beachfront emphasizing longevity and quality over temporary structures.
Batson’s commitment to crafting homes that endure through in every project. His recent sale of 901 Fort Beach exemplifies the growing demand for modern coastal
Through Batson’s vision, oceanfront homes become properties; they become timeless legacies. As we celebrate we’re inspired to continue pushing the boundaries of excellence
Home Construction
Batson takes the spotlight! beachfront construction, structures.
endure generations shines Fort Fisher Blvd. in Kure coastal living.
become more than mere celebrate his recognition, excellence in every build.
The Mark Batson Group can assist with all your real estate needs. Following that, CRAFT will design your dream home. Our constructors will turn your dreams into reality. Finally, our team will maintain and service your home while you enjoy your life. Full service from start to finish.
VIEW VIDEO
HOW TOs ON ELEVATED LANGUAGE
SCENARIO 1: Supplier Quality Issue
PROJECT MANAGER OBSERVATION:
I’ve noticed that the quality of materials from one of our suppliers has been inconsistent, which could impact the overall build quality.”
INAPPROPRIATE RESPONSE:
“We’ve used this supplier for years. If there’s an issue now, it’s probably just a one-off.”
APPROPRIATE RESPONSE:
“I appreciate you bringing this to my attention. Consistent quality is crucial for maintaining our standards and meeting homeowner expectations. Let’s schedule a meeting to review the recent deliveries and discuss potential alternatives or ways to address the quality concerns with our supplier. Your insights are valuable in ensuring we deliver high-quality homes.”
SCENARIO 3:
Post-Construction Maintenance Request
SCENARIO 2:
Homeowner Concerns about Construction Progress
HOMEOWNER COMPLAINT:
“We feel that the construction progress is slower than expected, and we’re worried about the timeline.”
INAPPROPRIATE RESPONSE:
“We’re doing our best, but delays happen. It’s not entirely in our control.”
APPROPRIATE RESPONSE:
“Thank you for bringing this to our attention. We understand the importance of sticking to the timeline for your project. Let’s schedule a site visit to assess the progress together and discuss any potential roadblocks. We’re committed to transparent communication and finding solutions to ensure your project stays on track.”
HOMEOWNER REQUEST: “We’ve noticed some issues with the plumbing fixtures in our new home. There are leaks in the bathroom and kitchen.”
INAPPROPRIATE RESPONSE:
“We completed the construction, so any issues now are likely wear and tear or user error. You might need to contact a plumber yourself.”
APPROPRIATE RESPONSE:
“Thank you for bringing these issues to our attention. Ensuring the functionality and comfort of your home is our priority. We’ll dispatch our maintenance team to investigate the plumbing leaks promptly. Please provide us with more details about the locations and severity of the leaks so we can address them efficiently. Rest assured, we’ll work to resolve these issues and ensure your home is in top condition.”
ARCHITECTURE UPDATES
BALD EAGLE LANE MODERNISM Wilmington, NC
DRAYTON POINT
CRAFT Architecture + Interiors is currently working on the following projects:
Residences: Zander, Segar, Schrimsher, Jeffs, Honeycutt, Brackett, Swartz, Matt, Simon, Andrascik and Winstead
Commercial: The Pole Barn and The Pump House
Did you know
That CRAFT Architecture + Interiors works in the commercial industry as well? Introducing our stunning new CRAFT office—a perfect blend of innovation, style, and functionality, this space reflects our commitment to excellence and creativity.
Wilmington, NC
CRAFT UPLIFT
CONSTRUCTION PROJECTS
FLEURY RESIDENCE
SHANDY HALL
COMPLETED FEBRUARY2024
RAJU RESIDENCE
LANDFALL COUNTRY CLUB
EST. COMPLETION SUMMER 2024
JEFFERIES RESIDENCE
WRIGHTSVILLE BEACH
EST. COMPLETION SUMMER 2024
SWARTZ RESIDENCE
WILMINGTON
EST. COMPLETION LATE 2025
LANZI RESIDENCE
MIDDLE SOUND LOOP ROAD
EST. COMPLETION LATE 2024
COOLING RESIDENCE
WILMINGTON
EST. COMPLETION SPRING 2025
SCHOENECK RESIDENCE
CAROLINA BEACH
EST. COMPLETION EARLY 2025
SIMONS RESIDENCE
WILMINGTON
EST. COMPLETION LATE 2025
The story of Shandy Hall goes something like this … It all started as a Wrightsville Sound land grant from King George II to Thomas Conner in 1737. Situated on a berm, a blanket of trees shields Shandy Hall’s views of Money Island, where Capt. William Kidd allegedly buried his treasure, according to local folklore. The home was set ablaze in the mid-1800s, destroying some sections, and was later rebuilt. The first structure on the land was one of the oldest houses in the area and was a home for sailors during the Revolutionary War; and was used as a headquarters for Gen. Whiting and the government salt works during the Civil War.
Since then, the old home has had a dozen generations pass through its halls. Today, our clients have become the latest inhabitant of this home. There are many stories and events that this has been privy to, and the new chapter will be nothing short of an honorable one. The original home’s architecture is an amalgamation of repairs, additions, and alterations over the last hundred years; unfortunately, none were done with warranted integrity and little originality. The time has come to restore the home in a practical, modern way that pays homage to the old structure and its living legacy.
SHANDY HALL | FLEURY
2024 INITIATIVES FOR PROPERTY SERVICES:
Property Management and Renovations
PROPERTIES MANAGED
PROPERTIES BEING RENOVATED
PROPERTIES MANAGED
E Asheville residence
Ocean Point residence
Batson residence
Barnett residence
Cronier residence
Crouse residence
DeCarlo residence
Farrin residence
Fleury residence
Garrity residence
Henderson residence
Huneycutt residence
Jeffs residence
McCoy residence
McKee residence
RENOVATION PROJECTS
DeCarlo residence
Jeffs residence
McKee Residence
Myers residence
Miller residence
Mitzel residence
Rockwell residence
Rowlett Norton residence
Schrimsher residence
Shuping residence
Segar Gildin residence
Simmons residence
Spencer residence
Vasos residence
White residence
Wood residence
Zimmer residence
Schrimsher residence
Segar Gildin residence
Shuping residence
Zander residence
As a division of Tongue & Groove, the Mark Batson Group has strong ties in Wilmington’s real estate and homebuilding industries. The real estate group is partnered with Landmark Sotheby’s International Realty. The current group consists of Mark Batson, John Batson, Anne Bloomquist, and the most recent additions of Kelly Batson & Ally Ebelherr.
Whether their clients are looking to sell, buy, build, or renovate, this group of professionals are ready to guide their clients through their real estate journey.
T&G employees have direct access to our real estate group. Contact them for any of your needs. markbatsonrealty.com | 910.679.4611
2024 HAPPENINGS
sold 857 & 901 Fort Fisher
Nestled on Ocean Isle Beach this stunning 5-bedroom, 5 ½-bathroom oasis offers breathtaking ocean views and direct access to pristine sands. Crafted as a custom-built masterpiece for owner occupancy in 2017, every detail exudes quality and sophistication. Experience luxury beachfront living at its finest in Ocean Isle Beach!
134 E FIRST STREET | $4,499,999
for
The Mark Batson Group
Boulevard S
$9,200,000. This home was built by Tongue & Groove and is a record-breaking sale for Kure Beach.
MARK BATSON GROUP
SEAHORSE AT PROJECT 72
Project 72’s seahorse sculpture commemorates our client’s cherished childhood memories at La Jolla Beach & Tennis Club.
Crafted with meticulous detail, the cast in bronze seahorse symbolizes the client’s deep connection to the sea and the club. It serves as a timeless tribute and a focal point of nostalgia, embodying the essence of coastal wonders. Hats off to Justin Campbell, whose exceptional artistry brought this vision to life.
We have a new conference table, expertly crafted by Levi, one of our Project Managers. Levi’s passion for craftsmanship and eye for detail shines through in this exquisite handmade piece. Constructed from 8/4 and 10/4 teak, it features a traditional yacht deck pattern, large radius corners, a scalloped edge, and a custom teak base. The graceful frame was meticulously shaped using templates, routers, a bandsaw, and a spindle sander.
It looks absolutely beautiful and fits our space so well. Just another ode to craftsmanship, bespoke pieces, and the Tongue & Groove way!
CLICK TO VIEW THE PROCESS
final piece final piece
TEAM OUTINGS
WHERE
IN THE WORLD ARE MARK & SAM?
TAKE ME OUT TO THE BALLGAME
MISSION
Imagine + Build + Live
Imagine with you
Build for you
Live life without regrets
BRAND PROMISE
Never compromise quality or coolness
OUR BELIEFS
Warrior Spirit
Work hard with urgency
Desire to be the best
Make the numbers
Servant’s Heart
Have a humble heart
Follow the Golden Rule
Serve the client
Fun-Loving Attitude
Celebrate successes
Enjoy your work and those you work with Don’t take yourself too seriously
Exceptional Communication
Knowing what to say and what not to say
Receive and give feedback freely
Respond with calm, care, and creativity
MISSION STATEMENT | VISION | CORE VALUES
OUR MISSION
Imagine + Build + Live
+ Imagine with you
+ Build for you
+ Live life without regrets
OUR BRAND PROMISE
Never compromise quality or coolness.
VALUES
BELIEFS
Warrior’s Spirit
Work Hard with Urgency
Desire to be the best
Make the numbers
Servant’s Heart
Have a Humble Heart
Follow the Golden Rule
Serve the client
Loving Attitude
Celebrate successes
Enjoy your work, and those you work with Don’t take yourself too seriously
Exceptional Communication
Knowing what to say, and what not to say
Receives and gives feedback freely
Controls emotions (high EQ)
ORGANIZATION CHART
Construction
AJ KIDD
Roles and Responsibilities
+ LMA
+ Maintaining & increasing efficiency
+ Client Experience
+ Profitability
Architecture & Interiors
MATT PETR
Roles and Responsibilities
+ LMA
+ Lead design team
+ Delivery world class designs
+ Meet with prospects
+ Sell through great design
+ Create efficiencies through design
Property Services
SAM ROY
Roles and Responsibilities
+ Sales, service contracts, small renovations
+ OPS Property Service
+ Estimating & scheduling
+ Invoicing
+ New home warranty
Visionary - CEO MARK BATSON
Roles and Responsibilities
+ Sales role in all divisions
+ Sales & marketing strategy/process
+ Client relations
+ Big relationships
+ Networking
+ Culture
Integrator - COO
KATHY GLYNN
Roles and Responsibilities
+ People Process Product for all divisions
+ Sales & marketing strategy/process
+ LMA (Leadership, Management, Accountability)
+ Client Relations
+ Gathering Info/Interpreting
Sales & Marketing
ANNE BLOOMQUIST
Roles and Responsibilities
+ Real estate - Mark Batson GroupTongue& Groove Realty LLC
+ Sales & Marketing Coordinator for all divisions
Field Operations
RICK ELLIOTT
Roles and Responsibilities
+ Quality Control
+ Project Efficiency
+ Process Improvement
Fractional CFO
CHRIS CAPONE
Roles and Responsibilities
+ Strategic planning
+ KPIs
+ Financial reporting
PROJECT UPDATE
Cooling New $8,300,000
New $6,000,000
New $4,000,000
New $6,000,000 Schoeneck New $5,200,000 Matt Reno $3,000,000 Zander Reno $3,000,000 Jeffs Reno $2,500,000 Kenan Reno $2,000,000
Scrimsher Reno $3,500,000
TOTAL $43,500,000
$8,300,000 $4,000,000
$6,000,000 $6,000,000
$4,000,000 $1,500,000
$6,000,000 $6,000,000
$5,200,000 $2,000,000
$3,000,000 $3,000,000
$3,000,000 $2,000,000
$2,500,000 $500,000
$2,000,000 $2,000,000
$3,500,000 $3,500,000
$43,500,000 $30,500,000
GOALS
KEY PROJECT REVIEW | ANDRASCIK
KEY PROJECT REVIEW | ANDRASCIK
KEY PROJECT REVIEW | ANDRASCIK
MARKET OUTLOOK
Real Estate: The limited availability of high-end homes in Wilmington continues to fuel strong demand, keeping prices stable. This trend is expected to persist in the foreseeable future.
Architecture: Residential projects have been coming in over the summer, Commercial is steady.
Construction: With land scarcity becoming a significant factor, building efforts in Wilmington are increasingly focused on renovation projects. Most prime locations are already developed, driving a trend towards upgrading existing properties.
Property Services: Is growing rapidly and expect 2024 Budget to be exceeded and 30% growth in 2025. In summary, we’re looking good.
With its blend of historic charm, coastal beauty, and thriving modern amenities, Wilmington continues to be one of North Carolina’s most sought-after real estate markets in 2024. Home prices in the area have seen a steady increase, with the median home value rising by 8% year-overyear. The demand for waterfront properties remains particularly strong, driving a 10% increase in sales for luxury coastal homes.
Nationally, Wilmington has been ranked among the top 20 best places to live by U.S. News & World Report, reflecting its growing appeal. Whether you’re seeking a waterfront retreat or a vibrant urban lifestyle, Wilmington offers unparalleled opportunities for homeowners
