Maison Maurice Headlines July - August 2023

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FILL YOUR FRIDGE WITH BUDWEISER BREWING GROUP! *Sources - The Grocer 2022; UK Kantar Brand Power | QTR 04 2022; CGA Brand Track, August 2022; Kantar Consumer Survey of Product Innovation 2023 bedrinkaware.co.uk © 2023 AB InBev UK Limited, all rights reserved. Over 18s only. Offer open to participating wholesale customers based in the UK and Channel Islands only. While stocks last. Promotion runs from 01/07/2023 to 31/08/2023. Promoter: AB InBev UK Ltd., 90 Fetter Lane, London, EC4A 1EN. ©2022 AB InBev UK Limited, all rights reserved. VOTED PRODUCT OF THE YEAR IN THE BEER & CIDER CATEGORY #1 MOST LOVED BRAND IN THE UK #1 EXPORTED BEER FROM GERMANY #1 CRAFT BRAND IN THE ON TRADE VOTED NEW PRODUCT OF THE YEAR IN THE NO & LOW CATEGORY £19.99 24X330ML NRB £16.69 24X330ML NRB £22.29 24X330ML NRB £13.99 24X330ML NRB £14.49 24X275ML NRB 1313114_MB_Fill Your Fridge For The Summer_Ad_210x297mm_v3.indd 1 07/06/2023 11:14 July - August 2023 Headlines 01474 361 200 WWW.MAISONMAURICE.CO.UK SALES@MAISONMAURICE.CO.UK

Dear customer…

A very warm welcome to our summer edition of Headlines! As we move towards the holiday season hopefully some fine weather will give us all the opportunity to boost trade.

As families come together your outdoor areas can really come into their own during the summer months, providing a happy and safe place for customers to spend some eagerly anticipated time together.

The summer of sport sees the return of Wimbledon, which runs from 3rd to 16th July, the Tour de France from 1st– 23rd July and the roar of the British Grand Prix on Sunday 9th July.

The151st Open Championship from 16th to 23rd July takes centre stage at Royal Liverpool Golf Club. For cricket fans, the final 3 tests of the Ashes should see an exciting conclusion on home ground in July.

Following the success of the Lionesses in the 2022 Euros the FIFA Women’s World Cup provides a wonderful stage for England to bring home more silverware from 20th July to 20th August.

Make sure you maximise your profits during all the big sports fixtures by keeping chillers and back bars fully stocked with all the popular summer drinks.

Beer lovers can enjoy the ever-popular Great British Beer Festival from 1st to 5th August and our category advice focuses on our wellloved Great British beers. A major focal point for incremental sales is the Summer Bank Holiday on Monday 28th August, look out for our useful tips on how to attract customers to your venue.

So, stock up and get organised well in advance for all the potential summer sales, taking advantage of the fantastic deals in this edition of Headlines!

Here’s to a summer of success for everyone!

HEADLINES · jul-aug 2023 Maison Maurice Dates correct at time of printing
jul 9
jul
August
aug 28
aug 20
de
jul jul jul 1 16 20 23 23
british grand prix
wimbledon
3 16 the open championship
summer bank holiday
women’s world cup
Tour
france

BEST OF THE BREWS

Amber

Fruit Citrus

Dry, Bitter, Moreish

Chestnut Brown

Citrus, Biscuit, Spicy

Full, Hoppy, Bitter Balance

£112.27 3.7%

£108.32

Copper

Hoppy, Fruity, Sweet

Bitter, Fruity Palate 4.0%

£104.81

Amber

Orange Zest, Tropical Fruit

Fresh, Orange, Grapefruit

4.2%

£96.91

Amber, Chestnut

Barley Sugar

Toffee Apples, Peppery Hops

£79.28

4.5%

Copper

Malty, Tropical Fruits

Caramel, Sweet, Full-Bodied

£103.42

Deep Gold

Pine Resin, Grapefruit

Resinous Hops, Grassy

£98.65

Amber, Straw

Lemon, Lime

Biscuit, Citrus Fruit

3.4% 4.5%

£101.29

jul-aug 2023 · HEADLINES Maison Maurice
4.8%
4.0%

4.1%

BEST OF THE BREWS

Amber

Malt, Hops

Balanced Malt Bitterness

£96.99

Amber

Citrus, Hoppy, Fruity

Full, Sweet, Lingering Hop

3.8%

Straw

Lemon, Citrus, Floral

Soft, Fruity, Hoppy

£81.79

Copper

Fruit, Spice

Bitter Finish, Malt, Roasted

4.3%

£119.41

Russet Brown

Spice, Toffee

Rich

4.0%

£106.93

Amber

Fresh, Clean, Hoppy

Hoppy, Dry, Refreshing

4.5%

£97.76

Auburn, Copper

Malty, Toffee, Roasted

Warming, Fruity, Malted

4.5%

£99.42

3.6% 5.0%

£82.74

Amber

Fresh, Clean, Hoppy

Hoppy, Dry, Refreshing

£103.94

HEADLINES · jul-aug 2023 Maison Maurice

TO ORDER

BEFORE 10 am WEEK PRIOR

Delivery From - Wednesday • Order Day - Thursday

Deuchars IPA Jennings Cumberland

Ruddles County Marston’s Old Empire

Ruddles Best Marston’s Pedigree

Old Golden Hen Wainwright

Gem Wainwright Amber

HSD Hobgoblin Ruby

Anthem Hobgoblin Gold

Young’s Special Hobgoblin IPA

Bombardier Amber Ringwood Boondoggle

Banks’s Sunbeam Ringwood Razorback

Banks’s Amber Ringwood Old Thumper

Brakspear Gravity Ringwood 49er

Brakspear Oxford Gold Tetley Bitter

Eagle IPA

Delivery From - Thursday • Order Day - Thursday

Dark Star American Pale Fuller’s Oliver’s Island

Dark Star Revelation Gales HSB

Fuller’s Seafarers

Fuller’s ESB

Delivery From - Tuesday • Order Day - Thursday

Timothy Taylor’s Dark Mild

Timothy Taylor’s Knowle Spring

Timothy Taylor’s Landlord Dark Timothy Taylor’s Golden Best

SUBJECT TO AVAILABILITY

CONTACT OUR SALES TEAM TO ORDER

jul-aug 2023 · HEADLINES Maison Maurice

GREENE KING CASK PINS – now AVAILABLE –

What are pins?

Pins are smaller containers for cask conditioned ale. Containing 4.5 gallons of ale, they are half the size of a traditional 9 gallon rkin. This means you only need to sell 12 pints a day to maintain quality (rather than 24 when using rkins), which is vital for keeping your ale drinkers happy.

Why and when should I use pins vs firkins?

There are 3 reasons to stock pins:

1 2 3

To add cask ale to your line up.

To broaden your range of ales.

To offer cask ale during quieter times of the week.

Pins are not always the best option for your venue

If you sell a full rkin every 3 days you do not need to switch to pins – however, you may want to add more choice to your range and pins are a great way of doing that.

Seasonal casks available in pins and firkins

Maison Maurice Spile Shive Keystone Tap Product Identi cation
Jul –Aug AVAIL ABLE Jul –Aug AVAIL ABLE AUG –SEP AVAIL ABLE
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Profit from PREMIUM & SUPER PREMIUM

The On Trade is witnessing a significant switch by customers to high-end drinks alongside an increasing spend per serve giving you a chance to boost profits.

ALMOST 50% OF VOLUME SOLD IN THE ON TRADE IN 2022 WAS PREMIUM OR SUPER PREMIUM*

IT IS PREDICTED THAT 70% OF TOTAL BEER CONSUMPTION WILL BE OF BRANDS IN THE PREMIUM OR SUPER-PREMIUM CATEGORY THIS YEAR AS CONSUMERS TRADE-UP ON SMALL ‘TREAT’ PURCHASES** TYPICALLY, YOU CAN NOW SEE AN INCREASE FROM 4 TO 7 PREMIUM TAPS ON THE BAR

A PREMIUM PRICE is happily paid if the lager has GREAT TASTE, AUTHENTIC HERITAGE & GENUINE PROVENANCE

Examples of genuine imports of superior quality & taste

PREMIUM PLUS lager continues to see a DOUBLE-DIGIT GROWTH & is a fantastic opportunity for your venue to increase trade.

A HUGE CHOICE OF WORLD LAGER AND CRAFT BEERS ARE NOW AVAILABLE

Premium 4% Lagermainstreamoffers appeal with a distinct flavour customers are willing to pay a little more for

HEADLINES · jul-aug 2023 Maison Maurice
NEW B r e w e d i n t h e U K I n t r o d uc i n g M a d r í E x c e p c i o n a l , a N E W M o de r n E u r o p e a n L a ge r. M a d r í E x c e p c i o n a l i s a un iq u e c o l l a b o r a t i o n b e t w e e n t h e b r e w e r s o f L a S a g r a a n d M o l s o n C o o r s . *https://www.morningadvertiser.co.uk/Article/2023/03/23/Budweiser-Brewing-Group-UK-I-s-beer-portfolio-and-year-ahead. The Morning Advertiser Beer Report 2023 ** https://www.grocerygazette.co.uk/2023/03/06/budweiser-beer-premium-2023/

SCAN TO VIEW THE ASD POS KIT

jul-aug 2023 · HEADLINES Maison Maurice Visit https://www.asahibeer.co.uk/promotional-terms-and-conditions BUY ANY 2 KEGS OF ASAHI SUPER DRY AND RECEIVE A RUGBY WORLD CUP 2023 POS KIT
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HEADLINES · jul-aug 2023 Maison Maurice
jul-aug 2023 Maison Maurice BUY ANY 6 CASES FROM THE RANGE TO GET 1 CASE FREE While stocks last. Promotion valid from 1st – 31st August 2023. Coors 24 x 330ml NRB £20.26 Blue Moon 24 x 330ml NRB £25.99 Staropramen 24 x 330ml NRB £22.79 MadrÍ 24 x 330ml NRB £21.99 Pravha 24 x 330ml NRB £21.59 5573-13 MUL Wholesale Basket Deal August A4(P).indd 1 11/04/2023 11:09
HEADLINES · jul-aug 2023 Maison Maurice
Maison Maurice THE # 1 PREMIUM 4% BRAND IN THE ON-TRADE* While stocks last. Promotion valid from 1st – 31st July 2023. *Source: CGA Data P10 2022 (52 Weeks Ending 8/10/2022). £20.26 EDLP 24x330ml NRB 5573-9 MUL CRS Wholesale July23 A4P.indd 1 11/04/2023 11:05
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jul-aug 2023 · HEADLINES Maison Maurice £18.49 PER BOTTLE £19.99 PER BOTTLE £12.49 PER BOTTLE £15.99 PER BOTTLE

BUY ANY SIX CHASE OR SIX TANQUERAY AND SAVE ANOTHER £2.50 PER CASE

HEADLINES · jul-aug 2023 Maison Maurice

BUY ANY SIX AND SAVE ANOTHER £2.50 PER CASE

jul-aug 2023 · HEADLINES Maison Maurice
HEADLINES · jul-aug 2023 Maison Maurice

BUY ANY SIX CÎROC FROM THE RANGE AND SAVE £2.50 PER CASE

HEADLINES · jul-aug 2023 Maison Maurice
jul-aug 2023 · HEADLINES Maison Maurice ENJOY BACARDÍ RUM RESPONSIBLY. © 2023. BACARDÍ AND THE BAT DEVICE ARE TRADEMARKS OF BACARDÍ & COMPANY LIMITED. *MAX 2 DEALS PER CUSTOMER. RUM RANGE OFFER INCLUDES: BACARDÍ SPICED 70CL, BACARDÍ CARTA ORO 70CL, BACARDÍ RASPBERRY 70CL, BACARDÍ OCHO 70CL, BACARDÍ AÑEJO CUATRO 70CL, BACARDÍ CARIBBEAN SPICED 70CL & BACARDÍ COCONUT 70CL. THE BACARDÍ RANGE TO RECEIVE FROM 1 x FREE BACARDÍ COCONUT BUY 5 A TASTE OF THE CARIBBEAN BACARDÍ CARTA BLANCA IS THE WORLD’S MOST AWARDED SPIRIT 4 OUT OF THE TOP 10 CLASSIC COCKTAILS CONTAIN RUM 33% OF ON TRADE CONSUMERS SAY HIGH QUALITY DRINKS ARE MORE IMPORTANT AND THEY ARE WILLING TO PAY MORE UKBAC126_AV17_Range_Buy_5_get_1_Free_Coconut_HP_185x130mm_AD_AW_v2.indd 2 11/05/2023 15:13

ADD A SPLASH OF SUMMER SPIRIT TO YOUR COCKTAIL MENU!

SUMMER BY

BERRY LEMONADE

50 ₘ L TITO’S HANDMADE VODKA 125 ₘ L FRESH LEMONADE 5 STRAWBERRIES

Slice strawberries and lightly muddle into a glass. Add Tito’s Handmade Vodka, lemonade, and ice. Stir and garnish with a strawberry or lemon slice.

BUY 2 70 c L BOTTLES OF TITO’S HANDMADE VODKA, GET 6 TITO’S COPPER MUGS FOR FREE!

50 ₘ L TITO’S HANDMADE VODKA 100 ₘ L GINGER BEER 12 ₘ L FRESH LIME JUICE LIME SLICE, GARNISH

Add all ingredients to a Tito’s Copper Mug with ice. Stir and garnish with a lime slice or your favourite summer fruits.

MULE

PLEASE USE CAUTION WHEN DRINKING ALCOHOL AROUND OPEN FLAMES AND POOLS.

HEADLINES · jul-aug 2023 Maison Maurice
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HEADLINES · jul-aug 2023 Maison Maurice

TOFFEE FUDGE, MANGO CRUSH, CUCUMBER, COFFEE, COCONUT AND VERY BERRY

VOTED BEST NON - ALCOHOLIC WINE!

£4.99

per bottle 25p from every sale goes to the NHS

jul-aug 2023 · HEADLINES Maison Maurice A V A IL A BL E I N 6 FL A V OUR S BUY 1 OF EACH FLAVOUR AND GET £1.50 OFF PER BOTTLE
HEADLINES · jul-aug 2023 Maison Maurice JACQUES BARDELOT £14.99 per bottle Champagne £7.49 per bottle MONTAND ICE £5.79 per bottle KRAEMER BRUT Castell Llord Cava Brut buy 11 get 1 free
jul-aug 2023 · HEADLINES Maison Maurice per bottle £9.99 Reanne Valley BUY 11 GET 1 FREE Zinfandel Rosé PASOS CAPULA DE LA BUY 11 GET 1 FREE TEMPRANILLO ROSÉ LE CONTESSE PROSECCO & ROSÉ - 75clBUY ANY 11 GET 1 FREE Blanquette De Limoux

WHILST STOCKS LAST

HEADLINES · jul-aug 2023 Maison Maurice
11 GET
CAMARCAS
11 GET
BUY
1 FREE LAS
BUY
1 FREE
jul-aug 2023 · HEADLINES Maison Maurice Bocelli BUY ANY 11 x 75cl BOTTLES GET 1 x 75cl BOTTLE FREE PINOT GRIGIO WHITE & ROS É Bocelli Buy 11 Get 1 FREE Altitudes CarmenÈre
HEADLINES · jul-aug 2023 Maison Maurice

ROAR THE LIONESSES ON THIS SUMMER!

20TH JULY - 20TH AUGUST

After the massive success of the lionesses in Euro 2022, the excitement and anticipation for the World Cup is building with much hope that the lionesses will take home the silverware again!

ROUND OF 16

GROUP MATCHES

20TH JULY – 3RD AUGUST

22ND JULY – 10:30AM

ENGLAND vs HAITI

28TH JULY – 09:30AM

ENGLAND vs DENMARK

1ST AUGUST – 12:00PM

CHINA PR vs ENGLAND

5TH AUGUST - 8TH AUGUST

QUARTER-FINALS

11TH & 12TH AUGUST

SEMI-FINALS

15TH & 16TH AUGUST

3RD PLACE PLAY-OFF

RESEARCH BY GREENE KING SHOWED THAT MORE BRITS THAN EVER NOW SUPPORT FEMALE SPORTS*

FINAL 20TH AUGUST

19TH AUGUST

ESTIMATED SPEND IN HOSPITALITY VENUES DURING WOMEN'S EUROS 2022**

£124 MILLION

8.8 MILLION WATCHED THE WOMEN’S EUROS IN A PUB OR BAR***

With the tournament being hosted in Australia and New Zealand this year, matches will be in the morning UK time. Think about ways to make the most of earlier games!

Early games are a winner for a special breakfast promotion to entice customers to your venue. You can even think about adding themed international options, such as:

Pancakes with maple syrup

Smoked salmon & scrambled eggs

Potato pancakes

Danish pastries

Stock up on soft drinks as well as alcohol free beers, ciders & spirits to offer customers a good selection of non-alcoholic options for the earlier games.

Create a special Women's World Cup cocktail. Don't forget a mocktail option!

Make sure you have a good snack offering. Include healthier items such as popcorn or homemade tortilla chips!

Advertise that you are showing the matches outside of your venue to attract passing trade and potential new customers!

jul-aug 2023 · HEADLINES Maison Maurice
FIXTURES
* https://metro.co.uk/2023/03/11/englands-alex-greenwood-calls-for-more-pubs-to-show-womens-football-18410829/ ** https://cebr.com/reports/womens-euro-2022-tournament-has-directly-supported-152-million-of-expenditure-fuelled-by-englands-success/ ***https://kam-media.co.uk/power-of-sport-whitepaper/ (Fixtures list correct at time of printing)
TOP 10 CASK ALES* 1 GREAT BRITISH BEER FESTIVAL 1ST - 5TH AUGUST OLYMPIA, LONDON
ALL THINGS BEER THIS SUMMER THE ‘BIGGEST PUB IN THE WORLD’ IS SET TO ATTRACT RECORD CROWDS TO OLYMPIA. WHY NOT RUN YOUR OWN BRITISH BEER FESTIVAL THIS SUMMER? BY PROMOTING CASK BEER, IT WILL HELP TO BOOST SALES IN YOUR VENUES AND HELP SMALL INDEPENDENT BREWERIES TOO. #SUPPORTYOURLOCAL HERE ARE SOME OF OUR FAVOURITE BRITISH BEERS! CONTINUES TO INCREASE IN POPULARITY YEAR ON YEAR SHOWS THE MOST IMPRESSIVE PERCENTAGE BOOST ONCE AGAIN DOOM BAR HAS RETAINED THE TOP SPOT COMINGSOON! oct 2 national curry week* oct 31 halloween sep oct 1 Cask ale week 21A GREAT BRITISH FAVOURITE 2 3 4 5 6 7 8 9 10 Estimated date *The Drinks List 2022 Top Brands to Stock, Morning Advertiser FOR MORE INFORMATION VISIT: GBBF.ORG.UK Maison Maurice Ltd. K1-K5 North Fleet Ind. Estate, Lower Road, North Fleet, Kent, DA11 9BL Tel: 01474 361 200 Email: sales@maisonmaurice.co.uk Web: www.maisonmaurice.co.uk AWRS URN: XFA W000 0010 0638 Terms and Conditions 1. All offers are available from 1st July to 31st August 2023 unless otherwise stated. 2. All offers are subject to regional availability and prices are exclusive of VAT. 3. We will not accept orders where they would breach a beer tie or other contracts that the buyer holds with a third party. 4. E.&.O.E. 5. This brochure is not intended as an inducement to breach any contract, which may exist between a tenant & their landlord to purchase beers or any other products. In such cases only those products, which are excluded from such agreements, should be considered. 6. We treat the buyer placing an order with us as the buyer’s confirmation that there is no such tie. 7. All prices featured may be subject to a duty increase.
BEER
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