Starin Zoom Ideas + Solutions Magazine, December 2020

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Transforming the Medical Landscape: Telehealth Before, During + After COVID-19 By Ron Emerson, Global Healthcare Lead

Sometimes, innovation is driven by necessity. The worst global health crisis in 100 years forced the healthcare community to change where and how it cares for patients, and telehealth has risen to play a number of critical roles during the COVID-19 pandemic. Healthcare organizations are now using high-quality video to:

to continue seeing pandemic started, many patients and keep their in the healthcare industry practices open believe that telehealth has evolved more in six ▶ Assemble global teams months than in the last of medical experts decade. Let’s take a look for consultation and at how the pandemic has collaboration changed how we think about healthcare, and ▶ Allow frontline what we can expect posthealthcare workers COVID. to examine patients remotely to conserve PPE and reduce their risk of exposure

▶ Provide care to patients With providers now directly in their homes seeing 50 to 175 times more patients via ▶ Enable providers telehealth since the

Before COVID: Barriers to adoption

Telehealth has been around for decades, but direct-to-consumer adoption didn’t take off until recently. When most people got sick, they went to the doctor’s office instead of logging on for a video visit — that’s just how it was. Part of the reason was limited coverage for virtual visits. In a 2019 survey, 77% of physicians flagged reimbursement uncertainty as one of the biggest barriers to widespread telehealth adoption.

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