STYLE/BEAUTY
BELOFORTE makes athletic wear that functions just as well as it photographs. The Athleisure brand focuses on creating clothes that not only work well in the gym, but make you feel beautiful and sexy while you do it, even if you’re covered in sweat. Whitney Quaresma and Kevin Dorey founded the brand together when they realized the market needed something more.
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That’s a Stretch Break a Sweat in Style With BELOFORTE Leggings WRITTEN BY: ASHLEE POLAREK PHOTOGRAPHED BY: MAXX BUCHANAN MODEL: ERIN PRICE
Quaresma is no stranger to how athletic wear should fit and feel while working hard, but she wanted something more than basic running shorts and tanks tops. Pulling inspiration from high fashion, she teamed up with businessman Dorey to create the BELOFORTE brand so many have come to love. The duo designs the clothes together striving to source materials that are sustainable and easy on the environment, all while staying in tune and ahead of trends. Some of their designs include the Penelope Lace-up Legging, a nylon and spandex blend that features a mesh peekaboo on the thighs, which circles around to reveal lacedup mesh that elongates the legs—it’s something that looks good on the gym and the dance floor.
Patterns and cuts are designed specifically to help make wearers look and feel their best because not everyone is trying to set personal records in 100-meter races, and some people just want to look cute as they hit the stationary bike. The fabric selected usually has a pattern or texture, setting it apart from the smooth, form-fitted fabric people are used to. Many of the garments are designed to shape the body or create the illusion of shape, like giving a lift in the booty or a fuller bust. BELOFORTE has a sexy approach to Athleisure, and Dorey says, “We love a confident woman that isn’t afraid to wear things the way that she wants to wear them or how she wants to wear them.” Although the brand strives to put out garments that are sexy, fashionable and beautiful, they understand that the items need to hold up in workouts. The 2017 fall line introduces a new fabric that is completely opaque but doesn't wear hot, and doesn’t impede movement all while giving support. The brand makes it easy to wear gorgeous pieces that can easily translate to a post workout dinner with friends where you still look stylish.
Not everyone is trying to set personal records in 100-meter races, and some people just want to look cute as they hit the stationary bike.
CHABLIS LEGGING $150
JURA LEGGING $98
PENELOPE LACE-UP LEGGING $143
BELOFORTE 1519 6th St, Ste 508 Santa Monica, CA 90401 310.904.6161 www.belo-forte.com
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