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TABLE OF
ADIDAS FIFTH AVENUE
location: New York, NY office: Gensler status: Completed 2016 role: Designer
Produced conceptual design, design de velopment and construction documents with a small team.
Located in the heart of 5th Avenue, the Adidas NYC Flagship is the brand’s largest store to date with 45,000 square feet of real estate spread out amongst four floors.
The concept behind the flagship is stadi um retail. Inspired by high school stadium culture, the entrance welcomes customers through a tunnel. Once inside, consumers climb concrete stairs along sets of bleach ers that face 5th avenue to access the other floors. Clothes are tried on in locker rooms, and point of service stations resem ble concession stands and ticket booths.
Customers are encouraged to interact with these elements, as they create a point of familiarity with their sports culture past, and they mimick the feel of a true sporting arena.
- The main floor features the launch zone, where the latest trends are exhibited, as well as a New York-themed merchandise shop and juices | snacks.
- The bleachers feature a life-size bronze statue of Adidas founder Adolf Dassler.
- The second floor features the women’s collection, with an incorporated large shoe wall, as well as separate sections for train ing and running products. There is also a mini running track where consumers can be analyzed by store assiciates to make sure they’re purchasing the right products.
- The third floor is home to Miadidas, the brand’s customization studio.
- The lower level focuses on men’s prod ucts, with areas for all sports, compression merchandise, gait analysis, a turf area, and a print shop for customized jerseys.
section detail through the bleachers
cellar -
ground -
level
level
Facade Study A
Facade Study C
Facade Study B
Facade Study D
BOND VET
location: Northeast Region office: Bond Vet status: Ongoing role: Lead Designer
I joined Bond Vet as the first Design hire with (7) existing clinics in the NYC area, and I have grown the portfolio with over (40) active real estate pipeline sites. Since coming on board, I have:
• Implemented a conceptual and SD pro cess for a hand off to AOR consultants.
• Standardized a review process for DD, CD, and IFC sets.
• Standardized millwork by developing a modular framework to be plugged into all locations with our prototypical mill worker.
• Developed a full prototype set package with our AOR and EOR - MEP consul tants.
• Developed a prototype signage pack age with our signage vendor.
• Developed an in-house due diligence report for initial site survey and budget tracking.
• Developed an in-house signage brief to aid in lease negotiations.
• Ongoing design development system for design improvements in collabora tion with medical and operational staff.
Bond Vet is a Primary & Urgent Care, tech-infused clinic start-up that pro vides 365 days of service for clients and their busy schedules. In a fast growing pet health space, Bond Vet not only dis tinguishes itself through the efficiency of tech, but also via design. Through a calming palette of colors, soft materials, warm lighting, organic shapes, and a se ries of multi-sensory activations - each clinic mitigates the stress and discom fort that both owners and pets experi ence in traditional veterinary settings.
Bond Vet - Capitol Hill (interior development)
Bond Vet - Westport, CT (example SD package)
Bond Vet - Jersey City (interior development)
Bond Vet - Prototypical Exam Room Development
Bond Vet - Reception Desk (interior development)
Bond Vet - Lynnfield, MA (example exterior package development)
Bond Vet - Merrick, LI (interior development)
SAKS FIFTH AVENUE
location: New York, NY
office: Gensler
status: Completed 2016 -2020 role: Designer
Collaborated closely with the Design Director and Project Leads to design fixtures and produce fixture booklets, while also assisting the team in pro ducing concepts for client presenta tions and approvals. Documentation on all floors included schematic, design development and construction docu ments.
In 2015, Saks announced a 3 year, $250 million overhaul of its Manhattan flag ship. In a world where online shopping has become more convenient for to day’s retail consumer, Saks envisioned a store that creates a lavish experience that online shopping can’t replicate. The renovated floors are as follows:
C1 - “The Vault” - Jewelry
L1 Handbag Experiential
L6
L8
L’AVENUE RESTAURANT
location: New York, NY office: Gensler status: Completed 2019 role: Project Architect
With Phillipe Starck as the Designer, Gensler was the AOR for the restaurant on the 8th and 9th floors. Up through design development, my job, along with the Project Manager, was to provide the STARCK team with all the neces sary information to design the project (a white-box package, code research, etc.) to then take their proposed vision and develop it into a set of documents for bid and construction, while also co ordinating with all of the consultants and the Saks Design Team.
For many years, the 8th Floor at Saks was home to Cafe SFA, a subpar eat ery exposed to the retailers’ clothing racks and assemblies without much foot traffic. In Saks’ $250 million storewide renovation effort, a deal was struck with Costes Group to bring their famed L’Avenue on Avenue Montaigne restau rant to New York City. With L’Avenue at Saks being the first American outpost for the Costes Group empire, Saks aims to position itself above its competitors in New York by introducing a restaurant that is well known in Paris for attracting elite celebrities, athletes, and fashion designers. Designed by Philippe Starck with Gensler as AOR, the 16,000 square foot restaurant has two themes sepa rated along two floors; level 8 being Le Chalet and level 9, The Salon. Those that walk through Le Chalet experience a cozy, cabin-like feel with inspiration from the French Alps. Just up a curved staircase to the 9th floor lies The Salon, a dining area featuring ivory and pink tones that are reminiscent of French haute couture seen in magazines such as Vogue and films such as Breakfast at Tiffany’s. With two completely differ ent and complimentary spaces, Starck strived to create a yin and yang effect, while also introducing what in his mind is old Frech glamour, with a twist.
exterior railing elevation
exterior railing plan detail section through outdoor terrace + pergola
TEND
location: Northeast Region office: Lawrence Group status: Ongoing role: PA | Technical Lead
Actively participated in every step of the design process to completion. Roles are split between project manager and proj ect architect, however, I have also been technical lead, having developed the project standards, master details, and graphics for roll-outs in Tend’s moment of expansion
Tend is a new entry to the dental market, focusing on the customer experience, with a sensitivity to acoustics, lighting, wait times, and customer amenities that is unique to the dental realm. Each loca tion is approximately 3,000 sf, with the traditional mix of exam rooms, steriliza tion facilities, as well as a new layer of customer amenities such as a Welcome Bar, Brush Bar, and a Den. These spaces serve to elevate the customer experi ence and address the shortcomings of the traditional dental facility.
Alongside Tend and several of the Na tion’s leading dental consultants, the Lawrence Group created and developed the brand standards, as well as the ar chitectural kit of parts for the first 5 lo cations in the Metropolitan New York area.
exterior canopy detail section with illuminated signage
exterior wall section with proposed awning and new cladding
comfort station - plan
CADILLAC HOUSE
location: Shanghai, CH
office: Gensler
status: Completed 2019 role: Designer
Collaborated alongside the Design Direc tor and Branding team to deliver 100% concept, schematic, and design devel opment packages while interfacing with the client on a weekly basis. My role was centered on designing the flexible VIP room, as well as developing the precision pattern along the building core.
Over the last decade, Cadillac has ex perienced an overhaul in their branding and image. Having started by uprooting their headquarters from Detroit to New York City, the brand was set to not only appeal to a new crowd, but a new age group. The Cadillac House in Shang hai is one of the many initiatives going forward by Cadillac in their rebranding phase. Its significance could not be more important, as it not only celebrates the brand’s history, it introduces a new way of purchasing vehicles and bringing a community of Cadillac owners togeth er through a range of technological and virtual experiences.
1
entry
led section
interior core
v.i.p. room
Located on the 3rd level, the v.i.p. room is an essential component that lends itself on flexibility, catering to both customers and employees in the Cadillac community. As well as serving as the board room for company executives, it can serve as an area for seminars and dinners, a virtual reality customization lounge for clients, and an unveiling area for new Cadillac owners.
private dinner dinner events are hosted for employees, clients, and the Cadillac community
virtual customization gallery clients and members of the Cadillac community can view and customize new and future vehicles via virtual reality technology
Car Delivery purchased vehicles are unveiled to each customer and celebrated upon retrieval
seminar | event for quarterly meeting and conferences based on cadillac news and updates
24 hour vestibule atm equipment room banking operations media wall | workbench private banking teller pods bankers workstations casual lounge consultation large consultation private office bankers workstations
CITIBANK
location: Nationwide office: Gensler status: Ongoing role: Designer
Collaborating with a larger team across most of the U.S. Gensler offices, the New York office focused on conceptu alizing Citibank standards and rebrand for implementation on Flagships and Branches nationwide. I was involved in both developing conceptualizations, schematics, and design development portions for Flagships, as well as manag ing design and construction for smaller branches in the NY metro area.
Citibank partnered with Gensler to ex plore the future of retail banking, fo cusing on both flagship and branches. With an emphasis on how to rebrand and reconfigure flagaship locations, we conceptualized dividing retail banking (Citibank) and exclusive private banking (Citigold) into two separate areas and experiences. In this instance, in Chicago, the retail portion focused on quick inand-out banking with interactive media walls for those curious to learn about ac counts and services. The private banking portion was geared more towards con sultation and established clients, with warmer tones and more refined furniture and finishes.
citigold elevation
proposed plan - Chicago location
citibank citigold
citibank retail elevation
ALUMNI 1
location: Brooklyn, NY office: et al. collaborative status: Completed 2013 role: Lead Designer
Led the design and actively participat ed in every step of the design process, along with interfacing with the client, construction administration, and submit ting documents for DOB approvals
et al. collaborative was approached by Alumni to redesign the new concept for the Crown Heights, Brooklyn location for the recent rebranding of the store. Envisioning the Utica location as an an chor in the community, et al. was tasked with designing a flexible, safe, fami ly-centered space that would serve as a positive influence on the surrounding neighborhood. Having been a presence in the community for well over 20 years, the goal for Alumni, recently Rugged Sole, was to not only create a store that lived up to the value of an up and com ing gentrified area, but to design it in a manner in which it would be welcoming and approachable among residents in the neighborhood, main factors that had been lacking and causing it to lose busi ness and interest beforehand.
ALUMNI 2
location: Brooklyn, NY office: et al. collaborative status: Completed 2015 role: Lead Designer
Led the design and actively participat ed in every step of the design process, along with interfacing with the client, construction administration, and submit ting documents for DOB approvals
et al. collaborative was approached by Alumni to design the new concept for the Flatbush, Brooklyn location for the recent rebranding of the store, formerly known as Wealthy Hostage. Much like the Alum ni in Crown Heights, the Flatbush loca tion was envisioned to be an anchor in the community, as et al. was tasked with designing a flexible, safe, and family-cen tered space that would serve as a posi tive influence on the surrounding neigh borhood. The concept was to showcase the grit and aesthetic of Brooklyn with a raw, industrial palette that enhanced the vibrant colors of the clothes and sneak ers contrasted against the walls. Keep ing an open plan that allows for all items to be organized against the perimeter, a focal point was created in the form of a light sculpture, showcasing the latest trends, while also attracting the attention of pedestrians on the sidewalk.
INNOCOR COMFORT
location: New York, NY office: et al. collaborative status: Completed 2014 role: Lead Designer
Led the design and actively participat ed in every step of the design process, along with interfacing with the client, construction administration, and submit ting documents for DOB approvals
et al. collaborative was approached by Innocor Comfort to revitalize its show room space to compliment their core product line of bed pillows and mattress es. The design basis itself on versatility, as modular and mobile furniture are used throughout. The floor plan is arranged primarily using a permeable and func tional floor-to-ceiling L-shape wall dis play system containing storage and hid den shelving, as well as two integrated modular wall panels that pivot on caster wheels that can be positioned to extend into the main space, or retract and be come invisible depending on the needs of the day. Particular attention was drawn towards the division of public and private spaces. While the wall display system acts as a divider, it creates moments of visibility with its permeability, as meeting spaces and the main showroom are visi ble, yet physically partitioned.
L-shape
REGAL THEATERS
location: Nationwide office: Lawrence Group status: Ongoing role: Core & Shell + Interior
Collaborated on a number of fit-outs and new-builds across several U.S. locations with a significantly-sized team. In these locations, I worked with a smaller por tion of the team to develop details and standards for both interior and exterior scopes.
In an ever-evolving world, Regal has taken the opportunity to rebrand and re model their theaters across the country by expanding their square footage, re moving outdated ticket booths, incorpo rating 4D-X high-tech auditoriums (which feature a 4D movie experience with wind, fog, rian, lightning, snow, bubble, vibra tions, and scents), updating conces sions, and updating interior and exterior finishes.
Accomodating itself to a digital world, ticket and concession purchases are done through an app. Consumers will be able to order their tickets, as well as food and drinks for when they arrive at the movie theater. Having fallen behind over the last decade, Regal hopes to cre ate an immersive experience geared to wards the advancement of technology in today’s day-in-age.
typical detail at CMU
typical detail at roof hatch
detail section through storefront typical detail wall section