AUGUST 2025

FASHION EFFORTLESS LUXURY MEETS
NATURE'S CHARM
TRAVEL
DESTINATION
COMPORTA, PORTUGAL
AUGUST 2025
FASHION EFFORTLESS LUXURY MEETS
NATURE'S CHARM
TRAVEL
DESTINATION
COMPORTA, PORTUGAL
BY BETH STUDENBERG
EDITOR-IN-CHIEF
EDITORIAL PRODUCERs
JOSE-MARIA JIMENEZ
YASMINE KATEB
KRYSTLE LINA
AREZOO JALALI
DARIA VALIGURAS
YVES BRIGHT
MATTHEW SEIFNIA
Dear Readers,
FASHION EDITOR
CONTENT CREATORS retouchers
CLAUDIA LOMBARDO SHARON JANE
KUCHMA OKSANA
BLUEMODE CREATIVE STUDIO
As the summer days linger and the allure of new experiences beckons, we are thrilled to present an issue that celebrates both the timeless elegance of fashion and the art of storytelling through style. This month, QP FASHION MAGAZINE is graced with the stunning Krystal Xamairy on our cover, captured by the brilliant Miami-based photographer Beth Studenberg. Krystal embodies the spirit of modern sophistication, effortlessly blending bold statements with subtle grace—an energy that resonates throughout the entire issue.
Inside, we have curated an extraordinary collection of interviews that offer a deep dive into the minds of those shaping the fashion landscape. We sit down with Margarita Nazarenko, known as The Magnetic Feminine Strategist. Margarita has become a powerful voice for grounded femininity, blending aesthetic intelligence with nervous system mastery.
Beth Studenberg, the visionary behind our cover, shares her insights on the intersection of photography and fashion, while Vittorio Cordella, the founder and creative director of Joshua Sanders, reveals the secrets behind his fashion empire. Briana Lee, the passionate founder of LoveCashionista, talks about her journey in shaping a community of fashion-forward individuals, and the ever-inspiring Jill Martin, who continues to redefine the art of style and television, shares her perspective on empowering women.
In this issue, we also take you on a journey to Comporta, Portugal—one of the world's most enchanting hidden gems. This coastal town is a paradise where effortless luxury meets nature's untouched beauty. Complementing this journey is our shopping guide, “Comporta Lookbook: Effortless Luxury Meets Nature's Charm,” where we explore how the laid-back yet refined spirit of Comporta can inspire your wardrobe, with pieces that marry timeless style and nature’s elegance.
As always, we hope this issue sparks inspiration, ignites your curiosity, and, above all, celebrates the beauty of fashion in all its forms.
Warmly,
JOSE-MARIA JIMENEZ Editor-in-Chief // QPmag
8-23| 24-51| 52-59| 60-73| 74-83| 84-93| 94-103| 104-113| 114-123| 124-127| 128-133| 134-135| 136-141| 142-155|
EDITORIAL: HOLLYWOOD GLAM
EDITORIAL: DOLCE VITA
INTERVIEW: MARGARITA NAZARENKO
COVER: KRYSTAL XAMAIRY
INTERVIEW: BETH STUDENBERG
EDITORIAL: FIELDS OF GOLD
INTERVIEW: JOSHUA SANDERS
EDITORIAL: URBAN MUSE
INTERVIEW: BRIANA LEE
TRAVEL: COMPORTA, PORTUGAL
EDITORIAL: ETERNAL ELEGANCE
SHOPPING GUIDE: EFFORTLESS LUXURY
INTERVIEW: JILL MARTIN
EDITORIAL: SUNKISSED CHIC
Champagne feather and fur coat MARCIANO
Earrings GUESS
feather and fur coat MARCIANO
Earrings GUESS
PHOTOGRAPHER: YASMINE KATEB @yasminekateb
MODEL: GLYNNIS LYONS @glynnis_lyons
WARDROBE STYLIST: LISA HARLOCK @lisaharlockstylist HAIR AND MAKEUP ARTIST: YARA CADENA @nixeyartistry
PHOTOGRAPHER: JULIO CARLOS @juliocarlosphoto
MODELS: ASHLEY FLOYD @ashxfloyd & FLAVIO PAGNI @flaviopagni
AGENCY: WILHELMINA MODEL AGENCY MIAMI @wilhelmina.miami
CREATIVE DIRECTOR: ELIE ROSSETTI @elie_wardrobe_stylist
FASHION STYLISTS: ESTER GATTUSO @ester_gattuso & FEDERICO ZACCONE @fedezac88
HAIR & Makeup Artist: SAGE @sagemakeup
PHOTOGRAPHER´S ASSISTANT: JACK RIVAS
AGENCY: MICHELLE LEO AGENCY @michelleleoagency
LOCATIONS: HOUSE OF COCO, MIAMI & MERCATO MIAMI
Swimsuit NORDSTROM
Scarf CHANEL
Straw Hat PHYSICIAN ENDORSED
Bracelet GUCCI
Swimsuit NORDSTROM
Scarf CHANEL
Straw Hat PHYSICIAN ENDORSED
Bracelet GUCCI
Blazer SARTORI AMICI, CORAL GABLES - MIAMI Glasses EMPORIO ARMANI
Pants INTIMISSIMI
Bathrobe GARNIER-THIEBAUT
Scarf HERMES
Sheets FRETTE
Pants INTIMISSIMI
Bathrobe GARNIER-THIEBAUT
Scarf HERMES
Glasses EMPORIO ARMANI
Sheets FRETTE
Interview by JOSE-MARIA JIMENEZ
In a digital age where the loudest voices often drown out the most authentic ones, Margarita Nazarenko has emerged as a global force of grounded femininity — a woman who embodies power without posturing. Known as The Magnetic Feminine Strategist , her work blends aesthetic intelligence with nervous system mastery, giving modern women tools to stop chasing validation and start living from deep self-worth. Her message is not about scripts or surface glow-ups, but about becoming a presence that naturally draws others in — the kind of presence that speaks volumes before you ever open your mouth.
Through her best-selling content, top-charting Being Her podcast, and upcoming book, Margarita challenges the performance-based version of femininity that dominates the mainstream. Instead, she invites women into identity reinvention — a reclamation of self that is unapologetically intentional, emotionally rich, and strategically magnetic. From emotional minimalism to detachment without shutdown, from curating a sensual environment to rewriting attraction patterns, her philosophy is part empowerment, part artistry, and all about designing a life where your energy is your most valuable currency. In this conversation, she pulls back the curtain on what it truly means to be “Her” in today’s world.
TALENT: MARGARITA NAZARENKO @margarita.nazarenko
PHOTOGRAPHER: JESSICA ABRAHAM @jessicaabrahamphotography
You’ve become known as “The Magnetic Feminine Strategist.” In your own words, what does it mean to be truly magnetic as a modern woman today?
Being magnetic isn’t about playing games or rehearsing a million “feminine” scripts. It’s about energy. True magnetism is when your presence alone does the talking — you’re so anchored in your self-worth that people can’t help but lean in. You’re not out here chasing or over-explaining; you’re just existing in a way that feels juicy and grounded. In a world obsessed with constant proof and validation, a woman who doesn’t need to beg for it is unforgettable.
You speak often about “The Dream Girl Shift.” What is it — and how is it different from a surface-level glow-up?
A glow-up is cute — it’s the new hair, new outfits, the classic external upgrades. But "The Dream Girl Shift" is an identity rebirth. It’s about stepping out of the placeholder role and becoming the muse of your own life. You stop shape-shifting to be more likable and start becoming more of yourself — deeply, unapologetically. You reframe your story, reclaim your desires, and move with intention. That’s the kind of glow-up no mirror can fully capture. How do you define grounded confidence? And how can women begin to cultivate it without bypassing their emotions or pretending to “have it all together”?
Your work blends aesthetic intelligence with nervous system awareness. How can style and environment actually support emotional regulation and feminine embodiment?
Your space and style aren’t just about "looking cute" — they’re extensions of your nervous system. When your environment feels beautiful and considered, it signals safety and pleasure to your body. Dressing in a way that feels sensual and authentic isn’t vanity; it’s self-anchoring. Your outer world should reflect and support your inner state. When they’re in harmony, that’s when your magnetism skyrockets.
You often say we need to reinvent our identity — not just heal it. What does that process look like in practice?
“True magnetism is when your presence alone does the talking.”
Healing is foundational, but reinvention is the true power move. You’re not just endlessly processing the past; you’re deciding who you want to become and embodying her now. It’s a daily practice of rewriting your narrative, shifting your selfimage, and taking action from your future self’s energy — before the external evidence shows up. You don’t just manage old wounds; you actively design a new energetic blueprint.
Your concept of “Detachment Without Shutdown” has resonated with so many. Can you walk us through what this looks like in dating or even in friendships?
Grounded confidence is self-trust in motion. You don’t get there by faking “good vibes only” or by pretending you’re unbothered. You get there by actually feeling your emotions and still choosing your response intentionally. It’s built through micro-promises to yourself, consistent boundaries, and self-respect. You don’t need to have it all together — you just need to know that you’ll hold yourself no matter what.
True detachment is about staying open and receptive without gripping. You’re present, you care, but you don’t collapse your identity into someone else’s behavior. In dating, this means not spiraling when someone pulls back — you stay rooted, let them come to you, and keep living your life. In friendships, it’s loving people without micromanaging the connection or making their choices about your worth. You’re available, but your peace isn’t on the negotiation table. And for those wanting to master this more deeply, I have a new masterclass on detachment launching soon on www.margaritanazarenko.com — keep an eye out for August or September.
What are the most common nervous system patterns you see in high-achieving women when it comes to love — and how can they shift out of “over-functioning” and into “receivership”?
High-achieving women are used to controlling everything — it’s their safety net. In love, this turns into over-functioning: chasing, fixing, proving. The shift is learning to tolerate the discomfort of being chosen, of receiving support without guilt, of being pursued instead of always pursuing. It’s nervous system work — you build capacity to sit with rest, softness, and vulnerability. You stop treating love like another KPI to manage.
You say emotional minimalism is essential in today’s overstimulated world. How can women begin to practice this while still being emotionally rich and expressive?
Emotional minimalism isn’t about becoming emotionally numb. It’s about cleaning up your emotional output so you’re not constantly leaking energy or reacting from old wounds. You can still feel deeply and be wildly expressive — but it’s intentional. You respond rather than perform. You share from wholeness, not from chaos. It’s like editing a novel — you keep the most powerful parts and remove the noise.
How do modern masculine/feminine dynamics differ from past generations — and what do secure, evolved partnerships look like now?
It’s no longer about deficits or what we “can’t” do because we’re women. It’s about celebrating womanhood as power. Modern dynamics are more fluid — we get to be both strong and soft, independent and deeply connected. Secure partnerships today aren’t about rigid roles; they’re about co-creation and polarity. Both partners are whole on their own and choose to intertwine from desire, not from lack..
What role does nervous system healing play in how we experience attraction, chemistry, and desire?
If your nervous system is addicted to chaos, you’ll
call anxiety "chemistry" and mistake intensity for intimacy. When you heal, you start craving stable, deep connection instead of toxic roller coasters. You no longer need adrenaline to feel alive — you find aliveness in genuine safety and depth. Your attraction patterns mature to match your new level of self-worth.
You often challenge extremes in the “feminine energy” space. What’s missing from the mainstream conversation — and what do you want women to understand differently?
Most of the mainstream talk is either hyperperformative or purely aesthetic — wear a dress, speak softly, let him lead. It misses the actual depth of feminine energy: emotional mastery, discernment, and strategic receptivity. Feminine energy isn’t a costume or a trap to catch a man. It’s an inner ecosystem that makes your entire life richer. You embody it for yourself first.
There’s a growing conversation around ambition, softness, and motherhood. What’s your take on how cultural narratives around womanhood are evolving — or need to evolve?
We’re finally moving past rebellion for rebellion’s sake and into celebration. It’s not about proving what we can’t or won’t do anymore. It’s about embracing all our dimensions — the ambitious woman, the nurturing mother, the sensual being. We’re in an era of "both/and" instead of "either/or." True power is choosing your own narrative unapologetically.
How do you define feminine strategy — and how is it different from manipulation or performative femininity?
Feminine strategy is about intentional energy, not games. It’s knowing when to lean back, when to invite, when to set a boundary — all from a place of grounded self-respect. It’s not about tricking or acting clueless to get attention. It’s about creating real polarity and connection without losing your center. Strategy is artful self-awareness; manipulation is insecurity in disguise.
“Dressing in a way that feels sensual and authentic isn’t vanity; it’s self-anchoring.”
Your work resonates globally — across cultures and age groups. Why do you think your message is so universally impactful right now?
Because women everywhere are tired of living on autopilot, tired of constantly proving. They crave permission to just be — deeply, fully, imperfectly. My message gives them that permission slip to return to themselves and build from wholeness instead of wounds. That longing is universal.
How do you personally curate your lifestyle and aesthetic to support your emotional clarity and feminine alignment?
I treat my environment like an energetic mirror, but I’m also forgiving. I have young children — perfection isn’t the goal. I allow space for mess, for presence, for self-compassion. I love creating beauty, but I’m not obsessed with rigid minimalism. It’s about feeling good in my space, not performing a perfect aesthetic for the internet. I stay empathic to myself and honor the season I’m in.
Your podcast Being Her has become a topcharting source of deep, emotionally resonant content. What inspired it — and what makes an episode feel successful to you?
I started Being Her because I wanted raw, real, unfiltered conversations — the kind I didn’t see enough of. Success isn’t about charts or vanity metrics to me. It’s when a woman messages me saying, "I finally feel seen" or "I finally have words for this part of myself." That’s when I know it landed.
You’ve built a digital empire with YouTube, TikTok, and now a book. How do you balance visibility with intentionality and nervous system regulation?
I live by energetic hygiene. I don’t overshare for
the sake of going viral, especially on TikTok . I create from overflow, not from depletion. I also give myself permission to step back, reset, and not always be "on." My nervous system is my greatest asset — I treat it accordingly.
What does your creative process look like — especially when translating complex emotional frameworks into digestible, viral content?
Honestly? I read what women say, I feel what I feel, and I just speak. I don’t over-edit or redo a million times. I share in the moment from the truest place. It’s raw, real, and that’s why it resonates.
Your community is highly engaged — and deeply transformed by your teachings. What are some of the most powerful shifts you’ve witnessed in the women you work with?
I’ve seen women go from anxious placeholders to confident muses. They leave relationships that drain them, start businesses they love, become magnetic without even trying. The biggest shift is when they realize they don’t have to beg for love or opportunity — they simply embody it.
Your book explores identity, emotional mastery, and feminine strategy. What can readers expect — and what do you hope it awakens in them?
Expect a big exhale and a cosmic permission slip. It’s a love letter to the parts of you that have been waiting to come alive. You’ll walk away with new frameworks, new self-respect, and a fresh relationship with your feminine power. My hope? That you finally realize you were never meant to just survive — you were meant to create, to magnetize, and to be "Her" on your own terms.
“I started Being Her because I wanted raw, real, unfiltered conversations —the kind I didn’t see enough of.”
PHOTOGRAPHER: BETH STUDENBERG @bethstudenberg
MODEL: KRYSTAL XAMAIRY @krystalxamairy
AGENCY: WILHELMINA MIAMI @wilhelmina.miami
FASHION STYLIST: JESS MALDONADO @thepinkvixxen
HAIR & makeup artist: SAGE @sagemakeup
Dress ZARA
Gold chain necklace ZARA
Chunky gold bar choker ZARA
Earrings ZARA
Bracelets ZARA
Ring ZARA
Matching two piece (vest & bottom) ZARA
Gold chain necklace ZARA
Chunky gold bar choker ZARA
Earrings ZARA
Bracelets ZARA
Ring ZARA
NAKED WARDROBE
ANTHROPOLOGIE & RUOFETTA
Dress NAKED WARDROBE
Floral belt (styled as bracelet)
Bracelets (in order from hand to elbow) H&M, RUOFFETA, ANTHROPOLOGIE & RUOFETTA
Interview by JOSE-MARIA JIMENEZ
Few photographers capture fashion with the kind of raw emotion and ease that Beth Studenberg does. Known for her candid, classic style rooted in realness, Beth 's work channels a radiant mix of sensuality, confidence, and effortless beauty. Whether it's the nostalgic pull of the ‘90s or the sundrenched vibrance of Miami ’s streets, her imagery pulses with mood and movement—images that feel like lived-in moments rather than staged perfection.
In a candid conversation with QP , Beth opens up about her evolution from model to photographer, how Miami 's golden light continues to shape her perspective, and why collaboration and authenticity are the magic behind every shot. With a career built on instinct, emotion, and timeless storytelling, Beth Studenberg is redefining what it means to create fashion photography that truly lasts.
How would you describe your signature style as a fashion photographer?
My style of photography is candid, classic, and timeless—always rooted in emotion. I gravitate toward moments that feel happy, playful, sensual, a little sexy and confident. I like to relay the kind of energy that makes a viewer feel connected to the image. It’s about mood more than perfection—real and effortless.
What inspires your visual aesthetic, and how has it evolved since you started shooting in Miami?
My love for travel, living abroad as a model, and experiencing the ‘90s South Beach era firsthand all play a big part in my aesthetic. I’m inspired by both the past and the present—blending them is key to my style. Miami ’s constantly evolving energy and diverse locations keep things fresh and always offer something new to work with.
Miami is known for its light, color, and energy. How does the city influence your work behind the lens?
Miami has this raw, beachy, tropical energy.
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moments without overthinking or interrupting the flow. Natural light helps keep things fluid and emotional, while strobes can sometimes feel overly technical or staged. I definitely lean more toward the ease and authenticity that natural light brings—it’s where the magic happens for me.
You've worked with a variety of models and creatives—how do you foster collaboration on set?
I believe in respect and good energy—no drama. Clear communication and keeping things fun help everyone feel comfortable and inspired. Professionalism is key because it creates the space where creativity can really flow.
The ’90s era still shape how I see things. I lived it, so it’s in my bones.”
The light is golden and soft yet bold and with crazy contrast, colorful Art Deco architecture, the colorful walls, mixed with street art—make it a place with so much to offer. Miami is no longer a sleepy lil beach town; it’s a vibrant city full of culture, and I’m proud to call it home. I am also drawn to timeless style with an edge, I often like shooting in less obvious locations to keep things interesting. The ’90s era still shape how I see things—I lived it, so it’s in my bones. Do you prefer shooting in natural light or studio setups—and why?
I love shooting with natural light. There’s a spontaneity to it that allows me to capture real
Teamwork truly makes the dream work. It takes a village to create something special, and I’m grateful to collaborate with so many talented people. Every shoot is a group effort, and I adapt to each situation to make the best magic possible with what I’ve got. What has been your proudest moment as a photographer so far?
I’ve been fortunate to experience many proud moments—from shooting major campaigns and working with celebrities to collaborating with brands of all sizes and traveling to breathtaking destinations. But what stands out most are the meaningful connections I’ve made along the way.
I focus on gratitude—for the privilege of doing what I love every day. Building a lifelong career around my photography while raising a family with my husband has been one of my greatest accomplishments. And I’m proud to say—I’m not done yet.
How much of your magic happens in-camera versus in post-production?
The magic has to happen in-camera. Postproduction is just the polish—a refinement of what was already there. For me, the most powerful moments can’t be recreated or
manufactured. They happen in the instant—, you can feel it and see it, the light, the expression, the feeling—and BAM, that’s where the real magic lives.
In your opinion, what makes a fashion photo timeless versus trendy?
A timeless fashion photo goes beyond trends—it captures a feeling that lasts. It’s about the light, mood, and styling all working in harmony. I love when images feel effortless yet intentional, with a personal twist that makes them memorable. Black and white photography holds a special place for me because it strips away distractions and reveals raw, lasting beauty. Those are the images that never go out of style.
What initially drew you to photography, and how did you make the leap into fashion specifically?
I started out as a model, which naturally led me to the other side of the camera. While living in Paris and working in Germany , I bought my first camera and just started shooting. I was lucky to begin working with major brands early on, approaching it with a carefree spirit— trusting my instincts, following the light, and going with my gut.
Chasing beautiful light has always been my passion, and it still guides me today.
Was there a defining moment or shoot when you realized this would be your lifelong career?
Fortunately, the feedback was positive from the beginning. I just thought, well, this is what I’m doing now—and I’ve never looked back. I truly fell in love with photography early on, and that passion has never left me. My love for the craft remains just as strong today as it was when I first picked up a camera.
Who were some of your early mentors or
artistic influences?
I’ve been influenced by many iconic photographers—Bruce Weber, Albert Watson, Peter Lindbergh, Annie Leibovitz, Ellen von Unwerth, Herb Ritts, Richard Avedon... the list goes on. Their work helped shape the way I see and feel photography. The '90s fashion era, still inspires me today in how I approach light, styling, and storytelling.
What advice would you give to young photographers trying to break into fashion editorial work?
Keep going. That’s the most important advice I can give. Do something every single day that moves you toward your goals—whether it's planning a shoot, researching, or drawing inspiration from photographers you admire. Study and then reinterpret it through your own lens. Add your twist. Stay curious, stay hungry, and never stop creating, never let them tell you can’t, because you can.
If you could shoot any model, designer, or brand in the world—who would it be and why?
This is a hard one—there are so many designers I admire—but if I could shoot for any brand and with any model, it would be Ralph Lauren with Christy Turlington. That would be a dream. His work is so timeless, and in my opinion she is the definition of elegance and beauty. The combination of heritage, beauty, and fashion nostalgia would be absolutely iconic.
What’s next for you creatively—any dream projects or upcoming collaborations you can share?
Well, I do have some travel jobs coming up BUT I am SUPER excited about a certain cover and feature coming out—wink wink…..
SO thank you so much QP for this interview and for this opportunity!
“A timeless fashion photo goes beyond trends— it captures a feeling that lasts.”
PHOTOGRAPHER: MISHAN WARNAKULASURIYA @mishanw
MODEL: GIOVANNA GONZATTO ZIMMERMANN @giovannagonzatto
AGENCY: SUPER AGENCY @supergagency
Makeup Artist: JUAN PABLO TORRES @makeupbyjpablo
Interview by JOSE-MARIA JIMENEZ
For Vittorio Cordella , founder and creative director of JOSHUA SANDERS , fashion has never been confined to the runway—it’s a living, breathing conversation between cultures, craftsmanship, and curiosity. What began as a 23-year-old’s leap into retail ownership evolved into a career-defining exploration of style, culminating in the birth of JOSHUA SANDERS in 2012. From the outset, Vittorio envisioned a cosmopolitan brand—one that could speak fluently to New York ’s kinetic energy, Italy ’s artisanal heritage, and the creative pulse of cities across the globe. His journey has been marked by instinctive design choices, fearless experimentation, and a refusal to chase fleeting trends, favoring instead what he calls “elevated charm.”
Today, JOSHUA SANDERS is celebrated for its seamless fusion of streetwear’s vitality with the precision of Made in Italy —a balance Vittorio achieves through travel-inspired creativity, relentless innovation, and a deep respect for quality. In this exclusive interview, he shares the inspirations, challenges, and philosophies that have shaped the brand, from iconic sneaker silhouettes to interdisciplinary collaborations that push the boundaries of fashion. With his sights set on a future where fashion intersects with food, sports, and lifestyle experiences, Vittorio continues to craft not just collections, but a world for his customers to live
SPECIAL THANKS TO PR SOLO LOS ANGELES @pr_solo
Vittorio, how did your journey into fashion design begin, and what led you to helm Joshua Sanders?
My journey into fashion started with curiosity— and travel. At 23, I opened my first multibrand store, which became my school: I was discovering new designers, learning from customer behavior, and understanding what worked and what didn’t. After launching a couple of brands, in 2012, with the encouragement of my mentor, I spontaneously designed my first shoe collection. That’s when I decided to build JOSHUA SANDERS . I gave it an international name because I always envisioned a cosmopolitan brand—something that could speak to different audiences around the world.
JOSHUA SANDERS is known for blending streetwear with luxury. What does this intersection mean to you personally and creatively?
To me, it’s very instinctive. Streetwear is what I observe walking around the city—how people dress in their everyday lives, the energy, the movement, the comfort. When you blend that spirit with refined fabrics and the precision of Made in Italy, you get what people call “luxury streetwear.” But personally, I don’t love the word luxury—I prefer elevated charm. That’s closer to what I aim to create.
skyscraper in Hong Kong , neon signs in Seoul , a food stall in Bangkok , a night in Mexico City , a beautiful moment in LA —I move to fabric selection. I do this part mostly solo, visiting mills and then working closely with our factories to test and tweak until the prototype feels right. It's a continuous cycle of ideas, failures, excitement, and clarity—until I look at a sample and think: This is something I’d wear. That’s usually the signal it might work.
The brand has strong roots in both New York and Italy. How do these two cultures influence your designs?
I used to visit New York often to see one of my best friends, and I was always inspired by the energy of the streets. Now that I live in LA , I’ve definitely become more of a West Coast guy—sun, freedom, and a certain creative lightness.
“I don’t love the word luxury, I prefer elevated charm.”
Can you walk us through your typical creative process when developing a new collection?
Inspiration hits me while I travel—it’s in the textures, smells, people, energy of each place. But things truly crystallize when I speak with buyers and clients during showroom appointments. Their feedback can be challenging—sometimes it even makes me physically unwell! But it’s an important learning curve, especially since we sell worldwide and each market has its own perspective.
Once I collect all my references—maybe a
From Italy , I take the craftsmanship. We’re lucky to work with incredible artisans. I’m constantly pushing our suppliers to try new techniques, which is why we still produce everything in Italy . The process of learning together and evolving what’s possible is a key part of our DNA.
You often emphasize innovation and craftsmanship. How do you strike a balance between trendforward and timeless?
For me, the biggest mistake is chasing trends. We did that a few times early on with sneakers, and it never paid off. I prefer to trust my vision, even when it’s not immediately understood. The right idea always blooms eventually.
That said, I love timeless pieces—especially in our menswear collections. The challenge is that many buyers want constant newness, so I have to find ways to keep things interesting without discarding what works. I keep an archive of pieces that are truly timeless, and they still feel relevant.
What role does sustainability play in the production and design decisions at JOSHUA SANDERS?
It’s something we’re working hard to deepen.
One core value is: no waste. We only produce what we sell—no pre-production, no leftovers. We work with factories that genuinely understand the importance of sustainability, and sometimes we have to let go of certain ideas if they don’t align with our ethical standards. It's about making the smarter choice, even when it's not the easiest.
Sneakers have always been a core part of the brand. What’s your take on the evolution of sneaker culture in luxury fashion?
We started as a cosmopolitan sneaker brand, and people used to call what we did street couture—because of the materials and attention to detail. Right now, slimmer silhouettes are trending, but I’m actually working on a project to bring back our iconic double sole in a new, slightly vintage way. It will be available only to a select audience—our long-time collectors who still ask for them.
How do you see the JOSHUA SANDERS customer today, and has that vision evolved since the brand’s inception?
Our customer is someone curious, open to new experiences, unafraid to express themselves through what they wear. They want to spark conversations. They travel. They live. They feel. They connect. And they use our pieces as a way to do that.
JOSHUA SANDERS frequently collaborates across art, architecture, and pop culture. What draws you to interdisciplinary collaborations?
I love crossing paths with artists, chefs, musicians, architects—anyone with a unique perspective. If there's creative chemistry, that’s where the magic happens. These collaborations are a way to expand into new worlds and invite others into ours. I live for those exchanges. Creativity is a dialogue.
Are there any specific artists or architects that have particularly inspired your recent collections?
Yes— Marco De Luca , who owns two remarkable
homes in Italy . The way he combines vintage, contemporary, and design classics is pure poetry. I always feel inspired after visiting him. And in LA , I have to mention Holiday House in Palm Springs —my favorite escape. It’s a perfect blend of relaxation and visual beauty.
Lately I’ve also been drawn to photography— Helmut Newton ’s boldness, and David Hockney ’s dreamlike colors. Both make you stop and feel.
Can you share a moment or collection that felt like a breakthrough or turning point for the brand?
There have been several. In 2013, while in Japan , I created the LA/NY slip-on. Then in 2014, I introduced the Bow Bomb —a giant handmade knot on top of a sneaker. A well-known fashion insider told me it would never sell… but it became our best-seller for four years.
Another big moment was the Smiley slipon—ironically, I didn’t know Smiley was trademarked when we launched it! And most recently, I’d say our RTW debut with the oversized Smiley sweater has been a huge statement.
You’re known for playful graphics and bold statements. How do you keep these elements fresh and relevant season after season?
By living. I stay open, curious, and connected to my emotions. I’m naturally a fun, easygoing person, and when I follow my intuition, good things happen. Routine kills me—so the collections evolve with my state of mind, my travels, my conversations. That’s what keeps it all fresh.
In a highly competitive market, what do you believe sets Joshua Sanders apart?
Our products speak for themselves. They’re made in Italy in factories that also produce for top luxury brands, and that quality is visible in every detail. Our challenge is to create collections that are instantly recognizable and
“Our customer is someone curious, open to new experiences, unafraid to express themselves through what they wear.”
emotionally engaging—without relying on big logos. We’re about design, not branding noise. How has your personal style evolved alongside your work at JOSHUA SANDERS ?
My style is always in motion. I’ll find a vintage piece, modify it, wear it—and if I love it, it ends up in the collection. I like the idea of mixing past and present, new and old. Style, for me, is about discovery. It’s how you build confidence and express different sides of yourself.
What are some of the biggest challenges you’ve faced as a creative director, and how have you overcome them?
Being a creative director in a small business means you do everything: logistics, accounting, production, sales—and then, maybe, you get time to be creative. That’s tough. The weight of every problem lands on your shoulders. I’ve overcome it by staying consistent, asking for help, and surrounding myself with people who support the vision. That’s how you stay true to your DNA without burning out.
Do you design with global markets in mind, or do you focus on specific cultural contexts when building a collection?
I have an Asian soul. My taste and creativity are deeply inspired by Asian culture—food, architecture, hospitality, energy. But I think our collections naturally resonate internationally. In a globalized world, people want to feel unique, to connect with something personal. That’s what we try to offer pieces that feel cosmopolitan without trying too hard.
How do digital platforms and social media impact your approach to branding and fashion storytelling?
At the beginning, digital platforms really helped us grow—everything felt more authentic and organic. Now, it’s more algorithm-driven and adheavy, so we’re at a crossroads. I feel like it’s time
to show my face more—to tell the story behind the brand. But to do it right, I need someone by my side to capture those real, spontaneous moments. Today, it’s all about experience. People don’t just want a product—they want to feel part of a lifestyle.
What advice would you give to emerging designers trying to find their voice in the industry today?
Have a vision and protect it. Don’t just be a dreamer—create something that people can relate to, sooner or later. Block out the noise. Stay focused on your idea, even when it’s not immediately understood. That moment when people finally get it—that’s when everything changes.
Are there any upcoming launches, collaborations, or innovations we should be excited about from JOSHUA SANDERS?
Yes! We’re working on collaborations outside of fashion—which is really exciting. I want to connect with interior design brands, food brands… anything outside our comfort zone. That’s where the most interesting things happen—when you merge different worlds. Finally, what’s your personal vision for the future of fashion – and where does Joshua Sanders fit into that future?
My vision is to build something timeless, beyond seasons or trends. I’m currently developing a project in Milan that combines fashion, food, and sports—an experience-based concept store.
For JOSHUA SANDERS , I dream of opening mono-brand stores that also feature emerging designers and “friends of the brand.” I’d love to showcase objects I collect during my travels— little treasures that tell a story. Sharing those moments with our community is the future I see for us.
“People don’t just want a product, they want to feel part of a lifestyle.”
PHOTOGRAPHER: PAULINA WESOLOWSKA @paulinaamsterdam_photo
MODEL: MARIEKE VERMAAT @marieke_vermaat
AGENCY: ANGELS MODELS MANAGEMENT @angelmodels_netherlands
Interview by JOSE-MARIA JIMENEZ
Briana Lee , the visionary founder behind LoveCashionista , has long been captivated by the world of fashion as a form of self-expression. From sketching fashion illustrations in ninth grade to crafting bold, transformative collections that blend tactile craftsmanship with cuttingedge technology, Briana 's journey has been one of creativity, resilience, and growth. Founded in 2015, LoveCashionista began as a visual diary, offering a window into Briana ’s unique world of fashion, art, and design. Today, the brand has blossomed into a multidimensional creative platform, earning international recognition for its fusion of innovative design, sustainability, and personal storytelling.
What started as a hobby—learning to crochet during a temporary job—has since become a catalyst for the brand’s reawakening and rapid growth, with its art and designs now showcased on global runways and magazine covers. From creating accessories that ease healthcare workers’ discomfort during the pandemic to blending traditional and digital fashion experiences, Briana Lee’s work transcends the ordinary, challenging the fashion industry’s expectations at every turn. In this interview, Briana opens up about the pivotal moments that shaped LoveCashionista, her approach to merging art and commerce, and her vision for the future of fashion.
Briana, your creative journey began in ninth grade with fashion illustration. Looking back, what was it about that first sketch that made you realize fashion would be your lifelong language?
Fashion has been a lifelong passion of mine, beginning with my childhood enjoyment of dressing up and watching my mother search for the perfect outfit. I have always viewed fashion as an accessible and enjoyable means of selfexpression, allowing individuals to highlight their unique personal style. My appreciation for fashion and art is what first drew me to fashion illustration. Creating my first sketch deepened my understanding of the creative process, allowing me to value the early stages of a vision. It revealed the possibilities of what I could bring to life and inspired new ideas for future creations.
You studied Fashion Merchandising and Retail Marketing at Johnson & Wales. How did that academic foundation shape the way you approach both the business and artistic sides of LOVECASHIONISTA?
I believe that my education and exposure to various facets of the fashion industry are equally as important as the creative process itself. Developing the ability to analyze the market, promote my work, anticipate emerging trends, understand consumer behavior, and formulate effective strategies enables me to create products that succeed in a competitive landscape. Artistically, I have gained valuable insight through learning visual merchandising and branding, which has allowed me to design pieces that are both aesthetically compelling and commercially viable. This ensures that my designs not only reflect artistic vision but also resonate with customers and achieve success in the marketplace.
Saks Fifth Avenue, Delta Airlines, and Salvatore Ferragamo. Which of those experiences most influenced your creative identity?
I believe that every place I have worked, whether the airport, hospital, retail store, or insurance firm has contributed something valuable to my perspective. Each experience influences my brand, as I am constantly observing the products people use, the styles they gravitate toward, and the trends that inspire them. My time at Saks in the contemporary department taught me that even the items at the lowest price point can generate consistent revenue. At Delta , I learned the power of using color to refresh and reinvent a brand’s image, creating an emotional connection. From Ferragamo , I gained insight into how to modernize traditional styles while preserving the integrity of the original design. These lessons have shaped my creative and strategic approach, allowing me to draw from diverse influences to strengthen my work.
“I have gained valuable insight through learning visual merchandising and branding.”
Many creatives have a “pivotal moment” that changes everything. For you, it was learning to crochet during a temporary job at an insurance firm. What do you remember most about that moment?
Learning to crochet was a turning point in my creative journey, giving me the ability to transform ideas into tangible designs. From the moment I learned, I crocheted during my lunch breaks, after work, and in every spare moment. I explored new techniques, discovered inspiration in the colors and textures of yarn, and found joy in creating pieces that made people look and feel good. While bring laid off during the pandemic, crochet became more than a craft; it provided peace, focus, and healing.
The crochet headbands you created for healthcare workers during the pandemic carried both function and empathy. How did that act of care impact your view of fashion as a form of healing?
You’ve worked with powerhouse names like
Creating crochet headbands for healthcare
workers during the pandemic reshaped my view of fashion. Designed to ease the discomfort of prolonged mask use, they also served as a gesture of gratitude. Still working in healthcare, I hold deep respect for the sacrifice and courage of my colleagues. Making these headbands became my way of saying “thank you” and showed me that fashion can connect us in times of need.
LOVECASHIONISTA began as a visual diary before becoming a fully realized fashion and art brand. How does that original storytelling still influence your work today?
Documenting my life and experiences is the foundation of my creative process. Each design and collection carry a part of my journey, reflecting both the challenges I have overcome and the milestones I have achieved. This storytelling approach allows me to track my growth, remain connected to my roots, and ensure that my work stays authentic. For me, fashion is not solely about the finished product, it is equally about the experience that shapes it.
The brand’s mission centers on turning pain into power through art. Can you share a personal story where creating a piece became a transformative experience for you?
Creating my first collection was a transformative milestone, revealing that I could achieve more than I had imagined. Leading up to my debut, I faced significant personal and professional challenges from a car accident to cancelled show which at times made me question continuing. Yet, by persevering, I discovered that each piece I create now stands as a testament to strength and resilience.
Your work has appeared on runways from New York to Paris and even at your own Boston Fashion Week show. How do you tailor your collections to fit such different audiences and cities?
I am always attentive to trends and the way
people dress, noting both the similarities across different places and the unique preferences shaped by climate, atmosphere, and local culture. My focus, however, is on creating staple pieces that can be worn year-round and styled for a variety of occasions. I strive to ensure that my work remains timeless, adaptable, and accessible to a wide range of audiences.
LOVECASHIONISTA blends physical craftsmanship with digital innovation, like your glow-in-the-dark crochet and phygital try-on filters. How do you strike a balance between tradition and technology?
My creative journey with LOVECASHIONISTA is guided by the desire to bridge the tangible and the digital. I draw inspiration from traditional craftsmanship, such as crochet, yet I am equally fascinated by the possibilities of technology. Each piece tells a story that begins with hands-on creation and extends into an interactive, digital experience. Balancing these realms allows me to honor the authenticity of traditional work while engaging audiences in new and meaningful ways, demonstrating that fashion can be both personal and innovative, timeless and forward-thinking.
Sustainability is a clear focus for you, from vegan leather shoes to inclusive design. What challenges do you face in making sustainability both stylish and scalable?
Sustainability is a fundamental principle in my work, driven by its critical role in preserving and protecting the environment. While my practice is still emerging, access to vegan and environmentally responsible materials remains limited. I am actively exploring sustainable yarn options and other resources that can be recycled or repurposed. Looking ahead, I am committed to continuously integrating sustainable practices into my creative process, with the goal of producing work that is both innovative and good for the environment.
Your three cover stories were all done by phone photography, a bold and unconventional choice. What does that say about your philosophy on
“I strive to ensure that my work remains timeless, adaptable, and accessible to a wide range of audiences.”
tools, creativity, and accessibility in art?
The phone is a powerful creative tool when used the right way. I believe that resourcefulness and adaptability are essential skills, not only in art and fashion but in any field. Throughout my life, there have been numerous occasions when I had limited resources, yet I was able to create meaningful work by making the most of what was available. For me, true creativity is not defined by expensive tools, but by the combination of passion, persistence, and dedication in bringing one’s vision to life.
As a multidisciplinary artist, you move fluidly between fashion design, interior styling, photography, and digital art. How do these disciplines feed into each other creatively?
I consistently draw inspiration from one medium to another. For example, I use yarn traditionally used for dish scrubbing and holiday tree tinsel for my pieces. I enjoy exploring everyday materials and reimagining them in new contexts. Similarly with digitizing photography, I can transform a traditional photoshoot into an art piece, showing how a single idea can be expanded in different ways.
Boston is often overshadowed by cities like New York or LA in the fashion conversation. How has being Boston-based shaped LOVECASHIONISTA ’s identity?
I believe that Boston and my hometown Cambridge , are overlooked gems. Many individuals come here in the beginning of their career. Boston has aspects of both New York and LA while maintaining its own distinctive character. The diversity, great schools, passionate sports community, and amazing people always inspire me. I hope that, in the future, Boston receives greater recognition within the fashion industry.
You’ve expanded into inclusive designs for children and pets. How do you keep the brand’s bold, artistic DNA intact while designing for different markets?
I always strive to remain true to my personal vision and distinctive aesthetic. While designing for different markets, including children and pets, I focus on preserving the brand by ensuring
that each creation reflects the same creativity and originality that define my work.
Your debut glow-in-the-dark crochet collection sounds like a perfect mix of whimsy and innovation. What inspired that concept, and how did you technically make it happen?
Inspired by the idea of a “glow up,” I saw a glow-in-the-dark collection as a way to create accessories that uplift and brighten someone’s look. These designs are totally unique and bring a playful, transformative element to fashion.
You’ve been backstage at major fashion weeks, both photographing and volunteering. What did you learn from seeing the fashion world from behind the curtain?
I learned the importance of every aspect in producing a show. As a designer, understanding hair and makeup, modeling, photography, and styling is essential, as each element I feel contributes to successfully executing the overall vision.
Art and fashion are deeply personal forms of self-expression. How do you navigate creating work that’s authentic to you while also resonating with a diverse audience?
I approach my work by the principle of treating others as I would wish to be treated. I aim for each piece to do more than serve as an accessory. Just as I experience fulfillment and excitement when creating it, I want anyone wearing my items to feel the same way I do. I want each piece to resonate not only visually but also emotionally, leaving a lasting impact on those who experience it.
LOVECASHIONISTA has evolved from a onewoman brand to a global movement. How do you keep the spirit of that “one-woman spark” alive as the brand grows?
I take great pride in having accomplished so much independently, and this is my motivation during moments of doubt or challenge. It keeps me grounded, reminding me that with determination, I can achieve what I set out to do. As a creator, it is essential for me to remain level-headed during periods of growth and expansion and always remember how I began.
“it is essential for me to remain level-headed during periods of growth and expansion and always remember how I began.”
You have a segment on Cambridge Community Television called The Message. How does speaking to a community audience influence your storytelling as a designer?
The Message provides an excellent platform to showcase not only my work but also the work of others. I aspire to expand its reach, engaging audiences both locally and globally. More importantly, I hope to use The Message as a positive force, demonstrating how art and fashion can uplift and inspire. In an era where platforms are often used negatively, this show serves as a source of inspiration for me and I hope for others to affirm that their work is seen, valued, and appreciated.
Looking ahead, what’s the next “big leap” for LOVECASHIONISTA , and how do you hope your work will impact the fashion industry in the next five years?
My goal is to broaden the brand’s reach and establish it as a recognized and respected name in the industry. I hope to continue working with other brands and creatives, while continuing to offer a diverse array of products that span fashion, art, home décor, beauty, and entertainment. I am committed to exploring new avenues for growth and innovation. My goal is to create a multifaceted platform that inspires and engages.
BY JOSE-MARIA JIMENEZ
Nestled along the Portuguese coast, Comporta is a village that could easily be mistaken for a dream—a hidden paradise where rustic charm meets understated luxury. Only an hour’s drive from Lisbon , this once-sleepy fishing village has quietly transformed into one of Europe ’s most coveted destinations. Known for its sprawling beaches, unspoiled nature, and elegant simplicity, Comporta is a sanctuary for those seeking a slower pace and an elevated sense of style.
Comporta may be easy to reach, but it feels like stepping into another world. As your private driver winds through endless fields of rice paddies, cork trees, and pine forests, the town begins to unfold like a well-kept secret. The journey here is as much about the anticipation as the arrival.
Upon entering the village, the first thing you’ll notice is the absence of the usual trappings of mass tourism—there are no gaudy hotels, no chain restaurants. Instead, Comporta offers a rare kind of luxury: a quiet celebration of natural beauty.
Fashion tip? Think linen and earthy tones. A loose-cut white shirt from The Row, paired with cream-colored pants by Lemaire, sets the tone for days spent on the beach or in town’s organic markets. A wide-brimmed hat and flat sandals are essential—both for style and comfort.
For those who love to explore off the beaten path, Comporta offers cycling routes through vast rice fields that stretch endlessly towards the horizon. The low-lying terrain and fresh air make this a peaceful, meditative way to experience the local landscape.
While cycling, opt for practical yet stylish gear: Athleta leggings, Alo Yoga tanks, and Gucci sneakers with rubber soles. After all, this is Portugal —fashion and function blend seamlessly here.
Beach Days at Praia da Comporta Comporta ’s beaches are world-class yet blissfully uncrowded. The stunning Praia da Comporta stretches for miles, offering powder-soft sand and tranquil waters that are perfect for swimming. The coastline remains pristine, bordered by wild dunes and pine forests.
Spend your day lounging by the water in minimalist swimwear— Mara Hoffman bikinis, Bower Swimwear one-pieces, and Zimmermann cover-ups. A good book, a chic beach bag, and a cold bottle of vinho verde are all you need for a perfect day.
Comporta is a stone’s throw away from the Alentejo region, which is famous for its wines. A visit to a local vineyard is a must, where you can sip rich reds and crisp whites while taking in the sprawling, sundappled vineyards. Herdade da Comporta , one of the region's top wineries, offers private tours, complete with tastings and lunch in a gorgeous rustic setting.
Comporta may be known for its natural beauty, but it’s also home to a handful of stylish boutiques that cater to those with a refined taste. Casa das Artes is a must-visit for lovers of local design, featuring artisanal pieces from Portuguese designers, home decor, and handwoven textiles. You’ll find everything from handpainted ceramics to local linen dresses by Portuguese designer Susana Bettencourt .
For a truly bespoke experience, consider stopping by Comporta’s Markets , where local artisans sell everything from cork handbags to hand-knotted rugs. It’s the perfect place to find a unique piece to take home as a reminder of your time in this tranquil paradise.
Many choose Comporta as a wellness retreat—its serene environment, detoxing sea breeze, and easy access to nature provide the perfect foundation for rejuvenation. Private villas and wellness centers offer yoga and meditation retreats with views of the ocean or rice paddies. At The House of Life, you can indulge in personalized spa treatments, hot stone
massages, and holistic beauty treatments that blend ancient Portuguese traditions with modern luxury.
Style-wise, bring along soft, oversized kaftans by Fella Swim and oversized sunglasses by Prada for the ultimate in comfortable glamour. As you unwind, the simplicity of Comporta ’s natural beauty invites you to reconnect with your body and soul.
Comporta is a destination for those who seek to live with the land, not just visit it. It offers a perfect blend of simplicity and sophistication, where fashion is inspired by the earth and the sea—organic materials, neutral
hues, and timeless designs that feel effortless yet chic. From the unspoiled beaches to the rustic elegance of its architecture, Comporta offers a space to slow down, reconnect, and enjoy the elegance of the unpretentious.
PHOTOGRAPHER: WILLIE RICHARDSON @southsidephotos
MODEL: ELIZABETH ANNE @liz.mastrogiannis
MAKEUP ARTIST: MAURA DEVILLIS
In Comporta , fashion is a reflection of the surrounding nature—effortless, elegant, and in perfect harmony with the environment. From sandy beaches to rustic markets, here’s how to style yourself in harmony with this hidden gem of Portugal
ROW
Interview by JOSE-MARIA JIMENEZ
From the hustle of live television to the softness of a bestselling sherpa jacket, Jill Martin ’s journey is anything but conventional—and that’s exactly what makes it powerful. A sportscaster, style expert, entrepreneur, and cancer survivor, Jill has built a brand rooted in authenticity, comfort, and purpose. Her direct-to-consumer line, By Jill Martin , isn’t just about looking good—it’s about feeling whole, seen, and strong, especially during life’s most vulnerable moments.
We had the pleasure of sitting down with Jill , who opens up about the small decisions that created a big life—from her early days interning on Live with Regis and Kathie Lee , to reimagining fashion through the lens of wellness and recovery. She speaks candidly about resilience, reinvention, and what it means to build a brand that wraps women in more than just fabric—it wraps them in hope.
How did you make it? What was your personal breakthrough moment?
I think I truly found success the day I stopped chasing someone else’s idea of it. My breakthrough wasn’t one big moment—it was a series of small, brave choices that added up to a life and career that feel honest and aligned with who I really am.
What pivotal career decisions shaped your path?
Saying yes to roles that scared me and no to ones that didn’t align with my gut. Interning at Live with Regis and Kathie Lee was foundational—I saw the magic of live TV and knew I wanted to tell stories that mattered. And in a twist of fate, Kathie Lee ended up becoming one of my best friends in life. There are no coincidences. Choosing NBC changed everything. It’s been my home, my family, for nearly two decades. It’s where I’ve grown up both personally and professionally.
How did Michigan shape your multi-faceted career?
I’m a Wolverine through and through—but now, through By Jill Martin , my direct-to-consumer line, I cheer for every school that wears their sherpa with pride. Michigan gave me the grit and ambition to build something bigger than myself. And now, many of those same schools are helping me raise awareness around genetic testing—to try to save lives before cancer has a chance to start. That’s the most meaningful full-circle moment I could imagine.
How did breast cancer redefine your approach to fashion and wellness?
After my diagnosis, comfort stopped being a luxury—it became a necessity. I wanted to wrap women (and myself) in softness, in strength, and in hope. That’s where By Jill Martin was born—from a place of survival, reinvention, and truth. I leaned on my bestselling sherpa silhouette and reimagined it for what I was going through—and what so many women go through.
What was the first piece you designed for By Jill Martin?
“I create for the woman who’s juggling a million things and still wants to feel good about herself.”
What’s your secret to connecting products with women’s real needs?
I listen. I create for the woman who’s juggling a million things and still wants to feel good about herself. If it’s not useful, beautiful, or affordable—it’s not in the lineup.
The sherpa lounger jacket—a perfected best-seller when it launched five years ago on QVC . After I got sick, I decided to go narrow and deep with my hero items. That’s when I started getting all the league licenses. I secured them all in the past year while healing. It gave new purpose to something that already had heart. How have you kept your brand relevant on QVC for over a decade?
By staying in conversation with the customer. My sherpa lounger jacket became my hero item because it made people feel good—confident, cozy, seen. When it came time to create for the leagues, I took what was already working and layered on hero IP. Millions of people loved the original. Now they could love it in team colors. It’s comfort, with spirit.
Which partnership challenged or excited you the most?
The NBA . It was my first league-wide partnership after nearly two decades as a sportscaster. I wanted to honor that chapter of my life while stepping into a new one. This wasn’t just a business deal—it was personal. We created pieces that men, women, kids—anyone— could wear and feel like their most comfortable, confident selves. I knew we had something special.
How did it feel to make Oprah’s Favorite Things in 2024?
Surreal. Gratifying. Humbling. Mostly, I just kept picturing my 20-year-old self jumping up and down in her college apartment yelling, “We did it!”
How do you balance luxury and accessibility in your work?
By staying rooted in feel first. I start with: does it comfort you? Then I add beauty, elegance, and function. My pieces are luxe in touch and tone— but still approachable, wearable, and attainable. The same version of me you see on TV is the one designing this line—real, intentional, and always thinking about how women (and men!) live day to day.
What does building the world’s highest-heeled shoe say about you?
That I’m not afraid to do something fun and fabulous—especially when it has meaning. The shoe was over 7 feet tall and 7 feet wide. I broke the record with Kenneth Cole , and we had to replicate a commercially available design. The best part? The kids from the Garden of Dreams Foundation , where I proudly serve on the board, helped us build it and be part of the record. Kenneth still has it on his office balcony—I wanted it for my backyard, but he said no. He’ll cave one day!
What did sports journalism teach you about resilience?
It taught me how to think on my feet, keep my cool under pressure, and lead with empathy. Every story had a heartbeat—and learning how to listen for it shaped the way I tell stories to this day.
What does “perseverance” mean to you now, post-cancer?
It means showing up for yourself when no one’s watching. It’s not about being the strongest—it’s about continuing, even when it’s hard.
If you could write one more style book, what
would it be called?
“Style From the Inside Out: Dressing for Your Soul, Not Just Your Schedule.” Because fashion should make you feel something.
How has your definition of style evolved?
Style used to mean dressing up. Now, it means dressing true. I design with comfort, healing, and confidence in mind—because self-care starts with what touches your skin.
What advice would you give women hesitant to prioritize their health?
Please don’t wait. Your life is not too busy to save. Testing is strength. Prioritizing your health is the most selfless thing you can do for everyone you love. I’m living proof that early action can change everything.
What’s your dream for By Jill Martin in five years?
For everyone in the world to own a sherpa and live their best lives in it. Simple as that. I want By Jill Martin to be synonymous with comfort, confidence, and community.
How does philanthropy shape your work?
Philanthropy is woven through everything— from who we partner with, to where we show up, to how we give back. It’s part of the fabric of the brand.
How do you stay grounded?
I remind myself daily why I do what I do. I check in with the people who know me. I keep gratitude at the center, and when things get overwhelming, I come back to the mission: to create things that matter and help people feel better—inside and out.
What do you want young women to know about building a career that’s true to them?
That your path doesn’t have to be linear to be meaningful. You’re allowed to change your mind, your title, and your timeline. Stay curious, stay kind—and stay you.
“I design with comfort, healing, and confidence in mind—because self-care starts with what touches your skin.”
PHOTOGRAPHERS: VIVIAN ARTHUR @vivianarthurphoto, ALEX CHOU @alexchou.co & DAVID CHAN @davidcha.n MODEL: ELISA BARRANU @elisabarranu
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Top & belt ZARA Photographer VIVIAN ARTHUR
BY YASMINE KATEB