Newbie guide to employer medical coverage

The Newbie Guide to Employer Medical Coverage was my largest project during my time as the graphic design intern at Alliant Employee Benefits over the summer of 2021.

The challenge was to explain the complexities of the American healthcare system and the concept of employer medical coverage to newcomers to the workforce. The main target audience was therefore mainly younger people.

Healthcare in the US is inherently complex, so it was a unique challenge to not only keep the slides as concise and clear as possible, but also to make it visually appealing for a younger audience. I combined dynamic shapes, imagery, and layouts to successfully communicate the crucial points to the target.