May 2024
TokyoRetail MarketSummary
Q1 2024


Groundfloorrentalscontinuetorenewrecordhighsinboth GinzaandOmotesando
Economy
Theassessmentoftheconsumerconfidenceindex wasrevisedupwardsto"improving"inJanuary,on thebackofcontinuedrecoveryacrossindices. LuxurygoodsalesatdepartmentstoresinTokyo continuedtoregisterstronggrowth(+32%y-o-yin February2024and+46%comparedtoFebruary 2019),withsalesinpartsupportedbyrecovering foreignvisitorarrivals(+7%comparedtoFebruary 2019).
DemandandSupply
Notablenewopeningsintheprimestreets includedHokaatthecrossingofOmotesandoand Meiji-dori.Balenciagaisscheduledtoopenin GinzaChuo-doriin2Q24
TokyuPlazaHarajuku“Harakado”isduefor completionin2Q24.Locatedatacornerlotofthe Jingumaeintersection,aretailfacilitywithnine storeysabovegroundandGFA20,000sqmwillbe offeredtothemarket.Simultaneously,TokyuPlaza OmotesandoHarajuku,theexistingbuilding acrosstheintersection,willberenamedTokyu PlazaOmotesando'Omokado'tosignifythe connectionbetweenthetwostructures.
RetailSales
Source:METI,JLL,Q12024
Inaddition,theSCJingumae5-Chome CommercialProjectissettocommence constructionin2Q24.Aretailbuildingwithsix storeysabovegroundandaGFAof3,500sqm willbeofferedinthePrimeretailmarketin Omotesandouponcompletionin2Q26.
In1Q24,theDogenzaka2-ChomeSouthDistrict RedevelopmentProjectcommenced constructioninShibuya,amarketadjacentto Omotesando.Theoffice-andhotel-ledmixedusedevelopmentwithatotalGFAof87,100sqm willofferretailspaceonthepodiumfloorsof theofficetower.
Primeretailareasareseeinginvestmentactivityincreasing
AssetPerformance
AveragerentsinTokyo'sPrimeretailmarket reachedJPY91,545pertsubo,permonthin1Q24, increasing4.0%q-o-qand14.5%y-o-y.Rent growthaccelerated,drivenbyground-floorrents. BothGinzaandOmotesandocontinuedtorenew recordhighs,commandingaunitrentofJPY 315,000andJPY285,000pertsubo,permonth, respectively.
Capitalvaluesalsocontinuedtogrowin1Q24, increasing4.6%q-o-qand15.2%y-o-y.The increasewasattributedtothehealthygrowthin rents,ascapratesremainedstable.
InvestmentVolume
Theretailinvestmentvolumeinthespecialwards ofTokyototalledJPY139.8billionin1Q24, increasing408.3%q-o-qand222.5%y-o-y.Notable transactionsinthequarterincludedanacquisition byadomesticcorporateofA-FlagKotto-dori locatedinthefringesofOmotesandoforJPY5.0 billionandanNOIcaprateof3.4%
Outlook
Accordingtotheeconomicoutlookprovidedby OxfordEconomicsinApril2024,private consumptionfor2024wasunchangedat0.6%. Consumptionisexpectedtorecoverslowlyasreal incomesgraduallyimprove,butisexpectedtobe impactedbyfadingpent-updemand
Intheleasingmarket,rentsareexpectedtogrow overthenext12months,drivenbydemandfrom internationalretailersonthebackofthestrong performanceofluxurygoodscoupledwith attractiveexchangerates.
Intheinvestmentmarket,therearesignsof recoveryinactivityinthePrimeretailmarket, whichcouldplacedownwardpressureoncap rates.
KeyPerformanceIndicators

Occupationalmarket


Source:JLL,Q12024
Note1:RentsrefertoTokyo’sprimeretailmarketsofGinzaand Omotesando
Note2:Propertyclockbasedonrentsforprimeretailspace.
Note3:InvestmentvolumereferstospecialwardsofTokyo’sretaildirect commercialrealestateinvestmentvolume.
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