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B R A N D I N G

G U I D E


A B O U T

U S

W

e’re more than a publishing house and

poetry press. We’re local and loyal, we’re friendly, we love building relationships and looking after our clients, and we’re absolutely passionate about what we do. We care about your business like it’s our own because to us, your success is our success. We understand that you may have an impossible turnaround, are budget conscious, and are looking for quality without compromise every time. We bring together extensive experience, creativity, artisan services, and technical know-how. We can design, edit, print, and offer digital and communication services and writing advice. We’ll listen, create, and deliver print and custom products you will be proud of. We are your helping hand. We’re here to take the time to understand your writing style and deliver quality and affordable solutions. Let’s tell your story.

Selma Salome OWNER // FOUNDER

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L O G O S

P R I M A R Y

L O G O

Crescent Moon

S

Typographic

E

C

O

N

D

A

R

Y

Writer’s Hand

L

O

G

O

S

Crystal Ball


Writer’s Hand

Crystal Ball Crescent Moon

S Y M B O L S

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C O L O R S

Down to Earth

Ivory

Gold Rush

RGB (140, 135, 122) CMYK (46, 40, 50, 7) #8c877a

RGB (227, 218, 182) CMYK (11, 10, 31, 0) #e2d9b6

RGB (188, 160, 84) CMYK (27, 33, 79, 2) #bc9f54

Midnight

Witch’s Brew

RGB (40, 60, 73) CMYK (85, 67, 51, 43) #263a48

RGB (94, 105, 119) CMYK (67, 53, 41, 14) #5d6876


T Y P O G R A P H Y

Logo Fonts custom hand-lettering

s w i stb l n k m o nth o e r s

Secondary & Body Copy BODONI 72 OLD STYLE (BOOK)

BODONI 72 OLD STYLE (BOOK ITALIC)

ABCDEFGHIJKLMNOPQRSTUVWXYZ

ABCDEFGHIJKLMNOPQRSTUVWXYZ

abcdefghijklmnopqrstuvwxyz

abcdefghijklmnopqrstuvwxyz

0123456789!?#

0123456789!?#

BODONI 72 OLD STYLE (BOLD)

SKIA (REGULAR)

ABCDEFGHIJKLMNOPQRSTUVWXYZ

ABCDEFGHIJKLMNOPQRSTUVWXYZ

abcdefghijklmnopqrstuvwxyz

abcdefghijklmnopqrstuvwxyz

0123456789!?#

0123456789!?#

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S T A T I O N E R Y


L E T T E R H E A D

Width: 2.15 in.

Skia (Regular) + Bodoni 72 Old Style (Book Italic), 8 pt.

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E N V E L O P E

Width: 1.84 in.

Skia (Regular) 8 pt.


B U S I N E S S

C A R D

Width: 1.5 in.

Bodoni 72 Oldstyle (Book) 12 pt Skia (Regular) 9 pt Skia (Regular) 7.5 pt Bodoni 72 Oldstyle (Book Italic) 8 pt

Width: 1.75 in.

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T E X T U R E S

Subtle Skies

White Stardust

Used t o a c h ieve a s u b t l e t ex t u red effect,

Use d as the b ac k d r op f or d ar k c olor e d log o

t ypica ll y a s t h e b a ck g ro u n d o n s t a t io n e r y .

v e r si ons i n our p ac k ag i ng & le tte r he ad s e ts .


Midnight Fog

Aurora Borealis

Used a s th e b a ck d ro p i n va rio u s

T hi s te xtur e p ulls e v e r y thi ng tog e the r b y

a pplica tio n s wit h l i g h t co l o red l o g o s .

e nc om p ass i ng our e nti r e c olor p ale tte .

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P A T T E R N S

Writer’s Hand / Witch’s Brew & Gold

Writer’s Hand / Ivory & Gold

Ma de using t h e mid n ig h t wri t er’s h a n d

Mad e usi ng the w r i te r ’ s hand sy m b ol on top

symbol on t o p o f a g o l d fo i l b a ck d ro p .

of a si m p le , i v or y b ac k d r op .


Starburst / Witch’s Brew & Gold

Starburst / Midnight & Ivory

Ma de with t h e s t a r i co n fro m t h e

Mad e w i th the s tar i c on f r om the

typogra p h ic l o g o , s u b t l e t ex t u re a p p l ie d .

ty p og r ap hi c log o, r e v e r se d out to w hi te .

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S I G N A G E

Width: 18 in.

Exterior Sign


Interior Image

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P A C K A G I N G

We are passionate about what

Wax Seal

we do and proud of what we make, which is why maintaining consistent branding is essential to us. If a product is leaving our shop, we want it to be recognizable to our community of customers. We also want to send it out in style. Here at Celestial Press we believe in the importance of good packaging. We use all three logo variations interchangeably,

Width: 1.5 in.

sometimes using solely the symbols. Sticking to our brand color palette, we use a gorgeous array of golds, neutral tones, and

Hangtag with Icons

night-sky blues. A lot of the art creation for our packaging materials is done by hand. Of course, we love incorporating our hand-done expertise into our packaging. For example, lots of gold foil accents and embossed mark making is used. We love screen printing, block printing, and the letterpress when it comes to package design.

Width: 1.5 in.


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Paper Shopping Bag

Textured Gift Box

Width: 5 in.

Mailing Tub & Gold Foil Tissue Paper

Width: 7 in.

Width: 3 in.


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M E R C H A N D I S E

Tank with Crescent Moon Icon Sticky Note Tablet with Crescent Moon Logo

Width: 3.5 in.

Hoodie with Typographic Logo

Width: 8 in.

Width: 8 in.

Wall Art with Crystal Ball Logo

Width: 9 in.


21 Coasters with Crystal Ball Logo

Width: 3.5 in.

Mug with Writer’s Hand Logo

T-Shirt with Writer’s Hand

Width: 11 in.

Canvas Bag with Crescent Moon Logo

Width: 2.5 in. Width: 8 in.


Profile for kasecircart

Celestial Press & Publishing House Brand Guide  

Celestial Press is more than a publishing house and poetry press, it’s a place of creativity, spirituality, and growth. Their branding refl...

Celestial Press & Publishing House Brand Guide  

Celestial Press is more than a publishing house and poetry press, it’s a place of creativity, spirituality, and growth. Their branding refl...

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