INSIGHTS AND INFORMATION
TOPIC ARE A OUTCOME
Moving as a c hild. I want to alleviate t he emotional s tres s t hat moving creates for a child.
Children ex p er ience high levels of s tres s w hen moving.
STRATEGIES
Help children relieve the emotional stress of making new friends in a new environment.
Children tend to have a s ens e of los s of b elonging and los s of place w hen moving. To lessen the sense of loss for children when moving to a new location.
year s - old to nine year s - old and t heir parent s
O nce c hildren have move d, t hey
t heir new sur roundings.
Help children adjust to their new location.
MATERIALS AND DESCRIPTIONS
DS CHART
Design: (1 pt) Pos ter Ser ies foc using on f r iend s hip and it s imp or t ance for children
Environment Design: (1 pt)
Ins pir ational quotes ab out f r iend -
s hip around t he loc al par k or ot her places t hat c hildren f re quent
Branding: (2 pt s) Book let s er ies of ac tivities t hat c hildren c an do to get to k now eac h ot her
Typography: (1 pt) Book let for -
s elves and s hare wit h new f r iend s
User E xperience: (3 pt s) Design a digit al ap p for p hone/t ablet t hat is for 5 –9 year- old s and is par t of t he ONWARD toolkit.
Packaging: (3 pt s)“Get ting to K now You” Board - game
Edit orial Design: (1 pt) Stor y b ook ab out mak ing new f r iend s Innovat ion: (1 pt) Inter ac tive s creens on how to maint ain new f r iend s hips after moving.
13 pt s t ot al
Design: (1 pt) Pos ter Ser ies on reloc ation to a new place
Environment Design: (1 pt) Pos ter in par k or ot her area c hildren f re quent ex plaining it ’ s okay to feel s ad w hen moving to a new place
Branding: (4 pt s) Ac tivit y b ook wit h multiple s ec tions for 5 –9 year- old s on t hings a c hild c an do to occ upy t heir time w hen t hey move to a new loc ation.
Typography: (2 pt s) Book let for -
in t heir new loc ation
User E xperience: (1 pt) A p p dealing wit h feelings of los s f rom moving to a new place.
Packaging: (1 pt) Game c hildren c an play on t heir ow n t hat gives tips on how to occ upy your time w hile alone
Edit orial Design: (1 pt) Stor y b ook ab out mak ing c hildren unders t and t hat it ’ s okay to feel s ad in a new place after you move
Innovat ion: (2pt s) Inter ac tive s creen on how to deal wit h s ens e of los s w hen moving to a new home T his could b e in t he for m of a game.
13 pt s t ot al
Design: (1 pt) Pos ter Ser ies on how moving is an ad venture.
Environment Design: (1 pt)
Pos ter s in c hild environment t hat is a s tor y line for moving b eing an ad venture
Branding: (1 pt) Ser ies of ac tivities t hat c hildren c an do to b ecome adjus te d to t heir new home environment
Typography: (2 pt s) Book let for
t hems elves t hat als o of fer s tips on how to b ecome f amiliar wit h t hings in an unf amiliar home or new environment.
User E xperience: (2 pt s)
Design an Instagram account that serves as a bridge for the platform and community.
Packaging: (1 pt s)
Box to keep special things that children want to save for when they relocate.
Edit orial Design: (2 pt s)
Pamphlet about moving, but in the form of an emotional story.
Innovat ion: (3 pt s)
Create a s creen where moving is b eing s een as an adventure with new t hings to try.
13 pt s t ot al
MATERIALS MATRIX
TOPIC: ONWARD
HOW MOVING TO A NEW PLACE IMPACTS
CHILDREN LIVING IN AMERICA
AUDIENCE: CHILDREN AGES 5–9 AND THEIR PARENTS
BOOK WITH FIVE SECTIONS FOR AGES 5–9
(46 PAGES)
BRANDING: (3PTS)
Design a physical hardbound interactive book that will come with a marker set for interaction, and will be divided into the following sections:
MY ADVENTURE STORY
This section will be comprised of a story in the form of an adventure that will be illustrated to showcase the positive things that can manifest when a child moves to a new place. (14 pgs )
MY TOWN
This section will ask questions that will be geared to excite the child and prompt them to seek information about their new location on their own. (6 pgs)
INTERVIEW A FRIEND
This section will be in the form of questions for the child and potential new friend to ask and answer together. (14 pgs)
MY GOALS
This section will provide space for the child to log dreams and achievements. (4 pgs)
PHONE/TABLET APP FOR AGES 5–9 (15–20 SCREENS)
USER EXPERIENCE: (4PTS)
Design screens for a digital app on a phone/tablet platfor m that is part of the ONWARD system. The app will consist of the following screens:
EXPLORE
The child can visit different spots around town while tackling specific tasks in the app. They can upload photos and so much more. (3 scroll screens)
MY ADVENTURE
Fun missions that encourage the child to visit locations just for exploration. (7 scroll screens)
WEBSITE FOR AGES 5–9 (10–20 POSTS)
USER EXPERIENCE: (2 PTS)
Design an account for ONWARD on Instagram that will help drive app downloads and build trust with parents.
QUEST SPOTLIGHTS
Reels and photos that bring app quests to life. (3–4 posts)
APP SPOTLIGHTS
Produce short reels or photos that explain the app’s purpose and how to navigate it. This content should appeal to curious parents and potential new downloads. (3 posts)
MY JOURNAL
Safe space for the child to express emotions with mood tracking. (4–5 scroll screens)
MY ACHIEVEMENTS
Here, the child can earn badges for completing adventures. (1 scroll screen)
PARENTS PRO TIPS
Share practical advice through engaging formats like “Myth or Fact” reels and photos. This series aims to offer valuable insights, helping parents get the most out of the app. (3–4 posts)
