Bellarine Property has been using the Real Estate Bots integration since April 2020 and have grown their Messenger List to 5,532 active subscribers.
Over the period (April 2020-October 2022) there has been 594 people give details for Unassisted Appraisals for Bellarine Property to follow-up
Over the period (April 2020-October 2022) there has been 4,960 end of month Market Report Downloads with an average cost of $0.65 per download.
Over the period (April 2020-October 2022) there has been 44,202 clicks from property listing campaigns at an average of 6.2% Click Thru Rate This comes at an average cost per result of $0.58.
Levi Turner Director & Licensed Estate Agent - Bellarine Property“Mike is the man! He and his team at The Chatbot Agency have taken care and systemised our social media strategy. We are getting some huge results with affordable levels of investment from our vendors On average we are getting a minimum of 15 appraisals and 4 new listings each month directly from our market report Messenger campaigns”
There are 19 million Australians on Facebook and Instagram, as well as 18 million on Facebook Messenger who are over 18
Your Social Media traffic should provide you the first connection to any potential business dealings relationship online.
Equipping your business' Facebook Page with a chatbot will promote, build brand awareness, generate engagement, support buyers, and funnel homeowners into listings
Facebook ads manager prospects to specific interests, demographic & geographic inputs Engagements funnel into Facebook Messenger where the lead will be segmented and an automation conversation process will start to take place. Further automation will be set up for follow-up and nurturing the lead
Paid and organic traffic through your Facebook Messenger will build your 'Messenger List'. Create property listing ad campaigns to build upon your Messenger List to assist in connecting buyers to sellers by prospecting by area with 'Just Sold' campaigns This also assists in creating custom audiences based on information collected by the chatbot This helps Facebook drive more engagement to your page
A Real Estate Agency Strategy will be implemented as to transcend offline property expertise into efficient and automated lead generation, whilst achieving growth of a pre-existing social channel
Based on Facebooks underlying algorithm, the faster your Facebook page responds to conversations and engages more people, the more your page remains in good standing. In Turn, this helps Facebook know who and how relevant your audience is Facebook is therefore able to drive and suggest more traffic to your page.
The iOS14 update means that businesses can no longer use the Facebook pixel for building audiences through online engagement We are able to transition that traffic into Facebook Messenger
Reaching your customers using Facebook Messenger has never been simpler, more direct, or cheaper
Your agency is coached by the most experienced Messenger Marketing Expert in Australia who's been running FB Ads since 2008
Engage and claim your selling area digitally before your competition does.
Digital prospecting has never been easier with an automated solution
Raise your profile online with the power of Facebook ads to your profile
Most effective use of digital ad spend in today's market
Invest in saving time and setting the tone for consistency in service
Save time and money in letterbox dropping
Save time in cold calling
Let listings come to you by building your digital marketplace
Automate your CRM capture by leveraging Facebooks database of users
Let people know you are open for business online
Offset the Messenger Marketing management fee with VPA, and only pay the Ad Spend to promote your business and tap in to your unassisted appraisal generation strategy
The best result we have had so far is 3 appraisals within 24 hours that turned into 2 listings that generated over $60k in commissions
Increase business owners' confidence with digital marketing skills
Service buyers and get listings
Build your business' Messenger List
Grow brand awareness
Build engagement into social pages
Create digital revenue channel
Audit websites and Facebook Business
Pages for SEO efficacy
Benchmark against market & industry competitors
Recommendations on improvements
Target prospects of interest and any previous contacts within clients database
Engage through digital channels such as Facebook and Messenger, SMS/MMS & QR codes
Send marketing material directly to prospects' inbox to convert warm inbound enquiries to sales
Follow up reporting (weeks 2,4,8,12)
Provide training to business owner
Fully automated Facebook Messenger chatbot to handle prospects enquiries
Fully compliant, mobile-first, and industry-led integrated software solutions
Securely hosted and compliant SaaS platform in Australia
Training courses also hosted on platform
Business prospecting digitally automated
One business subscription for an endto-end digital marketing solution
26 years of real-world digital marketing expertise with software solutions designed for small to medium businesses
13 years of running Real Estate marketing campaigns on Facebook and Mobile Marketing
Customer data management is hosted, stored, protected and managed in Australia for privacy legislation and optimal performance
Employee training is hands-free for business owners and is available 24/7
Use VPA to market property on Facebook 'ONLY' targeted at locals to engage This campaign drives traffic into Messenger who are seeking more information on the property
Your Messenger Chatbot immediately interacts with potential leads with a hyperpersonalised response and then proceeds to guide them through the property information funnel
Your Chatbot can be customised to ask the questions you want answered such as;
Name
Phone Number
Book to inspect
Budget
Call Agent
Re-use content assets from the properties 'Just Listed' campaign to reach back out to your audience and collect the names who have interest in the market right now!
This will keep your Messenger List warm as well as attract new subscribers to your Messenger List to increase the chances of further appraisals
We analyse market data in your selling suburb to create custom Monthly Suburb Reports for your brand We showcase this report to your Messenger List to fish for appraisals & listings within that suburb. We also create custom appraisal reports when potential seller enquiries come through your Chatbot for hyper-personalised service & experience
These reports can be used via other touch-points in your existing digital strategy.
STEP 1:
Agree with proposal, select the plan and sign our standard terms of service
Invoice for Chatbot setup and first month subscription upfront
STEP 2:
Request admin access to Facebook Page
Request admin access to Facebook Ads Manager
Link clients privacy policy to Facebook Page
Connect Chatbot to clients Facebook Page
Draft first 'Just Listed/ Just Sold' campaign for review
Set-up custom audiences based on database
STEP 3: Launch first campaign
Upload campaigns to realestatebots.com.au
Software subscription Support & Training (3 hr p/month)
3 x Postcode Market Report(s) per month
20 x Just Listed/ Just Sold Campaigns
1 x End of Month Market Report Campaign (3 ad sets)
Software subscription Support & Training (2 hr p/month)
2 x Postcode Market Report(s) per month
10 x Just Listed/ Just Sold Campaigns
1 x End of Month Market Report Campaign (2 ad sets)
Software subscription Support & Training (1 hr p/month)
1 x Postcode Market Report(s) per month
4 x Just Listed/ Just Sold Campaigns
1 x End of Month Market Report Campaign (1 ad set)
